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Miller High Life: Live the High Life at Home - Peanut

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Miller High Life has reunited with director and documentarian Errol Morris to revive its plainspoken “High Life Man” ads. The campaign won acclaim in the late 1990s and early 2000s for its use of an everyman character to extol the virtues of simple pleasures like adding a slab of butter to a hamburger or fixing an
uneven table with a beer coaster. The new ads are adopted for the stay-at-home era. The three spots feature brainless
activities to pass time amid the boredom that comes from confinement— including building a beer pyramid, tossing peanut shells into a wastebasket and a self administered
haircut. The ads come from adam&eveDDB New York.
Credits Other credits

James Rowe – Managing Director

Stuart Harrison – Group Strategy Director

Victoria Bennett – Head of Production

Sion Prys – Integrated Producer

Jasmine Jabbour – Account Director

Sophie Jacoel – Account Manager



Production – Biscuit Filmworks

Director: Errol Morris

Partner / Managing Director: Shawn Lacy

Executive Producer: Andrew Travelstead

Producer: Julie Ahlberg

Head of Production: Rachel Glaub / Sean Moody

Director of Photography: Jared Washburn

Art Director: Steve Hardie



Editorial – Exile

Editor – Grant Surmi

Edit Assistant – Brett Holman

Producer – LauRenn Reed



Audio – Wave Studio

Sound Engineer - Aaron Reynolds

​Executive Producer - Vicky Ferraro



Post Production – The Mill

Colourist – Michael Rossiter

Lead Compositor – John Mcintosh

Production Supervisor – Bethaney Phillips

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