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Outdoor

AAMI Fansurance: Footy Faceplant


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In the countdown to this year's Toyota AFL Grand Final, AAMI have launched Fansurance - a fully integrated campaign helping footy fans who have experienced a footy related clanger. The campaign was launched during live AFL game broadcasts, highlighting humorous examples of fan clangers in slow motion, encouraging people to enter the competition by visiting the site and share their own clanger moments. With Fansurance, AAMI is helping the fans recover by giving away amazing prizes including tickets to the 2022 Toyota AFL Grand Final. Created by Ogilvy Melbourne.
Credits Other credits

Client: AAMI (Suncorp)



Mim Haysom: CMO/EGM Brand & Marketing



Rapthi Thanapalasingam: Head of Mass Brands & Sponsorships



Toby Gill: AAMI Brand & Marketing Manager



Bree Webster: AAMI Mass Brands Marketing Specialist



Lara Hayek: AAMI Customer 1:1 Marketing Lead



Lisa Marshall: AAMI Customer 1:1 Marketing Specialist



Suzanne Bunn: AAMI Content Marketing Manager



Angie Moore: AAMI Group Content Lead



Susie Turner: AAMI Sponsorship Specialist

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