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Dirty Granny: Ken

This month, Matilda Bay's matured apple cider, Dirty Granny released its first ever outdoor and press campaign that proudly pays tribute to the name and proves you're never too old for a bit of fun. The outdoor and press advertisements are a series of portrait stills capturing the unexpected and cheeky facial expressions of three elderly men looking off into the distance at something a little shocking and surprising off camera. Each one begs the question "What exactly are they looking at?" Created by Clemenger BBDO Melbourne.
Credits Other credits

Planner: Sam Mackisack

Managing Partner: Paul McMillan

Chief Marketing Officer: Andy Gibson

General Manager of Marketing: Vincent Ruiu

Marketing Manager: Jamie Fox

Brand Manager: Marc Slater

Assistant Brand Manager: Lisa di Pietro

Assistant Brand Manager : Justin Megna

Media Agency: Mediacom

Director Client Communication Planning: Shaun Briggs

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