Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Top 6: May 23rd 2018
Interactive

unicef: The Human Button

Embed Video
Top 6: May 23rd 2018
Unicef decided to give people on the internet an option to prove their humanity in a more human way than the usual "i'm not a robot" button. In partnership with the site of Estado de Sao Paulo, one of the main newspapers in Brazil, we added a new button to the usual verification button, transforming it in a new kind of media: the "I'm Human" button. When people clicked it, they were invited to show what makes them truly human through a donation to Unicef.
Credits Other credits

Media Director: Camilo Ponce de Leon.

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news