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UK Home Office: It’s not Just Offensive. It’s an Offence, 1

The UK Home Office today launches its latest campaign, created by M&C Saatchi London, which aims to communicate that targeting someone with verbal, online or physical abuse because of their race, religion, disability, sexual orientation or transgender identity may be a hate crime. The creative focuses on behaviours that are already criminal, such as aggressive verbal abuse and harassment, but which are hate crimes because of their hate-based motivation.
Credits Other credits

Planner: Lizzie Haycocks

Media Planner: Wavemaker

Media Agency: Manning Gottlieb and Carat

Photographer: Joey L - Patricia Mcmahon Photography

Designer: Megan Fowler

Post Production Company: Stitch / 1920

Sound Company: Jungle

Sound Designer: Arge @ Envy

Colourist: Simona Cristea @ Coffee&TV

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