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 Letâs be honest: when you open a gift, you never stop to ask, "How did this get here?" You just want to use it.But with Buses y Camiones Chevrolet Ecuador and Camiones Chevrolet Chile, here at Garnier BBDO Ecuador®, we wanted to flip the script.We didn't want to do the typical "Merry Christmas" print ad with three trucks parked in a row, so we focused on the human side. Our story is that the journey matters just as much as the destination. And I think we really nailed that "mission accomplished" vibe. VIEW THE 2 ADS  A New Year's celebration can look very different depending on where you stand. What feels like a moment of joy for some happens out of sight for others. This is an invitation for us to shift our point of view and look beneath the surface. To reveal the invisible impact certain traditions leave on the ocean. And to rethink how we celebrate when we remember we share the planet.VIEW THE 3 ADS  A fire can start in seconds. Built on this simple truth, Mocelin created a print campaign drawing a parallel between a phrase that sparks conflict and a real fireâshowing that in both cases, acting in time changes everything.VIEW THE 3 ADS  Sometimes magic is there, hidden, waiting to be found at just the right moment to remind us of the importance of appreciating those around us.VIEW THE AD  Specialist insurer, Hiscox, has unveiled a new campaign for its home insurance services titled: âCollectionsâ - an elegant series designed to reflect the obsessive beauty of collecting. Created with Uncommon Creative Studio, the campaign targets audiences whose homes may house precious collections such as fine wines, rare watches, fashion pieces, art, antiques and jewellery. The print executions have been crafted to feel as covetable as the collections themselves, with refined imagery and long copy. Each element of the design, from the photography to the typography, has been handled with the precision and care of the collections it celebrates. The art direction strips away anything unnecessary, leaving behind compositions that feel timeless, tactile and confident. Itâs work that feels less like traditional advertising, and more like editorial imagery that commands the viewersâ attention.VIEW THE AD  Working with the Irish Blood Transfusion Service, TBWAIreland delivered a heartfelt thank you to 18,733 O negative donors across Ireland.O negative is the blood type that can be transfused to patients of any group, meaning it accounts for 16% of demand in Irish hospitals. O negative donors are vital to the IBTS and are frequently called upon to give blood. And while donors donât do it to be thanked, the IBTS wanted to take a moment to recognise their continued generosity. Itâs not every day a thank you letter arrives in the post, so TBWAIreland set out to make this one memorable. What appears to be an ordinary envelope transforms into something unexpected when opened, showing the recipient the tangible impact of their donation. Inside, a thank you message in which every word contains the letter âOâ highlights the universal importance of O negative blood. The work IBTS does every day is remarkable, supported by the generosity of O negative donors. Direct Mail is a medium so rarely used nowadays but one TBWAIreland could harness to create a tactile, visual thank you, and a genuine one too. Creatives pushed to keep it as a standard, everyday envelope with a normal window, rather than a bespoke piece to create a feeling of something ordinary turning into something a little bit magic.  VIEW THE AD  Although weâve come a long way, women still face many inequalities in the workplace. Along with the gender pay gap, they are under-represented in leadership and complete many hours of unpaid work and care a week. We need to draw attention to the inequity that still exists. So, this Spotify wrapped season, SALGE (South Australian Leaders for Gender Equity) released their own Spotify wrapped top songs. By taking over a popular trend, we grabbed attention by reimagining well known song titles to draw attention to powerful statistics. VIEW THE AD  âCloud Dancer? Thatâs Already OMO.âWhen the global Color of the Year 2026 was announced, the world welcomed a soft white shade called Cloud Dancer, a color symbolising lightness, calm, and clarity. For OMO, this wasnât a new trend. It was business as usual. VIEW THE AD  Uruk is the virtual library of the Universidad Autonoma del Peru and operates entirely with artificial intelligence. It is not just a digital repository of books, but an active study tool that accompanies students throughout their learning process.VIEW THE 3 ADS  CONTEXTEvery year, Pantoneâs Color of the Year sparks global conversation, influencing design, fashion, and cultural narratives. For 2026, Pantone introduced 11-4201 Cloud Dancer, a soft, luminous white meant to symbolize clarity, renewal and the quiet promise of a fresh start. But for many, 2026 opens on a world where the promise of light is constantly overshadowed. Pollution, war, exploitation, injustice, violence and the suffering of the most vulnerable continue to stain our collective reality. This pure shade of white, meant to carry hope, stands in stark contrast with the darker truths that define the daily lives of millions. VIEW THE 5 ADS  In a world where every campaign follows a timeline, we deliberately published our Mother's Day art a day late to make a point: Love is the only Masterpiece that doesn't follow a deadline.We leveraged our studio's DNA, which is rooted in masterful execution and the belief that 'quality is the only universal language,' to create a visual statement on motherhood. The image captures the authentic, unedited chaos of raising children, a reality often filtered or 'diagrammable' in advertising.VIEW THE AD  It is one of the most recognizable images of the 20th century: eleven ironworkers casually eating lunch on a steel beam, 840 feet above Manhattan. In a new print campaign titled "Tech Atop a Skyscraper," creative agency No, No, No, No, No, Yes has digitally reborn that grit into gigabytes.Created for Calcalist and Bank Leumi ahead of the Mind The Tech NY 2026 conference, the visual bridges nearly a century of innovation. The steel beams remain, but the workers have traded riveting hammers for laptops, and newsboy caps for the diverse, modern face of the global high-tech industry. VIEW THE AD  By the end of Stranger Things. The final season, they finally manage to close the portal to the Upside Down.We ran print ads, to help everyone understand how.VIEW THE AD  On its 25th anniversary, StopAccidentes presents 'Reality Is Worse Than Fiction' - a campaign built around a disturbing truth: we remember fictional deaths far more vividly than the real ones happening every day around us. Everyone obsessed over deaths on screen, but forget the ones on our roads - caused by distractions, speeding, or alcohol consumption. To confront this contradiction head-on HeimatTBWA drew a stark line between what entertains us and what should alarm us. â'Reality Is Worse Than Fiction' breaks through the cultural blind spot, by reimaging iconic posters from the most talked about TV Shows.VIEW THE 3 ADS Olympic Paints : Purple Rain When it comes to finding the right colour paint - it has to be Olympic Paints. For this campaign, we simply took iconic song titles and switched up the colours to highlight not only the difference the right colour makes, but also to celebrate the brand's perfectly curated range. Olympic Paints. Inspiring Colour.VIEW THE 5 ADS  For those born with Prader-Willi syndrome, hunger isnât an impulse - itâs a life sentence: it doesnât fade, it doesnât stop, it canât be controlled. Itâs a silent prison that follows them every moment of their lives.There is no escape - only the need to be understood, acknowledged, supported.VIEW THE 5 ADS Grupo Mutual: Abraham Lincoln We showed dollars where they should never be: in trouble.We took Lincoln, Franklin, and Washington â the most recognizable faces of U.S. currency â and placed them in extreme scenarios: sinking, freezing, about to be devoured.Each situation represents a dollar that, due to a bad investment, ended up ruined and will never return. Through 3D illustration and a surreal visual language, we turned these financial icons into powerful warnings about what happens when capital is left to chance. VIEW THE 3 ADS  While the category tends to glorify the destination, we preferred the detours.Real journeys rise, drop, and change in unexpected ways. Which is why we turned the landscape into an improvised shift diagram, showing how the Suzuki Jimnyâs AllGrip Pro 4x4 system adapts to every challenge as it appears.VIEW THE 3 ADS  Visual campaign for the "Change a Habit" program by Unimed Curitiba, encouraging healthier routines and well-being in daily life through small lifestyle changes..VIEW THE 2 ADS Government Of Rio de Janeiro: Strawberry Emphysema Public awareness campaign against smoking, with a focus on electronic cigarettes (âvapesâ). The goal is to warn the publicâespecially young peopleâabout the health risks associated with their use, debunking the idea that they are less harmful than traditional cigarettes.VIEW THE 3 ADS  In a market crowded with âone-size-fits-allâ promises, the campaign uses humor and absurdity to make a clear point: just because an accessory can fit doesnât mean itâs the right fit. From lavender-scented birthday candles to toy binoculars on a jungle explorer, the films highlight why choosing original Volkswagen accessories mattersâfor seamless integration, safety, and durability.VIEW THE 3 ADS  We took advantage of the insight that lots of people dress up as food on Halloween to show that wherever thereâs food, thereâs always a Pepsi with it.VIEW THE 3 ADS  To celebrate Halloween in a different way, we recorded the night sounds of the Guayaquil General Cemetery, turned them into symphonic scores and created an event to commemorate "Sounds From Beyond", a selection of horror film classics performed by the symphony orchestra of maestro Patricio Jaramillo.VIEW THE 5 ADS  Expedia Cruises knows that when we let go, we can free ourselves from predictability. Today's travelers prefer to feel flexible, open to anything, and want the inside track on all the best options possible. This campaign gave our audience permission to free themselves from the restraints of traditional travel experiences by leveraging advice from seasoned travel experts, Expedia Cruises Vacation Consultants. We let them know that âunexpectedâ should always be their expectation when they book with those who have been there.VIEW THE 4 ADS  This campaign exposes the invisible violence we all help perpetuate when a victim of intimate-image abuse stops being seen for who she is and becomes reduced to what someone shared without consent.It goes beyond âdonât forward it.âIt reveals the deeper problem: the judgment, ridicule, and rejection that punish the victim more than the aggressor.VIEW THE 4 ADS  The Ashes. Cricket's greatest rivalry, kicked off in Perth WA for 2025. We thought we'd give a cheeky nod to some of the most famous moments in Ashes history. Jonny Bairstow's epic issues with his (batting) crease, Stuart Broad inexplicably finding himself unable to walk.VIEW THE 2 ADS  Consumers are overwhelmed by overused and stereotypical visuals of winter offers, especially when the brand originates from a country where winter is not associated with snow or traditional Christmas elements. The challenge was to break away from these conventional representations while staying true to the brand identity. For Glee Naturals, a Moroccan brand known for its slogan âNaturally inspired,â we decided to reinvent the classic image of a snowman as a symbol of the our Christmas campaign. We put snowman familiar elements into Moroccan desert, creating an engaging and funny B2B Print Campaign.VIEW THE AD  For Peruvian Psychiatry Day, we want to raise awareness about the importance of seeking help when a bad day becomes an everyday thing.VIEW THE 2 ADS  Thinking, creating, or deciding requires more than inspiration; it requires comfort.And fortunately, there are places that make it possible. Spaces where a novel was written, a law was signed, or a formula was solved that changed the course of history. Because everything that transformed the world once began in the right place. With that truth in mind, we created a piece that pays tribute to the silent stage where ideas are born: a chair. With a sober and creative tone, we connect Ziyazâs purpose with a universal truth: comfort doesnât just improve your day, it sparks great moments. Because behind every achievement, there was first someone who felt comfortable enough to imagine it. VIEW THE 4 ADS  In a country filled with countless colours, itâs amazing how just three colours can bring all of India together. On India's 79th Independence Day, Asian Paints, a brand that is synonymous with colour in India celebrated the shades that unite this diverse nation. And people felt it. In just one week, the campaign reached over 20 million impressions and sparked more than 356,000 engagements, generating an Earned Media Value of nearly â¹50 lakhs.VIEW THE AD  The general public believes MEDS is exclusively for high-performance athletes. Many people feel they don't belong there, or that their health issues aren't "sporty" enough. This prevents thousands of potential patients from accessing MEDS' world-class cardiology, urology, and nutrition services etcâ¦On the other hand, Chile is a country obsessed with football. When thereâs a big game, we wear our idols' numbers on our backs with pride. But hereâs the paradox: we know every number on the field, yet we ignore the numbers inside our own bodiesVIEW THE 6 ADS  âExclusively Unavailableâ: 33 Alfa Romeo Stradale cars sold out instantly, gone before most people even knew they existed. However, this ad celebrates that heartache, with 33 taglines for all the cars that got away, and luxury references only the target audience will truly understand.VIEW THE 6 ADS  When Adelaideâs Finest Supermarkets won South Australiaâs âBest Breadâ award, the brief was simple: celebrate the win. The media placement, however, made it interesting, a kidsâ magazine called Kiddo. So we leaned into cheeky, family-friendly humour with a headline that does a lot with a little: âBest in Bread.â Depending on how you read it, it could mean âbest in bredâ (a tongue-in-cheek nod to the proudly local community who shop there), âbest in breedâ (the classic trophy term), or, for the more mischievous reader, âbest in bed.â Weâll let the audience decide.VIEW THE AD  An ad campaign that turns the classic Hangman game into a metaphor for the silent battles people face during a mental health crisis. The incomplete word and unfinished figure illustrate how close many individuals feel to losing hope, often without anyone noticing their cry for help. The campaign reminds us that one message, one call, or a single conversation can save a life.VIEW THE 3 ADS  THE ONE LOVE RHYTHM is a global solidarity campaign designed to mobilize immediate donations for the recovery efforts in Jamaica.The Insight: Jamaica's global cultural identity is deeply rooted in Reggae and the "One Love" philosophyâa powerful, universal symbol of resilience and unity. We strategically leveraged this established emotional equity.VIEW THE AD  This campaign reflects on the personal cost behind creative awards. With simple but emotionally charged visuals, we remind our industry that the real Grand Prix isnât in festivals â itâs having a life outside the agency. A call to revalue what truly matters.VIEW THE 3 ADS  Threats donât always announce themselves; they grow in silence. Aggressors waitâwithout hurryâlooking for the perfect moment when you try to escape or when youâre alone, to act. Thatâs why at Fundación Ser we do everything possible to prevent that from happening. We provide protection, support, and rapid response so youâre not trapped in fear.â¨Pick up your phone and call the number you already know: a number that saves lives and keeps victims from falling into the hands of those who wait for the perfect moment.â¨Donât hesitate. Call. Report it.VIEW THE AD  Many times, a heavy mealâor that extra spice you got carried away withâsets your stomach on fire. It burns, it bothers, it hurts. It could be the start of an ulcer, or simply that the food was just too strong. And thatâs when you think about extreme solutions or rushing to the emergency room. But you donât need to go that far.â¨One spoonful of Philips forms a protective layer over the stomach lining, relieving acidity, calming the burn, and giving you back your peace. No drama. No emergencies. Just relief where you need it most.VIEW THE AD |
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