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orange: crocodile and shark


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The challenge was to attract all the possible attention to a seemingly straightforward offer from the cellular operator - 200 minutes of free air time.
We chose to show the consumer benefit in a surprising and entertaining way.
The creative concept stands out in its lively artistic features, joyfulness and striking simplicity
Credits Other credits

Photographer: Yoram Aschheim

Balloon Artist: Uri Livni

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