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Top 6: July 16th 2025
Volkswagen’s biggest South American launch in recent memory is now taking a starring role in Money Heist, Wednesday, Cobra Kai, The Witcher, and the film Persuasion, in the spot “Arrivals,” created by AlmapBBDO and coproduced with Netflix’s creative team. This groundbreaking partnership between Volkswagen Brazil and Netflix, the first in Latin America to incorporate several of the platform’s narratives in a single advertising campaign, is a blockbuster production shot entirely in Brazil. The SUVW Tera becomes a character in its own right and is transported into multiple shows and a film in the campaign, with scenes shot 100% in accordance with the authenticity of the Netflix universe, placing Volkswagen’s latest hit at the heart of these epic productions.
Credits
Other credits
Agency
President and CEO: Filipe Bartholomeu
Client Services: Christiano Bock, Mariana Nanes, Juliana Stern, Camila Teles, Vitória Silano, Isabella Nascimento
CSO: João Gabriel
Planning: Daniel de Tomazo, Marcelo Bazan, Isabela Panico, Mariana Teixeira
Content Strategy: Cristiana Uehara, Glaucia Oliveira, Jaíne Ramos, and Ana Beatriz Lopes
AV Production: Diego Villas Boas, Vera Jacinto, Paula Buzzi, and Aline Silva
CDMO: Rafaela Alves
Media: Luana Guerra Gallizzi, Laura Almeida Paganini Martins, Lucas Fanti Del Vage, Isadora Lee Barbosa, and Fabiana Amorim Flavio
Media Performance: Rafael Henrique Marcelino de Oliveira, Bruna Silva Tavares, Mauricio Toledo, and Marcelo Yutaka Misumi
Data and BI: Bruno Miracco, Alba Oliveira, André Lembo, and Aline De Jesus Torquato
Social Insights: Gustavo Arakawa and Leonardo Lago
Digital
SEO: Mayk Santos Souza, Jeniffer Elaina da Silva, and Karina Nasser
UX: Paulo Savela and Mônica Salvador
Project Leader: Sabrina Ramiles
Head of Creative Tech: Lilian Cavallini
Client Approval: Lívia Kinoshita, Helena Oliveira, Thayrine Pivetta Guerino, Nathalia Furlan, Arthur Rocha, Laura Dante, Tomas Amorena, Jaqueline Saud, Hernan Failace, Milena Petronieri, Giovana Capelini, and Marcela Lanna
Netflix:
Brand Partnerships Director, Netflix Brazil: Fernanda Guimarães
Creative Lead Marketing Partnerships for Latam: Daniela Albuquerque
Brand Partnerships Manager, Netflix Brazil: Dida Louvise
Creative Manager, Marketing Partnerships, Netflix Brazil: Gabriel França
Creative Production Manager for Brand Partnerships, Netflix Brazil: Ricardo Magozo
Production
Director (Cuts): Ana Valente
Creative Assistant: Luigi Madormo
Producers: André Pinho, Mayra Faour Auad, Gabrielle Auad, and Nathalie Gautier
Executive Producer and Coordination Director: João da Terra
Account Director: Patricia Caldas
Account Management: Rafael de Paula and Tabata Viana
Coordination Assistants: Paulo Marco and Gabriel Eustaquio
Social Media: Eduardo Reis
DIRECTION
1st Assistant Director: Ju Pellegrino
2nd Assistant Directors (Hero): Leticia Azevedo and Bia Oioli
2nd Assistant Directors (Cuts): Henrique Schaefer
HERO UNIT - CINEMATOGRAPHY
DP: Bibi Bianchini
1st Camera Assistant: Paty Gimennez
2nd Camera Assistant: Gabriela Bortolon
Video Assist Operator: Arthur Boeno
Logger: Juliano Moreira
Steadycam: Vinicius Corso
Location Sound Engineer: Guilherme Cássio
Boom Operator: Victor Mascarenhas
Gaffer: Beto Ramos
1st Electrician: Maurício Zucolotto Costa Leite
2nd Electricians: Flavio Pinheiro and Frederico Ramos
Electrician Helpers: Christian Spanamberg, Giovanni Dias, Paulo Jose O’Donnell, Lucas Coelho Rosa e Silva
Key Grip: Carlos Leandro Nogueira da Rosa
1st Grips: Fabio Da Silva Dias
2nd Grips: Walter Medaglia, Rodrigo Lopes, and Ismael Santos
Grip Helpers: Bruna Canto, Charles Gonçalves, and Juan Carlos Rosa
2ND UNIT – CUTS
DP: Dariely Belke
1st Assistant Camera: Marcelo Ostrovski
2nd Assistant Camera: Gerson Fagundes
Video Assist Operator: Fabiano Faria Lins de Oliveira
1st Electrician: Cleber Kuhn
Electrician Helpers: Josué Da Costa Celaro and Claudio Rech Reginato
Key Grip: Alcimar Bairros da Silva
1st Grip: Marcelo Ferrugem
2nd Grip: Breno Rizzon Filho
STILL PHOTOGRAPHY
Photographer: Ivan Abujamra
Still Photography Assistants: Charles Willy and Eduardo Caparito
PRODUCTION
Head of Production: Daniel Lombardi
Producer: Aline Simmi
2nd Production Assistants: Sofia Lombardi, Giulia Belmonte Kist, and Victoria Valenti
ART
Art Director: Vicente Saldanha
Art Assistant: Gabriella Olivo
Set Designer: Antonio Carlos Oliveira Gomes Da Silva
Art Producer: João Vitor Copetti Teixeira
Props Producers: Camila Vettorazi and Daniele Chiquito
Props Assistants: Julia Melgarejo, Carolina Moreira de Souza Camargo
Set Dresser: Victoria Melgarejo
Set Dresser Assistants: Gustavo Guga, Juliana Peres, Maikel Oliveira, Vinicius Gonçalves de Souza, Gabriel Filippi, Tarsila Louzano, Gustavo Maggi and Julio Cesar Noimann
Art Loaders: Enzo Pereira Domingues and William De Souza Giehl
AUDIO PRODUCTION
Audio Production Company: Cabaret
Musical Production: Guile Oliveira
Composers: Guilherme Azem and André Henrique
Mixing: Gab Scatolin
Final Sound Editing: Rafael Laurenti and Mauro Kuschnir
Client Services: Ingrid Lopes, Fernanda Crespo and Bárbara Russiano
Coordination: Chandra Lima, Mavi Capelasso, Leonardo Vieira and Débora Mello
CAST
Casting Producer: Amanda Michelini
Casting Assistants: Jordan Maia and Kellen Linhares
Cast - Hero/Cuts: Raul Villa, Alice Buchweitz, Alan Correia, Bruno Kriger, Ohana Homem, Sofia Costa, Jean Lucca, Mariana Carvalho, Helena Roche, Nicolas Reis, Martha Brito, Carolina Grando, Diego Medina, Ana Claudia Pereira, Philipe Philipsen, Arthur Felix, Pedro Friuk, Fafnir, Matheus Michelon, Tarina Sato, Alfredo Beber, Yohan François, Aline Lash, Andre Borges, and Ricardo Gazola
LOCATIONS
Location Manager: Bruno Palaoro
Location Assistants: Marcelo Frangipani, Carolina Arantes and Victor Curi
Wardrobe Stylist: Betinha
Wardrobe Assistants: Tainá de Castro, Ananda Frazão, Dandarah Lanzine and Luíse Renon
Wardrobe Attendants: Adriana Talaveira and Márcia Gorski
HAIR, MAKEUP, AND CHARACTER DESIGN
Character Designer: Baby Marques
Make & Hair: Dan
