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Top 6: October 7th 2009

Lotto: Wish List

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Top 6: October 7th 2009
Two years ago, Lotto asked New Zealanders the question "What would you do?" While the answers that came back were many and varied, what they had in common was that people would do the things they had always dreamed about. DDB New Zealand's new campaign brings this to life via a Wish List, that a Lotto winner puts together at formative moments in his life as a boy. The commercial leaves some questions unanswered, allowing a fuller picture of the boy's wish list (and as a winner his adult take on them) to emerge in subsequent commercials.
Credits Other credits

Agency Producer - Chloe Sutherland

Executive Agency Producer - Judy Thompson

Film Co Producer - Penelope Sinclair

Post Production - Stu Bedford at DigiPost

Editor - Dave Coulsen

Soundtrack - Liquid Studios

Additional Post - Steve Gulik @ DDB

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