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Smith's: Extra Crunchy


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Iconic Australian actor, Stephen Curry, stars in this spot Clemenger BBDO, Sydney for Smith's Extra Crunchy which shows Curry at the beach with a bunch of mates cooking a BBQ and playing cricket. He describes the pleasure of hearing the crunch of familiar things: white hot sand on thong; beer going where it belongs; shellfish meeting tong; and the (uncomfortable) crunch of an off spinner dispatched to mid-on.
Credits Other credits

PepsiCo

Marketing Director: Jenni Dill

Marketing Director – Core Brands: Robyn Quinn

Senior Brand Manager: Jamie Bruce

Media Agency: PHD

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