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KFC: The Dragon

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Ogilvy Hong Kong has extended their multi-award winning ‘Hot & Spicy’ campaign for KFC. The new campaign is released to celebrate the premiere of the final season of Game of Thrones. The social-led campaign features static and animated visuals of a flame breathing dragon – with the fireballs produced by the beast seamlessly swapped out with KFC’s classic Hot & Spicy chicken. As well as launching online, the campaign will also include 3 additional executions that will feature in print advertising and key outdoor media, which will roll-out in the coming weeks. 
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Senior Content Designer: Alex Burton

Executive Group Director: iris Liu

Account Director: Rita Lam

Account Executive: Ervan Luk

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