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Top 6: May 15th 2019
TV

MasterCard: The Red Ball

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Top 6: May 15th 2019
Debuting in more than 45 countries, Mastercard's brand ambassadors from across multiple sports are coming together for the first time ever in a new digital-first creative effort, fittingly themed, "Together, Everything is Possible." This latest Start Something Priceless effort uses the universal passion around sport and its inherent values of teamwork, sportsmanship, generosity and inclusion to demonstrate that it only takes a moment to connect with people to make a greater impact. Agency: McCann XBC
The creative shows athletes Lionel Messi, Neymar Jr, Dan Carter, Bryan Habana, Annika Sorenstam, Ana Ivanovic and Valeri Kamensky connecting with each other over social media and using their Mastercard tap and go payment products to chase a red ball across continents and cultures to make sure it gets back to its owner.
Credits Other credits

Joyce King Thomas - Chairman

Nicolas Guzman – Managing Director

Ann Carey – SVP, Executive Account Director

Jessica Deacon – VP, Account Director

Nader Nemati – Account Executive

Nick Hird – Regional Business Director

Cristina Cavanillas – Production Manager

Photographers - Carles Carabí, Rita Puig-Serra, Cesar Lucadamo Guzmán, Ferran Capo, Sebastian Mayer

Client:

Raja Rajamannar – Chief Marketing & Communications Officer

Monica Biagiotti – Consumer Marketing & Sponsorships Executive VP

Cristina Paslar – Consumer Marketing VP

Mel Clements – Digital & Social Marketing VP

Natalia Umeoka – Consumer Marketing Senior Specialist

Jennifer Ziemer – Digital & Social Manager

Jazmin Sagastiverza – Digital & Social Senior Specialist

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