Seen and noted
For World Pasta Day, Barilla set the stage for an extraordinary celebration in the bustling heart of New York City, one of the world's most hectic metropolises, where its iconic pasta boxes have become a symbol of connection, allowing people to travel through its boroughs to share a meal with loved ones.
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Following the melody of Ornella Vanoni's famous song âSenza Fineâ (Endless), we discover the long battery performance of the Iphone 15.
VIEW THE SPOT AGEDO: Proud Beyond Pride
Dentsu Italy today reveals a new OOH campaign âdentsu & Friendsâ running across Italy in support to the LGBTQIA+ values, even after the Pride month of June. Partnering with AGEDO, an Italian association of parents, families and friends of lesbian, gay, bisexual, transgender, and + people, founded to help families cope with their children coming out, the campaign was inspired by a research study conducted into the Brandwatch web monitoring platform and focused to the online conversations volume around the topic of "Pride" in Italy.
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The new multi-subject Ad for ddhcem, the Italian company dedicated to epoxy systems for marble and granite polyamide hot melts.
VIEW THE 4 ADS "You are the war, we are the children..." Sometimes, just changing a few words is enough to transform a manifesto of solidarity and hope into a message of denunciation and rebellion.We did just that for one of the most prestigious Public Art Contests promoted by Cheap Festival. This year's theme is "Fuck Far," dedicated to languages and provocations that speak of a future made of societies without weapons, states without armies, and communities liberated from the grief of war. VIEW OUTDOOR
Efficient logistics and an evolved supply chain lighten costs and simplify goods distribution processes.
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An ad for a car where the car is completely covered in text. Why? Because that text is a declaration of love for the brand. And it is symbolic of a contradiction: a Honda owner who decides to sell it, makes an ad, but then realizes that they cannot do without their car. And so even the initial idea of showing it in all its beauty gives way to jealousy and the desire to hide it.
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MedReAct promotes actions to restore the Mediterranean Sea, to counter the loss of biodiversity, to defend it from the impact of indiscriminate fishing, working in direct contact with local communities, the scientific world, organizations and sea operators.
VIEW 3 OUTDOORS Spotify: Summer Hits
A city park with a carousel and an ice-cream cart; a basketball court that becomes the perfect location for a summer barbecue; a bus stop in Wes Andersonian tones called SANTA FE: the new Spotify campaign for the Estate 2024 playlist immerses us into a dreamlike atmosphere, where the suburban summer is dominated by summer hits and their contagious symptoms.
VIEW THE CONCEPT Amnesty International Italy: The Humanity Check
On October 7th a devastating escalation unfolded between Israel, Hamas, and other Palestinian armed groups. In the midst of this turmoil, Amnesty International launched a digital campaign to turn social viewers into activists. "The Humanity Check" leveraged the logic of reCAPTCHA to catalyze social action, transforming routine verification into an act of human solidarity. It challenged the passive online viewers to become agents of change. Each post, infused with up-to-the-minute statistics, culminated in a "Humanity Check" and a call to action to sign our petition for a ceasefire.
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The brand new teaser campaign for ddchem's next attendance at Marmomac, the most important natural stone fair in Europe.
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The scents and taste of Surrau wine are reflected in the beauty of the territories of Sardinia, the homeland of its wines.
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Come and discover one of the most valuable and monumental collections of books in the worldâs oldest library, in Verona.
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âClimate Migrantsâ event communication (social media) for a no profit organization (Legambiente, focusing on the protection of the invironment.
VIEW THE 4 ADS Heinz X Kappa: The Heinz Uniform
With the new 24/25 season football kits and sponsors being revealed at club level all across Italy, Heinz and Kappa have collaborated to tap into the end of season football conversation linking the worlds of food and football with their very own âkitâ. While itâs an ambition for most brands to become the main sponsor on a top teamâs jersey, Heinz is focusing on the most important team of all: the one working outside the stadiums, feeding the legions of fans week in, week out, all over the country.
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On June 4th "The International Day of Innocent Children Victims of Aggression", UNICEF Italy launches the short horror film "House of Terror", featuring the extraordinary participation of the master of horror movies Dario Argento, to raise awareness about the issue of domestic violence against minors.
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Femicide is a terrible crime that in Italy has reached frightening numbers, with an average of 1 woman killed every 3 days. But there is one thing that makes it even more worse: the orphans of femicide, often fogotten victims. Our campaign, in collaboration with Terre des Hommes, claims the importance of not leaving the orphans of femicide alone and supports the project Respiro, created to help them and their families.
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The new multi-subject Ad for Archeion, the Italian company dedicated to the digital-security.
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How many times do we use war related expressions to describe an intense work situation, even though itâs not connected to war? In this campaign, the most commonly used expression help reveal the real meaning of the word âemergencyâ for all the people who are living in war zones. A reminder for everyone to consider how devastating the consequences of war can be on peopleâs lives: because for Emergency, the real emergency should be abolishing war, once and for all.
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There are few sensations in life that you can always rely on to provide gratification. The cold side of the pillow. The sun on your face. The first sip of a cold beer.
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TwoShots Unveils Coca-Cola's Vibrant Campaign in Middle East and Central Asia MarketsMilan, March 05 2024 In an exciting partnership with Coca-Cola, the dynamic directing duo TwoShots proudly unveils their latest campaign a compelling series of nine video adverts tailored for the Middle East, Pakistan, Kazakhstan, Uzbekistan, and Turkish markets.
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Civic is a new branch of Clab Communication, which focuses on communicating and developing the social role of an enterprise, always taking into account the link between sustainability and prosperity.
VIEW THE AD Super Selva: A Story Of Stone & Steps
A Story of Stone and Steps is a narrative as well as a history, an account but also an encounter, a film but also a portrait, everything Super Selva represents in the person of its four main protagonists and the magical atmosphere of their origins, the Monti Lessini, in the north of Italy.
VIEW THE SPOT Peroni Nastro Azzurro 00: The Break
The short-film, The Brake In, released today, features Scuderia Ferrari team drivers Charles Leclerc and Carlos Sainz who are seen entering the Birra Peroni brewery, following the direction of none other than Team Principal, Fred Vasseur. The drivers navigate past brewery security and subvert obstacles, in order to reach the production line where they are spotted changing the Peroni Nastro Azzurro 0.0% bottle labels to 'Tifosi Nastro Azzurro 0.0%' labels, the ultimate Tifosi love letter. With the Italian job now complete, the drivers race away from the brewery having proudly launched the partnership between Peroni Nastro Azzurro 0.0% and Scuderia Ferrari Formula 1 Team.
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There is only one thing Italians love as much as their food, and that is football. Every match comes with its unique and magical rituals whether in a stadium, at home, or restaurant. It's undeniable that, in Italy, the most recognized association with football is the sandwich. It is this special relationship that inspired Heinz's new brand platform for sauces "Proud Sponsor of Calcio Mangiato" created by DUDE Milan. Play Now: plinko-australia.com
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As the Mediterranean Sea continues to play a crucial role for the many migrants that leave their country of origin looking for safety and a better future, unfortunately, many of them find death in that very same sea. Since 2014, more than 28.000 people lost their lives in these waters. Due to the lack of safe and legal access, the commitment of the civil navy to not just stand by and watch is crucial. This is the message behind the latest film from NGO Emergencyand Ogilvy, "Man At Sea." In addition to the NGO's work in war zones, Emergency affirms its commitment, with its Ship 'Life Support', to search and rescue migrants crossing the Mediterranean Sea,
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On the International Day for the Elimination of Violence against Women, Sephora Italy and Media.Monks launch their campaign to raise awareness and give platform to share the stories of the effects of victim blaming. The awareness campaign 'mAI colpevoli,', translated as 'never guilty', supports the Pangea ETS Foundation.
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Today, companies are rediscovering a new sense of mission linked to new production opportunities, thanks to CO2BioClean, the revolutionary patented process that captures the CO2 released into the air, transforming it into biopolymers destined for the production of 100% biodegradable products.
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Accenture Song and C41 proudly announce the release of the campaign for the WWF Conservation Collection. Rather than the ordinary Christmas jumpers we are all used to, the WWF Conservation Collection invites us to gift one of the four designs from the collection, made of 100% recycled and sustainable wool, to support the conservation efforts for four endangered species. Directed by Alice Fassi and produced by C41, the video campaign opens with a nod to classic fashion films, where models often walk aimlessly, striking static and senseless poses.
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The House presents the Gucci Gift holiday selection in a celebration of togetherness envisioned by Creative Director Sabato De Sarno. Friends and family meet up for the holidays amidst a vibrant gathering filled with warm embraces, intimate conversations, and a selection of gifts for making lasting memories with loved ones. The featured curation includes the House's signature handbag collection with metallic details and sparkling embellishments that complement festive ready-to-wear looks, as well as Gucci Valigeria pieces for holiday travels.
VIEW THE SPOT Terra Des Hommes: The Saddest Collection Ever
To raise awareness on the increasing sexual violence against girls in Italy, Terre des Hommes and ACNE urge people to put themselves in victims' shoes with the saddest clothing collection ever.
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A multi-subject campaign for Jaggery, a brand that makes stylish sustainable products with recycled production waste materials.
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