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Seen and noted
 Quote from the client:"At Roomi we build adorable, affordable, transportable buildings. Our buildings are marketed to suit a range of purposes but are especially targeted toward the tiny home / granny flat market. They are built in our factory here in Salisbury, Brisbane and are transported on the back of a tow truck and can be lifted by cranePLAY THE 1 SPOT PLAY THE 2 SPOT PLAY THE 3 SPOT PLAY THE 4 SPOT  'Fuck Off' is said once every 1.2 minutes during HBO Succession. To commemorate the final season and passing of Logan Roy, one of the most prolific swearers in television history, Binge created Fuck Off Jumpers. Each jumper featured the world's longest care instructions containing 42 reasons to say Fuck Off VIEW OUTDOOR  Directed by Revolver's Matt Devine, the feelings of two much-maligned professional figures come to life for a TV spot celebrating Australian bank Westpac's sponsorship of the National Rugby League. Through their shared anguish, the banker and referee find both solace and strength, proving the partnership between Westpac and the NRL is a beautiful one.VIEW THE SPOT Clothing Please: Mt Garment Standing tall as a blight on the Australian landscape is Mount Garment. At 2460m above sea level and with a base diameter of more than 600m, it now towers above Mount Kosciusko. Australia's highest mountain isn't a natural wonder, but a symbol of the nation's overwhelming clothing waste crisis over the past decade. Layers upon layers of discarded garments, forgotten trends, and fleeting fashion fads have accumulated at a rate of more than 800,000 tonnes every year. VIEW THE SPOT VIEW THE AD  PepsiCo, in partnership with Special Australia, quite literally took their message "(food) tastes better with Pepsi Max" to every major burger mecca on International Burger Day (28 May), to challenge Australiaâs 'default cola' order with food. Because burgers deserve better.VIEW OUTDOOR  After a turbulent few years, Qantas are back to being the familiar faces that begin and end Australian journeys. For the latest instalment of the much-loved 'Feels Like Home' campaign, we launched an emotive story that would both reconnect Australians with the brand, and evoke a sense of new beginnings. VIEW THE SPOT Edith Cowan University: Creative Thinkers Made Here Creativity is not just a talent that some people possess and others don't, but rather a skill that ECU can teach, develop and nurture. By embracing a culture of creative thinking, ECU hopes to inspire its community to think more critically, ask more questions and embrace innovation to develop more creative solutions to the complex problems of the age. From Engineering to Business, Science to Nursing, creative thinking is an integral part of the University's approach to teaching and learning.VIEW THE SPOT  Heroes walk among us - or behind us. So it's time to Uncrap the World and save it from the bottom up. Simply by switching to Who Gives A Crap's eco-friendly toilet paper made from 100% recycled or bamboo fibres, people can save trees and help build toilets for billions of people. It's time to stand up by sitting down.VIEW THE SPOT Minderoo Foundation: The Plastic Forecast A disturbing new weather forecast has been created by Minderoo Foundation and M&C Saatchi to make fossil-fuel plastics history. Plastic production is devastating our planet, and is set to triple by 2060. So, Minderoo Foundation and M&C Saatchi Australia have measured plastic in rain to create a new weather metric informing the public how much plastic will fall from the sky on any given day, launching it in Paris ahead of next weekâs second session of negotiations (INC-2) of the UN's Plastic Treaty at UNESCO headquarters. The Plastic Forecast, developed with the help of scientists at Minderoo Foundation, VIEW THE CONCEPT  Brekkie in bed is a Mother's Day tradition celebrated across Australia. This year, instead of sugar coating Mother's Day in a campaign with picture-perfect pancakes, we worked with Kitchen Warehouse to acknowledge the crumbly reality of brekkie in bed. The campaign showcases a range of brekkies, each featuring a Kitchen Warehouse product designed to handle even the most robust childlike efforts. Surrounding each product is all the mess, colour and unusual ingredient choices that only a kid could dream of, creating brekkies that only a Mother could love.VIEW OUTDOOR The Natural Chip Co.: Great Tasting Aussie Chips The latest instalment in The Royals' long-running animated campaign for The Natural Chip Co shows how the best of nature comes together to create a wholesome, irresistible snack.VIEW THE SPOT  Brekkie in bed is a Mother's Day tradition celebrated across Australia. This year, instead of sugar coating Mother's Day in a campaign with picture-perfect pancakes, The Brand Agency worked with Kitchen Warehouse to acknowledge the crumbly reality of brekkie in bed.VIEW OUTDOOR  "Dream Time at the 'G" (in front of over 70,000 fans last weekend) highlights two consecutive weeks of AFL Football - the Sir Doug Nicholls Round - honouring the contribution made by Australia's First Peoples to VFL/AFL competition. So it goes without saying... but of course had to be said... that Australia's favourite fan food would be following suit in saluting Australian Rules football's indigenous superstars. They make this ancient land's great game, greater.VIEW THE AD XXXX Gold: Lure Lager XXXX has been the beer of Queensland for 145 years and is committed to protecting 'the good life'. A life that revolves around the great outdoors and living life near the water. However Carp, an invasive fish species are breeding uncontrollably in the waterways, destroying aquatic vegetation that's pivotal to keeping the waterways clean and which help purify agricultural runoff before it reaches the Great Barrier Reef. To help solve the Carp problem we turned cans of XXXX beer into lures, and an invitation to fish.VIEW THE CONCEPT VIEW OUTDOOR  Newly formed removals company 'I Like To Move It' wanted to stand out in a pretty mundane and unremarkable category with a unique, eyebrow raising press campaign designed to get the phone ringing. While the executions depict pretty uncommon reasons to move house, it certainly gives a smile, as well as graphically showing just how easy it is to move house with 'I Like To Move It'... just open the box and let them take care of the rest.VIEW THE NUCLEAR AD VIEW THE PLEASURE ROOM AD VIEW THE NURSERY AD  The pure, unprecedented freedom feeling that a Powerball win could bring is explored in a quirky new Powerball campaign platform for Lotterywest via 303 MullenLowe, featuring its own locally written and produced rap.VIEW THE TRIM SPOT VIEW THE APPRENTICE SPOT VIEW THE ROLLERSKATES SPOT  Kogan.com is here to help you get what you love for less. Searching, negotiating, and never settling until you get a low price you'll clickin' love. How awesome is that? Agency: HardhatVIEW THE PARKING LOT SPOT VIEW THE VENDING MACHINE SPOT Road Safety Commission: Don't Drift Off Fatigue is one of the number one killers on WA roads, with around 15 lives lost annually in crashes in which fatigue is suspected to be a significant contributing factor. To put fatigue top-of-mind with Western Australian drivers, The Road Safety Commission and The Brand Agency collaborated with Centurion to deliver a new fatigue campaign to those in regional areas. 'Don't Drift off' reminds drivers of the importance of staying awake, alert and far away from the gum trees that line the WA roads.VIEW OUTDOOR The purpose of this campaign is to inspire Australia's next generation of high achievers! With self esteem among kids at a bit of a low, this commercial shows off their limitless potential, with a touch of cuteness of course! Agency: Nova Entertainment Sydney PLAY THE SPOT Australian Specialty Coffee Association: ASCA Crown Coffee meets competition in the industry's biggest event of the year: The Australian Coffee Championships. With the nation's best baristas brewing head to head and every minute live streamed to the world, the stakes couldn't be any higher. Showpony's print series promoted several exciting aspects of the competition to help engage a passionate coffee community.VIEW THE ASCA CROWN AD VIEW THE ASCA SPILL AD VIEW THE ASCA STREAM AD  From a demolition saw to a floor grinder, throw in a large breaker drill, and don't forget the electric scissor lift. Who will win the great tradie tool rivalry, Ben or Josh? Luckily for our enthusiastic duo, Coates is 'Equipped for Anything', so they can hire any equipment for any job. Agency: The RoyalsVIEW THE SPOT Mums are famously put off by tattoos... but Arcane Tattoo's artists are so talented - they'll permanently ink you with something even mum will love... though they do not guarantee this. Agency: NOVA Entertainment's CREATEPLAY THE FIRST SPOT PLAY THE SECOND SPOT PLAY THE THIRD SPOT  In our second round of work for the Men's Table, we held a mirror up to common male behaviour of hiding their emotions in banter via a raft of suitably "bantery" executions that revealed more heartfelt sentiments. These positioned The Men's Table as a place you can go to go beyond banter and have more mentally-healthy conversations. Agency: The HallwayVIEW OUTDOOR 1 VIEW OUTDOOR 2 VIEW OUTDOOR 3  As a sustainable player in the egg industry, we needed to educate consumers on how eggs are farmed. So, we innovated the humble egg to carry an important message from the farm to the supermarket shelf. To do this, we designed 'FitChix' the world's first step counter custom made for a chicken. Now every time consumers shop for eggs they can see how free our chickens are and make an educated decision at the point-of-purchase. Agency: VMLY&R MelbourneVIEW OUTDOOR  To promote Temple & Webster's 200,000+ products we used their '&' to show people how their products are equipped to handle whatever & comes next in Australians' lives. We flooded the streets with over 30 OOH executions that didn't talk at our audience, but with them, leveraging the things they say and do in their homes. Agency: Howatson+Company VIEW OUTDOOR  Aussies love to break the rules when it comes to Italian food, so Leggo's is giving them an extra dose of encouragement to add more pineapple to their pizza, chuck some parmesan on their seafood pasta, and even break the spaghetti in half to fit the pot, because even if it makes the Italians shiver, it's how we do Italian. Sorry not sorry. Agency: Wunderman Thompson AustraliaVIEW THE SPOT  Leading brewer Lion, in partnership with Thinkerbell, have revived the iconic jingle,''How do you feel? I feel like a Tooheys or two'. An Australian classic, the most distinctive Tooheys brand asset of all, the song provides the backing to stories of 'gutsy mates', be them in close games of league or on stage with their band. The Tooheys jingle is back for the first time in more than 30 years, and it's here to stay. How do you feel? I feel like a Tooheys or two.VIEW THE SPOT  NRL's Xavier Coates, Jahrome Hughes, Ryan Papenhuyzen and Cameron Munster are set to storm our screens again with a new series of TVCs celebrating Tradie's continuing partnership with Melbourne Storm. As part of Tradie's core strategy, it's important their brand ambassadors are always great sports, ready to have fun and not take themselves too seriously. VIEW THE BLOW SPOT VIEW THE BATH SPOT VIEW THE JUMPING SPOT VIEW THE TWO SPOT  Wine brand, St Hubert's The Stag have partnered with AirSeed to plant 100 tree pods via drones, to help renew the wild. We spread the word via biodegradable, tree-planting billboards. VIEW OUTDOOR Rip Curl Tourism Fiji: The Rip Curl Virtual Pro Rip Curl is changing the surfing landscape by introducing and launching the worldâs first virtual surfing competition the Rip Curl Virtual Pro, presented by Tourism Fiji and developed by VMLY&R. For the inaugural Rip Curl Virtual Pro surf competition, participants didn't even know they were competing. When Rip Curl Search GPS smartwatch users logged a session during the 10-day competition, their surf data was automatically entered. Data logged was analysed and scored by a unique algorithm based on five key criteria: distance paddled, surf time, total waves surfed, top speed, longest waves and the number of surfs, culminating in a final score. The data sets formed the basis of a unique visualisation that contestants could download as a video and share with their social communities pitting their surfs against others. VIEW THE CONCEPT  Only 48% of women diagnosed with Ovarian Cancer will make it past 5 years. So, women diagnosed with Ovarian Cancer are not only living with the devastating realities of the disease, but theyâre also burdened with the responsibility of lobbying the government, spreading awareness and raising funds for research. And with 1 woman dying every 8 hours to Ovarian Cancer, these courageous women are dying before they can make the impact they really want to. VIEW THE SPOT  To celebrate the crowning of his Majesty, King Charles III Liquor Barons ran this topical ad on digital billboards and poster sites on the day of the Royal Coronation. VIEW OUTDOOR  A (speculative) coronation advert for King Charles III.Heâs waited a long time for this⦠VIEW THE AD To celebrate the crowning of his Majesty, King Charles III we ran this topical ad on digital bill boards and poster sites on the day of the Royal Coronation. VIEW OUTDOOR  Leading brewer Lion, in partnership with Thinkerbell, have revived the iconic jingle, 'How do you feel? I feel like a Tooheys or two'. An Australian classic, the most distinctive Tooheys brand asset of all, the song provides the backing to stories of 'gutsy mates', be them in close games of league or on stage with their band. The Tooheys jingle is back for the first time in more than 30 years, and it's here to stay. How do you feel? I feel like a Tooheys or two.VIEW THE SPOT  We created 18 unique social videos that spoke to our Gen Z audience to help them #FriendBetter and take action when they see the signs that their friends might be struggling with their mental health.VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT VIEW THE FOURTH SPOT VIEW THE FIFTH SPOT VIEW THE SIXTH SPOT VIEW THE SEVENTH SPOT VIEW THE EIGHTH SPOT VIEW THE NINTH SPOT VIEW THE TENTH SPOT VIEW THE ELEVENTH SPOT  Sometimes, as few words as possible are required. And hopefully this one word did justice to the most solemn day on the Australian Football calendar the ANZAC Day match.Bracketed by rosemary which grows wild on the fields of Gallipoli, where the ANZAC tradition began this message was Four'N Twenty's tribute to the fallen.VIEW THE AD  Harvest Snap Out of It, is a versatile long-term platform that clearly activates the name, but also encourages Australians to stop succumbing to the naughty snacks that call out to them constantly.VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR  True to form, Sportsbet uses its signature creative style bold, fun and tongue-in-cheek in its latest integrated campaign which highlights the many product benefits of AFL Same Game Multi Tracker. The new campaign, created by Sportsbet's inhouse creative team with production partner Palomina and Steelbridge Studios with Alt VFX, uses virtual production technology to bring AFL Same Game Multi Tracker's "imaginary" HQ to life. VIEW THE SPOT |
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Someone lost the boat keys. New spot from The Agency, Australia