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Seen and noted

Volkswagen Australia: Let's go for a drive

 TV   AUSTRALIA    February 26, 2024 09:45
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5dc26.png&width=200Experiencing the joy of driving is the inspiration behind DDB Sydney's new brand campaign for Volkswagen Group Australia, that goes to the core truth of the experience of driving a Volkswagen. The creative concept is centred around the simple life of a lighthouse keeper working and living on an island. With little reason to drive his car around the small island, it is the mail delivery that gives him the opportunity to get behind the wheel of his Volkswagen and experience the joy of driving.

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Pepsi Max: Pepsi Loving Boyfriend

 OUTDOOR   AUSTRALIA    February 25, 2024 09:15
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158898_1708733722_pepsi_billboard_1920x1080_frame.jpg&width=200While every brand was celebrating Taylor Swift, We thought we'd take the chance to celebrate an incoming known Pepsi fan, Kansas City Chiefs tight end, two-time superbowl winner and Swift-suitor, Travis Kelce. More popularly known as 'Taylor's boyfriend who plays football'.

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Lifeline : The Release Line

 INTERACTIVE   AUSTRALIA    February 25, 2024 09:04 (Edited: February 25, 2024 20:04)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/a6ac7.png&width=200In 2023, the Australian government named suicide as the leading cause of death for Gen Z. With Gen Z also being the least-likely audience to call Lifeline (Australia's longest running crisis-support service), there was a dire need to engage with those most at-risk.

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Dab+: More Radio Within Radio

 RADIO   AUSTRALIA    February 25, 2024 08:55
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Dab+ comes on the bestadsontv site with a new radio commercial

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Smooth FM: Together in Music

 OUTDOOR   AUSTRALIA    February 24, 2024 05:08 (Edited: February 24, 2024 16:08)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/1893b.png&width=200Music has a unifying power. Together in Music, is a new brand platform for Australian radio station Smooth FM. Smooth plays the classic sing-along type music that we all love to belt out in the car, at parties or on a night out with friends. The OOH shows the moments where a band or artist is intrinsic to that very moment, and key in bringing us together. The campaign is live throughout Australia.

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Menulog: Delivery Bag in Disguise

 CASE STUDY   AUSTRALIA    February 23, 2024 15:05
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F698d5_0000.png&width=200The paper delivery bag is the face of a billion-dollar industry. With Menulog's biggest competitor, UberEats, having 7x the media spend focussed on their distinctive delivery bag, Menulog needed a way to steal back the limelight and make their bag the most iconic of all.

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Sapol: Seatbelt Safety

 INTEGRATED   AUSTRALIA    February 23, 2024 07:36 (Edited: February 23, 2024 18:36)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/33b23.png&width=200Drivers take time to prepare for their day by putting on clothes, shoes, sunglasses, and a cap to protect themselves from the sun. They'll put on a watch to keep track of time, grab their keys and a mobile phone. This campaign demonstrates the consequences of not doing something as simple as also putting on a seatbelt as part of that routine. This confronting campaign targets drivers who don't understand the potential consequences of not wearing a seatbelt, forget or simply don't care. These are confronting images, but they are very real.

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Vegemite: Welcome Taylor Swift

 OUTDOOR   AUSTRALIA    February 22, 2024 19:27
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158830_1708571322_Vegemite_Taylor_In_Situ3.jpg&width=200To celebrate the arrival of icon Taylor Swift, VEGEMITE created a billboard that welcomed her to Australia in a very Swifty way. Located outside the airport where her private jet landed, VEGEMITE became the first brand to welcome Taylor Swift when she arrived.

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World Of Eco: Show Your Discarded Clothes The Love

 PRINT   AUSTRALIA    February 22, 2024 08:04
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158808_1708494950_CLP_VDAY+PRESS_2634_HR.jpg&width=200Valentine's Day is a time when people are usually quite keen on discarding their clothes. Clothing recycler Clothing Please thought it was also a great time to remind people to show their clothes some love and recycle them instead.

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Kettle: Judgmental John

 RADIO   AUSTRALIA    February 21, 2024 17:04 (Edited: February 22, 2024 04:04)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/images/radioshot.jpg&width=200The answer to the 3:30pm hanger can be found in the humble potato chip. But with Kettles superior flavour and crunch it might be so humble after all! Always remember, when eating quality snacks like Kettles Sea Salt and Vinegar, you must be aware of the seagulls lurking!

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Appliances Online : Say Goodbye

 TV   AUSTRALIA    February 21, 2024 16:18 (Edited: February 22, 2024 03:18)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/de017.png&width=200In this campaign we highlight those moments when the old appliance starts to falter and really gets under your skin. In fact, they might even keep you awake at night and niggle away at you, causing you to explode long before the faulty appliance does. The solution is an upgrade from Appliances Online of course.

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Gotcha4Life: The Mental Fitness Gym

 INTERACTIVE   AUSTRALIA    February 20, 2024 10:09
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F99bfd.png&width=200In response to a significant mental health crisis in Australia, The Gotcha4Life Foundation has introduced the Mental Fitness Gym, an innovative new platform designed to educate, motivate, and support individuals on their journey to improved mental well-being.

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Tourism Fiji : Dancing

 TV   AUSTRALIA    February 18, 2024 10:35
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fee5ea_0003.png&width=200A new spot from Tourism Fiji

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Tourism Tasmania: TasmanA1

 TV & INTERACTIVE   AUSTRALIA    February 18, 2024 10:29 (Edited: February 18, 2024 21:29)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/f895e_0001.png&width=200Tourism Tasmania has launched an image generator 'TasmanAi', which instead of using artificial intelligence turns people's prompts into original art made by local Tasmanians. The new campaign was created by BMF and Orchard with PR driven by Havas Red and media by Starcom.

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Mountain Goat: Tasty Pale Ale

 OUTDOOR   AUSTRALIA    February 18, 2024 10:15
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158700_1708051270_GoatPaleAlePoster-Abe.jpg&width=200My life with a mountain goat. New outdoor from the Monkeys

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Wildbean Cafe: Drives You Cravey

 RADIO   AUSTRALIA    February 18, 2024 08:53 (Edited: February 18, 2024 19:53)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/images/radioshot.jpg&width=200When you're driving, your mind wanders. Mostly to food. And the longer you think about it, the bigger and more out of control your cravings get. 

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Super Rugby 2024: There's Something In The Water

 TV   AUSTRALIA    February 18, 2024 08:33
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fefee3_0001.png&width=200It looks like the Super Rugby Season is ready to start

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Queensland Government: Don't Drive In A Flood

 PRINT   AUSTRALIA    February 14, 2024 15:47
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158613_1707876358_IIFFI_PRINT.jpg&width=200Don't go driving in a flood

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Drug & Alcohol Services: Clearing The Air

 OUTDOOR   AUSTRALIA    February 13, 2024 09:07
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158543_1707715860_DASSA-Generic-1080x1920px-Best-Ads-V2+%281%29.png&width=200From 1 March 2024, South Australia is introducing new laws to ban smoking and vaping in a range of public outdoor areas. To share this with the public, we focused on the positive impacts these new laws will have, clearing things up as we clear the air.

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Lightning Minds: Keeping Barnaby Upright

 OUTDOOR   AUSTRALIA    February 13, 2024 09:04
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158542_1707701204_Barnaby_LightningMinds.jpg&width=200Within hours of the footage being released, Hypnosis had booked a mobile billboard to drive to Parliament House with a message for the Honourable Mr Joyce. As the truck made its way through the capital a Network 10 film crew hailed it down to capture footage which later appeared on The Sunday Project.

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Hahn: Ultra Big Billboard

 OUTDOOR   AUSTRALIA    February 11, 2024 09:48
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158453_1707351465_Hahn+-+Glebe+Silos.jpg&width=200Hahn Ultra is great tasting beer with no carbs. So when cricket season was in full swing, beer weather in full effect and people were watching their waistlines over summer we put an ultra ad on an ultra large billboard. How good.

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Teapigs: Sustainable Tree

 PRINT   AUSTRALIA    February 09, 2024 09:24 (Edited: February 09, 2024 20:24)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2024/Feb/tn_158454_1707352443_TeaPigs_Sustainabilitea_Tree.jpg&width=200Teapigs is the first tea brand in the world to be awarded the Plastic-Free trustmark for 100% sustainably sourced and recyclable packaging.Their iconic pyramid shaped tea bags aren't just designed to make a better tasting brew, they're better for the planet, too.

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Beneficial Beer Co: Bar

 INTERACTIVE   AUSTRALIA    February 09, 2024 09:08
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158486_1707420706_booze+monster5.jpg&width=200During the festive season, alcohol drinkers often tend to overdo it. Some may experience a complete personality change, only learning about it the following day. Beneficial Beer Co's full-flavored non-alcoholic beers provide drinkers with an opportunity to prevent the Booze Monster from ever rearing its ugly head again.

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Pringles: King Size Cans

 AMBIENT   AUSTRALIA    February 08, 2024 09:32 (Edited: February 08, 2024 20:32)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/76109.png&width=200Pringles wanted to bring the brand into the booming basketball culture in Australia and drive associations with sport, so it teamed up with NBL champions, the Sydney Kings to bring some salty, snacking goodness to the game. We created the ultimate life-sized snacking accessory - King Sized Cans. Agency: Thinkerbell

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Unloan: Shaky

 TV   AUSTRALIA    February 07, 2024 16:54 (Edited: February 08, 2024 03:54)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/0871c_0000.png&width=200Off to a shaky start in this new spot from Genero for Unloan

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Pepsi: Tastes OK

 OUTDOOR   AUSTRALIA    February 07, 2024 16:30 (Edited: February 08, 2024 03:30)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/192c2.png&width=200The 'Tastes OK' campaign is the latest iteration of the established Pepsi Max 'Tastes Better' brand platform. It highlights a design flaw that's been hiding in plain sight in the name of the brand's biggest competitor, reminding Australia that food tastes better with Pepsi Max.

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Who Gives A Crap: Flush Your Ex

 INTERACTIVE   AUSTRALIA    February 07, 2024 16:23
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158446_1707289733_Screenshot+2024-02-07+at+3.png&width=200The Flush Your Ex initiative invites the public to send in old love letters and cards which will then be turned into the brand's sustainable, 100% recycled toilet paper that supports the reduction of deforestation. With it, the brand provides a cathartic way to dispose of mementos ahead of a holiday that can pull at the heartstrings and leave the broken hearted ruminating on the past.

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Lums Wine Bar:Lesson

 RADIO   AUSTRALIA    February 07, 2024 16:12
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Two flavours of Hispanic infused spot to promote the Hispanic flavours of Lums Wine Bar in Subiaco. The first teaches you the only Spanish phrases you need to know - since Lums only does really good Spanish food. The second reminds you that everyone in the world says the same thing, the same way when they taste good food - pronunciations be damned.

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The West Australian: The Book Of Love

 RADIO   AUSTRALIA    February 04, 2024 09:01
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200The Book of Love is back, and there's only one man whose voice could possibly handle that pressure and deliver the goods. Robbie McGregor is at his most Robbie McGregorest in these standout spots to announce the return of a West Australian institution this Valentine's Day.

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Bupa: Buu PAH

 RADIO   AUSTRALIA    February 04, 2024 08:58
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Bupa is the proud broadcast sponsor of the Australian Open. To celebrate this partnership, we hear a long, exhausting rally between two players. They are pushing themselves to their physical limits, grunting each time they hit the ball: Bu-pa....BUU-PAAA!

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Cancer Chicks: Cancer Chicks murals of confidence

 OUTDOOR   AUSTRALIA    February 02, 2024 15:44
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FFeb%2Ftn_158352_1706854971_CancerChicksMurals_01.jpg&width=200In 2023 a campaign for not-for-profit organisation Cancer Chicks was launched, collaborating with swimwear label Sea Level and fashion brand Aje Athletica to bring confidence back to young, female cancer victims, making them models for these leading fashion brand campaigns. The purpose-led campaign quickly captured the attention of the public - and in a matter of weeks, the organisation received donated media space from generous media agencies. Utilising these key locations and to continue our goal to bring bold life aspirations back to the cancer victims, gigantic murals have now been created off the back of the campaign as support for these women to show that Cancer Chicks, and the world, are behind them. Agency: The General Store

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Ezibuilt: Making Accessibility More Accessible

 TV   AUSTRALIA    February 02, 2024 09:15
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F20155_0003.png&width=200This innovation is inspired by the art of paper origami. It aims to showcase the smooth unfolding of Moddex Ezibilt ramps and stairs, seamlessly integrating them into origami structures. This symbolises the transformative capability of Moddex Ezibilt.
Making accessibility more accessible.

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Adelaide Fringe: Fringe From Above

 RADIO   AUSTRALIA    February 02, 2024 08:25
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Adelaide Fringe is Australia's biggest arts festival, and you can see a lot of the world's biggest things from space: rivers, canyons, mountains, cities, bridges... so why not the Fringe as well? We thought it would be fun for an astronaut to have FOMO about the Fringe after seeing it from space.

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Bundaberg Rum: The Wedding That Fans Built

 INTERACTIVE   AUSTRALIA    February 01, 2024 08:44
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F05a8e_0001.png&width=200Bundaberg Rum is the most loved alcohol brand in Australia's heartland. And Australia's heartland is home to some wild folks. The kind of people most wouldn't trust to plan the biggest day of their lives. So we asked them to do just that. Launching a campaign where one lucky couple would get a free wedding at the Bundy distillery. All they had to do was hand over creative control to 400,000 fans of Bundaberg Rum on social media. It turned out precisely how you'd think it would.

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Victoria Bitter: Means More

 TV   AUSTRALIA    January 31, 2024 19:22 (Edited: February 01, 2024 06:22)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/92c85.png&width=200Victoria Bitter has unveiled 'Means More', its first major brand campaign with new creative agency, The Monkeys, part of Accenture Song. The campaign aims to celebrate the skill and intelligence behind hard work, under the brand's existing 'For A Hard Earned Thirst' platform.

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Block Branding: Or Alternatively Visit Block Branding

 PRINT   AUSTRALIA    January 30, 2024 08:20
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2024%2FJan%2Ftn_157224_1706492229_Business+New+Book+of+Lists.jpeg&width=200For many years now, Block Branding have pursued a strategy of remaining deliberately smallish (10-15 people). Being small means they can be selective about the clients and work they take on. It means they have a tight team with diverse experience that can contribute meaningfully to any project of any size in the agency. However, what it doesn't do is get you onto the list in WA Business News' Book of Lists publication. So when the opportunity to place an ad in the Book presented itself, they saw an opportunity to present those more concerned with quality over size with an alternative, i.e., Block.

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WA Museum:Ready To Face Your Mummy Issues

 TV   AUSTRALIA    January 30, 2024 08:00
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9e276_0000.png&width=200We launched Western Australia's first 3D billboard with an invitation...It's probably time to face your mummy issues @ The Ancient Egypt exhibition at he the Boola Baridip WA Museum.

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Victoria Bitter: Means More

 RADIO   AUSTRALIA    January 30, 2024 07:40 (Edited: January 30, 2024 18:40)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/images/radioshot.jpg&width=200Victoria Bitter has unveiled ‘Means More’, its first major brand campaign with new creative agency, The Monkeys, part of Accenture Song.

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Specsavers: Auction Day

 TV   AUSTRALIA    January 27, 2024 08:08 (Edited: January 27, 2024 19:08)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/cd88b_0001.png&width=200Partnering with Flickerfest, Specsavers opened its iconic 'Should've'platform to emerging directors via a national competition. Winner Jesse Vogelaar's 'auction day' spot was made with the support of Sunday Gravy and Guilty. It shows what can happen on auction day when your auctioneer 'should've gone to Specsavers'.

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iPhone 15s: Swoop

 TV   AUSTRALIA    January 27, 2024 07:59
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb75a0_0001.png&width=200Apple's latest film for the "Relax, it's iPhone" campaign in Australia puts iPhone 15 to the ultimate test featuring the country's most infamous bird: the magpie. "Swoop" showcases the durability of the device's Ceramic Shield through a uniquely-Australian tale of an office worker attempting to escape an oncoming magpie.

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