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New Zealand Police:The Police Car That’s Speaking Our Language

 OUTDOOR   NEW ZEALAND    October 19, 2018 21:53 (Edited: October 20, 2018 08:53)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/672bc.png&width=200New Zealand Police are always looking to build better relationships with the public. One of those relationships is with the Māori community. So, when the country celebrated Māori language week, a week in which the nation is encouraged to use the New Zealand’s indigenous language, New Zealand Police decided to do something visible to show their support. They transformed an ordinary Police car. Displaying the Māori word for Police – Pirihimana. This bespoke Police car uses a traditional Koru design to create a strong connection with Māori. Being our key piece of communication, the Pirihimana car was released on the streets and quickly found its way into the press and social media. The public also made their own unofficial models and the Pirihimana car even featured in the hit video game, Grand Theft Auto. And while we are aware that a simple word won’t change everything, Pirihimana car helped the Police create a stronger connection with the Māori community. Agency: Ogilvy NZ

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Golden State Warriors : Game Recognize Game

 OUTDOOR   USA    October 16, 2018 16:06 (Edited: October 17, 2018 03:06)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2018/Oct/tn_97844_2_Warriors_Game Recognize Game_PASS OOH_by Duncan Channon.jpg&width=200In the Warriors’ final season playing at Oracle Arena in Oakland, 'Game Recognize Game' is a dedicated campaign to recognize the famously loyal fans who've supported the Warriors across five decades of history. 'Game Recognize Game' celebrates the franchise's legacy in Oakland through novel pairings of Warriors players old school and new that have given fans reasons to cheer for 47 seasons.

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Liquor Barons: Far From Ordinary Delivery Buses

 OUTDOOR   AUSTRALIA    October 15, 2018 15:47 (Edited: October 16, 2018 02:47)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2018/Oct/tn_97804_best ads jpeg side.jpg&width=200To bring Liquor Barons Close to home Far from Ordinary brand promise to life ATCreative, converted 86 buses into a fleet of far from ordinary delivery vehicles featuring the Iconic Baron's characters.
These buses were then placed on routes within the radius of local stores

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PTA: Misjudged By This Much

 OUTDOOR   AUSTRALIA    October 10, 2018 16:18
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FOct%2Ftn_97731_PTA.jpg&width=200Gatecrasher Advertising, Perth have created this ad for the Public Transport Authority

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easyJet: A Carefully Reflected Billboard

 OUTDOOR   FRANCE    October 09, 2018 20:37 (Edited: October 10, 2018 07:37)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2018/Oct/tn_97681_A Carefully Reflected Billboard.jpg&width=200As the second largest city in France to host the most classified monuments, Bordeaux is undoubtedly one of the must-see tourist destinations in France. Its water mirror – in which are reflected the “Place de la Bourse” and the city docks – is the largest in the world. A place appreciated for its immensity, its fountains and its mysterious fog by both the “Bordelais” and tourists alike. With over 30 destinations from Bordeaux, easyJet decided to recall its promise of escape by playing with the urban landscape of the city. An immense outdoor canvas installed on the “Place de la Bourse”, illegible at first glance with its backward writing, suddenly makes sense when you contemplate the 3000m2 water mirror… A true dreamlike invitation to travel. A contest will be launched on the company’s social networks to mark the occasion. Internet users will be invited to take a photo and share the canvas with the #UpsideTown hashtag. Whoever takes the most beautiful picture, will win a return for 2 people to the destination of their choice. Visit the mirror of water to admire the display which will remain in place throughout the month of October.
Agency: Buzzman, Paris

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Aboriginal Victoria: Deadly Questions

 OUTDOOR   AUSTRALIA    October 03, 2018 22:02
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FOct%2Ftn_97595_deadly+questions+big.jpg&width=200Aboriginal Victoria and Clemenger BBDO Melbourne have launched the next phase of Deadly Questions, with Aboriginal Victorians providing answers to some of the most commonly asked questions. The next iteration of Deadly Questions follows the passage of the Advancing the Treaty Process with Aboriginal Victorians Act 2018 through Parliament in June. The Act provides a roadmap for the next stage of the Treaty process, including the establishment of an Aboriginal Representative Body to help design a framework for treaty negotiations. With more than 2600 questions submitted to the website since launch, the creative focusses on members of the Victorian Aboriginal community providing responses to the most commonly asked questions.

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Legal & General: Glass Ceiling Removal Service

 OUTDOOR   UK    October 03, 2018 21:52
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1de0f_0003.png&width=200L&G's GIRL Fund is the UK's first investment fund that favours companies where women are well represented. To promote it we created the 'Glass Ceiling Removal Service' and went on a tour of London, highlighting the issue of gender inequality and offering a way to remove the invisible barrier that exists for so many women in the work place.
Agency: M&C Saatchi, London

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McDonald's: The Maestro's Final Chord

 OUTDOOR   PORTUGAL    October 02, 2018 19:49
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F30b4b.png&width=200McDonald’s turns an outdoor into an orchestra to say goodbye to their Maestro. In Portugal, the Maestro product range is giving place to the Signature Collection. To celebrate Maestro’s goodbye, McDonald’s Portugal allowed anyone to conduct an orchestra. Through motion recognition technology, the audience could interact with the outdoor using their hands, like a real conductor, making the burger literally dance to the music. Agency: FullSIX


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Ecologists Without Borders: The Cleanest Font In The World

 OUTDOOR   SLOVENIA    September 29, 2018 17:14
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7d2fc.png&width=200Futura DDB and Ecologist without borders together with volunteers created actual typeface from a waste they have collected on the cleaning of the country of Slovenia. The cleanest font in the world can now be used as a reminder that every piece of trash can be RECYCLED AND REUSED – even as art. It is also vectorized so anyone can leave or type a message in a font made from real garbage.

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Hell Pizza: Three Little Pigs Pizza

 OUTDOOR   NEW ZEALAND    September 22, 2018 22:02
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FSep%2Ftn_97316_Hell+Pizza_FRANKTON_J.jpg&width=200To launch Hell Pizza’s pork-laden “Three Little Pigs” pizza, its agency BC&F Dentsu released a billboard dramatizing how a cherished childhood story had finally come to a satisfactory end.

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Hopt: Non-usual

 OUTDOOR   NEW ZEALAND    September 21, 2018 12:03 (Edited: September 21, 2018 22:03)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2018/Sep/tn_97296_SHINE_HOPT_BEST.jpg&width=200Hopt is a non-alcoholic soda that comes in a variety of unusual flavours, and contains less than half the sugar of regular soft drinks. It’s not your usual soft drink option. But rather Non-Usual. Much like the range interesting local personalities we have fronting the campaign, in all their unusual glory. Agency: Shine Limited, Auckland

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Hop Card: Inline

 OUTDOOR   NEW ZEALAND    September 20, 2018 10:58
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FSep%2Ftn_97293_ATS0022-ATHOP-1920x1080v2_GL_Inline.jpg&width=200Simple outdoor campaign at transport hubs to encourage customers to top up online rather than queuing up at the station. Agency: Federation

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Perth Zoo: Zoorassic Park T-Rex

 OUTDOOR   AUSTRALIA    September 12, 2018 20:50
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FSep%2Ftn_97100_T-Rex_eye.jpg&width=200Designed to raise awareness of an upcoming exhibition.
Agency: Gatecrasher Advertising, Perth

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Borg: Eye test

 OUTDOOR   BRASIL    September 11, 2018 15:25
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FSep%2Ftn_97054_CARTAZ-VISAO-EG.jpg&width=200Vale Verde is a tradicional drugstore in south Brazil, and the idea was to offer a free eye test outside the drugstore and sell their supplement for vision/eye health. The closer you get, more clear is the message: "If you had to read it all the way here, this ad is for you.
Agency: Panzer Pulpo


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The Longest Table: Feed Hope. Fork Cancer.

 OUTDOOR   AUSTRALIA    September 04, 2018 21:13
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FSep%2Ftn_96926_HRF37898+Longest+Table+BusBack+insitu.jpg&width=200The Longest Table is a charity event that encourages people to host a dinner party at home to raise funds for research into the fight against cancer. As a relatively new event in a very crowded market, The Longest Table created a cheeky campaign designed to launch its ‘host a dinner for charity’ format.
Built around their #forkcancer hashtag, the campaign encourages members of the public to host a dinner to show cancer what they really think. While there have been a few complaints, the vast majority of the public have embraced the opportunity to say a resounding ‘fork you’ to cancer. Agency: Showpony Advertising

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Volkswagen: Volkswagen Crafter

 OUTDOOR   AUSTRALIA    September 03, 2018 19:33
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F61ef0_0002.png&width=200Vans. The worker bees of the civilized world. Bearers of white goods, porters of printer paper and the emissaries of regrettable late-night internet purchases. These boxes on wheels are all the same - mobile toasters with the sex appeal of a loaf of bread. But what if one manufacturer could disrupt the humdrum world of vans? In a brave move, Volkswagen via DDB Sydney has acknowledged the perception of the category by building an actual white box on wheels, disrupting preconceptions by cramming it with the new Crafter's groundbreaking technology - proving that the Volkswagen Crafter is "more than a white box".

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Road Safety Commission of Western Australia: Mates

 OUTDOOR   AUSTRALIA    August 31, 2018 12:35
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96825_Billboard.jpg&width=200The campaign via 303MullenLowe, is aimed at reinforcing the likelihood of WA drivers getting caught if they speed. The ad focusses on drivers creeping over the speed limit. In an effort to curb this behaviour, the creative highlights an increase of Police presence on our roads. Anywhere, anytime, they're watching.

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Consonant Skincare: Reskinning

 OUTDOOR   CANADA    August 31, 2018 12:33
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96812_Reskinning2.jpg&width=200Zulu Alpha Kilo, Toronto has released this outdoor campaign for Consonant Skincare.

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Transperth: Give Way To The Bus

 OUTDOOR   AUSTRALIA    August 30, 2018 15:23
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96798_Give_way_to_the_bus.jpg&width=200By law, buses have right of way on the road, but some drivers tend to forget or ignore this. To bring awareness to this road rule, we got a little helping hand from Transperth staff members and their families. Rather than telling people what to do, we took on a friendly approach in order to grab the attention of drivers
and create safer roads for everyone. Agency: Gatecrasher Advertising, Perth

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Perth Zoo: Zoorassic Park

 OUTDOOR   AUSTRALIA    August 30, 2018 15:20
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96797_Zoorassic_Park.jpg&width=200Designed to raise awareness of an upcoming exhibition.
Agency: Gatecrasher Advertising, Perth

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Agency: Wieden + Kennedy, Amsterdam

 OUTDOOR   NETHERLANDS    August 30, 2018 15:16 (Edited: August 31, 2018 01:16)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2018/Aug/tn_96793_Now Do It Again Ronaldo.jpg&width=200Be the fastest player in Europe to score 350 goals for one club (335 games), hold the record for the first ever player to reach 40 goals in a professional league in two consecutive seasons, score in every minute of a game, be the only player in history to have scored 60 or more goals in a calendar year four times (do it consecutively), score five goals and one assist in one game, be the only player to ever score more than 50 goals in six different seasons (do it consecutively), be the all-time top goal scorer for your club (451 goals), score more than 50 goals in six consecutive seasons...
Agency: Wieden Kennedy, Amsterdam


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Sanitarium - So Good: Garden of Goodness

 OUTDOOR   NEW ZEALAND    August 30, 2018 10:19 (Edited: August 30, 2018 20:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/c23d7.png&width=200Plant based milks are healthy, versatile and a sustainable alternative to dairy. However these milks suffer from negative taste perceptions and a general lack of awareness of what they could be used for. So we needed to inspire people to try different varieties of So Good plant milks and to understand all of their uses in the kitchen. Plant based milks are known to enhance the flavours of fruit and vegetables - unlike dairy products which mask natural flavours. To help Kiwi's experience this, we created the Garden of Goodness, a living garden filled with delicious plant based dishes that looked like real fruits and vegetables that inspired them. With the addition of So Good products, each dish became a plant only take on common recipes, including Tomato Soup, Dhal, Cheescake, Dukkah, Pumpkin Pie, and Apple Pie. Agency: Geometry New Zealand.

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Dukes Bread: Break Salad

 OUTDOOR   USA    August 26, 2018 20:52
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96664_BODukesBreakSalad72lge.jpg&width=200For Dukes Bread, an artisinal, all-natural bakery, BooneOakley baked their headlines directly into the client's loaves, at first, literally. The loaves' tops were floured through a stencil so that, as the bread baked in the oven, dark letters emerged on the lighter, floured background. Unfortunately the "type" was not sharp enough and ultimately the finals were retouched.

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The Meg: The Meg: Come To Be Devoured

 OUTDOOR   ARGENTINA    August 26, 2018 20:13
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Faec06.png&width=200As part of THE MEG premiere in cinemas, 5SEIS agency set up a chroma key film set with beach elements, in which the participant lays on a green floor and made a video being devoured by the Meg! More than a thousand participants took their personalized video, they performe and having fun. The crew was always directing the participants to make the videos more realistic. An special standee of the film was placed, a construction of more than four meters with a large size Meg, as photo opportunity. A graphic campaign was carried out on around the mall and escalators, as well in digital plataforms. The video summary was seen in networks so far by more than 35,000 people. The activation was carried out with great convocation, in the food court of the Abasto Shopping Mall, between August 10th and 20th.

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BT Sport: Epic goal

 OUTDOOR   UK    August 24, 2018 22:29
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F701d5_0000.png&width=200Giant digital billboard campaign launched around the UK to bring to life BT’s wide range of sports, including London’s Waterloo Station. In the poster a football bounces between footage of each of the sports, culminating in a dramatic goal finish #takethemallon Agency: AMV BBDO, London

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Glenfiddich: Glenfiddich Experimental Series

 OUTDOOR   AUSTRALIA    August 23, 2018 20:56
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96616_Glenfiddich+Experimental+Innovate.jpeg&width=200Posterscope, Dentsu Aegis’ specialist out-of-home agency, has collaborated with Vizeum and JCDecaux to bring snow, infinity mirrors and beer-filled street furniture panels to the streets of Sydney and Melbourne, for the Experimental Series of whisky from Glenfiddich. The Experiemental Series from Glenfiddich is a range of ground-breaking single malt whisky. The range features three experiments - IPA experiment, the first single malt finished in Indian pale ale craft beer casks; Project Twenty, a top-secret project that brought together twenty whisky experts from around the globe to create one unexpected single malt; and Winter Storm, a new limited edition 21 year old whisky finished in in small batches of rare Icewine casks from Canada. Featured across five locations in Sydney and Melbourne, the campaign uses street furniture ‘innovate’ panels to depict the different elements of Glenfiddich Experiemental Series: a snow storm effect for Winter Storm, an infinity mirror for Project Twenty and an IPA beer filled street furniture panel for the IPA Experiment.

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Australia Post: Joanne

 OUTDOOR   AUSTRALIA    August 21, 2018 14:44
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96524_180625_AP_NSW_13_Joanne_Jordan_367.jpg&width=200Photographer Cory White shoots ‘Everyone matters’ portrait series for Monkeys Melbourne.
Photographer Cory White was commissioned by The Monkeys to create a unique print campaign for Australia Post titled ‘Everyone Matters’. Cory photographed a selection of authentic and extraordinary people from different regions and communities across Australia. Says Cory White: “I was really excited to use this opportunity to build a collection of portraits that are honest and uniquely Australian. I was humbled by the generosity of the folk who welcomed me and just how beautiful and receptive the people of our country can be.”


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SANFL: High Flying Beechy - We Love Footy

 OUTDOOR   AUSTRALIA    August 18, 2018 11:59
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96489_Beechy+Billboard+PANA4431.jpg&width=200While the South Australian National Football League (SANFL) is well known for promoting men’s football, they also run innovative sporting programs for local communities. This includes Indigenous, women’s and regional sports programs.
Under the banner of ‘We Love Footy’, an outdoor campaign by Showpony Advertising, was created to promote these programs. Using program participants as ambassadors, creative was shaped around their defining athletic attribute, and brought to life in the most appropriate media.
Jono Beech or ‘Beechy’, part of SANFL’s regional sports program, is renowned for taking spectacular marks. Accordingly, the ‘High Flying Beechy’ execution appeared on one of Adelaide’s most prominent, elevated outdoor sights. The artwork was designed to blend seamlessly with the clear sky (when the weather cooperated!).

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Born Free Foundation: World Elephant Day

 OUTDOOR   UK    August 17, 2018 09:35
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96463_World+Elephant+Day1.jpg&width=200WCRS, London and Born Free highlighting the elephant crises in Africa with striking OOH and social campaign. One elephant is killed in Africa every 25 minutes. That works out to be 55 in a single day. If this is to continue, there will be no more elephants in the wild within two decades. World Elephant Day, is a day dedicated to the preservation and protection of the world's elephants. However, with every year that passes the presence of elephants in the world declines. This is due to the brutality and persistence of poachers, fuelled by the ivory trade.

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Suicide Prevention Campaign: Kate

 OUTDOOR   USA    August 15, 2018 13:37
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96417_poster.jpg&width=200Suicides increased by 28% last year in the U.S. Taking your own life should never be in fashion.

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Koala: Nofnidea

 OUTDOOR   AUSTRALIA    August 14, 2018 11:36
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96390_koala.png&width=200Koala's in-house creative team has created this humorous 'Nofnidea' outdoor billboard placed in front of an IKEA.

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Lidi: Serious Support for Women Players

 OUTDOOR   IRELAND    August 09, 2018 07:09 (Edited: August 09, 2018 17:09)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2018/Aug/tn_96328_Lidl LGFA Serious Support for Carlow.jpg&width=200Women's Gaelic Football is an amateur sport. It's premier competition takes place on a county versus county basis. Players play for the place of their birth. Lidl's sponsorship has been a driving force behind the increased popularity of women's Gaelic Football in the last 3 years. For this campaign BBDO Dublin re-created team jerseys, using products exclusively available in Lidl, for every county, big and small. It was a labour of love. These 7 jerseys are just a sample of the 26 that proved just how serious Lidl are about their commitment to women's Gaelic football.

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United Cooling: Popsicle

 OUTDOOR   USA    August 03, 2018 06:49
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96223_Popsicle.jpg&width=200Trozzolo, USA has created this "Popsicle" outdoor billboard for United Cooling.

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Madame Tussauds Tokyo: Peace Barber

 OUTDOOR   JAPAN    August 03, 2018 06:48
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F80b3d_0004.png&width=200Madame Tussauds Tokyo is a wax museum in Tokyo. This is a project movie for a special event held in Tokyo in July 2018. June 2018, the summit meeting that drew worldwide attention was held in Singapore. It was a giant step forward world peace. To maintain the hope for peace like never before, a special barber shop called "PEACE BARBER" was opened in Tokyo for a day. It was a special barber shop to present peace by giving a special haircut. A peace barber shop where you can take pictures with Donald Trump figure and wish for peace by posting them on social media. Agency: Frontage INC, Tokyo

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Beattie's Vodka: Farmer

 OUTDOOR   CANADA    August 02, 2018 07:32
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96211_Beattie+OOH%2C+Farmer.jpg&width=200Oddly enough, It took a potato farmer to make the World's Best Vodka. Agency: Mass Minority

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Baskin Robbins: Somethings Go Better Together

 OUTDOOR   USA    August 01, 2018 18:16
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FJul%2Ftn_96145_Somethings+Go+Better+Together2.jpg&width=200Outfront Studios, Atlanta has released this "Somethings Go Better Together" outdoor campaign for Baskin Robbins.


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Cars24: Billboards

 OUTDOOR   INDIA    July 27, 2018 06:08
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4bcf0_0002.png&width=200Milestone Brandcom, the out-of-home agency from Dentsu Aegis Network, has rolled out a massive OOH campaign for Cars24, a platform that makes selling of second-hand cars an easy, fair and a quick experience. Currently launched in Bangalore, the campaign focusses on inviting customers to sell their cars at the city's Cars24 branch in their very first visit. The campaign is based on the insight that, in the current times, the selling of second-hand cars in India is an extremely complex process. In this market, car owners have to visit or meet a number of buyers before making that sale; and Cars24, a focused and specialised player in this domain, intends to make this technique easy with its unique process that allows the sellers to get the right price for their cars in their very first visit. Spread across a massive area of more than 70,000 square feet, the OOH campaign encompasses large format billboards, bus shelters, buses, unipoles and gantry. With an aim to design a successful campaign, Milestone Brandcom has selected strategic locations including arterial routes, corporate areas, market areas, and motor garage to reach out to the brand's core TG.

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Wildlife Conservation Society: Window Cling

 OUTDOOR   USA    July 24, 2018 15:13
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FJul%2Ftn_95951_GiveASip__1.jpeg&width=200In New York City, the Wildlife Conservation Society launched an initiative called “Give a Sip dot NYC” in May 2018 supporting legislation eliminating most plastic straws, which have been proven to harm wide swaths of marine wildlife from whales to sea turtles. However, with a final vote set for October, WCS needed something more to maximize efforts. They approached purpose-driven NYC boutique agency Leijas to find a solution for a no budget campaign, with the hope of widespread results. Leijas knew it wouldn't be easy, but created zero cost strategy that will drive straight into the heart of NYC - bodegas.

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Tourism Yukon: Midnight Sun

 OUTDOOR   CANADA    July 19, 2018 10:26
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FJul%2Ftn_95892_Midnight+Sun.jpg&width=200Cossette Vancouver has created this "Midnight Sun" digital billboard for Tourism Yukon.

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The New York Times: This Moment Deserves to be Understood

 OUTDOOR   USA    July 18, 2018 12:32
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FJul%2Ftn_95836_This+Moment+Deserves+to+be+Understood2.png&width=200The New York Times has created this outdoor campaign because "This Moment Deserves to be Understood."

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