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Truecaller: Even The Smart Can Be Outsmarted Scientist. Doctor. Engineer. CA. Sharma jiâs government job waale bacche. All considered among the smartest and brightest role models to never make a mistake. Today, scams are run by some of the smartest, most creative and relentless professional fraudsters. They hide in plain sight or come packaged in layered information to confuse you on a busy day. No matter who you are or how many degrees you hold, you are one wrong call away from an empty bank account. Ever since smartphones entered households in India,VIEW 4 OUTDOORS  As almost every digital display in the world turned to a 'Blue Screen of Death', global sports Brand Decathlon switched their digital OOH ads into a way to get more people outside.VIEW 2 OUTDOORS Milwaukee's Historic Third Ward: Yes We Can With Milwaukee hosting the RNC, the cityâs Historic Third Ward (HTW), recognized as the #5 Best Art District according to USA Todayâs 2024 âBest Readerâs Choice Awards,â launched a local advertising campaign to help draw attention to the district as an attractive tourist destination. VIEW 2 OUTDOORS  To reinforce its position as Australia's best mobile network, Telstra has launched a visually distinctive out of home campaign called 'Four Bars' via Bear Meets Eagle On Fire, +61 and OMD. VIEW ALL OUTDOORS Mercury: Big Crowd Energy Meter Mercury energy power New Zealandâs biggest stadium, Eden Park.But we didn't want to be the only oneâs bringing the energy. So we created The Big Crowd Energy Meter, linking the in-stadium screen to a decibel level machine to measure just how much energy the crowd was bringing. VIEW OUTDOOR McDonalds Canada: Mural Activation For the Calgary Stampede For this yearâs Stampede, McDonaldâs Canada is lighting up the town with an eye-catching series of hand-painted murals as a tribute to Canadian agriculture, and to celebrate the nearly 50,000 farmers and ranchers who make its menu possible.VIEW 3 OUTDOORS PSA :Changing The Face Of Creative Leadership AnalogFolk, the global independent digitally native creative agency whose mission is to use digital to make the analogue world better, is proud to announce the launch of an exciting and ambitious campaign to address the critical issue of declining diversity and inclusion and lack of visibility of female creative leadership in the industry. Despite women comprising 54.7% of the creative industry, the pool of diverse and female creative talent remains strikingly small.VIEW OUTDOOR  MedReAct promotes actions to restore the Mediterranean Sea, to counter the loss of biodiversity, to defend it from the impact of indiscriminate fishing, working in direct contact with local communities, the scientific world, organizations and sea operators.VIEW 3 OUTDOORS  British Heart Foundation (BHF) has extended its latest work with Saatchi & Saatchi by taking the stories of young football fans whose lives were tragically ended by heart disease to a global stage ahead of yesterdayâs UEFA Euros 2024 final in Berlin. Ahead of last nightâs closing game between England and Spain, the faces, names, and stories of those affected were projected near Olympiastadion in the German capital in front of thousands of spectatorsâensuring each made it to Berlin for the final of the Euros. The imagery rotated between each of the young English football fans featured in the campaign across the weekend in the build-up to the final on Sunday night. VIEW OUTDOOR  During summer, we are more carefree. We donât think about things like our health, we just take precautions against sunburn at most. But this is not the right way of thinking: during our vacations itâs normal to indulge in activities that may strain our body, like late nights, eating and drinking more etc. So, we advise everyone to take a medical check-up before they travel. Before they check-in.VIEW 2 OUTDOORS  Â On July 4, the iconic Coffee Crispâa Canadian chocolate barâwas available in the US for just one special day, but there was a quirky twist: it could only be gifted by a Canadian. A one-of-a-kind vending machine was placed at the CanadaâUS border crossing at Peace Arch Park in Vancouver, BC, where Canadians invited their American neighbours to get a free Coffee Crisp. VIEW OUTDOOR  Free the Hounds have launched a petition to stop grey hound racing in Western Australia. By signing it, you can stop their lives being bet on. VIEW OUTDOOR  In addition to the OOH campaign Channel 4 has also commissioned a striking mural created by artist Florence Burns, who is herself disabled. Situated at Village Underground in Shoreditch, London, the mural cleverly echoes the sentiment of the poster campaign and shows a Paralympic athlete striking through the patronising section of a statement. The mural, created with experiential agency Fever, will be remain in place until 5th August.VIEW OUTDOOR  New Hahn Ultra has zero carbs, meaning you can now kick carbs without giving up beer. How Good. Ahead of launch, we teased the product with these cheeky, somewhat ambiguous OOH spots. VIEW OUTDOOR  Home improvement retailer, Wickes is reminding one particular person whoâs moving house this weekend that help is on hand to make it feel like home, in a campaign created by the independent ad agency St Lukeâs.âNew cabinet?â is an OOH campaign which breaks today, following Labourâs general election victory. It features a simple poster, reading: âNew cabinet, Keir? Our kitchen experts are here to helpâ, along with branding for DIY retailer Wickes, which has 230 stores across the country. VIEW 2 OUTDOORS Karangahape: Eat It Karangahape Road, the Kings Cross of New Zealand, Aotearoa's most gritty and notorious strip. The time had come for the road to take on ârestaurant monthâ. So we created EAT IT, a campaign that serves as an ode to the road's provocative attitude, powerful sexuality and one of a kind gastronomical offering.VIEW 4 OUTDOORS Karangahape Road Business Association Karangahape Road, the Kings Cross of New Zealand, Aotearoa's most gritty and notorious strip. The time had come for the road to take on ârestaurant monthâ. So we created EAT IT, a campaign that serves as an ode to the road's provocative attitude, powerful sexuality and one of a kind gastronomical offering.VIEW OUTDOOR  wander through the mayo aisle of any supermarket and youâll see a sea of blue and yellow labels. While they might trick your eyes, theyâll never trick your tastebuds â because lookalikes donât tastealike.VIEW OUTDOOR GMW: Australia & New Zealand Fullback As the official automotive partner of the One New Zealand Warriors, GWM are a big part of the NRL club. So when asked to write a campaign celebrating the sponsorship, there was already a natural synergy in comparing the brute strength, agility and powerful performance of the Tank 300 to every single player on the team. When you look at the sheer size of some of these athletes, âTankâ is most definitely a word that springs to mind. And from there, the campaign almost wrote itself as we created a different ad for every position on the field.VIEW 7 OUTDOORS  We found something inevitable that football fans do when they're nervous: they bite their nails. We took advantage of this truth to tell them there's a better crunch to calm their nerves: KFC's crunch. That's why, through a Digital, Print, and OOH campaign, we reached thousands fans in the region to tempt them to enjoy KFC's crunch during the Copa America.VIEW 3 OUTDOORS  Dan Murphyâs are the undisputed leaders of Australiaâs liquor industry. This new brand campaign celebrates the many human truths behind the drinks we choose to drink. From picking the perfect bottle for a mate whoâs not really that good of a mate, to a little something for the person whoâs given you everything.VIEW OUTDOOR  To increase awareness of Victoria Policeâs Online Reporting service for stolen property, we installed a forced perspective optical illusion on one of Melbourneâs busiest streets, transforming a wall into a cross-section view of a garage where a bike has been stolen. VIEW OUTDOOR We Channel: Lio
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June 29, 2024 14:42  Guinness has unveiled a timely project to celebrate the winter solstice, marking the longest night of the year.As we reach the midpoint of the year, the venue specific posters highlight the unique Guinness tradition of âSplitting the G,â where drinkers align the head of their stout with the 'G' on the pint glass, found approximately halfway up. To commemorate this celestial occasion, patrons can toast the midpoint of the year with a free Guinness Draught. By signing up for The Guinness Brewery of Meteorology web app, they can enjoy their complimentary drink when the sun sets at their local pub. VIEW OUTDOOR  These days, no one can afford to buy a home. This is a massive societal problem that eBuilt solves at the perfect moment. So rather than shying away from the affordability crisis, we face it head on and call out the absurdity of it all by showing the beautiful, imperfect moments of life, and posing the simple question, "is this too much to ask for?" VIEW OUTDOOR  City of Helsinki wanted to raise awareness on air quality and the plan the city has in the works to improve it. Our creative solution was to turn a seemingly dry subject into an outdoor and social media campaign, utilising visual language usually associated with product advertising.VIEW 2 OUTDOORS  Adelaide has a long-standing reputation for being bland, boring and sleepy. But this is far from the truth. So rather than hiding from these stereotypes, we decided to tackle them head on. With a provocative campaign designed to challenge these perceptions, weâre promoting Adelaide as a vibey destination for young people to eat, play, shop and party.VIEW 3 OUTDOORS  Mercury, one of New Zealandâs biggest energy companies, now does broadband. To let people know we offer internet, we had to let them know we KNOW internet. So we turned the biggest billboard in the heart of New Zealandâs biggest city, into the worldâs biggest modem. Then let everyone give our internet a go.VIEW 4 OUTDOORS  Launching at the start of a massive summer of sports, Silhouettes features unprotected moles that have grown into melanomas. Their shapes mirror the outline of a footballer, swimmer, and a cyclist and are shown in areas of the body where melanoma is typically found.VIEW 3 OUTDOORS xplORe: "You pay only just a part, and let xplORe fulfill it." Thai people love it when they do not have to pay in full. They would find the best way to save, negotiate a discount or check on e-commerce to find if the prices are lower. However, when it comes to deals, they really have no idea of what the deal is.VIEW OUTDOOR  When people think of palliative care, most think âend-of life, imminent death, lying in bed, unable to move.â But this is an incomplete understanding of what palliative care actually is â one that hinders peopleâs ability to access the right care at the right time. VIEW 3 OUTDOORS  We accompanied BF Films in Argentina Comic Con on May 24, 25 and 26, 2024 presenting Borderlands. Comprehensive stand design such as Photo opp and display of properties at the main entrance of the most important expo in the field. Construction of sculpture of the Claptrap character in 1:1 scale. Moxxi's Bar Counter, Bottles with personalized labels, glasses and art elements. A retro TV playing trailer.CLAPTRAP SCULPTUREWe built a real scale Claptrap´s replica based on official trailer and posters of the movie Borderlands.VIEW OUTDOOR  Dan Murphy's are the undisputed leaders of Australia's liquor industry. This new brand campaign celebrates the many human truths behind the drinks we choose to drink. From picking the perfect bottle for a mate who's not really that good of a mate, to a little something for the person who's given you everything.VIEW THE SPOT + OUTDOOR  A piece of work we created for our client a2. No doubt you have seen it all over Australia.VIEW OUTDOOR  Swaggle is Australia's newest pet retailer with a core ethos of 'delivering pet happiness'. In fact, we officially named the moment a pet displays happiness as a 'Swaggle'. To bring this to life amongst an integrated social campaign and PR launch stunt, we created a suite of out of home executions showing how different pets "Get their Swaggle on". The different creative executions within the campaign are currently displayed in OOH placements across Australia. VIEW OUTDOOR  To highlight the rising number of women and their children experiencing homelessness, IKEA, in partnership with Save the Children, has launched installations to highlight the impact of domestic and family violence as part of its 'This is not a home' campaign via Edelman Sydney. VIEW THE 3 OUTDOOR  To announce the return of XXXX Numbered Postcode Beer Cans, XXXX took to the skies above Brisbane with a giant flying billboard. Powered by 4 drones, the billboard displayed the postcode of Brisbane, above the city. VIEW OUTDOOR Gidget Foundation Australia: We Need to Look After Newborn Paren The harrowing sight of a newborn's carer struggling to cope with the demands of early parenthood is played out in a confronting new Gidget Foundation Australia campaign, developed by Ogilvy Network ANZ.VIEW OUTDOOR Frank Energy: Same Energy. Probably Cheaper. Too often in life, expensive things just aren't worth it. People buy into brands, perceiving that more value comes with the name. This rings particularly true in the energy sector. Utility companies craft shiny, emotionally-geared adverts to embed more 'value' into their product.VIEW OUTDOOR  Australia is currently experiencing a construction boom, resulting in a high demand for blue-collar workers who are facing extraordinary workloads. To support these unsung heroes, Red Bull strategically placed several eye-catching billboards along the routes to popular worksites and industrial areas. These special installations depicted blue-collar labourers appearing to pop out of the billboards, lifting them into place-powered by the wings that only Red Bull can provideVIEW OUTDOOR |
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Looks like Lionel and Cristiano. New outdoor from Ecuador