Seen and notedGuest judge: Todd Tilford, CCO, Draftfcb Chicago
GUEST JUDGE /BEST AD OF THE WEEK
WORLDWIDE
February 01, 2012 08:14 (Edited: February 17, 2023 05:19)
This week's guest judge is Todd Tilford, Chief Creative Officer, Draftfcb Chicago.
Best TV: KINECT: STAR WARS DUEL. Hard to mess this one up. And they didn't. A lot of fun. Appreciate the fact that they didn't overplay it. Nice restraint. Played well. READ MORE Stabilo highlights what's important
New work for Stabilo Boss Highlighters from Prolam Y&R, Santiago.
VIEW THE DULCINEA AD VIEW THE MARIE ANTOINETTE AD Hawaii Cinq Zero
To launch the new Hawaii Five-0 in the French Canadian market, BluBlancRouge created a multi-media campaign. It could be found in print, on radio and in the streets of Montreal.
VIEW THE WETSUIT AD VIEW THE POLICE AD VIEW OUTDOOR PLAY THE RADIO SPOT
Last August, advertising agency Barkley debuted its first two theatrical spots for Dice (www.dice.com), the career hub for tech, in movie theaters across America. Those humorous spots were directed by NYC-based design and production company Thornberg & Forester (T&F) as key parts of the agency's integrated campaign. These three new campaign spots from Barkley and T&F debuted in December.
VIEW THE FLOATY SPOT VIEW THE APPSTRAVAGANZA SPOT VIEW THE RESUME SPOT Fish and feet ; the perfect tie in
Campaign of posters from Z+ , Sao Paulo for a brand of foot deodorant using real shoelaces.
VIEW FISH OUTDOOR VIEW CHEES OUTDOOR The singing telephone menu
DNB is the main sponsor of The Norwegian Boradcasting Boys Choir Try Apt, Oslo wanted to promote the sponsorship in a relevant setting, letting The Choir do what they do best: Sing. In december 2011 they sang every word of the automatic telebank menu if you called DNB BANK.
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UK agency 18 Feet & Rising created these ads for Lovefilm
VIEW THE STARWARS AD VIEW THE HARRY POTTER AD VIEW THE LORD OF THE RINGS AD
As the Chevrolet Volt moves into the mainstream American conscience, it is transporting its home base of Hamtramck, Mich. with it. MPC, teaming up with Director Nick Gordon and Goodby, Silverstein & Partners, captures the rejuvenated spirit of this proud Midwestern town behind a flawless blend of photoreal VFX and documentary-style footage of the city.
VIEW THE SPOT Make a Fair Trade with every cup of coffee
The Campaign Palace has launched a print and POS campaign for Sacred Grounds Organic Fair Trade coffee. "Doing something as simple as choosing a coffee that helps the less fortunate should make anyone feel pretty darn good. It's the small things we do everyday that can make a real difference," says Palace CCO, Reed Collins. "We wanted to create a campaign that has a little personality for what is, sometimes, a pretty somber issue."
VIEW THE BE-ATCH AD VIEW THE FIANCEE AD VIEW THE LAWNMOVER AD VIEW THE STRIP CLUB AD Don't feed the bugs
Organ donation is a subject most Malaysians tend to avoid. Some believe it to be a religious taboo. Some fear disfigurement from the process of extracting them. Such misconceptions have held people from signing up. Despite efforts from the government and media to set the record straight, the older generation, hard set in their beliefs, continues to ignore the facts. So McCann Erickson Kuala Lumpur looked to a more open-minded audience; the Malaysian youth.Hence, the Don't Feed The Bugs website was developed. Packed with enough madness to educate and entertain, the project unfolded into a guerilla campaign, rallying the youth across various touch points.
VIEW THE SPOT Marilyn as a salad
Elements cafe has added "hot salads" to their menu. This ad from Livingroom Dubai shows Marilyn Monroe striking her famous pose from "The seven year itch" and the line is the title of one of her other movies "Some Like it Hot".
VIEW THE AD Don't let the day know who you are at night
Red Off is an eye treatment that hides the excesses of the night before. Agency: Prolam Y&R Santiago.
VIEW THE JUDGE AD VIEW THE SCOUT AD VIEW THE COP AD Happiness shouldn't cost the world
A new McDonald's Happy Price Menu campaign emerges from the philosophy of happiness shouldn't cost a world. For just Rs. 25 one can share moments that are simply unforgettable. The new Happy price menu campaign of three spots is created by Leo Burnett and is all about such moments that take place at McDonald's.
VIEW THE 30 SEC SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT
For women, every day is a struggle to get noticed.JANDL Bratislava is giving them the edge with affordable young designer fashion from tuxedoconfessions.com
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To show the people the dimension of this job,Raf Comunicacao organised gigantic signs imitating sewer pipes were strategically placed in areas of high traffic of people.
From afar the format of the signs would attract people, who would get close for a better look and get to know the work that the Parnamirim city hall was doing. VIEW OUTDOOR One lucky commuterNo news creates news
During a match of Peru's Professional Soccer League a fan was killed in the stadium, and while all the media informed about this violence, El Bocon Sports Newspaper and Publicidad Causa. Lima decided to do something different.
VIEW OUTDOOR Dance in the palm of your hand
Think you're a dance superstar?Get ready, because Dance Central 2's DanceCam from AKQA puts you in the center of your very own music video!Step up to the dance floor with some of the biggest dance hits of all time! Record yourself or a friend dancing along with our DanceCam and we'll remix, light up, and transform your performance into a personalized dance video
VIEW THE CONCEPT The app for VW enthusiasts
The Volkswagen Golf R Drivers Forever app gives you access to everything you wanted to know about the all new 2012 Golf R. Told through the perspective of the Volkswagen fans, engineers and designers who brought this car to the US, this app from AKQA, New York highlights what makes the Golf R stand out. From the evolution of the Golf over the years to its vast Volkswagen enthusiast community
VIEW THE CONCEPT Don't did your own grave
Mining in key biodiversity areas like Palawan island in the Philippines destroys not only the land but also the endemic wildlife in it.DM9JaymeSyfu, Manila is involved in the crusade
VIEW THE SPOT VIEW THE DUGONG AD VIEW THE PANGOLIN AD VIEW THE MOUSE DEER AD Get the Bestads iPhone/iPad App at only $1.99 via iTunes
Get the Best Ads iPhone / iPad / iPod Touch app for only US$1.99 via iTunes. The App, which ranks highly in its category in iTunes Apps charts in many countries in the world - is the first of its type in the world - which gives you immediate access to the weekly Top 6 TV/web film, Print, Outdoor/Ambient (going back 5 weeks), Radio and Interactive ads from bestadsontv.com, plus guest judge comments each week by top international creatives (going back 16 weeks). Stay on top of the world's best advertising creative from the world's hottest ad agencies and production companies - direct to your iPhone, iPad or iPod Touch.
Download the Best Ads iPhone / iPad / iPod Touch App now READ MORE Kiwis connected by newspapers
An integrated campaign from New Zealand agency Special to prove in an innovative way that Newspapers connect kiwis like no other media.
VIEW THE CONCEPT Chased by the abombinable snow tree'The Happy Grad' wins Chevy's Route 66 Super Bowl XLVI ad comp
The Super Bowl isn't just about football anymore! In a massive worldwide search, filmmakers from 32 countries submitted 400 scripts and 198 films for consideration for Chevrolet's Route 66 Super Bowl XLVI ad competition to have their commercial air during the telecast of the big game on February 5, 2012. The winning commercial is 'The Happy Grad', a humorous spot created by 26 year-old Long Island resident Zach Borst. The Route 66 ads which were submitted had more than 32 million total online views between December 22, 2011 and January 14, 2012.
VIEW THE VIDEO Twitter now has a 'Mourning Tweet"
Historically, people created different ways to express grief, but in the era of social networks, there was no unified ways or tool to express this deep sorrow. Therefore, Ogilvy Argentina created "Mourning Tweet". On Twitter, where words are used mainly to express personal thoughts, "Mourning Tweet" is a tweet composed entirely of a block of black characters.
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Power breeds confidence, as illustrated in this spot for the Toyota Camry Atara via Saatchi & Saatchi, Sydney.
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Director Sean Thonson has shot a colossal 16 spot campaign for Karo,Calgary client Travel Alberta titled âRemember to Breatheâ.
VIEW THE ICEWALK SPOT VIEW THE SKATING SPOT VIEW THE SNOWSHOE SPOT Paper animation sells post sales service
The spot from Salles Chemistri Brazil entitled "Paper World" advertises Chevrolet's post-sale services using a visual language based entirely on hand-built objects and settings. All animation was carried out manually in real time, without computer effects.
VIEW THE SPOT Feel the Force. You are the Controller
To build buzz before the launch of Kinect Star Wars, Xbox is sharing a new viral video, âDuel.â âDuelâ stars Chris Pratt, best known for starring in the TV series âParks and Recreationâ and the movie âMoneyball,â and showcases the Kinect experience in the Star Wars universe. In the video, Pratt steps in for Obi-wan Kenobi during his epic battle with Darth Vader, putting the viewer at the center of iconic Star Wars scenes â with a twist. It ends with a tease: Feel the Force. You are the Controller.
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nudeJEH Bangkok is behind this print campaign for Biothymus F Anti Hair Loss Scalp Serum.
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD VIEW THE SIXTH AD Cottee's cordial celebrates childhood
Cottee's takes the brand back to its roots by celebrating the simple goodness of childhood
VIEW THE SPOT Books Shape You
The New Zealand Book Council promotes books through the power they have to inspire and shape a person. New work out of Colenso BBDO, Auckland.
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