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Seen and noted
 Flash Bomber Bangkok has launched their latest campaign, "The Ads That You Can Kick," for HEINEKEN EXPERIENCE SILVER, introducing an unprecedented promotional initiative. Leading the way is a limited edition sneaker meticulously crafted by renowned shoe surgeon Dominic Ciambrone from The Shoe Surgeon. With only 32 pairs in existence worldwide, this remarkable sneaker becomes an exclusive must-have for sneakerheads and collectors alike, with the sole pair available in Thailand. To seize the opportunity of owning these highly sought-after sneakers, individuals must have the perfect shoe size. As a result, Flash Bomber Bangkok has ingeniously devised an advertisement that encourages everyone to kick and measure their feet. The process is simple yet captivating - kick, measure, and if the shoe fits, snap a picture and share it on social media. This not only verifies the size but also offers participants a chance to win this extraordinary sneaker, creating a buzz among footwear aficionados. With their groundbreaking approach to advertising and commitment to serving niche communities, Flash Bomber Bangkok is redefining the boundaries of marketing, establishing themselves as trailblazers in the industry. The "Ads That You Can Kick" campaign exemplifies their dedication to delivering unique and interactive experiences that captivate audiences and foster genuine connections.VIEW OUTDOOR Allmite: Ends Toast Boredom The world has been ravaged by a silent plague that nobody is talking about. Until now. 'Toast boredom' the act of mindlessly slathering the same spread on bread, day after day. Why have we let ourselves fall into this tasteless purgatory of morning monotony?VIEW 2 OUTDOORS Guest Judge: Jen Speirs, ECD, Droga5, Dublin This week's guest judge is Jen Speirs, executive creative director at Droga5, part of Accenture Song, Dublin. Winner: BONDS 'A cabin for your crew deck'. Ok, full disclosure. I am an avid watcher of Below Deck: Down Under, and I am a lifetime fan of the Bonds brand. That aside, I felt this was classic Bonds - a bit of undie innuendo to highlight product features. But why this wins, is because of the added pop culture twist with Captain Jason. READ MORE  Ogilvy Group Thailand has created this print ad titled 'Forests For Life' for Freeland Foundation.VIEW THE AD  In these days when the world is talking about Barbie, we decided to reveal that we all have a bit of this famous doll inside us: microplastics.VIEW THE 3 ADS  Many pet foods go down very badly. Because they are not made for them. Your race, your weight and your health assessment. RESPET, through this advertisement with a strong humor component, tries to make pet owners aware of the importance of the food they decide to give it. Offering a 100% natural solution, making them understand that even if a pet does not speak, it does feel many things, especially how it fell on what they have just been fed.VIEW THE AD Almaty Central Driving School: Mirror While everyone is talking and sharing things regarding the film of the summerThe idea was to raise awareness and generate responsibility in the education of young drivers: focus on the road and avoid distractions while driving. It's not just about knowing how to drive, but doing it responsibly! VIEW THE AD Midol: Reach For Comfort Miboobs Hurt. Micramps Suck. Mibloat strikes again. From backaches and bloating to sore boobs, the new campaign for Midol inspires people with periods to own how they really feel. How? By harnessing their iconic Idol logo and distinctive colorful package (trade dress) to feature a new, more honest take on the menstrual experience.VIEW THE AD Guinness: Guiness Is Winter Season Let's be honest Guinness isn't a natural pairing for the Australian climate. For most, it's an occasional beer drunk on St Patty's Day and the odd visit to an Irish pub. We needed more occasions for Aussies to enjoy Guinness the entirety of winter made sense. To establish winter as 'Guinness Season', we developed our own weather app cheekily named 'The Brewery of Meteorology' VIEW OUTDOOR  Heineken, global partner of F1, today unveiled their latest global 'When You Drive, Never Drink' creative campaign, entitled 'The Best Driver'. The campaign features the current F1 world champion and Heineken 0.0 ambassador, Max Verstappen, who brings his star power to help promote responsible drinking to new and relevant audiences.VIEW THE SPOT LAQO: Old Fashioned Insurance In The Metaverse The LAQO Metaverse Insurance Museum is the first of a kind in the world, located on the Decentraland metaverse platform. The visitors can go through the old-fashioned insurance experience, such as filling out endless forms or forever waiting in line at the counter for insurance officers to come back from lunch break. Nope, this is no joke, the museum really exists, but as a practical joke about the outdated, and annoying, insurance practices. VIEW THE CONCEPT Mayor of London: Say Maaate To A Mate Mayor of London, Sadiq Khan, and Ogilvy UK unveiled a bold new campaign to empower men and boys to say 'Maaate' to their mates, to challenge misogynistic male behaviour against women and girls nationwide. 'Say Maaate to a mate' is a fully integrated campaign combining creativity and behavioural science, and collaborations with comedian Romesh Ranganathan, social media activist Max Selwood and Top Boy and Noughts Crosses director Koby Adom. Last year the Mayor of London encouraged men to 'have a word' when they witnessed misogyny among their friends in Ogilvy UK's celebrated marketing campaign. This year The Mayor of London suggests what that word could be: Maaate. One word innovatively seeded into popular culture using fly posters, billboards, a Romesh comedy set, a GIF, a partnership with LadBible and Influencers VIEW THE 30 SEC CONCEPT VIEW THE EXTENDED CONCEPT Auckland Transport: Invisible Hazards Inattentional blindness is a phenomenon where drivers are only able to see 50% of dangers on the road due to a lack of focus. This happens when your mind is diverted to something else - like thinking about what's for dinner. We're all guilty of it. Auckland Transport needed a new angle to convince New Zealanders that driving requires their full attention, ultimately reducing harm on the roads. So unlike traditional road safety ads that highlight hazards, we hid them in plain sight.VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR  With incredible animation, progressive messaging and defiant direction, Marcus Lundin directs 'For The Freedom of Every Body," campaign by RFSU, the commercial entity of the Swedish Association for Sexuality Education. Following on from a previous campaign that Marcus has directed for the organisation titled 'Dear Condom II', this latest campaign celebrates RSFU's sales of products of condoms, home sexual check-up tests, sex toys, lubricants, and feminine care VIEW THE SPOT  Co-op has taken a distinctly different direction with its latest brand campaign to support its membership proposition and the launch of Member Prices, in a move designed to bring a disruptive and playful approach to a busy and competitive advertising environment. The multi-channel campaign launching on Wednesday 19th July, across TV, print, digital out of home and in Co-op stores focuses on the money-saving benefit of being a Co-op Member d social adverts. VIEW THE SPOT  With summer holidays in full swing, Europe's leading airline and the UK's fastest growing holiday provider, easyJet, is back on the airwaves with a new fully integrated campaign and brand platform. Holidays are precious. Despite the cost of living crisis people are continuing to prioritise travel. To bring this sentiment to life, easyJet and creative agency of record, VCCP London, have embarked on a new creative direction; producing a distinctive and memorable campaign that premieres its new brand platform, 'Get Out There'. VIEW THE SPOT Heineken: Celebrate Whatever You Call Us Heineken is celebrating its 150th birthday around the world in 2023. To mark the milestone down under, the brand is encouraging Aussies to "Celebrate Whatever You Call Us" in a local campaign that taps into the nation's existing love and creative knack for conjuring up beer or unofficial Heineken nicknames. VIEW THE SPOT VIEW 4 OUTDOORS  Planned Parenthood Federation of America worked with Fresh Film's Director Fredgy Noel to create an honest and provocative film that shifts the narrative around abortion by celebrating and centering the diverse stories of people who have had them. Interviewing 25 storytellers, Planned Parenthood's film opens minds and creates pathways to understanding, compassion and empathy for people's journeys. The brave storytelling of the women, trans and nonbinary people featured not only shows that there is no shame in having an abortionVIEW THE SPOT  DoorDash has launched its Back-to-School campaign: Don't Go Back to Back-to-School. Parents' biggest challenge during Back-to-School season is preparing for and adjusting to the new post-summer routine. With their mental load already stretched thin, parents place a higher value on convenience and solutions that help them navigate it all. Enter DoorDash: the ultimate, all-in-one tool for combating the chaos for Back-to-School. VIEW THE SPOT The Pokemon Company: There's A Collection In Everyone Legendary Pokemon's, etched in the collective memory of global enthusiasts for countless years, make a return in an exquisite collaboration with Platige Image studio. Entitled There's a Collection in Everyone, this commercial masterpiece encapsulates the thrill of collecting and trading cards, while the masterful special effects crafted by a visionary Polish computer studio infuse the visuals with an enchanting aura of pure magic.VIEW THE SPOT  Thorne HealthTech, Inc, a leader in delivering innovative solutions for a personalised approach to health and wellness, today announced its Build to Last campaign, featuring three-time NBA Champion, philanthropist, and entrepreneur, Dwyane Wade and his son and professional basketball player, Zaire Wade. VIEW THE 2 SPOTS  Launching Young Henrys zingy new Ginger Beer range via some cheeky origin stories with bite.VIEW THE SPOTS  Hyundai celebrates its long-standing relationship with the FIFA Women's World CupTM with a new global sponsorship campaign that highlights the 130-year history of women's football with the statement "See how far we've come, watch how far we'll go". The main feature of the campaign is a landmark film that follows a young female protagonist playing high-intensity football through significant moments in women's football history,VIEW THE SPOT  Virgin Plus is the obvious choice for affordable, unlimited nationwide 5G data. That's the focus of the brand campaign kicking off today with a fresh new look and feel. It's featured in five different languages English, French, Simplified Chinese, Traditional Chinese and Hinglish and includes celebrity spokespeople like: Brooklyn Nine-Nine's Andre Braugher, Quebec comedian Antoine Vezina plus radio host and influencer Patrick Chen VIEW THE SPOT  For years, IKEA has been offering smart, stylish and affordable solutions for every mess around the house.While usually we emphasizes the style and design our items have to offer, we never present the other side of mess, the side of how expensive mess is. And 2023 is certainly an appropriate year to address this side. VIEW THE 4 SPOTS  Captain Morgan is today launching its first ever pan-African campaign, 'Spice On Africa' and debuting a vibrant new pack design following the global launch of the Spice On campaign last year. The new high tempo TVC is set against Nigerian Afrobeats singer, songwriter Yemi Alade's upbeat track 'Baddie' and is voiced by award-winning comedian Mpho Popps in South Africa and multi-talented music artist Barak Jacuzzi in Kenya. VIEW THE SPOT  Travelers Insurance launches new, powerful campaign from TBWAChiatDay New York. With the wildfires raging on in Canada, and lifethreatening floods and hurricanes impacting people's lives like never before, the constant barrage of bad news we're seeing has no end in sight. VIEW THE SPOT  This summer, the highly anticipated first-ever Blue Beetle film takes audiences on an action-packed journey with Jaime Reyes and the entire Reyes family as he undergoes an incredible transformation to become BlueBeetle. Toyota is Warner Bros. Pictures' official automotive partner in the feature film, in theatres August 18th, 2023. The film, marking the DC Super Hero's first time on the big screen,VIEW THE SPOT  From arugula and iceberg to brown rice and quinoa, Fast Causal dining can be confusing places for young homeowners turning into their parents. In fact, there is nothing fast or casual about it for them. Luckily, everyone's favourite parenta-life coach, Progressive's Dr. Rick, gets it and is here to help.VIEW THE SPOT AXA: Being A Woman Shouldn't Be A Risk Our world is confronted with new interconnected and often unpredictable risks creating an uncertain future for everyone. As new vulnerabilities emerge, the need for protection becomes even more urgent. Now is the time for AXA to infuse its iconic brand signature with an even greater sense of inclusion and ability to reinforce our collective destiny, to further express a shared optimism in the futureVIEW THE SPOT VIEW THE 2 ADS  The new graphic campaign of Everyday English Academy knew how to demonstrate very explicitly the importance of knowing how to use another language. The benefits of knowing English not only go through business, they go through the skills that the person obtains and the openness to the world when studying it. Undoubtedly, a campaign that, appealing to impact like all its campaigns, will give people talk and study.VIEW THE 3 ADS  Hellmann's is a brand that loves to be playful and have a bit of fun. So, in a move to continue keeping consumers entertained, we launched a tongue-in-cheek new campaign across the UK and Australia, encouraging fans to BBQ with the help of some well-known Australian slang. Leaning into a major blockbuster moment across both nations this weekend, Hellmann's cheekily placed shrimp appeared on over 400 digital billboards, national newspapers and on social platforms across the UK and Australia. VIEW THE AD  on the sidelines with #BarbieTheMovie's launch excitement,this initiative showcases Barbie in impactful scenes, addressing crucial issues like the environment, education, and global peace. Barbie becomes an inspiring agent of positive change, engaging in actions to protect the environment and promoting education and peace. The campaign breaks stereotypes, encouraging everyone to contribute to positive societal impact. Barbie becomes an inspiration for the new generation, emphasizing the connection between beauty and a commitment to the well-being of the planet and its people. VIEW THE 4 ADS  As one of the most popular classic menu items, demand for a McFeast return is fierce. So in 2023, Macca's relented and finally brought it back. To celebrate the big comeback, they also revived another classic for serious McFeast fans to win. Sometimes called the Fanny Pack. The Belt Bag. The Bum Bag. Ours is known as the McFeast Bun Bag.VIEW OUTDOOR  "The voice of silent rage" Women are not treated equally in our society. Sometimes, the media voice out for them only after a major incident and the voice of victim is not heard. All of us should voice out for them and stand with them. This campaign is the voice of every individual who fights for equality and justice. We believe it is a duty of every human being.VIEW OUTDOOR  The new IKEA range with vibrant colours arrived and it will open your imagination for home furnishing.VIEW 2 OUTDOORS Everyday English Academy: BadlyTranslated Movie Movies are always translated differently from what reality is, they always change words and sometimes even their concept. That is why Everyday English Academy made a viral video for social networks that seems to be a movie trailer but all poorly translated, surprising people and then leaving the funny message to take courses.VIEW THE CONCEPT |
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Nine big posters from The Strong National Museum of Play
Chocolate for the Wallabies
Publicis Groupe Israel has releases this new Ford print ad.