Seen and noted
A new hard-hitting ad from purpose-driven agency OBERLAND that reframes the issue as a battle between government-mandated forced pregnancy and reproductive freedom, and highlights the harms that abortion restrictions have on people, especially in communities of color, is timed to air on the 49th anniversary of the Roe decision, as those very freedoms may hang in the balance.
VIEW THE DISCLAIMER SPOT VIEW THE FORCED SPOT Danish Health Authority: Wild West
The Danish Health Authority has released this 'Stand Together' campaign via Advice A/S.
VIEW THE WILD WEST SPOT VIEW THE DUEL SPOT Liquid Death: Fixing The Big Game Using Witchcraft
Liquid Death are combining sports betting and witchcraft to win money on football. Liquid Death will be the first brand ever to place a bet on the Big Game: $50,000 on whichever team is the underdog. And to hedge our bet, weâre sending a real witch to the game to help us win. If we do win, weâll donate 50% of the winnings to help kill plastic pollution. Using witchcraft to make the world a better place. Tune in to see if it works 2.13.22.
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Whether it's the Vitamin C deliciousness of our Pure Premium Orange Juice, or the refreshing flavors of Tropicana's Premium Drinks, Tropicana always brings a bit of brightness to your day. Whatever your day brings.
Agency: Cramer-Krasselt VIEW THE SPOT The Canadian Centre for Child Protection(C3P):Unwanted Followers
'Unwanted Followers' tells the real story of countless victims whose abusive imagery continues to presently exist online. They have had to live this traumatic and tragic reality for decades due to platforms and services on the internet that have been allowed to operate without oversight.
Agency: No Fixed Address VIEW THE SPOT Specsavers: That’s Specsavers Love
Unexpected demand can come from anywhere, at any time, because of anything. At FedEx, we help businesses of all sizes prepare for that demand.
VIEW THE SPOT Indeed.com: Fake It 'Til You Make It
Amidst the chaos of the so-called 'Great Resignation,' Sparks Productions/ Sans Bornes director Lana Maclin exposes the stark reality of unwittingly hiring the âfake it 'til you make itâ guy in her newest spot! The star studded cast includes Dan Galea (Baroness Von Sketch Show), and features Nahan Fahey, Briana Templeton, and Hugh Wilson.
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Animation wizards ROWDY have created the latest promotional film for the Dutch biking brand VanMoof, titled 'Super Thieves'. Directed by animation guru Tobias Fouracre at Clapham Road Studios, the stop motion Claymation film is filled with comedic one liners and strong performances from three individuals who hold themselves in high esteem when it comes to the art of being a thief. Unluckily for them, their experience and expertise, which they candidly recall in great detail, is no match for a highly secured VanMoof bike.
VIEW THE SPOT Nandos: Now Try to Think About Something Else
Partizan's Ali Kurr has directed five new films for Nando's 'Now Try Think About Something Else' campaign. The films offer a comical take on the strength of a Nando's craving; because when you're craving a Nando's, it's hard to think about anything else. Each protagonist is stopped in their tracks when they notice a nearby Nando's - a trigger that makes the urge to order one irresistible. The five films feature five typical scenarios - each involving a certain amount of anticipation.
Agency: Phantom VIEW THE DROP SPOT VIEW THE NIGHT OUT SPOT VIEW THE INTERVIEW SPOT VIEW THE WORKOUT SPOT VIEW THE DATE NIGHT SPOT
For the release of the new Xiaomi 11T series, smartphone market world leader, broadcasted its first TV campaign for the French market, entrusted to StudioM. The film directed by Marcos Mijan Perez (Quad Stories) highlights all the Xiaomi 11T series features through the energetic journey of a Parisian, from the moment he gets up until he goes to bed. A dynamic dive into a daily life made easier, brighter, faster thanks to the various functions of the new smartphone, in harmony with the beauty and energy of the city of lights.
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Happn, one of the world's leading dating apps, is rolling out its new European advertising campaign. The film, directed by the duo Romy (Quad Stories), depicts the meeting and the beginning of three couples' love stories. From the moment they meet, the first glance exchange, the awkward smiles, the film makes you feel the unexpected sparks of these blossoming relationships.
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A Drive Above, directed by Jan Wentz, is what the New 308 promises, and this what this new campaign delivers in a visually breath-taking way. It's all about the elevated emotions and experiences that this vehicle has to offer. Peugeot and OPEn are rolling out the launch campaign for the eagerly awaited new Peugeot 308, the latest in a line of iconic models. With a promise to travel higher, the director plunges us into a dreamlike world highlighting the beauty of the new 308, with its successful green colour, and the greater emotions and experiences felt behind the wheel.
VIEW THE SPOT Fiverr: Don’t Go With The Flow
Helmed by director Alon Seifert, this web film, entitled "Don't Go With The Flow", follows a chatty, entrepreneurial fish whose swimming school has grown exponentially after using resources from Fiverr. By going against the flow of mainstream growth tactics, Fiverr helped this aquatic business succeed in creating a new logo, running a digital campaign, and hiring a new CMO - even if things didn't quite go as planned.
VIEW THE SPOT Shorashim Group: Freezing Apes
If you've been reading industry news then you will be familiar with the monkeys NFT craze. The Bored Ape Yacht Club, Mutant Ape Yacht Club, a jungle of monkeys that cost tens of thousands of dollars and sometimes even hundreds! And while people are pouring millions of dollars on monkeys, there are thousands of senior citizens sitting at home in the cold because they simply don't have the money to pay for their electricity bill!
Agency: Leo Burnett, Israel VIEW THE SPOT World's Greatest Shave 2022: Gadget LabWhatsApp: Doubt Delivered
Everyday over 5.5. billion messages are sent without the protection of end-to-end encryption. Messages are exposed as these deliveries. Protect your personal messages with WhatsApp.
Agency: BBDO San Francisco. VIEW OUTDOOR Cristal: Don't ask For Another Beer
The excess of alcohol drinking has many issues in our society. Fights, accidents, and car crash for instance. There have been several pieces of advertising regarding these issues, but in Peru, no one seems to care about this at all. The thing is, that there is another issue that happened while under the effect of alcohol, but only in men. According to the Ministry of Woman, 62.8% of the cases of violence against woman happened while the male abuser was under the effect of excessive alcohol.
VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR VIEW FIFTH OUTDOOR CALM: Hidden Message
As the world continues to cope with the stresses and strains of the pandemic, suicide prevention charity CALM has created an innovative YouTube video to tackle the ongoing stigma surrounding mental health. Created by Recipe and starring YouTuber DanTDM, the short YouTube film features a cleverly placed hidden message that shines a light on people bottling up their emotions. It follows CALM's first ever 'Hidden Message' YouTube video released in 2020 starring Rugby International Joe Marler, which was a first of its kind.
VIEW THE CONCEPT Timberland: TimbsTrails
Launching today, R/GA Australia and Timberland in collaboration with plai are proud to present TimbsTrails, an immersive digital experience that invites Timberland fans on a captivating journey through the brand's past, present, and future. TimbsTrails will allow fans to relive the most significant moments of Timberland's history through five unique brand-defining chapters.
VIEW THE CONCEPT Judge: Justin Joshua, global creative lead, The LEGO AgencyThis week's guest judge is Justin Joshua, global creative lead and creative specialist at The LEGO Agency in Denmark. Lots of elaborate production value in the film category this week, with long format as king. Winner: iPhone 13 Pro 'The Comeback'. TBWAMedia Arts Lab, Shanghai wins by a landslide with a cinematic product demo. Continuing the 'shot with an iPhone' thinking with a charming story that you cant stop watching until the very end. READ MORE Taco Time Northwest: Official Crisp Taco
Full-service creative agency World Famous has created a new marketing campaign for Taco Time Northwest. The shop was named Creative AOR for the QSR after winning the business in December. The broadcast, digital and social campaign breaks January 24 and runs through March 6th. This is World Famous' first work for the client.
VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT Holocaust Museum LA: History Lessons
Holocaust Museum LA strives to "inspire humanity through truth." But in the age of misinformation, the truth is constantly under attack. This film looks at what could happen if the same tools of misinformation that currently infect the present, start to infect our history. Released on Holocaust Remembrance Day, it is an all too plausible reminder, that we must continue the fight to never forget.
Agency: Will Work For Change. VIEW THE SPOT
Race-based hair discrimination can start #AsEarlyAsFive, but in most US states it's not illegal. Sign the petition to #PassTheCrown Act at Dove.com/CROWN.
Agency: Ogilvy London. VIEW THE SPOT
Demi Moore and Mila Kunis have 'A Lot In Common' in this funny spot for AT&T Fiber created by BBDO New York.
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POL Oslo has released this '375 Years' spot for Posten, inspired by Forrest Gump, directed by Jacob Marky.
VIEW THE SPOT New Choice Homes: Make Better Choices
A new brand TV commercial for New Choice Homes, urging the home buying audience to make better choices...
Agency: &Partners VIEW THE SPOT
What it means to be professional is being redefined. What does it mean to you? Join the conversation on LinkedIn.
Agency: McCann, USA. VIEW THE SPOT SPARK Bilbao: Magical Lights
How can we celebrate sustainably? Artist Daan Roosegaarde became inspired by the magical light of fireflies, and a desire to update the culturally ingrained ritual of fireworks. The result is SPARK Bilbao, a poetic performance of thousands of biodegradable light sparks which organically float through the air, designed by Studio Roosegaarde. The Wellbeing Summit for Social Change in Bilbao-Biscay, Spain, is the first in the world to showcase this innovative solution for sustainable community celebrations. SPARK is now launched just before the Chinese New Year.
Agency: media.monks VIEW THE SPOT Aid Alliance / The Good Side: Join The Helpers
International aid organisations in the UK are teaming up to launch a major campaign showcasing the positive impact international aid has within countries most in need. The campaign, created by The&Partnership, is the first time the international development sector is speaking to the public as one. Forming the 'Aid Alliance' are organisations including Care, Save the Children and ActionAid, who worked with insight, strategy and ideas studio The Good Side to help to reignite belief in the power of 'helping' and the progress happening everyday thanks to international aid.
VIEW THE SPOT Rémy Martin XO: Excellence Takes Time, Taste It Now
Remy Martin teams up with renowned Chinese actor Yifeng Li, and opens a new chapter for XO in China. Excellence takes time, taste it now, a new chapter celebrating the idea of enjoying excellence now rather than waiting for the 'better moment', or the 'righter age'. An integrated campaign created with FRED & FARID Shanghai. Remy Martin XO is known to be a product of excellence, it is the icon of Remy Martin, the signature of its Cellar Master - Baptiste Loiseau; it's a blend of up to 400 different eaux de vies to reach its full aromatic complexity.
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âBirdbrain were asked to find a hit from the 80's that connected with the meditative feeling you have in moments of driving for the new Lexus NX campaign. Donna Summer 'I Feel Love' was actually released in 1977, but at the time they wanted to create a track that felt futuristic and beyond its era. Giorgio Moroder (the father of disco) co wrote it and the track laid the foundations for electronic dance music, influencing David Bowie, Brian Eno, the Human League and Blondie. âFor this version, Niel Johnson used new binaural technology and Dolby Atmos for the slow-mo remix. Have a listen with some headphones, it will knock the wig off your granny.
Agency: The&Partnership VIEW THE SPOT
To welcome the Year of the Tiger, BMW China's Lunar New Year campaign aims to bring sheer joy to all its customers across the country. Following another year of continued unpredictability, collective fatigue and travel restrictions, the campaign "Nothing but sheer joy" veers away from seasonal campaign stereotypes of heavy-hearted emotional family reunions, and Chinese New Year messages, to brighten and entertain, bringing a lighthearted smile to the audience wherever they are during this festive period. In China, BMW's Chinese name "Bao Ma" means "Precious Horse", the campaign is a visual feast of the "Precious Horse" celebrating and welcoming in the Chinese New Year of the Tiger, an animal known for its vibrancy, playfulness, bravery and power. The bold Chinese New Year campaign was created by BMW China and TBWABOLT.
VIEW THE SPOT Channel 4: Football's Coming Out Trailer
Roadmap to coming out as gay or bisexual in Premier League Football explored in new digital documentary Football's Coming Out will premiere on All 4 and Channel 4's YouTube account later in January. In a brand-new digital documentary, Channel 4 asks why, in one of the world's most popular sport, there are still such barriers to top footballers being openly gay or bisexual. Football's Coming Out investigates the challenges that a Premier League football player might experience if they chose to publicly come out.
VIEW THE SPOT Rockit apples: Eve
New Zealand apple Rockit may be smaller in size but are packed with plenty of attitude. This print campaign celebrates historical events that involved an apple... events which could have been improved if the apple in question was a Rockit apple.
Agency: Special VIEW THE EVE AD VIEW THE ISAAC NEWTON AD VIEW THE SNOW WHITE AD Belhasa Driving Center: 100 Meters Blind Test
Over 27 thousand distracted driving violations have been recorded in the UAE in the first half of 2021 alone. Despite the dangers, teens continue to drive carelessly, resulting in life-changing injuries or death. What's even more shocking are the reports by driving instructors in the UAE revealing an alarming number of students undergoing test drills and lessons while checking their social media feeds. Studies have shown that reading just one text message while driving at 70 kilometres an hour equates to travelling 100 meters completely blind. So, Belhasa Driving Center (BDC) and MullenLowe MENA joined forces, creating a never-seen-before driving test to spread awareness on the dangers of distracted driving.
VIEW OUTDOOR WOMEN INC. & BrandedU: My Name Is Peter
In the Netherlands there are more CEOs called Peter than female CEOs.That's why to raise awareness on this trubbling statistic The Family Amsterdam and WOMEN INC. are inviting women to change their name to Peter on LinkedIn from the 24th of January.
VIEW THE CONCEPT M&M's: Album Art PacksPanda Express: Good Fortune Arcade,
Panda Express, the largest family-owned and operated Asian dining concept in the US, introduces the Good Fortune Arcade, a unique online 8-bit game developed for guests to interact with the rich traditions of Lunar New Year and created in partnership with The Many. Available now through Feb. 15th, 2022, guests can visit PandaLNY.comto play the Good Fortune Arcade and learn more about the origin story and food symbolism of Lunar New Year, while also receiving exclusive online offers at each level of the game.
VIEW THE FIRST CONCEPT VIEW THE SECOND CONCEPT International Olympic Committee: Stronger Together
The Olympic Games are one of the most powerful symbols for unity in the world. Every two years they bring athletes from around the world in peaceful competition, with the world watching. Athletes are in their final preparations for the biggest sporting event of their career, the Olympic Winter Games Beijing 2022, which starts on 4th Feb. Celebrating this, the International Olympic Committee (IOC) has today released a new short film highlighting the power of solidarity which is also reflected in the amended Olympic motto: 'Faster, Higher, Stronger - Together'.
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Agency: Uncommon, London VIEW THE SPOT |
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