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INTERACTIVE & PRINT
Michelob Ultra: Play Like A Pro Fresh off the success of the brandâs âPlay For An ULTRAâ debut during Super Bowl LIX, Michelob ULTRA, the global beer sponsor of the NBA, is extending the friendly competition to the hardwood. The no. 1 fastest-growing beer brand* is giving fans the chance to enter to win superior access to âPlay Like A Proâ on some of the NBAâs most iconic courts and meet legendary players from around the league. Michelob ULTRA is teaming up with the Chicago Bulls, Golden State Warriors, Houston Rockets, Milwaukee Bucks, New York Knicks, and Orlando Magic VIEW THE CONCEPT VIEW THE 6 ADS Guinness: Transfer That Pint With only three days to go until transfer deadline day, Guinness, the Official Beer and Guinness 0.0 the Official Non-Alcoholic Beer of the Premier League, is giving football fans in Ireland the chance to #TransferThatPint and make their own game-changing switch before the window closes. Guinness is calling upon fans of the beautiful game to upgrade their at-home matchday ritual by swapping their out-of-shape glassware to be in with a chance of winning a limited-edition Guinness x Waterford crystal pint glass. VIEW THE CONCEPT VIEW THE AD Fondet PrEP: A New Generation In a move to shift the narrative around sexual health, AIDS-Fondet, the leading Danish non-profit organization dedicated to combating HIV and AIDS, has launched a new campaign to educate a new generation about the benefits of PrEP, a pill that effectively prevents the transmission of HIV. VIEW THE CONCEPT VIEW THE 2 ADS Governo De Mato Grosso DO Sul: Enchanted Box Childhood is a magical time when imagination flourishes and dreams come to life. For many children, play is more than entertainment: it is the expression of their curious minds and the opportunity to develop essential skills. However, not all children have equal access to toys and fun times.VIEW THE 2 CONCEPTS BitisHunter: Solemates Biti's Hunter, Vietnam's popular shoe brand, swiped right with Tinder for an innovative campaign called "Solemates."Using AI profiles inspired by their distinct sneakers, people on Tinder are matched based on their interests and personality.VIEW THE CONCEPT VIEW THE 5 ADS Singha: Visions Of Thailand "Visions of Thailand: Imagining Everyday Pleasures"Campaign for Singha Global Singha, the original Thai beer, has targeted travelers worldwide interested in visiting Thailand. The brand's message revolves around "Everyday Pleasures." Using AI-generated visuals, Singha presents a futuristic interpretation of Thailand, sparking curiosity and imagination.VIEW THE CONCEPT VIEW THE 5 ADS The North Face: TNF10,000 Reasons To Get Back To The Trail Following a challenging period, Shanghai sought to reclaim its vitality after lingering trauma confined millions to their homes, isolating them from nature's beauty. In response, The North Face and FRED & FARID Shanghai launched "TNF10000 Reasons to Get Back to Trail," a campaign aimed at reigniting the spirit of outdoor exploration. Leveraging ChatGPT and Midjourney, the campaign generates 10,000 reasons to hit the trail, sparking a widespread desire to reconnect with nature. As the nation emerges from lockdown in early 2023, VIEW THE CONCEPT VIEW THE AD Menopause Mandate: The Menopause Mix - Hot 100 'I Couldn't Sleep A Wink Last Night. Because Of. Hot Flashes. I've Got. Brain Fog. Violent Mood Swings. When Did I Become Such a Bitch. I Guess I Just Feel Like. Somebody That I Used To Know.' Created by creative duo, Sarah Levitt and Matt Roach, The Menopause Mix: Hot 100 is an innovative Spotify playlist of 100 song titles that everyone should listen to. Some they'll know, some are more...unusual. VIEW THE FIRST CONCEPT VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD Pycca: Freedom International Women's Day is commemorated every March 8.Inspired by the insight that flowers are given to celebrate women, we created this content for social media, to say that instead of women having flowers, must have more opportunities, equality and freedom Agency: MullenLowe Delta VIEW THE FREEDOM CONCEPT VIEW THE OPPORTUNITIES CONCEPT VIEW THE EQUALITY CONCEPT ABinBev Ecuador: Pele When Pele died, many brands were trying to make a tribute to this soccer legend. As Pilsener we decided to make something really simple in real time. We make this simple ad, using this logo application as the brand book said. VIEW THE CONCEPT Adote: Type Donation The number of solid organ transplants fell dramatically around the world between 2019 and 2021, researches have found, highlighting the widespread impact of the Covid-19 pandemic on health services and patients. Adote, a Brazilian foundation dedicated to sharing information about the organ donation and transplantation process, decided to raise awareness of this serious issue.Agency: White Rabbit, Budapest VIEW THE CONCEPT VIEW THE REWRITE AD VIEW THE FUTURE AD VIEW THE CHANGE AD VIEW THE NEW STORY AD VIEW THE A TO Z AD VIEW THE ONE WORD AD VIEW THE TYPE AD VIEW THE PROLOGUE AD VIEW THE WRITE OFF AD Domino's: Spooky Streets If by day Portugal is famous for being beautiful and charming, by night there are many streets that look straight out of a real horror movie. This Halloween, Dominos's Pizza is unveiling some of these spooky streets with a twist. We chose the historically most "terrifying" streets in Portugal to test the bravery of our Halloween lovers and see if they have what it takes to order a pizza in one of these places. Agency: Leo Burnett, Lisboa VIEW THE CONCEPT VIEW THE LISBON AD VIEW THE OPORTO AD VIEW THE BRAGA AD VIEW THE COIMBRA AD VIEW THE LEIRIA AD KFC: Lolli Popcorn Chicken KFC are encouraging kiwis to get their jab, then get the lollipop they deserve.As more and more Kiwis get vaccinated, there's been one major complaint on the day. Nobody gets a lollipop at the end. That's why KFC are encouraging New Zealanders to stick it to Covid by offering them a post-jab lollipop, KFC style. With a clever visual of a Popcorn Chicken on a stick, fried chicken lovers are encouraged to get vaccinated, then head to a KFC store for their reward. Sweet! VIEW THE CONCEPT VIEW THE AD NJR Belguim Pink Ribbon: MixForBoobs It is often thought that breast cancer only affects women over the age of 40, but almost 5% of all breast cancer cases occur in younger women. Unfortunately, teenage girls and young women show little concern, or, at least, are not aware of breast self-examination procedures. Ogilvy Social.Lab developed #MixForBoobs for NRJ Belgium and Pink Ribbon Belgium to address this issue. VIEW THE CONCEPT VIEW THE AD |
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