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Seen and noted
American Express: The Journey Never Stops Aretha Franklin, Natalie Young, Nick Woodman and Mindy Kaling share their journeys to success and the road they traveled to get them there. We are all on journeys. The visionaries. The underdogs. The artists. The long shots. The homegrown heroes who make every day a little better. Join us as we follow the stories that will inspire your journey.Agency: Ogilvy & Mather New York VIEW THE SPOT  No matter who you are, or whatever life throws at you, there's always someone out there who could use a Coke a little more than you.Agency Wieden + Kennedy Portland VIEW THE SPOT Reebok: Lift There's an escalator meltdown in the Stockholm subway, forcing people to walk. Sometimes up to 180 steps. Which is easier said than done at 8:30 in the morning. On Friday the 20th of February we decided to help men and women up the escalators together with our friends from @f4lcrossfit. #BeMoreHuman.VIEW OUTDOOR Jose Cuervo: Margaritas In Space The people who pioneered the margarita, proudly present another margarita first. Jose Cuervo and McCann, New York launched a margarita into space. VIEW OUTDOOR Bonpoint:Peekaboo Fred & Farid, Shanghai has designed this interactive website for French children's fashion store Bonpoint.VIEW THE CONCEPT The Realm System: Play The Game Better A new gaming experience that is introducing resistance so that your actual strength determine the outcome of the games you play. VIEW THE CONCEPT Western Union: Moving Warmth Better Waskaganish in Canada and Lampa in Peru are two communities that are thousands of miles apart but that have something in common: both struggle with very low temperatures during the winter. Together, they are the focus of a great story about unity in spite of distance, and an exchange of knowledge that aims to overcome problems caused by the most extreme weather to create a better quality of life.Western Union Peru, together with the advertising agency FCB Mayo, developed "Moving Warmth for Better," to find practical solutions to a real problem. VIEW OUTDOOR  Acclaimed director, Errol Morris, investigates the the worldâs most prolific streaker, Ty Cobbâs dentures, the Charlotte Electric Football League, Michael Jordanâs stolen jersey, California Chrome, the man inside Mr. Met, and other things that can only happen in sports. 6 Short Films premiere Sunday, March 1st at 9pm EST on ESPN. Agency: Wieden & Kennedy New York.VIEW THE SPOT Nissan X Trail : Xtreme Pizza Delivery Following the success of the âXtreme Pizza Delivery Serviceâ campaign last year, Nissan has once again joined forces with PIZZA-LA, Japan's largest pizza chain, to re-launch the service, this time catering to winter sports fans. TBWAHAKUHODO helped Nissan recruit the worldâs top snowboarders and winter athletes as delivery crew, offering wages of 500,000 yen per day.VIEW OUTDOOR Mettre Hot Ketchup: Buns On The Beach Campaign created by CCZ/WOW Brasil to publicize the Hot Ketchup VIEW THE BEACH AD VIEW THE POOL AD VIEW THE PARK AD  The new TV spot from Saatchi & Saatchi + Duke takes us backstage at the Toyota factory in Valenciennes, France and shows a production line in action. The natural sound of the machinery and employees at work slowly build throughout the film to build an unusual version of the French national anthem, The Marseillaise. Toyota France employees 4000 people with a daily production of 1000 vehicles and the factory in Valenciennes is a true pillar of the industrial community. VIEW THE SPOT National Advertising Challenge Too Many Briefs A new campaign has launched just in time for the National Advertising Challenge (NAC) to issue its annual creative briefs to Canadaâs advertising community. Nine briefs have been issued, sponsored by Canadian marketers looking for solutions across nine categories (Big Ideas, Campaign, Student, Print, OOH, Wild Card, Not for Profit, Media Innovation, and Digital). Agency: Zulu Alpha Kilo, TorontoVIEW THE SPOT Vodafone Warriors: Nation of Warriors Special Group and the Vodafone Warriors unveil a brand new campaign to ignite the pride in a nation of loyal followers.The concept "We are all warriors" unites the nation with the team, one tribe taking on the 15 Australian teams that make up the NRL Premiership. The 45" television commercial stars no actors â just season members, the players themselves, and cameos from Ladi6 and Sid Diamond. VIEW THE NATION OF WARRIORS SPOT VIEW THE HOME SPOT VIEW THE SAM AD VIEW THE SHAUN AD VIEW THE TEAM AD  Now that Wilson Security has joined the Volvo V8 Polestar Racing team as major sponsors for the 2015 V8 racing season, Volvo driver, Scott McLaughlin, took the opportunity to see what it would be like to go on patrol for his first shift as a security guard.Agency: Grey Sydney VIEW THE SPOT  The spot promotes the Broadway debut of LIVING ON LOVE at the Longacre Theatre. The creative team used photography shot for the key art to make an animated flip book type animation for the commercial. The aim is to give the audience a hint at the world and story of the play. Agency: AKA, New York VIEW THE SPOT  The latest spot from NAPA highlighting their NASCAR driver Chase Elliott and Dale Earnhardt Jr., features an overzealous pitchman trying to get Chase to bite on all kinds of misguided merchandising gags. Chase is not thrilled with any of them, but his friend and mentor Dale Jr. canât love them more.Agency VML VIEW THE SPOT Union Station Kansas City: The Monument Comes Alive Union Station's Beaux-Arts facade was transformed into a canvas for a 3D projection mapping video that was the centerpiece for the iconic Kansas City building's centennial celebration,entitled, 'The Monument Comes Alive.' Bazillion Pictures created the 3D animation, visual effects and motion graphics for the project, and crafted the multitude of digital assets into a spectacle of imagery, color and light that tells the story of this architectural landmark and how it adapted and persevered through a tumultuous century. Agency: Quixotic VIEW OUTDOOR Sangue Corinthiano: Elias To invite Corinthians soccer team supporters to donate blood, we've created a new blood type: Agency Publicis BrasilVIEW THE SPOT VIEW THE ELIAS AD VIEW THE GIL AD VIEW THE GUERRERO AD VIEW THE RALF AD VIEW THE ROMERO AD  The elaborate tale came out of BBDO New York, shot on location in LA and Dallas by DOP Mauro Fiore and produced through Bob Industries. The ad shows two AT&T employees 'Spreading the Word' about the new fastest internet in the nation.VIEW THE SPOT Samsung Hearing Aids: Hearing HandsGull Biofuel: Made By Cows Splore Festival 2015 was powered by Gull, the only fuel company in New Zealand that produces biofuel an eco-friendly fuel alternative made with dairy waste. In other words, cows. Trouble was, few New Zealanders knew about biofuel, let alone how it was made. At the gates of the festival, we set up a billboard completely constructed from hay, then printed messaging in non-toxic vegetable dye. Over the course of the opening day a herd of hungry cows ate our billboard, demonstrating in an eco-friendly way exactly where biofuel comes from. Agency: Contagion VIEW OUTDOOR Axis: A World Of PossibiltiesAustralian Unity Health Insurance: Your Body Directed by Photoplay's Husein Alicajic, this campaign from Spinach, Melbourne presents an edgy new direction for the Australian Unity brand whilst highlighting that their customers have the freedom to choose their own individual health providers. The TV campaign creates a match cutting narrative underscored by a driving, energetic track, to tell the story of several different people unified in their commitment to training and pushing their body further from dawn to dusk.VIEW THE SPOT Williams Bred For Taste by Cripps: Full Story Williamâs is the latest offering by Tasmanian bread company Cripps Nubake, into the local premium bread market. Its packaging sees a mysterious fellow wandering through Tasmanian landscapes, referencing quality home-grown ingredients and bright colours of the seasons. Southern Cross Austereo produced the TVC, celebrating the legacy of the companyâs founder, ex-convict William Cripps, and his wife Eliza. To accompany in-store launches, the 90sec spot (& 30sec cut-downs) rolled out this week in Tasmania.VIEW THE FULL STORY POT VIEW THE PASSION SPOT VIEW THE JOURNEY SPOT VIEW THE ROMANCE SPOT  Erin Sarofsky and her team were commissioned by fellow Chicago-based company Mike's Hard Lemonade Co. and creative agency TRISECT to create an innovative video piece featuring an illustrated world where the essential qualities and the history of mike's shine. The spot entitled "The mike's Quality" recently launched on the brand's YouTube channel as a precursor to the 2015 summer campaign.VIEW THE SPOT  LOTO FD''s most recognisable game brand are launching a new video ad campaign, bringing a breath of fresh air to the draw with its agency BETC.VIEW THE SPOT  "Ingredients," part of McDonald's "A Little More Lovin Can Change a Lot" campaign, is a unique spot for the Big Mac, using minimalism to demonstrate how massive and important the Big Mac really is. Some things are so iconic that they simply need nothing else to be described. By comparing the "ingredients" of iconic films and the Big Mac, Leo Burnett created an interactive commercial that creates a game for the audience.VIEW THE SPOT Three Ireland: All It Takes Is Everything To play for Ireland 'All it takes is everything'. This commercial for Three Ireland explores the physical and psychological obstacles Irish players have to overcome to play for their countryVIEW THE SPOT Burt's Bees : Delight Up Your Lips To highlight the breadth of its lip color products, Burt's Bees enlisted Instagram "photo-doodle" artist @mirrorsme to create 8 images incorporating those products and tied, in most cases, to relevant holidays, events and seasonal trends. For the February 10 intro, Helene is surrounded by nature's butterflies and bees, attracted to Burt's Bees Tinted Lip Balm; for Valentine's Day and for the Academy Awards, offstage hair and make-up artists pretty up Medahl as she puckers and paints her lips in Napa Vineyard Lip Crayon. Agency: Baldwin&, USAVIEW THE INTRO CONCEPT VIEW THE VALENTINES CONCEPT VIEW THE OSCARS CONCEPT A1A1A1: Real Booty Music The idea behind the project was to provide AIAIAI headphone-users and other music lovers with new music. Moreover, we wanted to do this in an unusual way. So the DJ Branko and creative technologist Owow turns booty-shaking into a new track, available for free download. Essentially music made by the booty for the booty.VIEW THE CONCEPT Born Free Foundation: Don't Wait 'Till The Last One Wildlife charity Born Free Foundation has teamed up with award-winning photographer George Logan, creative agency WCRS and media owner Outdoor Plus to launch a new campaign highlighting the alarming rate at which Africas wildlife is disappearing. The campaign prompts people to take action before itâs too late by drawing attention to the futility of saving the last lion, rhino or elephant on Earth. VIEW ELEPHANT OUTDOOR VIEW LION OUTDOOR VIEW RHINO OUTDOOR  The really big creative ideas in history started as sketches on paper, on napkins, on cigarette packets. Paper and pen is still the tried and tested way to thrash out ideas. The computer screen can be anathema to experimentation, so UniPin are seen here playfully leading the charge back to the sketchbook. Agency: Target McConnells, DublinVIEW THE AD McDonald's: Old MacDonald New MacDonald Only Organic released a new video today that reinterprets the American folksong "Old MacDonald" to contrast the real cost of conventional, chemical-intensive agriculture with the benefits of organic farming.The video, "New MacDonald," produced by the Tennessee-based creative agency Humanaut, features school children performing an updated rendition of the timeless classic. VIEW THE SPOT VIEW THE AD  WestJet has a rich history in Canada of going above and beyond. It is a company made up of not employees, but owners, almost 9000 of them. And owners care. They strive to make air travel friendlier, happier, smoother, more enjoyable and more accessible. It is how WestJetters are wired. We wanted to share stories of others who feel the same way. Who inspire us. Because we wholeheartedly believe that caring makes a world of difference.Agency: Publicis Toronto VIEW THE SPOT VIEW THE SPOT ICC Cricket World Cup 2015: #Won't Give It Back India won the last cricket world cup in 2011 and they aren't going to give the cup back without a fight. The 2015 ICC Cricket World Cup takes place in Australia & New Zealand over February and March. Agency: Lowe & Partners, Mumbai.VIEW THE SPOT  Alan Cumming stars in GLAAD and GMHC campaign about FDA's blood donor policy - #CelibacyChallenge calls on the FDA to screen ALL donors based on risk, not sexual orientation or gender identity.VIEW THE SPOT Guest Judge: Nick Worthington, creative chairman, Colenso BBDO
GUEST JUDGE /BEST AD OF THE WEEK
February 24, 2015 01:06 (Edited: February 17, 2023 05:19)
 This week's guest judge is Nick Worthington, creative chairman, Colenso BBDO, Auckland, New Zealand. Sexy Delights for LastMinute.com gets my vote. Maybe I'm missing Europe, maybe I'm not getting enough cultural integration, whatever, this cheeky spot, timed for Valentine's Day's spontaneous lovers is a cultural and suggestive romp through Europe's top travel destinations. READ MORE |
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Keep the parasites at bay says Les Argentins, Buenos Aires
A web film from Leo Burnett Istanbul for Samsung Hearing Aids
MJW, Sydney spot for the commencement of the NRL Rugby League season
Inbrax, Santiago print for Faber Castell Crayons features some famous artists
Agency: Minute created this web film for Axis Space CoWorking