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Seen and noted
Chipotle Mexican Grill: Chipotle Boorito Maze Last July, Belgium experienced one of the most devastating floods in its history. The material damage caused by this deluge was enormous: houses, cars, furniture⦠but also photos were damaged. These 'damaged' photos do not represent a lot of financial value, but their emotional value is enormous. The memories linked to these photos are priceless. Thousands of photos were severely damaged by the sudden and rapid flooding. VIEW THE SPOT  GUT has launched an awareness campaign with Lyft in partnership with several LGBTQ+ artists for International Pronouns Day. Each artist created license plates featuring custom art and the artists' personal pronouns, as the 'Pronoun Plates' designs reflect the artistsâ relationships with their own pronouns. VIEW THE SPOT  New research from Saga reveals the majority (70%) of over 50s feel that representation of them is unfairly focused on age. According to a poll of 2,100 Saga customers aged 50 and over, two thirds (67%) also say they are more likely to spend with a brand that embraces a positive view about life over 50, focused on experience rather than age. Saga, the UK's specialist in products and services for people over 50, is today launching a new brand campaign focused on changing the way people think about age and showing the more positive side of getting older. The integrated campaign was devised by VCCP London, in partnership with VCCP Media, VCCP CX VIEW THE 60 POT VIEW THE 30 SPOT Freeview Play: Crack Open The Good Biscuits Freeview has launched a new TV ad campaign to celebrate its extensive range of quality programming available to watch for free. With its first broadcast during The Great British Bake Off on Tuesday 26th October, Freeviewâs flagship TVC introduces two hilarious, loveable Alien characters to our screens. The Queen is on the brink of invading Earth when her trusty, long-suffering assistant, Colin, interrupts, having picked up some Freeview channels on the spaceship TV. VIEW THE SPOT  FUSE Create has developed a new campaign with the help of The Perlorian Brothers. It is currently running on television across Canada, with paid cutdowns appearing on social media channels. The idea was to touch on the emotional side of heartburn. Yes, thereâs the physical discomfort, but there's also FOMO to take into account. You canât enjoy the food you want, and it limits the possibilities. With this spot, Gaviscon is giving the power back to the word 'and'. Enjoy your cake, and eat it too. VIEW THE SPOT  For the past 10 years, Publicis Conseil has been working with Stop VEO and the Fondation pour l'Enfance, and has made several campaigns that had a huge impact and led to the law to abolish ordinary educational violence, which was enacted on 11 July 2019. France then became the 56th state to ban ordinary educational violence. But, even today, and while scientific evidence of the medical and social repercussions of such violence is clear, educational violence are still sometimes considered legitimate by the French. VIEW THE SPOT  Christina Yu has joined Ostrich Studios in a role that will see her lead the creative and production vision of the company moving forward in partnership with the companyâs founder, Patrick Scissons. Their latest global campaign launch for Fiverr, one of the worldâs leading e-comm freelancer platforms, was created with Ostrich assuming not only creative but also film director & production responsibilities for the campaign. Prior to joining Ostrich, Ms. Yu was an award-winning CCO & Partner at Rethink Communications and DDBâs Red UrbanVIEW THE SPOT Barclaycard: There's More To Barclaycard In a world where everything has become dominated by 'cool', Grace Jones, eternal icon of cool, is partnering with Barclaycard to ask the question "why does everything need to be cool these days?" The 60 second launch spot from director Andreas Nilsson sees Grace, in her inimitable style, take the world to task for its obsession with cool music, cool food, cool tats, and yes, even cool armpits!VIEW THE SPOT Royal Canadian Legion : The Immortal Poppy To mark the centennial anniversary of the Remembrance Poppy on November 11th, the Royal Canadian Legion partnered with Wunderman Thompson Canada to preserve the memory of the 118,000 fallen Canadian soldiers by utilising digital art to encrypt their names into an enduring symbol 'The Immortal Poppy' The collection of 100 limited edition NFTs will be sold to raise money for the Royal Canadian Legion. The Royal Canadian Legion has been selling lapel poppies as an act of Remembrance and part of a fundraising campaign in support of Canadian veterans and their families for 100 years.VIEW THE SPOT  Juniper ParkTBWA has recently launched its latest work for the rebrand of CIBC. The CIBC 'Plane' spot aims to create an emotional journey through a clear beginning, middle and end. The main character, a young girl, has a grit and authenticity that helps to bring her imagination to life.VIEW THE SPOT BVG Mastercard: Completely Contactless Serviceplan Campaign Berlin and BVG are highlighting the pilot project for contactless payment on BVG buses, which has been running since the summer, with a neighbourhood musical. The online film can be seen as of today. As always with a lot of love for the German capital of Berlin, and a nod to its typical characters. A cast of neighbourhood personalities are featured by styling the campaign with various bags and pocket formats which might be associated with different styles and musical tastes, for example; the Kreuzberg punk girl, the Neukollln street rapper, the Spandau Atze, But how do you stage a musical during a pandemic, when everyone has to wear masks on public transport? Instead of the people singing, their bags and pockets are animated and sing the song. They are brought to life entirely without computer technology in a homage to Jim Henson and the Muppets. VIEW THE SPOT American Motor Honda: The Origin Of Determination Colossus, the Boston-based creative agency, has refreshed the brand identity of athenahealth and assisted athenahealth in the launch of its first campaign with Colossus. The agency won AOR duties for the health-tech company in September 2020, after a competitive pitch. Colossus worked to reimagine the athenahealth brand â evolving the global identity system and developing an integrated advertising campaign consisting of more than 200 individual pieces of creative.VIEW THE FIRST AD VIEW THE SECOND AD  Avoid the pick up call Uber. Print from Wolf BCPP, SantiagoVIEW THE MEAL AD VIEW THE DONUTS AD VIEW THE PIZZA AD I'm A Celebrity....Get Me Out of Here: Gwrych Castle To celebrate the return of 'I'm a Celebrity....Get Me Out of Here' to Gwrych Castle in Wales this November, ITV's in-house creative agency ITV Creative unveils an epic ad, which follows iconic TV duo Ant & Dec's medieval quest to this year's location. The ad will air at 7.30pm on Saturday 23rd October. In order to give viewers a taste of the gruelling trials and nail-biting moments in store for this year's group of celebrities, ITV Creative and director Mike Baldwin bring cinematic scale to this year's ad. VIEW THE SPOT  Toronto-based creative agency Hard Work Club has launched the "Every Body in Leakproof" campaign to generate awareness for Knix's line of Leakproof underwear. Knix's Leakproof intimates offer game-changing protection from sweat, bladder leaks (something 1 in 4 women deal with) and menstruation.VIEW THE SPOT Alexander McQueen: Holiday Gifting 2021 Collection Alexander McQueen is pleased to celebrate the launch of its 2021 gifting collection with a specially commissioned film and sequence of stills by animation director Isabel Garrett, signed to PRETTYBIRD UK. Isabel Garrett has directed an enchanting animated film, which brings to life McQueen's iconic skull and butterflies motifs with animated moths, beetles, spiders and snakes within a darkly lit forest. Skilled animation director Garrett has created a truly unique and original campaign for McQueen's new gifting collection of jewellery and handbags. Garrett directed the campaign film, which was exec-produced by Juliette Larthe and produced by Chris Murdoch out of PRETTYBIRD UK. VIEW THE SPOT Oumph!: Plant Based Human Meat Burger Oumph! is a plant-based brand born in Sweden, that is loved by vegans, vegetarians and flexitarians. The company is expanding throughout Europe to reach a growing audience of people who are discovering how delicious plant-based food can be.Agency: LOLA MullenLowe, Madrid VIEW THE SPOT Qatar Tourism: Experience a World Beyond Qatar Tourism has launched its first international advertising campaign, "Experience a World Beyond", cementing its ambition to welcome over six million visitors a year by 2030, tripling pre-pandemic levels. The through-the-line campaign, which includes multiple television spots of various lengths, will feature unique and engaging key chain characters, designed to introduce travellers to the variety of experiences the destination offers alongside Qatar's renowned hospitality. The global campaign is inspired by the insight that today, more than ever, international travellers want to engage in authentic experiences that will enrich their lives, rather than pose for the perfect Instagram picture. VIEW THE 60 SECOND SPOT VIEW THE 80 SECOND SPOT VIEW THE 30 SECOND SPOT McDonald’s: Everything Has An Origin 70% of the ingredients used by McDonald's to make hamburgers in Spain come from local suppliers. To demonstrate its commitment to Spanish farmers and ranchers, the multinational has decided to install its emblematic totem poles in fields that form part of its supply chain and thus vindicate its obsession with the quality of its products. Agency:True VIEW THE SPOT Friends of Cancer Patients: #YMCASelfCare Regular self-examination is important, as early detection of breast cancer leads to 98% successful treatment. However, 98.5% of women and men don't know how to perform a breast self-exam. As prevention is better than treatment, Friends of Cancer Patients (FoCP) and Havas Middle East are raising awareness during Breast Cancer Awareness Month about the importance of self-check for signs of breast cancer. The Havas team discovered similarities between the moves of catchy 70s anthem YMCA and adapted them to create #YMCASelfCheck, an easy and fun self-check dance -supervised by a medical expert from FoCP- showing people how to perform self-examination through the 4 song title letters.VIEW THE VINYLS AD VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD Burger King : Candy Shaped Mini Whopper Jr - Halloween is coming, one of the favorite times of the year to wear costumes. With this premise in mind, Ogilvy - De la Cruz developed a campaign for Burger King that breaks with the traditional "trick or treat", "disguising " one of its iconic hamburgers. It is this kind of data that is being developed today in IT companies to increase the effect of implementing and remembering information at an unconscious level.VIEW THE AD Decathlon: Ability Signs Decathlon's mission is to make sports accessible to the many. So we altered one of the world's most recognizable icons to show all that people with disabilities can do.Agency: Rethink VIEW OUTDOOR Tourism Ireland Great Britain: Press the Green Button PublicisPoke is rolling out a series of striking OOH murals aimed at passers-by in Shoreditch surrounded by grey walls of the inner-city and dreaming of an escape. The murals aim to encourage onlookers to book Ireland for their next holiday or short break with the message 'Press the Green Button at Ireland.com'. The installations are part of PublicisPoke's Green Button campaign for Tourism Ireland, with the murals showing the contrast between the inner-city and the diverse natural beauty of Ireland reminding them that an escape is closer than they might think. VIEW OUTDOOR Call of Duty Vanguard: Zombies Prank Scare London The critically-acclaimed Call of Duty franchise brings the undead to London and to your doorstep, proving that WWII Zombies are the biggest game to hunt anywhere, all as part of their highly-anticipated Call of Duty: Vanguard launch on November 5th. One of the biggest and most fan loved Call of Duty modes, Zombies, is back as a part of Call of Duty: Vanguard's launch. To celebrate its return, Activision partnered with its lead creative agency 72andsunny Los Angeles to create an IRL activation in London.VIEW OUTDOOR Nescafe: Coffee Flipbook Publicis Colombia has created the "NESCAFE Coffee Flipbook", a story that can be enjoyed in an instant, just like the 100% Colombian NESCAFE Tradicion coffee. The book was created to celebrate National Coffee Day in alliance with two Colombian illustrators who brought to life all the drawings by hand using coffee ink. In addition, as the pages were quickly flipped, the flipbook released the delicious aroma of our coffee.VIEW OUTDOOR  A 4 days Dune experience in Abasto Shopping, Buenos Aires. Hundred of participants devoured by the giant sand worm. More than 200 customized videos were made with almost 300 participants who were devoured by one of the greatest dangers that inhabit the deserts of the planet Arrakis: the giant sand worms. The users made their videos by standing in the center of our video capture system, looking up and acting for 5 seconds as if the sand worm was going to devour them.Agency: 5SEIS VIEW OUTDOOR Lexus ES Self-Charging Hybrid: Feel Your Best Luxury car brand, Lexus and the independent agency network, The&Partnership mark the launch of the new Lexus ES Self-Charging Hybrid, with the release of a one-of-a-kind emotionally intelligent advertisement. Created to respond to viewer's emotions, the innovative film experience is the newest chapter in Lexus advertising, designed to read, adapt to and impact viewersâ emotions while theyâre watching. Aptly named 'Feel Your Best', the campaign is the first in the world that uses facial recognition, with the aim to leave the viewer feeling more positive.VIEW THE CONCEPT Ghosted Busters What's scarier than ghosts on Halloween? Being ghosted. With many in the dating scene forgetting there are real humans behind the screens, it's time to bring the bare minimum back to life (aka human decency and communication). After hearing countless dating horror stories from friends all year long, Megan Plevy and Jae Who, two rising creatives at 72andSunny, created Ghosted Busters: a parody site for busting ghosts in the dating world.VIEW THE FIRST CONCEPT VIEW THE SECOND CONCEPT TAO Guides: Hate To Protect Every year, more and more tourists visit the world. There were 25 million travellers in 1950 compared to 1.5 billion in 2023 according to the World Tourism Organisation. That is 60 times more than 70 years ago. This growing influx will have terrible consequences for hundreds of places still preserved from any human presence: ecosystems will be disrupted, species threatened, natural sanctuaries destroyed. For all these reasons, Guides Tao, the first travel guides committed to sustainable tourism, decided to act by launching the "Hate To Protect" operation. Agency: TBWAParis VIEW THE CONCEPT United Nations Development Programme: Don't Choose Extinction The United Nations Development Programme has launched its largest and boldest global advocacy and behaviour change campaign to date. Created by Wunderman Thompson Australia, in collaboration with Activista, Framestore and Mindpool, the Don't Choose Extinction campaign is designed to engage the world in a drive towards a sustainable recovery from the COVID-19 crisis. As the world spends hundreds of billions of dollars on fossil fuel subsidies, priorities must shift if humanity and the Earth are to survive. VIEW THE CONCEPT Mountain Goat: Goat, Goat & Goat – Attorneys at Law Injured by an automatic door? Received a negligent haircut? Read a self-serving press release? Get the lawyers who will take you seriously â Goat, Goat & Goat Attorneys at Law. The latest venture from Mountain Goat Beer, developed by The Monkeys, part of Accenture interactive, is dishing out compensation to Australians who have suffered some form of injustice.VIEW THE CONCEPT Breast Cancer Foundation NZ: Ahi Kā - The Protest Poem Breast Cancer Foundation NZ have launched their latest campaign to encourage New Zealand's most at risk women to get a mammogram. Ahi Ka, a poem written and performed by Maori youth poetry group Nga Hinepukorero, sets out to tackle a barrier to mammograms that isn't often discussed - body shame and embarrassment - by encouraging women to adopt a te ao Maori worldview of the body.VIEW THE SPOT VIEW THE AD Virgin Active South Africa: Made in Here to Enjoy out There. Ultimately we go to gym and train and lift and push and sweat and suffer. And we feel amazing afterwards. We are ready to head out into the world and conquer the day and enjoy our lives, and more specifically in this case, Summer. This concept uses a simple visual juxtaposition to convey the benefits of training at Virgin Active. Outdoor Summer activities are mashed up with indoor Virgin Active excercises to dramatise the 'made in here, to enjoy out there' campaign promise.Agency: Canvas VIEW THE SPOT NZ Post: Elf Jobs: Now Open To Humans Christmas 2021 is in serious danger. Due to a labour shortage NZ Post, like many other companies, are struggling to find enough temporary workers over the holiday season. And without them Christmas presents might not be delivered on time. So to save Christmas NZ Post has taken a radical and progressive step when it comes to their hiring policy...Agency: FCB, New Zealand VIEW THE SPOT VIEW THE SIX SECOND SPOTS Finesse: SYNCHRONIZE WITH YOUR BODY Finesse is a Brand that believes in the power women have over their bodies. What's why it joined forces with the colombian league against cancer to work hand in hand with the women's olympic team of artistic swimming, women that dedicate their lives to create and perform routines, in order to create a unique routine that teaches the breast self-exam in a different way to all Colombian women. Agency: Sancho BBDO, Bogota VIEW THE SPOT  Jeelna in Arabic means our generation, a generation that is coming of age in the midst of dramatic post- covid socioeconomic tumult. When the whole world had to adapt to the shift towards digital, for Gen Z, this was nothing new. A generation that never drew a distinction between the digital and the physical world. Whether offline or online, as they live and move seamlessly between the virtual and the real. Gen Z is leading this shift with their digital fluency and they are articulating nothing less than a new paradigm for digital experiences. Jeelna and Zain understand this and designed a platform accordingly, a line, that allows them to move, create and exist between those two worlds.Agency: Adpro Communications VIEW THE SPOT  LEGO helps Adults Find their Flow.Agency: The Lego Agency VIEW THE BRICE SPOT VIEW THE NABIL SPOT VIEW THE MARIE SPOT The World Is Looking To You COP26 A powerful new OOH campaign revealing the alarming reality of the climate crisis has been unveiled today across the UK. 'THE WORLD IS LOOKING TO YOU COP26' targets delegates and business leaders attending the vitally important event beginning in Glasgow next week.Created by Iris, the campaign features powerful photography conveying people staring straight down the barrel of the camera lens and accompanied by messages aimed directly at COP delegates, such as 'the world is looking to you COP26' and 'Steady the ship, or watch it sink?'. VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR VIEW FIFTH OUTDOOR |
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Honda bikes come with determination. Spot from RPA, USA