Seen and notedCitizen Watches: Better Start Now
Wieden + Kennedy, Amsterdam and Tokyo have launched this spot for Citizen Watches taking you through the history of watchmaking.
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A series retail spots via BMF Sydney that promote ALDI's brands as being not only equal in quality to their brand name counterparts, but also a lot cheaper.
*These adverts are posted here purely as entertainment, the prices and packaging were correct at time of transmission. VIEW THE SPOT
A young man sees a bunch of youngsters in a dance studio and is inspired to dance. Over the next few days he gets more and more consumed by his passion, as he works his way through his own inhibitions and setbacks. Finally, at a club, he is faced with a moment where he can either step up or sit down. Agency: L&K Saatchi & Saatchi, Mumbai.
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A new TV campaign for Supercheap Auto has launched this week with three light-hearted TVCs celebrating the dying arts of car and garage maintenance via The General Store.
The first spot is a celebration of the perfect garage, a garage that is now the envy of the neighbourhood. It encourages Australians to reclaim their garage from the spiders, unused Abmasters and Def Leppard CDs and discover its true potential. VIEW THE GARAGE SPOT VIEW THE WEEKEND WASH SPOT VIEW THE IGNITION SPOT Bell Direct: Wedding Night
Bell Direct targets smarter traders with 'Why be smart, when you can be smarter' online campaign via Matterhorn, Sydney Bell Direct has launched an online campaign targeting active traders which positions Bell Direct as the online broker that helps make "smart investors smarter". The campaign runs across all digital channels and includes a content film, banners, pre rolls and microsite.
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When the Brazilian national football team plays in the World Cup, all Brazilian cities, big or small, literally stop to watch the game. On the 28th of June, precisely at the time of the Brazilian match against Chile, Peugeot left a gift in one of the major avenues in Sao Paulo for anyone who wanted to claim it.Agency Y&R Sao Paulo
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Back-to-school can be a bit of a tough time for teens. And parents. It's not getting any easier for them in GSD&M's latest TV spot for RadioShack. Their parents want to talk about the importance of protecting the new tech they'll be taking to school, but the kids have other things in mind. Fortunately, RadioShack's new "IT Happens" plan covers their devices and gear from accidental drops, cracks, and dunks. Now if only it offered protection from awkward moments at home.
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Dell is debuting its newest video in its social media-driven, 'Learning Meets Doing' back-to-school marketing campaign. Titled "5-Second Filmmaker," this two-minute online film features the fictional Marty Goldberg, an aspiring director who not only makes his films according to the "Goldberg Method"where everything takes place in 5-second intervals he actually lives his life this way, too. The "Learning Meets Doing" campaign, developed by Y&R New York and VML New York, spans a variety of social platforms including YouTube, Twitter, Instagram and Facebook.
VIEW THE SPOT Cervejana National: Bike & BeerSkype: Level 48
On July 30, Skype will launch a two day live streaming event titled âLevel 48â. The event will feature CollegeHumorâs Jake Hurwitz and Amir Blumenfeld (Jake and Amir), and be hosted by actor/comedian Bobby Lee. Fans will be able to watch, chat and participate in the outcome of all 48 levels of the game which will include everything from designing the room to gameplay advice to plotting shenanigans via Skype on Xbox One with Lee who will act as the event's game master.
VIEW THE CONCEPT Leite de Rosas: Francisco had a Love
The majority of Chinese car advertising follow the same conventions; The use of celebrities and cliched lifestyle. When Qoros wanted to launch its 2nd car, it needed a campaign that could really stand out. The quality of the new Qoros 3 Hatch speaks for itself so to bring this idea to life, a music video was created by BBH Shanghai with the car singing about its own attributes. A song was specially written and composed for the car to sing and dance along to.
VIEW THE SPOT Ford Focus: Hero
In New Zealand we needed to shift the perception of the Focus range from an everyday runaround car to a dynamic, exhilarating ride. Enter the Focus 5 a synchronized, precision driving squad showcasing the five cars in the range. Agency: JWT New Zealand.
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1-800-CONTACTS via US agency Pereira & Odell has launched a TV, radio, outdoor, digital and social campaign introducing the new tagline "Never run out of contacts". T
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The challenge, to bring together a variety of the intense moments that capture the feeling of anticipation before launching into action. Those moments where we 'Don't Hold Back'.Agency: Irish International
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When the cloudy lemon hits the beer a series of 2D and 3D designs created from various combinations of Radler ingredients are set off, igniting a beautifully synchronised all-dancing extravaganza in this spot from Rothco, Dublin.
VIEW THE SPOT El Ropero Second Hand Clothing Shop: Second Chance
Some clothes can heal. Donate one item, help kids with cancer. Agency: Sancho BBDO Bogota.
VIEW THE FIRST AD VIEW THE SECOND AD Amnesty International: Portraits
Every year Amnesty International elaborates a report about the situation of Human Rights in Uruguay. A report that demands the truth about 152 people still missing since the military dictatorship.Agency Lowe Ginkgo, Montevideo
VIEW THE AD Pro Wildlife: Stamping Down on Poaching
Every trophy costs a life. Your donation can save it. 50 cents from the sale of each stamp went to Pro Wildlife. Our campaign raised a total of Euro 41,000 for Pro Wildlife. Agency: gürtlerbachmann, Hamburg.
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Slim Jim and DDB California revive the famous tagline, "Snap into a Slim Jim" for a series of charmingly goofy ads.
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Is it a bird? Is it a plane? No, it's the latest airborne advertising campaign by Wokker noodles and a Russian first. Conceived by Hungry Boys Moscow for fast food company, Wokker, the strategy employs drones to promote its range of rice and noodle dishes to busy Moscow office workers beavering away high above the streets. Utlising ten drones, the creative agency is flying a squadron of aerial billboards around Moscow's financial district in order to draw attention to the brand at a time when consumers are thinking most about lunch.
VIEW OUTDOOR Smart: Big City Cars - Big Nonsense
BBDO Berlin created this prank video claiming that the smallest city car, Smart, is now building the biggest city car ever. Big city cars. Big nonsense.
VIEW THE IDEA Volkswagen: Spider
Just because it fits, doesn't mean it'll work. Choose Volkswagen Genuine Parts. Agency: Ogilvy & Mather Cape Town.
VIEW THE SPIDER AD VIEW THE CACTUS AD VIEW THE PIN AD Canadian Journalists For Expression: Defend Press Freedom
Information is ammunition. Agency: Juniper Park, Toronto.
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SceneOn Director Andrew Coyle teamed up with Madman Entertainment's Creative Director Travis Cochrane to create one of the great wrestling TVC matches of all time. Chill Factorâs Slushy Maker vs Slushy Machine. Its ridiculous but we love it.The TVC was made by Funtastic for Australia, Europe and North America, so the 'verses' concept needed to have universal appeal, and a wrestling match was the perfect vehicle.
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TBWAMedia Arts Lab's new Apple Air commercial. A celebration of the countless ways people love the MacBook Air, featuring music from artist/producer, Hudson Mohawke. The references include The Simpsons, Snow White, Mickey Mouse, Breaking Bad, Pac-Man, Batman, Wonder Woman, Cat Woman, and Hello Kitty amongst many others.
VIEW THE SPOT Tom Tom: Alexandra Morgan Runs Strapless
Model Alexandria Morgan shows us the joy of running strapless. Agency: DDB & Tribal Amsterdam.
VIEW THE SPOT Caltex Australia: With you all the way
Caltex Australia has launched its biggest brand-focused work in more than a decade with a campaign from Leo Burnett Sydney that honours the many ways Australia's leading fuel supplier keeps the country - and the economy - on the go every day.
The "With you all the way" campaign uses a gradually building soundscape that captures the myriad ways Caltex fuel enables Australians to go about their daily lives. VIEW THE SPOT VIEW OUTDOOR
In the NBA, the best comes and goes. The best can change every year. But the baddest? That's a title for life. And that's what Kevin Durant has. Agency: Wieden + Kennedy Portland.
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WhybinTBWA Sydney has announced the release of its campaign to support the launch of the David Jones Spring/Summer 2014 season. The integrated campaign centres around the concept of 'Exploration.'
The campaign stretches across a range of media: catalogues, a print, digital and outdoor advertising campaign, a short film and TVC, and a suite of social media initiatives to drive consumer engagement. VIEW THE SPOT beyondblue - Race Discrimination: The Discriminator
beyondblue has continued its anti-discrimination campaign with the launch of 'Stop. Think. Respect' via Marmalade Melbourne.
The campaign continues to highlight the psychological effects of subtle discrimination. This time on the Aboriginal and Torres Strait Islander community. VIEW THE SPOT McDonalds: Fearless The Making of A Chicken Legend
Legends are made, not born.Razorfish, London needed to show that a Chicken Legend always lives up to its name. We had to prove itâs legendary credentials by making it the star of an epic stunt an amazing, one-of-a-kind feat that will make it a true cult legend.The stunt lives as a linear video on YouTube but as well as an interactive video on McDonalds.co.uk. On the interactive video you can direct your own cut by changing the camera angles and controlling the speed.
VIEW THE SPOT VIEW THE INTERACTIVE SPOT Random Struik: Broken Monsters
#daretodream is an honest account portraying the life of fans in the football league. The campaign to promote the start 2014/15 season on Sky Sports is made up of 12 edits on subjects that will hopefully resonate with all fans of the beautiful game. It will run across TV & Online.
VIEW THE FIRST SPOT VIEW THE SECOND SPOT Beat Bowel Cancer Aotearoa: Bums Are Full Of Surprises
New Zealand has one of the highest death rates from Bowel Cancer in the developed world. It kills as many Kiwis every year as Breast and Prostate Cancer combined and yet, half of all New Zealanders are not aware of the symptoms of Bowel Cancer. If detected early enough, there is a survival rate of 75%.
PLAY THE KISS SPOT PLAY THE PAY RISE SPOT Expedia: Thrown Back Thursday
Expedia is throwing people back to relive their Throw Back Thursday photos all summer long. Just post your #TBT on Twitter or Instagram with #ThrowMeBack and follow @Expedia for a chance to win. Expedia say the aim of the campaign is to promote the nostalgia of summer travel: Agency: 180LA.
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Peugeot RCZ has such a powerful engine that it overcomes other cars in a heartbeat. That's the idea behind this print campaign created by Y&R Sao Paulo, entitled "Mirrors".
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The campaign 'Evil' is about looking at all sides of a story. It uses personalities from the world of politics who are often seen to be quite dubious personalities who can be interpreted as the personification of good or bad, depending on oneâs point of view. Barack Obama, Julian Assange and Pope Francisco were distorted and transformed into evil figures. The ads advise readers to understand the whole story before judging and are accompanied by Estacao Free Sao Paulo's logo to inform them where they may receive this kind of information.Agency Y&R Sao Paulo
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After you ride Montezum, Hopi Hari Theme Parkâs biggest and scariest roller coaster, you feel confident to do just about anything. Print campaign created by Y&R São Paulo.
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