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 PLOQ is a new Swedish roadside restaurant focused on good food and taking it easy. In the latest youtube true view ad, we let the food itself do the talking. After failing YouTube 5 second limit, the characters give up and then keep on talking about the impossibility of conveying all of PLOQ advantages is in only 5 seconds. VIEW THE SPOT
 Challenger bank Lunar launches a new campaign in Scandinavia. The campaign positions Lunar as "your other bankâ" a modern bank you can sign up with without having to leave your old one. Or as Lunar calls it in this campaign- have a "Bankage a trois". Accompanied by a rewritten version of Plastic Bertrands 70's classic, "Ca Plane Pour Moi", the viewer gets to follow a somewhat different love story. The agency behind the campaign is Akestam Holst / NoA. All spots are directed by Filip Nilsson and produced by Pine. The music is rewritten and produced by Christian Olsson, a former member of the band Fibes, Oh Fibes! VIEW THE BANK SPOT VIEW THE BATHROOM SPOT VIEW THE SAUNA SPOT VIEW THE JACUZZI SPOT
 Pornhub, the premier online destination for adult entertainment, today announced the launch of "Sexstainability," a campaign to help save the environment. Starting today and running through the next 30 days, Pornhub will feature an entirely new channel of "Sexstainable" jerk off instruction (JOI) videos starring Pornhub models including Pornhub Brand Ambassadors Asa Akira and Kira Noir VIEW THE SPOT
 'Dance 10.000' is a global campaign created to inspire children and young people to move, while at the same time highlighting the problems and consequences of a sedentary lifestyle. With a unique music video featuring a choreographed dance with the 10.000 steps often referred to as the daily recommendation for physical activity, the campaign has already sparked positive conversations. VIEW THE SPOT
 Many consumers turn to product reviews before buying a new gaming computer. In this ad campaign from Lenovo, computer reviews from industry sites The Verge and Manofmany are turned into metal songs. Sit back and listen to lyrics like â10th Gen Intel Core processorsâ and âattractive, yet plainly designed gaming laptopâ before making a decision on whether a new Legion computer meet your needs. VIEW THE SPOT
 In this sci-fi inspired film made by the Global Creative Consultancy ACNE, Volvo Car Mobility wants to inspire a new approach to cars. The dreamy result shows what could happen if more people were to share cars instead of owning them. Volvo Car Mobility's shared mobility service M, provides direct access to cars as an alternative to private ownership. app. One year after the service went live and a growing number of new users, M is now available in all major cities in Sweden. Now, Acne and M launches a brand campaign to generate even more interest for the service. VIEW THE SPOT
 Childhood and Cancer Don't Belong Together. To promote the Swedish Childhood Cancer Foundation we are graphically separating the words Childhood and Cancer in various ways. In this Christmas edition, we get to see Molly pushing the word across billboards.On this billboard we even let Eston, 7, push cancer out of the frame. Childhood and cancer are two words that don't belong together. VIEW OUTDOOR
 This Christmas we let children affected by cancer make their own sales pitch to get companies to support childhood cancer research. In this webfilm for LinkedIn, nine year old Eston dresses up as a business man, asking you to skip the traditional Christmas gifts to staff end clients. He has a way more important idea in mind. VIEW THE SPOT VIEW THE AD
 A boy's toy takes centre stage in this spot from Garbergs Sweden VIEW THE SPOT
 This Christmas we let children affected by cancer make their own sales pitch to get companies to support childhood cancer research. In this print ad posted in Swedens biggest business paper, nine year old Eston dresses up as a business man, ready to take your company from âgreatâ to âgoodâ, not the other way around. VIEW THE AD
 Gamers worldwide have been counting down the days to the release of the new Call of Duty: Black Ops Cold War. In Sweden, Activision decided to launch a local campaign aimed at those who enjoyed playing video games but didn't necessarily identify themselves as hardcore gamers.The game play takes place during the final years of the Cold War. An era where information was considered a vital asset, and polygraph tests were a common way to get hold of it. The Swedish advertising agency Stendahls came up with the idea of using famous artists and influencers, and putting them in a situation that most celebrities are familiar with Q&A sessions. VIEW THE CONCEPT
 With this creative optical illusion we broke the rules of Instagram, and made more people stop scrolling than ever before.When producing a digital campaign, the key is to stand out in order to create a "scroll-stopping-effect" Therefore, we decided to use optical illusions to literally stand out. We gave Lidls Swedish suppliers an opportunity to thank customers for choosing their products during the pandemic, following up on Lidlâs initiative to support vulnerable Swedish suppliers earlier this year by giving them a space on their shelves. A hugely effective campaign in the busiest media out there.English Translation / Transcript / Headline From Kalmar Bakery to you. A tasty bread. and a huge thanks for the support in difficult times. VIEW THE SPOT
 M&C Saatchi, Stockholm has released this funny 'Mr Lynx' spot which celebrates 'good jeans'. VIEW THE SPOT
 Console gamers are a massive audience yet extremely difficult to reach with traditional advertising. These are predominantly male, generation x and y's are cable cutters, 75% subscribing to a non-advertising service and a nearly 60% utilizing ad-blockers (source: Orvesto 2020). So how then do you advertise a console game such as the new "Call of Duty - Cold War" that launches today? VIEW THE CONCEPT
 Indie sensation Bye Bye Bicycle wanted to announce their return to the music scene in style. So they renamed all their old stuff by adding a parenthesis to their song- and album titles announcing their comeback on Spotify. Turning their old and beloved songs into ads for the new EP. VIEW THE AD
 "Streets belong to runners, pedestrians and cyclists" Volvo Cars claims in new campaign for the XC40. Cars should be safe for everyone, not only those inside them. That's the thought behind Volvo Cars' latest global campaign, once again with safety in focus. Developed together with creative collective Forsman & Bodenfors in Sweden, the campaign positions the award-winning compact city SUV, the Volvo XC40, as the ultimate city car. But not only because of its size, design and smart storage solutions but because of the City Safety System. With features like Pedestrian Detection, Cyclist Detection, and 360' Surround Camera, the campaign shows how the XC40 is designed to protect people both inside and outside of the car. VIEW THE CYCLIST SPOT VIEW THE PEDESTRIAN SPOTVIEW THE RUNNER SPOT
 Here and now, Save the Children Sweden are changing children's lives. We live in a troubled world with climate crisis, war and the current global pandemic. But there is hope. The children. By investing in the children, we pave the way for a brighter future. Itâs time to build new, build right, to rethink. But it requires that we act together, here and now because saving the children is to save the world. Agency: B-Reel, Stockholm. VIEW THE SPOT
 SOVA is Sweden's leading supplier of quality beds. To promote their new adjustable beds we jacked into the popular catchphrases of electric cars, this time pointing out the electric motor in the beds as the future. A fun and quirky way of taking a well used phrase and applying it to something new and timely. VIEW THE AD
 A few years ago, a particular clown got abruptly cancelled from his long-standing job at a certain hamburger chain. This Halloween he is back, at Burger Kingâs restrooms in Sweden. Summon him and you might be rewarded. Agency: INGO Stockholm. VIEW THE SPOT
 SOVA is Sweden's leading supplier of quality beds. Their mission is simple: to help everyone sleep better. Jacking into a topic on everybody's lips, the American election, they used their premium line of bedsheets and pillowcases to create a spitting image of the reason why many of us are lying awake at night. Together with a message to prepare for the coming sleepless nights, SOVA could at least make things a bit more comfortable and hopefully help people sleep a little better. VIEW THE AD
 "A terrible idea": Car crash survivors react to quotes once said about the invention that saved their lives. After Volvo Cars invented the three-point safety belt in 1959 VIEW THE SPOT
 Every year, millions of pieces of old furniture are thrown away. So on Black Friday, we're buying back old IKEA furniture to give it another life. That's a better deal for the planet. Agency: Edelman. VIEW THE SPOT
 Swedish retail chain, Clas Ohlson encourages you to repair instead of throwing away because it is better for both the environment and your wallet. The message is that things are there to be used, over and over again. VIEW THE SPOT
 Stockholms public transportation, or "SL"as they are known have a safety number you can call if you feel unsafe, and safety-staff will be sent to your location. However, calling in can be difficult and put people in harms way, and it's a difficult problem to address without startling people even more. VIEW FIRST OUTDOORVIEW SECOND OUTDOORVIEW THIRD OUTDOOR
 In this new ad promoting one of Sweden's most prominent Book & Magazine-retailers, Papercut Shop, we get dragged into the somewhat "disappointing" drama of everyday life. In short: For stories less ordinary, visit papercutshop.se VIEW THE SPOT
 Through the years, balloons have become a symbol for McDonaldâs role as the go-to restaurant chain for families. And sure, balloons are colorful and fun. But when the fun ends, the popped balloons can end up littering the environment. As part of their efforts to reduce single-use plastics and waste created by visiting the restaurants, McDonaldâs Sweden and agency NORD DDB now replace the balloons in all restaurants across Sweden. The latex balloons will be replaced with digital ones in an AR game â and will never again end up in nature. VIEW THE FIRST SPOT VIEW THE CONCEPT
 Jula is one of Swedens biggest DIY companies. If you have a dream, they have 15,000 products that can help you make it come true. Like building your own guitar and be the hero by the campfire. VIEW THE SPOT
 SOVA is Sweden's leading supplier of quality beds. However, a huge market of cheap bed retailers have brought the price down substantially by making beds of low quality with cheap materials that donât keep their shape and that donât last long. This is one of the reasons why a third of the Swedish population sleep poorly and experience pain and discomfort every night. VIEW THE AD
 Brothers wanted to promote their 2 shirts for 999 kr deal. We created a complete family outfit combining Brothers shirts with two big fashion trends. VIEW THE AD
 SOVA is Sweden's leading supplier of quality beds. However, a huge market of cheap bed retailers have brought the price down substantially by making beds of low quality with cheap materials that donât keep their shape and donât last long. This is one of the reasons why a third of the Swedish population sleep poorly and experience pain and discomfort every night. VIEW THE AD
 In Forsman & Bodenfors Sweden latest campaign for the Volvo XC60 and XC90, the premium carmaker highlights the safety features in their cars, through the eyes of hard-working parents. Itâs part of a new concept, "For everyoneâs safety", in which Volvo focuses on safety for everyone, both inside and around the car, through groundbreaking safety technology. This is visualized through an emotional and humorous story VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT VIEW THE FOURTH SOPT SPOT VIEW THE FIFTH SPOT
 In the concept "Childhood and cancer do not belong together", children have pushed away the word cancer in a number of different ways. We've seen the word escape the frame of print ads and outdoor billboards, and with the help of Snapchat AR the word has even flown away. To adapt the concept to the escalator billboards in Stockholms subway, we're now letting cancer fall down the spaces into the next frame along the escalators. Childhood and cancer do not belong together. Agency: Garbergs VIEW OUTDOOR
 The 2020 premiere of the Swedish football league became a anticlimax when it due to the pandemic had to be played in front of empty stands. Given how important the suport of the fans are for any team the question was how Ãrebro SK could engage their fans in the premier, even thou they could not attend. We decided to give fans the opportunity to cheer there team on, from home. VIEW OUTDOOR
 A spy themed campaign for Lava publishers and their book "Den Sakkunnige". The book, which is written under a pseudonym, is a tell all story about dirty Swedish political secrets not known to all. In order to raise awareness, the book has been locked up in a safe in an ad shell in front of the Swedish parliament. People worthy enough to solve the cipher written in the ad can open the safe and get a free copy of the book. Agency: JMWGolin VIEW OUTDOOR
 There are words no child should ever have to learn. Medulloblastoma, Opticus glioma pilomyxoid astrocytoma. In this radio spot for The Swedish Childhood Cancer Fund we let children try to pronounce their cancer diagnosis. Childhood and cancer don't belong together. Agency: Garbergs PLAY THE FIRST SPOTPLAY THE SECOND SPOT
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