Seen and noted

BEST TV
Winner: KIA 'KIA's Getting a Ute'. It was a lean week for classic TV but I'm giving it to best use of multiple retired sports dudes in an ad that could be a beer ad but is actually a car ad for Kia.

Runner up: PETA 'Don't Be Part Of The Blood Bath. Wear Vegan.' Love a gory ad, but could have been a bit shorter like the life span of the poor animals that get turned into accessories.

BEST PRINT
Winner: Guinness 'St Patrick's Day Countdown'. You'd think they would have run out of executions for Guinness ads but thank God for us they haven't. Beautifully simple.

Runner up: The Wholegreen Bakery 'The Cardboard Cake'. The headline on the box got me over the line here and the cake execution was amazing - hope it didn't get squashed in the mail.

BEST OUTDOOR
Winner: Epolac 'Epolac Fish Alluring Paint'. This was like the opposite of Life Paint for Fish. Simple solution that I hope works as well as the case study paints it out to be.

BEST INTERACTIVE
Winner: Talita 'Mission Talita'. A great mod solution that is doing good in the gaming world. Every little bit helps.

Runner up: Women in Construction Institution 'People At Work'. Another great step forward for women in the workforce.

BEST RADIO
Winner: South Australian Police 'SAPOL Seatbelts'. Nice insight about people being too lazy to put the belt on. Good wrap up

Runner up: Wildbean cafe 'Drives you Cravey - Toastie'. Great production and made me want a cheese toastie.




This week's guest judge is Leisa Wall, chief creative officer at FCB NZ.

During her 21 years in adland, Leisa has turned her hand to everything from brand campaigns for American Express in New York, to Family Violence in New Zealand. From training Pukekos to paint, to training men to check their balls.

Leisa has a collection of business cards from Ogilvy, Lowe Worldwide, Saatchi & Saatchi and FCB, where she has led the way for the last 10 years. She's also amassed an impressive array of paperweights from Axis, Cannes, D&AD, AWARD, One Show, Spikes and was once voted "Most likely to be really really good at advertising".

At work, she proudly bears the title of chief creative officer. But at home, that doesn't carry much weight with her two young employees, Maemi & Lola. Instead they refer to her as chief mummy officer. That role doesn't come with a business card.