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 In order to fight Covid-19, the Peruvian NGO Perú Te Quiero ("Peru I love you") brought 3 local dead celebrities back to life using deepfake. One of the videos shows Grand Admiral Miguel Grau, the greatest Peruvian hero of all time, who invites people to question their values as a nation under the premise: "Don't join me yet, there will be time for that". Chabuca Granda, the most famous Peruvian singer and songwriter of all time, shares prevention tips against the virus and inspires the country to return to its place of greatness. Finally, Daniel Peredo, the most famous Peruvian sports announcer of all time, stands on top of the Lima's National Stadium Tower to ask Peruvians to leave the stands and take an active stance against the virus. Real pictures and original videos and sets were recreated, with the use of actors who performed exactly like the original characters in their ambients. The faces of these characters were "applied" over those actors faces with deepfake. The voices of the characters were performed by expert voice actors who perfectly imitated their timbres. VIEW THE DANIEL SPOT VIEW THE MIGUEL SPOTVIEW THE CHABUCA SPOT
 A few days before the end of the year, the agency Boost, with the help of LIMA EXPRESA, worked on a road prevention campaign to raise public awareness during these holidays.Taking as a starting point the unfortunate fact that on dates such as Christmas and New Year's Day the number of vehicular incidents increases leaving fatalities throughout the country. The creative agency appealed to the most common custom of the end of the year: the new year's resolutions. Through visuals we sought to deliver a strong message, giving to understand that the most important goal of this new year is to arrive home healthy, respecting the road safety measures. VIEW THE AD
 The South American Qualifiers for the next World Cup have begun in the midst of extremely difficult times, but when is it a good time? On this keynote, Cristal Beer and VMLY&R Peru launched this new campaign to show, once again, their commitment to the National Soccer Team, to the fans and to the country, keeping their promise to unite all Peruvians in one same sentiment. Featuring local rapper A.C.O. VIEW THE SPOT
 Bolivar Colours and Black is a detergent that bring back and intensifies the color of dark clothes and we wanted to show it in a way no other detergent brand had made it before: By showing no clothes at all, but their shadows. VIEW THE FLOOR AD VIEW THE WALL AD VIEW THEWINDOW AD
 "Hello. I need a lunch for a Burger King restaurant." This call may surprise anyone and is what has been happening in the capital of Peru thanks to "Delivery a Burger King" campaign, an idea developed by McCann Worldgroup Lima for this brand which consisted of asking for a delivery service to its restaurants from several local entrepreneurs that are in the same business. Thus, each worker of Burger King had the opportunity to choose a Peruvian dish of their preference within a menu of three options characterized by being "bien taypal" (âa big mealâ) VIEW OUTDOOR
 In Peru theaters remain closed due to the pandemic, but the spirit of theater lives on inside the actors and actresses. To support them Movistar will air a new show called Resiste Teatro, which will broadcast classic plays on TV. VIEW THE DELIVERY SPOTVIEW THE COUPLE SPOT
 The New Normality has given birth to new ways people relate to brands. This is the case for our new campaign for CPP, the lead house paint brand in the country, that needed to find a new way to talk about paint in the middle of a pandemic, a context where painting your house was the last thing on everyone's mind. That's where out of the box thinking comes into place. We came across a curious observation: because of the increase use of videocalls, more people enter your house now more than ever. So, if your walls are lacking paint, you should do something about it. Agency: Grey, Lima VIEW THE SPOT
 In Peru, just one of a four people with diabetes have the correct and suitable medical control. Accu-Check give you the appropriate control in a portable and easy way, helping the responsible diabetes control. The purpose is to encourage the glucose control in people through of a campaign with newspaper advertising with the concept: "Just one drop to reduce sugar blood" Agency: NODOS VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD
 How to dress when buying Burger King in Peru VIEW THE AD
 Let's fight the hate 'One Post at a Time.' The battle against cyberbullying concerns us all. 121 Peru has released this latest campaign for Interactive Advertising Bureau Peru. VIEW THE FIRST SPOTVIEW THE SECOND SPOT
 Inspired by the meaning of the original rainbow flag, SKYY Vodka wanted to create a new symbol as a constant reminder of the fight for LGBT+ rights. By redesigning it's vodka glasses to create the ' Pride Glass', showing that their commitment goes far beyond a date, a month or even a celebration. Because from the years to come we will continue to drink from this vodka 'Pride Glass.' Agency: Geometry Global, Peru. VIEW OUTDOOR
 It is tradition for people in the Callao district to paint murals honoring their late relatives, many of them victims of Cancer. This mostly due to the fact that the little information they manage to receive regarding this disease is ultimately ignored. As a consequence, being the main cause of death in Peru, having more than 66 thousand cases detected to date, representing 31% of victims of this disease. Agency: MullenLowe 511 VIEW OUTDOOR
 Inca Kola is a well-known Peruvian brand, to the point that Boris Johnson, UK Prime Minister, highlighted it in an emotional message in a video as one of the examples of collaboration between governments of both nations, while celebrating the recent agreement created to work for the reconstruction of the North of the South American country after devastating consequences resulting from El Nino Costero phenomenon. To Express appreciation, Inca Kola invited him via Twitter to toast with its product and even showed where it can be obtained in London: Tierra Peru, a shop in the British city that offers genuine Peruvian gastronomy and very soon (because of the conjuncture) it will open its doors. Agency: McCann, Lima VIEW THE AD
 Nowadays the world is going through one of the worst pandemics of it's history. However there is another pandemic that has been going on for years without anyone noticing it. Agency: Media Networks VIEW THE SPOT
 Fusion Comunicaciones have created this ad for V&V Real Estate Group VIEW OUTDOOR
 Washing hands and staying informed are part of the essential prevention measures against the coronavirus. Despite the fact that people know that they have been established to carry out infection control, many of them are indifferent to the correct way to carry them out to avoid big problems in their physical and mental health. VIEW THE FIRST ADVIEW THE SECOND AD
 In these times when we all stay at home, where are those people who dont have one to stay?. "I WANT A HOME" is a campaign to raise awareness about all the people who are quarantined on the streets around the world. VIEW THE FIRST ADVIEW THE SECOND ADVIEW THE THIRD AD
 Many governments around the world have established social isolation to stop the spread of the coronavirus. The call is "stay home", but what about with those who don't have a home? This campaign invites to give a real heart to these people, more in these times. VIEW THE FIRST ADVIEW THE SECOND ADVIEW THE THIRD AD
 Mood in Peru has released a topical press ad for Jeep pushing the 'Stay Home' COVID-19 message. The ad follows the distinctive Jeep front grill layout but in this case shows the inside of a parked car at home in the garage. VIEW THE AD
 Never have I ever says it all about Pilsen Callao new spot from Fahrenheit DDB Peru VIEW THE SPOT
 Peru ranks first in the world in matter of ultraviolet radiation, where skin cancer has been increasing alarmingly with about a thousand new cases of melanoma. To make people be aware and protect themselves, McCann Lima developed for Liga Contra el Cancer the initiative #YoUsoBloqueador (#IUseSunblock). So it painted with sunblock the faces on the billboards of 21 brands that advertise on the Panamericana Sur. This is the busiest highway among Lima and the country's coastline, where in summer season an average of one million 600 thousand vehicles with millions of people go to different Peruvian beaches . VIEW OUTDOOR
 The One Show is an award really difficult to win; so for this years award show(2020) we decided to hire a Real Peruvian shaman in order to bless all the entries to give participants some extra good luck. We are playing with the notion that a little bit of luck can help a piece of work stand out from all the great competition. Agency: Lanfranco & Cordova VIEW THE AD
 Stop hurting yourself Agency: SS Amsterdam brand Partners VIEW THE AD
 Circus Grey has created this spot for America Television which follows the story of Beto and Elena through the screen to show us that television was born to bring us together. VIEW THE SPOT
 We portray a different reality of kids with disabilities by showing the essence of being a kid: antics Agency: Fahrenheit, DDB VIEW THE SPOT
 With Neoauto, the most important Peruvian website for car sales, we take advantage of Halloween celebrations to raise awareness about the problem of drinking and driving when go to party, portraying the worst monsters of the night: The people who drink and drive. Agency: Ingenia VIEW THE STUBBORN AD VIEW THE PARTY ANIMAL AD VIEW THE YOLO AD
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