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Peru Te Quiero: Don't Join Me Yet

 TV   PERU    January 21, 2021 07:41 (Edited: January 21, 2021 18:41)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/c285c_0000.png&width=200In order to fight Covid-19, the Peruvian NGO Perú Te Quiero ("Peru I love you") brought 3 local dead celebrities back to life using deepfake. One of the videos shows Grand Admiral Miguel Grau, the greatest Peruvian hero of all time, who invites people to question their values as a nation under the premise: "Don't join me yet, there will be time for that". Chabuca Granda, the most famous Peruvian singer and songwriter of all time, shares prevention tips against the virus and inspires the country to return to its place of greatness. Finally, Daniel Peredo, the most famous Peruvian sports announcer of all time, stands on top of the Lima's National Stadium Tower to ask Peruvians to leave the stands and take an active stance against the virus. Real pictures and original videos and sets were recreated, with the use of actors who performed exactly like the original characters in their ambients. The faces of these characters were "applied" over those actors faces with deepfake. The voices of the characters were performed by expert voice actors who perfectly imitated their timbres.

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Lima Express : New Years Goals

 PRINT   PERU    January 07, 2021 13:24
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb0de4.png&width=200A few days before the end of the year, the agency Boost, with the help of LIMA EXPRESA, worked on a road prevention campaign to raise public awareness during these holidays.Taking as a starting point the unfortunate fact that on dates such as Christmas and New Year's Day the number of vehicular incidents increases leaving fatalities throughout the country. The creative agency appealed to the most common custom of the end of the year: the new year's resolutions. Through visuals we sought to deliver a strong message, giving to understand that the most important goal of this new year is to arrive home healthy, respecting the road safety measures.

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Cristal Beer: Qualifiers

 TV   PERU    October 29, 2020 16:21
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F65f47_0000.png&width=200The South American Qualifiers for the next World Cup have begun in the midst of extremely difficult times, but when is it a good time? On this keynote, Cristal Beer and VMLY&R Peru launched this new campaign to show, once again, their commitment to the National Soccer Team, to the fans and to the country, keeping their promise to unite all Peruvians in one same sentiment. Featuring local rapper A.C.O.

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League Against Cancer : Boobs

 TV   PERU    October 28, 2020 15:52
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe26d6_0003.png&width=200Circus Grey, Peru has released this humorous campaign featuring peruvian actresses Patricia Portocarrero, Leslie Stewart, Ebelin Ortiz, and Anaí Padilla for League Against Cancer.

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Bolivar Detergent: Blacker Blacks

 PRINT   PERU    October 28, 2020 12:53
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FOct%2Ftn_119632_1603828538_Print-Bolivar_PERU_vmlyr_01_SOURCE.jpg&width=200Bolivar Colours and Black is a detergent that bring back and intensifies the color of dark clothes and we wanted to show it in a way no other detergent brand had made it before: By showing no clothes at all, but their shadows.

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Burger King : Delivery To Burger King

 AMBIENT   PERU    October 23, 2020 08:50
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F0cecf_0000.png&width=200"Hello. I need a lunch for a Burger King restaurant." This call may surprise anyone and is what has been happening in the capital of Peru thanks to "Delivery a Burger King" campaign, an idea developed by McCann Worldgroup Lima for this brand which consisted of asking for a delivery service to its restaurants from several local entrepreneurs that are in the same business. Thus, each worker of Burger King had the opportunity to choose a Peruvian dish of their preference within a menu of three options characterized by being "bien taypal" (“a big meal”)

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Raymi Beer: Stadium

 PRINT   PERU    October 18, 2020 18:17
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FOct%2Ftn_119329_1602825021_raymi-clasificatorias-motivo-estadio-ingles.jpg&width=200Awareness campaign for peruvian football fans to stay home during the restart of qualifiers.

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Grin: Opportunities

 PRINT   PERU    September 30, 2020 13:01 (Edited: September 30, 2020 23:01)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Sep/tn_118718_1601394194_GRIN - APPLE.png&width=200Replacing a car for an electric scooter leaves a free space for creativity… the garage.

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Resiste Teatro; Delivery

 TV   PERU    September 24, 2020 08:12
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc95b0_0000.png&width=200In Peru theaters remain closed due to the pandemic, but the spirit of theater lives on inside the actors and actresses. To support them Movistar will air a new show called Resiste Teatro, which will broadcast classic plays on TV.

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Movistar: Carpet

 TV   PERU    September 11, 2020 11:16
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F53a6c_0003.png&width=200The broadcasting of sports events by Movistar Deportes makes peruvians experience a great deal of excitement. But sometimes that excitement can get a little out of hand.

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CPP: New Normality Guests

 TV   PERU    August 11, 2020 21:44
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F0e93b.png&width=200The New Normality has given birth to new ways people relate to brands. This is the case for our new campaign for CPP, the lead house paint brand in the country, that needed to find a new way to talk about paint in the middle of a pandemic, a context where painting your house was the last thing on everyone's mind. That's where out of the box thinking comes into place. We came across a curious observation: because of the increase use of videocalls, more people enter your house now more than ever. So, if your walls are lacking paint, you should do something about it.
Agency: Grey, Lima

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Accu-Chek: Just One Drop...

 PRINT   PERU    August 04, 2020 22:00 (Edited: August 05, 2020 08:00)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Aug/tn_117456_1596505599_Print_Accu-chek 01.jpg&width=200In Peru, just one of a four people with diabetes have the correct and suitable medical control. Accu-Check give you the appropriate control in a portable and easy way, helping the responsible diabetes control. The purpose is to encourage the glucose control in people through of a campaign with newspaper advertising with the concept: "Just one drop to reduce sugar blood"
Agency: NODOS


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Burger King : Now The King's Crown Is A Shield

 DIRECT MARKETING   PERU    July 26, 2020 13:44
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FJul%2Ftn_117339_1595637565_f2619031-9393-4615-83c8-21f7f2209c25.jpg&width=200How to dress when buying Burger King in Peru

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Interactive Advertising Bureau: One Post at a Time

 TV   PERU    July 07, 2020 19:04 (Edited: July 08, 2020 05:04)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/b8c49_0000.png&width=200Let's fight the hate 'One Post at a Time.' The battle against cyberbullying concerns us all. 121 Peru has released this latest campaign for Interactive Advertising Bureau Peru.

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SKYY Vodka: Pride Glass

 AMBIENT   PERU    July 06, 2020 21:05
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F2cd90_0000.png&width=200Inspired by the meaning of the original rainbow flag, SKYY Vodka wanted to create a new symbol as a constant reminder of the fight for LGBT+ rights. By redesigning it's vodka glasses to create the ' Pride Glass', showing that their commitment goes far beyond a date, a month or even a celebration. Because from the years to come we will continue to drink from this vodka 'Pride Glass.'
Agency: Geometry Global, Peru.

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Liga Contra el Cancer : Prevention Murals

 OUTDOOR   PERU    July 02, 2020 20:00
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb0835_0003.png&width=200It is tradition for people in the Callao district to paint murals honoring their late relatives, many of them victims of Cancer. This mostly due to the fact that the little information they manage to receive regarding this disease is ultimately ignored. As a consequence, being the main cause of death in Peru, having more than 66 thousand cases detected to date, representing 31% of victims of this disease.
Agency: MullenLowe 511


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Inca Kola: Cheers Boris

 PRINT   PERU    July 01, 2020 13:32
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FJul%2Ftn_116767_1593576448_CheersBoris.png&width=200Inca Kola is a well-known Peruvian brand, to the point that Boris Johnson, UK Prime Minister, highlighted it in an emotional message in a video as one of the examples of collaboration between governments of both nations, while celebrating the recent agreement created to work for the reconstruction of the North of the South American country after devastating consequences resulting from El Nino Costero phenomenon. To Express appreciation, Inca Kola invited him via Twitter to toast with its product and even showed where it can be obtained in London: Tierra Peru, a shop in the British city that offers genuine Peruvian gastronomy and very soon (because of the conjuncture) it will open its doors.
Agency: McCann, Lima

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Movistar Plus & Deportes: The Other Pandemic

 TV   PERU    June 23, 2020 20:21
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcbd34_0002.png&width=200Nowadays the world is going through one of the worst pandemics of it's history. However there is another pandemic that has been going on for years without anyone noticing it.
Agency: Media Networks

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V&V Real Estate Group: The Billboard that Hacked the Summer

 OUTDOOR   PERU    June 09, 2020 20:21 (Edited: June 10, 2020 06:21)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/eedc6_0000.png&width=200Fusion Comunicaciones have created this ad for V&V Real Estate Group

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Generade: Soldier

 PRINT   PERU    June 04, 2020 21:03 (Edited: June 05, 2020 07:03)

Greenpeace: The Pandemic Times

 PRINT   PERU    June 03, 2020 22:17
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FJun%2Ftn_116094_1591125373_Pirate-USA.png&width=200In each story there is a villain and right now, two stand out from the rest, but there are more in the shadows.

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Movistar Deportes: Keeping Our Distance

 TV   PERU    June 02, 2020 21:54
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F72a48_0000.png&width=200Sports have always taught us important lessons that we can apply to our day to day life. In this difficult time they teach as the importance of keeping our distance to beat any rival.
Agency: Media Networks

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UN: Big Problems

 PRINT   PERU    April 27, 2020 09:43
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FApr%2Ftn_115026_1587945724_Hands.png&width=200Washing hands and staying informed are part of the essential prevention measures against the coronavirus. Despite the fact that people know that they have been established to carry out infection control, many of them are indifferent to the correct way to carry them out to avoid big problems in their physical and mental health.

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UN: I Want A Home

 PRINT   PERU    April 20, 2020 14:09
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FApr%2Ftn_114806_1587329634_I+want+a+Home+-+1.png&width=200In these times when we all stay at home, where are those people who dont have one to stay?. "I WANT A HOME" is a campaign to raise awareness about all the people who are quarantined on the streets around the world.

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UN: Everything You Touch

 PRINT   PERU    April 14, 2020 17:39
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FApr%2Ftn_114606_1586809333_Concurso_R4_baja.png&width=200We hear everywhere "wash your hands", but what about what we play? So we decided to also alert about the disinfection of our belongings. In this way we can control the spread of COVID-19.

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UN: How Do the Homeless Stay Home

 PRINT   PERU    April 14, 2020 17:35
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FApr%2Ftn_114603_1586799638_Concurso_R2_1+%281%29.jpg&width=200Many governments around the world have established social isolation to stop the spread of the coronavirus. The call is "stay home", but what about with those who don't have a home? This campaign invites to give a real heart to these people, more in these times.

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United Nations : Seniors

 PRINT   PERU    April 13, 2020 18:06
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FApr%2Ftn_114595_1586730268_1.jpg&width=200Seniors are our future versions. Now, in times of the COVID-19, our elderly relatives are the more vulnerable people. We have to stay home and stay home with them.

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United Nations: Keep Your Distance

 PRINT   PERU    April 06, 2020 19:44
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FApr%2Ftn_114324_1586138318_balloon.jpg&width=200Salsa, Peru has launched this "Keep Your Distance" print campaign in partnership with the United Nations to stop chaos and help control COVID-19.

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Jeep: Off Road

 PRINT   PERU    March 27, 2020 11:49
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FMar%2Ftn_113720_1585143005_OFFROAD_INHOUSE.jpg&width=200Mood in Peru has released a topical press ad for Jeep pushing the 'Stay Home' COVID-19 message. The ad follows the distinctive Jeep front grill layout but in this case shows the inside of a parked car at home in the garage.

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Pilsen Callao: Never Have I Ever

 TV   PERU    March 05, 2020 10:55 (Edited: March 05, 2020 21:55)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/e7d71_0000.png&width=200Never have I ever says it all about Pilsen Callao new spot from Fahrenheit DDB Peru

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Amnesty International: Animal Borders

 PRINT   PERU    March 05, 2020 10:32
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FMar%2Ftn_113244_1583301821_cougar.jpg&width=200Circus Grey, Lima has illustrated this 'Animal Borders' campaign for Amnesty International.

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Liga Contra el Cáncer: I Use Sunblock

 AMBIENT   PERU    February 27, 2020 19:29 (Edited: February 28, 2020 06:29)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/cd7f3_0001.png&width=200Peru ranks first in the world in matter of ultraviolet radiation, where skin cancer has been increasing alarmingly with about a thousand new cases of melanoma. To make people be aware and protect themselves, McCann Lima developed for Liga Contra el Cancer the initiative #YoUsoBloqueador (#IUseSunblock). So it painted with sunblock the faces on the billboards of 21 brands that advertise on the Panamericana Sur. This is the busiest highway among Lima and the country's coastline, where in summer season an average of one million 600 thousand vehicles with millions of people go to different Peruvian beaches .


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Hyundai: Don't Text While Driving

 PRINT   PERU    February 03, 2020 20:01 (Edited: February 04, 2020 07:01)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Feb/tn_112487_1580693696_Hyundai_light_painting_Instagram Ingles.jpg&width=200BBDO, Peru have created these ads for Hyundai

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The One Show 2020: Shaman Blessing

 PRINT   PERU    February 03, 2020 19:59
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FFeb%2Ftn_112475_1580506152_BAOTV-Shaman.jpg&width=200The One Show is an award really difficult to win; so for this years award show(2020) we decided to hire a Real Peruvian shaman in order to bless all the entries to give participants some extra good luck.
We are playing with the notion that a little bit of luck can help a piece of work stand out from all the great competition.
Agency: Lanfranco & Cordova

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Acnomel: Pimple Face

 PRINT   PERU    January 08, 2020 08:44
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FJan%2Ftn_111852_1578375309_A4_ACNOMEL_MEN.jpg&width=200Stop hurting yourself
Agency: SS Amsterdam brand Partners

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LG Electronics: LGG8X Dual Screen

 PRINT   PERU    December 11, 2019 09:17
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FDec%2Ftn_111325_1575998019_kv_en.png&width=200Ingenia have created these ads for LG Mobile

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América Televisión: Beto & Elena

 TV   PERU    November 27, 2019 19:32
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffeca7_0003.png&width=200Circus Grey has created this spot for America Television which follows the story of Beto and Elena through the screen to show us that television was born to bring us together.

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Promart : K1DS

 TV   PERU    November 12, 2019 18:57
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F80e10_0004.png&width=200We portray a different reality of kids with disabilities by showing the essence of being a kid: antics
Agency: Fahrenheit, DDB

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Neo Auto : Monsters

 PRINT   PERU    November 06, 2019 21:25
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FNov%2Ftn_110436_1573001609_NEO-HALLOWEEN-MOTIVO-NECIO-KV-INGLES+%282%29.jpg&width=200With Neoauto, the most important Peruvian website for car sales, we take advantage of Halloween celebrations to raise awareness about the problem of drinking and driving when go to party, portraying the worst monsters of the night: The people who drink and drive.
Agency: Ingenia

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Jeep : Hotels

 PRINT   PERU    September 17, 2019 14:50
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