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Seen and noted
Juan Valdez: Here I Am Myself Our concept is born from a deep understanding that we are not just a cafe; we are the space where we connect with ourselves and with the people who matter.In these 15 years, we have created a place dedicated to detail, a place where we all see the best in each other, where we can read, converse, love, and understand.VIEW THE 3 ADS  Gofit is a ready-to-drink protein, the product that helps you maintain energy to achieve your goals.Agency: Central VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Pet Station : Three Children James Buchanan, Johnnie Walker and John Barr knew the importance of making responsible decisions. James, knew that he would reach his destination safely in his carriage driven by a professional chauffeur while enjoying himself in moderation. Johnnie, preferred to travel the roads on foot until he reached his destination. John was an adventurer who preferred epic journeys on public transportation to fully explore the world over driving.Don't drink and drive. Order your favorite whiskey by TaDa app and stay safe at home. VIEW THE 3 ADS  Explaining how to perform a breast self-exam can be difficult, but not when you use examples of something you do every night, like your sleeping position. We use various ways women sleep to teach them how to touch their breasts and never forget how to do it.VIEW THE AD  In the eyes of Ecuadorian law, LGBTIQA+ communities should be treated with equal rights. However, in public spaces, when no one sees more than 56% have been victims of violence, discrimination, and bias. VIEW OUTDOOR Tada: Drunken Codes When we go out and drink too much it affects our word recognition,and it is not always funny.TADAthe delivery app that brings home your favorite drinks and fooddeveloped: Drunken codes. VIEW THE CONCEPT ABinBev Ecuador: PilsEnner Enner Valencia couldn't score a goal for months, not even against a rainbow! Many even asked to break our sponsorship. But we knew he would come back. Until day he scored 2 goals in the World Cup and we make a real time tribute to our captain. Enner had been part of PilsEnner forever. We used his name in our brand just adding an "N" in billboards, cans, bottles and social media content.VIEW THE CONCEPT AbinBev Ecuador: You Didnt Want To See Us Right The largest beer brand in Ecuador Pilsener gave an emotional message of encouragement to the Ecuadorian National Soccer Team.VIEW THE 2 SPOTS ABinBev Ecuador: Spot The Red Flags Pilsener Beer turned the four corners of soccer fields into four red flags that spotted early signs of violence in relationships. We reached everyone during the most important matches of the season.VIEW THE CONCEPT VIEW THE OUTDOOR  In these days when the world is talking about Barbie, we decided to reveal that we all have a bit of this famous doll inside us: microplastics.VIEW THE 3 ADS Cris- Sal: Salty Gamer In Latin America, "salty" is popularly used to describe someone with bad luck. It's even more prevalent within the gaming community as a way to mock unfortunate streamers. Cris-Sal, Ecuado''s leading salt brand, saw an opportunity to connect and engage with the community that despises advertising the most gamers by taking advantage of their favorite means of communication in stream chats: EmotesVIEW THE CONCEPT  Amorfinos is an Ecuadorian literary tradition created 150 years ago where a man and a woman declare their love. These verses have set aside love between same-sex couples, which is why Xtrim, together with poets from the LGBTQ+ community and experts in national literature, created the first amorfinos for same-sex couples.VIEW THE PRINT ADS  The number of deaths worldwide due to driving under the influence of alcohol increases yearly.Stella Artois is a brand that is committed to joining responsible drinking campaigns historically. And it does so in an iconic way that only this brand can do: from a luxury lifestyle.We executed a Print Campaign giving an unexpected twist to the classical Art Deco posters, where luxury cars were part of a glamorous touristic destination. Setting the cars in unexpected places instead, recreating a scene that demonstrates the big mistake that someone made while driving under the influence of alcohol.VIEW THE AD Pilsener: Singer Light We created a series of illustration to demonstrate the fun of the Ecuadorian youth who were at the music festival.VIEW THE AD Burger King:Theatre Food In A Backpack BBDO Ecuador has created some new print ads for Burger King VIEW THE BACKPACK AD VIEW THE BELT AD VIEW THE PURSE AD Goa: 0% AI ( Artificial Ingredients) 0% A.I. (Artificial Ingredients) Your hair 100% Natural VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR  Volvo launched a brief in Future Lions. Where we were challenged to use Volvo's technology to create an innovation to help with the environmental sustainability crisis. Artificial light has disrupted one of the most important pillars on Earth: day and night. So how could we bring back the darkness to keep nocturnal species safe from this problem? By giving light a chance to fix it. VIEW OUTDOOR Banco Del Pacifico: The Senior Economy Ageism affects more than 1.3 million senior adults in Ecuador. The stigma that productivity decreases with age, puts their valuable experience at a disadvantage and causes them to withdraw from the workforce despite their continued potential to contribute. Banco del Pacifico as a leading financial institution wanted to address social issues, including ageism and unemployment among seniors, and to make a positive impact on the communities they serve. VIEW THE CONCEPT Xtrim: Love In Amorfinos Xtrim, the Ecuadorian brand dedicated to entertainment through different digital platforms, presents its case "Love in Amorfinos", developed by Paradais DDB, in order to communicate the launch of its new content platform focused on music and audiovisuals exclusively for Ecuadorian artists and collaborating to promote a great cultural change in the country. Amorfinos are a musical genre based on an ancient poetic tradition created in the countryside of Ecuador, in which a man and a woman declare their love for each other. VIEW THE SPOT  Pilsener takes a whole town to the Barcelona SC. Stadium. The most beloved Ecuadorian beer brand takes the Barcelona Commune, a town unknown, to its true home: The Monumental Stadium. This year, Pilsener realized that Barcelona's "All" fans party, a very special group of fans had been historically ignored: Barcelona fans by birth. These are the inhabitants of La Comuna Barcelona, a little-known and humble town, located just hours away from the country's most well-known team's stadium.The idea was to transport this community to Barcelona's "official home" stadium by bus, to celebrate together with them, the party for, this time, all Barcelona fans. The inhabitants arrived at the Monumental de Barcelona (many of them for the first time) and filled a stand that never stopped celebrating.VIEW OUTDOOR ABInBev Ecuador: Born Barcelonistas Pilsener takes a whole town to the Barcelona SC. Stadium. The most beloved Ecuadorian beer brand takes the Barcelona Commune, a town unknown to many, to its true home: The Monumental Stadium. This year, Pilsener realized that Barcelona's "All" fans party, a very special group of fans had been historically ignored: Barcelona fans by birth. These are the inhabitants of La Comuna Barcelona, a little-known and humble town, located just hours away from the country's most well-known team's stadium. The idea was to transport this community to Barcelona's "official home" stadium by bus, to celebrate together with them, the party for, this time, all Barcelona fans. The inhabitants arrived at the Monumental de Barcelona (many of them for the first time) and filled a stand that never stopped celebrating.VIEW THE CONCEPT  How to advertise the new Citroen C5 Aircross SUV in a memorable way? By not showing any car model, but the places you can go with it.The C5 Aircross is designed to conquer any road and any challenge. With its powerful engine, 3 driving modes and adaptive design, all you need is to tune in to the adventure aboard a unique SUV ready to surprise anyone.The best way to find out? Starting to prepare for your next trip on it.VIEW THE CITY AD VIEW THE BEACH AD VIEW THE RAINFOREST AD  Gatorade, as the official sponsor of the Ecuadorian Soccer Team, decides to carry out an experiment with three amateur athletes and transmit through 3 extreme exercise stations what the tri tried to do, in order to qualify for the QATAR 2022 World Cup.VIEW THE ELIPTICAL AD VIEW THE ELIPTICAL AD VIEW THE SKEEPING AD VIEW THE REMO AD VIEW THE SOGA AD VIEW THE TRINEO AD Pycca: Freedom International Women's Day is commemorated every March 8.Inspired by the insight that flowers are given to celebrate women, we created this content for social media, to say that instead of women having flowers, must have more opportunities, equality and freedom Agency: MullenLowe Delta VIEW THE FREEDOM CONCEPT VIEW THE OPPORTUNITIES CONCEPT VIEW THE EQUALITY CONCEPT  Insurance for your phone from Claro print by BBDO,EcuadorVIEW THE TOILET AD VIEW THE DRAIN AD VIEW THE PURSE AD  The campaign shows empty gyms and places to exercise, clearly showing the benefit of the product. Fat free. Reyqueso. VIEW THE GYM AD VIEW THE PARK AD VIEW THE PILATES AD Manicho: Manicho Zodiacal Happiness is the heart of the Manicho chocolate brand. We created a special edition of 12 chocolate bars with the 12 signs of the zodiac. By having each bar, you could find out what the stars have in store for you. A campaign with a mix media that includes packaging, point of sale, social media, influencers out of home. Find your sign and bite happiness.Agency: MullenLowe Delta VIEW THE AD Hospital Metropolitano de Ecuador: Uncertain Babies It's impossible to know if our kid will be the next Messi or the new Elon Musk, but although we have a universe full of uncertainties, with the High Definition of 5D ultrasonography of the Metropolitan Hospital of Ecuador we can be sure of the health state of our babies, and that's definitely the only thing that matters.Agency: MullenLowe Delta VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD  V220 ice is an energy drink that connects young people with what they love to stay active for longerVIEW THE GAMING AD VIEW THE MUSIC AD ABinBev Ecuador: Pele When Pele died, many brands were trying to make a tribute to this soccer legend. As Pilsener we decided to make something really simple in real time. We make this simple ad, using this logo application as the brand book said. VIEW THE CONCEPT Pycca Store: Think Soccer Live Soccer In Ecuador everyone will be glued to the TV when the national team hits the pitchVIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  The largest beer brand in Ecuador Pilsener gave an emotional message of encouragement to the Ecuadorian National Soccer Team. The campaign reached more than 30 thousand organic reproductions and positive reactions from all Ecuadorian fans, in less than two hours and everybody talks about this tv commercial an web fllm. VIEW THE SPOT  Being a homophobe is dumb, right? Sometimes so dumb that it may kill you.VIEW THE WOMAN AD VIEW THE MAN AD Pilsener-ABINVEB: Beaten Labels Some people become aggressive after having too many beers. This can happen at bars, work, home or even public roads. To promote responsible drinking culture, MullenLowe Delta, created a special edition of Pilsener Labels. The logos were altered, beaten and mistreated to send a warning message against violence and help to change this reality, of which we are often the cause. Print ads Were placed a contact number for people to report cases or ask help. VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  200K of plastic ends in the ocean every second, affecting the natural food chain of the ecosystem. Corona has 100% natural ingredients and constantly works to preserve the natural state of the ocean. That's why we made a series of prints to show how plastic is becoming the biggest predator of marine species and that we need to stop it now. Agency: MullenLowe Derlta VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  Have you ever seen the wrapping paper of your hamburger after eating it? What do you see? The answer is the sauce, and for Ecuadorians, it is not just any sauce, it's Los Andes.Los Andes is the official sauce of the most important fast food restaurants in the country, but its consumers do not know this. With this print, we show our product without having to "show it".VIEW THE BURGER KING AD VIEW THE MCDONALDS AD VIEW THE CARL JR AD |
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A campaign for the launch of the new image of the gourmet bread line.
Petsafe is the first pet insurance in the country
Ariadna Communications Group have created these ads for Jeep