 |
 Our concept is born from a deep understanding that we are not just a cafe; we are the space where we connect with ourselves and with the people who matter.In these 15 years, we have created a place dedicated to detail, a place where we all see the best in each other, where we can read, converse, love, and understand. VIEW THE 3 ADS
 A campaign for the launch of the new image of the gourmet bread line. VIEW THE SPOT
 James Buchanan, Johnnie Walker and John Barr knew the importance of making responsible decisions. James, knew that he would reach his destination safely in his carriage driven by a professional chauffeur while enjoying himself in moderation. Johnnie, preferred to travel the roads on foot until he reached his destination. John was an adventurer who preferred epic journeys on public transportation to fully explore the world over driving.Don't drink and drive. Order your favorite whiskey by TaDa app and stay safe at home. VIEW THE 3 ADS
 Explaining how to perform a breast self-exam can be difficult, but not when you use examples of something you do every night, like your sleeping position. We use various ways women sleep to teach them how to touch their breasts and never forget how to do it. VIEW THE AD
 In the eyes of Ecuadorian law, LGBTIQA+ communities should be treated with equal rights. However, in public spaces, when no one sees more than 56% have been victims of violence, discrimination, and bias. VIEW OUTDOOR
 When we go out and drink too much it affects our word recognition,and it is not always funny.TADA the delivery app that brings home your favorite drinks and fooddeveloped: Drunken codes. VIEW THE CONCEPT
 Enner Valencia couldn't score a goal for months, not even against a rainbow! Many even asked to break our sponsorship. But we knew he would come back. Until day he scored 2 goals in the World Cup and we make a real time tribute to our captain. Enner had been part of PilsEnner forever. We used his name in our brand just adding an "N" in billboards, cans, bottles and social media content. VIEW THE CONCEPT
 The largest beer brand in Ecuador Pilsener gave an emotional message of encouragement to the Ecuadorian National Soccer Team. VIEW THE 2 SPOTS
 Pilsener Beer turned the four corners of soccer fields into four red flags that spotted early signs of violence in relationships. We reached everyone during the most important matches of the season. VIEW THE CONCEPT VIEW THE OUTDOOR
 In these days when the world is talking about Barbie, we decided to reveal that we all have a bit of this famous doll inside us: microplastics. VIEW THE 3 ADS
 In Latin America, "salty" is popularly used to describe someone with bad luck. It's even more prevalent within the gaming community as a way to mock unfortunate streamers. Cris-Sal, Ecuado''s leading salt brand, saw an opportunity to connect and engage with the community that despises advertising the most gamers by taking advantage of their favorite means of communication in stream chats: Emotes VIEW THE CONCEPT
 Amorfinos is an Ecuadorian literary tradition created 150 years ago where a man and a woman declare their love. These verses have set aside love between same-sex couples, which is why Xtrim, together with poets from the LGBTQ+ community and experts in national literature, created the first amorfinos for same-sex couples. VIEW THE PRINT ADS
 The number of deaths worldwide due to driving under the influence of alcohol increases yearly.Stella Artois is a brand that is committed to joining responsible drinking campaigns historically. And it does so in an iconic way that only this brand can do: from a luxury lifestyle.We executed a Print Campaign giving an unexpected twist to the classical Art Deco posters, where luxury cars were part of a glamorous touristic destination. Setting the cars in unexpected places instead, recreating a scene that demonstrates the big mistake that someone made while driving under the influence of alcohol. VIEW THE AD
 We created a series of illustration to demonstrate the fun of the Ecuadorian youth who were at the music festival. VIEW THE AD
 Volvo launched a brief in Future Lions. Where we were challenged to use Volvo's technology to create an innovation to help with the environmental sustainability crisis. Artificial light has disrupted one of the most important pillars on Earth: day and night. So how could we bring back the darkness to keep nocturnal species safe from this problem? By giving light a chance to fix it. VIEW OUTDOOR
 Ageism affects more than 1.3 million senior adults in Ecuador. The stigma that productivity decreases with age, puts their valuable experience at a disadvantage and causes them to withdraw from the workforce despite their continued potential to contribute. Banco del Pacifico as a leading financial institution wanted to address social issues, including ageism and unemployment among seniors, and to make a positive impact on the communities they serve. VIEW THE CONCEPT
 Xtrim, the Ecuadorian brand dedicated to entertainment through different digital platforms, presents its case "Love in Amorfinos", developed by Paradais DDB, in order to communicate the launch of its new content platform focused on music and audiovisuals exclusively for Ecuadorian artists and collaborating to promote a great cultural change in the country. Amorfinos are a musical genre based on an ancient poetic tradition created in the countryside of Ecuador, in which a man and a woman declare their love for each other. VIEW THE SPOT
 Pilsener takes a whole town to the Barcelona SC. Stadium. The most beloved Ecuadorian beer brand takes the Barcelona Commune, a town unknown, to its true home: The Monumental Stadium. This year, Pilsener realized that Barcelona's "All" fans party, a very special group of fans had been historically ignored: Barcelona fans by birth. These are the inhabitants of La Comuna Barcelona, a little-known and humble town, located just hours away from the country's most well-known team's stadium.The idea was to transport this community to Barcelona's "official home" stadium by bus, to celebrate together with them, the party for, this time, all Barcelona fans. The inhabitants arrived at the Monumental de Barcelona (many of them for the first time) and filled a stand that never stopped celebrating. VIEW OUTDOOR
 Pilsener takes a whole town to the Barcelona SC. Stadium. The most beloved Ecuadorian beer brand takes the Barcelona Commune, a town unknown to many, to its true home: The Monumental Stadium. This year, Pilsener realized that Barcelona's "All" fans party, a very special group of fans had been historically ignored: Barcelona fans by birth. These are the inhabitants of La Comuna Barcelona, a little-known and humble town, located just hours away from the country's most well-known team's stadium. The idea was to transport this community to Barcelona's "official home" stadium by bus, to celebrate together with them, the party for, this time, all Barcelona fans. The inhabitants arrived at the Monumental de Barcelona (many of them for the first time) and filled a stand that never stopped celebrating. VIEW THE CONCEPT
 How to advertise the new Citroen C5 Aircross SUV in a memorable way? By not showing any car model, but the places you can go with it.The C5 Aircross is designed to conquer any road and any challenge. With its powerful engine, 3 driving modes and adaptive design, all you need is to tune in to the adventure aboard a unique SUV ready to surprise anyone.The best way to find out? Starting to prepare for your next trip on it. VIEW THE CITY ADVIEW THE BEACH ADVIEW THE RAINFOREST AD
 Happiness is the heart of the Manicho chocolate brand. We created a special edition of 12 chocolate bars with the 12 signs of the zodiac. By having each bar, you could find out what the stars have in store for you. A campaign with a mix media that includes packaging, point of sale, social media, influencers out of home. Find your sign and bite happiness. Agency: MullenLowe Delta VIEW THE AD
 It's impossible to know if our kid will be the next Messi or the new Elon Musk, but although we have a universe full of uncertainties, with the High Definition of 5D ultrasonography of the Metropolitan Hospital of Ecuador we can be sure of the health state of our babies, and that's definitely the only thing that matters. Agency: MullenLowe Delta VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD
 When Pele died, many brands were trying to make a tribute to this soccer legend. As Pilsener we decided to make something really simple in real time. We make this simple ad, using this logo application as the brand book said. VIEW THE CONCEPT
 The largest beer brand in Ecuador Pilsener gave an emotional message of encouragement to the Ecuadorian National Soccer Team. The campaign reached more than 30 thousand organic reproductions and positive reactions from all Ecuadorian fans, in less than two hours and everybody talks about this tv commercial an web fllm. VIEW THE SPOT
 Some people become aggressive after having too many beers. This can happen at bars, work, home or even public roads. To promote responsible drinking culture, MullenLowe Delta, created a special edition of Pilsener Labels. The logos were altered, beaten and mistreated to send a warning message against violence and help to change this reality, of which we are often the cause. Print ads Were placed a contact number for people to report cases or ask help. VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD
 Ariadna Communications Group have created these ads for Jeep VIEW THE AD
 200K of plastic ends in the ocean every second, affecting the natural food chain of the ecosystem. Corona has 100% natural ingredients and constantly works to preserve the natural state of the ocean. That's why we made a series of prints to show how plastic is becoming the biggest predator of marine species and that we need to stop it now. Agency: MullenLowe Derlta VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD
 Have you ever seen the wrapping paper of your hamburger after eating it? What do you see? The answer is the sauce, and for Ecuadorians, it is not just any sauce, it's Los Andes.Los Andes is the official sauce of the most important fast food restaurants in the country, but its consumers do not know this. With this print, we show our product without having to "show it". VIEW THE BURGER KING AD VIEW THE MCDONALDS AD VIEW THE CARL JR AD
« First « Previous
Next » Last »
1 of 4
|
Gold sponsors
Silver sponsors
Search blog
Members
Past guest reviewers
Latest news
Blog categories
Blog archives
RSS feed
Visit Campaign Brief for Australian creative advertising news
|
 |