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Seen and noted

Ashley & Martin: The Rock

 RADIO   AUSTRALIA / NEW ZEALAND    July 09, 2021 07:09
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200You're not The Rock (sorry) so if you're feeling insecure about your hair loss, perhaps it's time for your turning point?

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Evil Twin PR: Words of Mana

 WEB FILM   AUSTRALIA / NEW ZEALAND    July 01, 2021 21:15
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F2487a.png&width=200The Islands of Tahiti's new social and digital campaign, Words of Mana has launched across Australia and New Zealand. The new campaign is designed to offer Australians & New Zealanders a momentary escape and chance to connect with the culture of The Islands of Tahiti, while we eagerly wait for a potential bubble with the destination. As of 16th of June, vaccinated people from green zones (including Australia and New Zealand) are welcome to visit French Polynesia without the need to quarantine so hopefully that is a possibility not too far away.
Agency: MeringCarson


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Avis Budget Group: The Good Stuff

 TV   AUSTRALIA / NEW ZEALAND    May 20, 2021 21:09
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffe0d4.png&width=200With the car rental category boosted by an increase in domestic travel due to international border closures, the "Get To The Good Stuff" campaign aims to drive consideration by positioning Budget as the hassle-free choice that gets you on the road to adventure faster through convenient locations, Digital Check In service and programmes like Fastbreak.

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Warehouse Stationery: There's A Message On My Face

 DIRECT MARKETING   AUSTRALIA / NEW ZEALAND    September 09, 2020 14:15
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F37eb2.png&width=200In the workplace, women are often interrupted, ignored and mansplained to, and made to feel undervalued, undermined and disrespected.
Introducing Break the Bias Notebooks, designed to empower women to speak up against gender bias, so all women can thrive at work.

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FMG : LIfe's a dream

 TV   AUSTRALIA / NEW ZEALAND    August 18, 2020 17:01
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff94a5_0000.png&width=200A move to the country might be a move to the good life, but you need to be with an insurer who can help you manage the risks. Someone like FMG, New Zealand's leading rural insurer.
Agency: Film Construction

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Testicular Cancer Awareness Month: Ballsy Mirror

 AMBIENT   AUSTRALIA / NEW ZEALAND    May 14, 2020 19:00
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FMay%2Ftn_115539_1589417773_The+Ballsy+Mirror.png&width=200Guerilla project for Testicular Cancer Awareness Month (April) and Movember.

The global pandemic has slowed down the traffic at public urinals. I used this opportunity to put up an important health message to those who visit.

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Musashi Nutrition: United By Sport

 INTEGRATED   AUSTRALIA / NEW ZEALAND    March 18, 2020 21:46
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7e853.png&width=200Elevate supplements outside of gyms and into mainstream sports. With the support of leading Australian sports athletes, we create a community of all players, all codes and all sports.
Agency: Drum

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RAM Trucks Australia: Sexy Beast

 INTERACTIVE   AUSTRALIA / NEW ZEALAND    March 16, 2020 19:32
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa3a3c.png&width=200A series of digital ads dynamically created using RAM's actual facebook followers comments. We found RAM's biggest advocates, asked their permission and turned their pride and joy into ads.
Agency: Drum

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Hasbro: Game of Thronopoly

 RADIO   AUSTRALIA / NEW ZEALAND    January 09, 2020 18:31
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200When Monopoly launched an updated Game of Thrones edition, who else would be better to promote it than the man who first took up the challenge?
To ignite the flames of fierce family competition, our Ned Stark voiced an epic 45" radio spot by calling the action, play by play and slay by slay.
Agency: The Warehouse Group


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Volkswagen Tiguan : This is not a Volkswagen

 PRINT   AUSTRALIA / NEW ZEALAND    December 09, 2019 20:00
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FDec%2Ftn_111276_1575857285_Volkswagen+Tiguan+Print+Layouts+-+Approved.jpg&width=200For a small cost, Volkswagen aftersales offers servicing, repairs and genuine parts for Volkswagen vehicles. It means only a Volkswagen technician will service or repair your car, and only genuine parts will be used. The problem is, most people don't see the value in purchasing after sales given the prevalence of cheaper 'auto repair shops'. Volkswagen wanted to help people see the value in aftersales. So, we posed them a simple question; If your Volkswagen is serviced with anything other than genuine parts, then is it really still a Volkswagen?
Agency: DDB, Sydney


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Latitude Financial Services: Let's

 TV   AUSTRALIA / NEW ZEALAND    November 15, 2019 22:07
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7dc32_0000.png&width=200The campaign is based on a great media insight that our audience is dreaming in their Instagram feed. The films have been created to appear as if on Instagram - paying homage to where their audience finds inspiration and showing how Latitude are a catalyst for turning dreams into reality.
Multiple spots and executions will be targeted online to individuals based on their behaviour. All the data and tech detail is hidden behind some great craft and storytelling.
Agency: CHE Proximity

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Nescafè: B43 Black Roast

 TV   AUSTRALIA / NEW ZEALAND    October 24, 2019 20:32
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Feb6e1_0001.png&width=200Saatchi & Saatchi have created this spot for Nescafe

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Kennards Hire: The Enabler

 TV & RADIO   AUSTRALIA / NEW ZEALAND    September 26, 2019 20:10 (Edited: September 27, 2019 06:10)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/cd377_0001.png&width=200Iconic brand Kennards Hire have enlisted Enigma for its 2019 major brand campaign off the back of a competitive pitch process. Based on the premise that you can always 'Count on Kennards', the new campaign clearly positions Kennards Hire's role as the 'Enabler' helping customers from all walks of life. Be it the weekend DIYer through to the tradie and construction site manager, Kennards Hire's range, ease of hiring, quality and sound advice allows them all to be their 'on-the-tools' best. "For us, the key deciding factors in appointing a new creative agency are creative skills, strategic insight and cultural alignment to our brand. Enigma stood out for all three." Lara Galvin, Head of Marketing, Kennards Hire.


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Avis : Art of Discovery

 TV   AUSTRALIA / NEW ZEALAND    August 14, 2019 21:59
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5b1a8_0000.png&width=200Avis launched their new campaign Art of Discovery by Ikon Communications and Flint

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Ilabb: Live with barriers - Anna Willcox

 TV   AUSTRALIA / NEW ZEALAND    August 14, 2019 13:37 (Edited: August 14, 2019 23:37)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/48087.png&width=200'Live without barriers' is the lead in an installment of content, developed by Daughter, that captures the unique spirit of ilabb people. A depiction of what happens when you look beyond and see the world from a unique perspective - without fear of external judgement. Free to push the boundaries and put yourself out there. To go within, see beyond and let go. Shot in the remote sand dunes of Glinks Gully in New Zealand's North Island, we follow the internal and external journey of New Zealand Olympic freestyle skier and TV host Anna Willcox. Snow is not a barrier as she 'sand skis' down 100 metre sand dune faces, the film oscillating between her conscious and subconscious states.

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Mt Hotham Ski Resort: Undercover

 RADIO   AUSTRALIA / NEW ZEALAND    July 24, 2019 20:12
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Getting back to the core of what makes the Australian alpine experience so unique, Mt.Hotham's campaign gives the mountain a voice, bringing the views of the colourful locals and the scenery of Australia's highest alpine village to life. To launch the 2019 snow season, our mountain didn't have a choice but to go undercover...
Agency: 10 Feet Tall

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Accor Hotels: Wintervention of Australia's Coldest Town

 OUTDOOR   AUSTRALIA / NEW ZEALAND    July 03, 2019 22:04
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1c4da.png&width=200We decided to give Australia's coldest town, Waratah, Tasmania, a Wintervention. Live on breakfast TV, we surprised the entire town with a trip to the Gold Coast, the only catch? They had to leave immediately. Agency: Tinkerbell

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Accor: Wintervention

 TV   AUSTRALIA / NEW ZEALAND    June 25, 2019 15:29
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F64e31_0001.png&width=200We decided to give Australia's coldest town, Waratah, Tasmania, a Wintervention. Live on breakfast TV, we surprised the entire town with a trip to the Gold Coast, the only catch? They had to leave immediately. Agency: Tinkerbell


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Sika: Sticks and Seals

 PRINT   AUSTRALIA / NEW ZEALAND    June 17, 2019 20:34
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FJun%2Ftn_105630_1560738723_Sika+NZ_MSBond.jpg&width=200Silka, NZ have created these ads for themselves

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Low Rate Mastercard: Boxing Day preSale

 INTEGRATED   AUSTRALIA / NEW ZEALAND    May 14, 2019 22:01
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fda0f9.png&width=200Boxing Day is the biggest day on the Australian sales calendar, and with it comes the biggest crowds. So, to launch Latitude's new Low Rate Mastercard with Price Protection (a feature that pays back the difference if the price drops) we decided to move Boxing Day forward an entire month - helping shoppers avoid the most chaotic sales period, ever. Agency: BWM Dentsu

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Absolut Vodka: Absolut Love

 OUTDOOR   AUSTRALIA / NEW ZEALAND    March 08, 2019 21:53
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FMar%2Ftn_102560_1552005034_ABSOLUTLOVE1.jpg&width=200To commemorate last years 'Yes' vote to same sex marriage, Absolut Australia have created a campaign for the 2019 Gay Mardi Gras that congratulates
some of the 6000 same sex couples who made history by tying the knot. Using its iconic bottle and gay pride rainbow, the campaign is a celebration of diversity and love. Agency: Cummins&Partners



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Pauls Zymil: Dad Words

 TV   AUSTRALIA / NEW ZEALAND    January 23, 2019 19:22 (Edited: January 24, 2019 06:22)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/54992_0001.png&width=200There seemed to be a slight misconception amongst consumers about the correct pronunciation of Pauls Zymil milk. So, despite Dad's best efforts, we felt the younger generation should be the one to clear up any confusion.
Pauls Zymil. Hard to say, easy to digest. Agency: Zenith Media

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Princess Cruises: Symphony of Service

 TV   AUSTRALIA / NEW ZEALAND    January 21, 2019 20:13
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fee844_0004.png&width=200'Symphony of Service' shows the poetic and dreamlike delivery of an entire cruise ship working in harmonic rhythm to deliver a memorable guest experience. Set on-board the Majestic Princess; the newest and largest ship to sail out of Australia, the story extends much further than introducing a world class vessel with state of the art features. The alluring story features interactions from the crew as they create memorable moments for their guests everyday.
Agency: Mediacom Beyond Advertising

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Uber Eats: Tonight, I’ll be Eating…

 TV   AUSTRALIA / NEW ZEALAND    November 02, 2018 14:24
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7a3b9_0000.png&width=200With Uber Eats, you can order whatever you want for dinner. But the real question on everyone’s lips is finally getting answered as we peer into the lives of some of Australia’s most-loved celebrities to find out what they’ll be eating tonight.
Agency: Special Group

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Repco Auto Stores: Ink Blot

 TV   AUSTRALIA / NEW ZEALAND    October 25, 2018 12:45
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe6cec.png&width=200The strength of Australia and New Zealand’s most iconic auto parts chain, Repco, is the passion and knowledge of their 4500 staff. These spanner-wheeling, straight-talking characters know their stuff. No question is left unanswered. Cars and parts are a part of who they are – it’s second nature. To demonstrate this expertise, we put it to the test.
Agency: Cummins&Partners, Melbourne

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Bravecto: Dogs

 TV   AUSTRALIA / NEW ZEALAND    October 04, 2018 21:44
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F38577_0001.png&width=200MSD Animal Health has launched a new campaign, via J. Walter Thompson Sydney, for its leading flea and paralysis tick protection brand, Bravecto. This is the first work to market since the agency was appointed as creative agency of record in August. To demonstrate how much longer Bravecto lasts than other treatments, the spots feature a veritable theme park for dogs and cats to go wild in. This take on the common comparison ad, shows in an amusing way, that whilst your current flea and tick treatment is completely fine, Bravecto really offers a unique and amazing difference.



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The Spectator Australia: Have Your Thoughts Provoked

 PRINT   AUSTRALIA / NEW ZEALAND    August 24, 2017 18:11
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2017%2FAug%2Ftn_88854_The_Spectator_Bicep.jpg&width=200The Spectator magazine Australia via Matterhorn Communications, has launched two new executions in its successful 'Have your thoughts provoked'
campaign. The Spectator famously never sits on the fence and in these days of alarming political correctness is always refreshingly frank and challenging and never afraid to upset the proverbial apple cart. The campaign is running in print, online and Outdoor.

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AVIDA: Brand

 TV + WEB FILM   AUSTRALIA / NEW ZEALAND    August 21, 2017 17:48
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffb103_0001.png&width=200Shot and Directed by Ben Kumanovski, Global Pictures, the AVIDA TVC is an emotive piece designed to bring the joy of owning a motorhome to the audience.

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Air New Zealand: Summer Wonderland

 CASE STUDY   AUSTRALIA / NEW ZEALAND    April 18, 2017 14:27 (Edited: April 19, 2017 00:27)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/c316b_0001.png&width=200CASE STUDY - Christmas is a Northern Hemisphere-dominated event, synonymous with frosty snowmen and frightful weather. Problem is, for the Southern Hemisphere, those things don't represent Christmas at all. Down here, Christmas is in the middle of summer, not winter. But our warm and sunny festive identity is never represented. At a time of year where bigger brands with bigger budgets were perpetuating Christmas cliches, Air New Zealand wanted to build brand fame and foster pride amongst Kiwis, both at home and abroad. So we set out to give New Zealand a special gift - a chance to break with Northern traditions and embrace their very own Christmas identity - and put Air New Zealand at the heart of the holiday season in the process. Agency: Host, Sydney

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ANZ: Hold Tight

 TV   AUSTRALIA / NEW ZEALAND    February 14, 2017 15:08
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa1d18_0003.png&width=200New research finds LGBTIQ community twice as likely to feel uncomfortable holding hands in public. As the LGBTIQ community on both sides of the Tasman get ready to celebrate love at the Auckland Pride Festival and the Sydney Gay and Lesbian Mardi Gras (SGLMG), the majority still struggle with the smallest acts of public affection. This insight is the inspiration behind ANZ's latest campaign in support of the LGBTIQ community, a joint effort between agencies TBWA Melbourne and TBWA Auckland. #HoldTight aims to highlight this disparity and encourages all people across New Zealand and Australia and beyond to show their support. The campaign launches with a hero piece of film accompanied by heartfelt stories told by ANZ staff.

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Dulux: Observations

 TV   AUSTRALIA / NEW ZEALAND    December 21, 2016 14:21
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F39453_0002.png&width=200For over 65 years the Old English Sheepdog has been synonymous with the Dulux brand. He has graced TV and cinema screens, appeared in magazines, on billboards, online and in social media, and of course as a sign of quality on Dulux paint and colour brochures. He's seen a lot in his time – every annual colour forecast, all the scientific advancements in paint and every new product innovation from Dulux. So for the first time consumers will be able to hear his thoughts. Agency: BMF

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Air New Zealand: Summer Wonderland

 WEB FILM   AUSTRALIA / NEW ZEALAND    December 05, 2016 14:34
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F763fb.png&width=200Christmas is here. And with it, songs about frightful weather and frosty snowmen. But, for the hundreds of millions of people below the equator, those things don't feel like Christmas at all. So Host and Air New Zealand have set out to bring a little carol equality to the festive season with a campaign that celebrates the warmer side of Christmas.

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Air New Zealand & Qantas: Case Study - #AirlineWager

 CASE STUDY   AUSTRALIA / NEW ZEALAND    May 19, 2016 10:26 (Edited: May 19, 2016 20:26)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/52eef.png&width=200Air New Zealand and Qantas. Rival airlines and respective sponsors of the All Blacks and the Wallabies. So, when both teams made it through to the 2015 Rugby World Cup Final, we found a way to up the stakes and create some real brand engagement. It started with a tweet from Air New Zealand to Qantas - a wager over the result of the big game. Before long, #AirlineWager was trending worldwide and had racked up over 2,300 media mentions globally. Agency: Host

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Seek Profiles: Canoe

 TV   AUSTRALIA / NEW ZEALAND    January 29, 2016 07:55
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F077b9_0000.png&width=200Clemenger BBDO Melbourne has created a new campaign, Let Opportunity Come to You, for SEEK's profile product.

Airing in both Australia and New Zealand, the campaign is a significant step in showcasing SEEK's product offering to support and partner with candidates throughout their career journey – from first job to dream job.

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Air New Zealand: A Very Kiwi Christmas

 WEB FILM   AUSTRALIA / NEW ZEALAND    December 12, 2014 00:01 (Edited: December 11, 2014 13:01)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F18ae1_0000.png&width=200Air New Zealand has teamed up with the children of Portobello Primary School in New Zealand's South Island to create heart-felt Christmas content via Host Sydney and Two Bearded Men, showcasing the beauty of New Zealand as a summer destination. The Christmas themed video continues the successful "Meanwhile in... New Zealand" campaign which has been viewed by over 700,000 Australians. Agency: Host, Sydney

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Macpac: Whatever your adventure

 PRINT   AUSTRALIA / NEW ZEALAND    December 09, 2014 17:40 (Edited: December 09, 2014 06:40)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2014/Dec/tn_67349_MACPAC STORY.jpg&width=200They say half the fun is getting there, and that's precisely the philosophy employed by Melbourne Agency, The Reactor in their first campaign for client Macpac. Shot in Queenstown, New Zealand with Hell Studios' photographer Chris Daile, the new 'Whatever your adventure' campaign follows the journey of a Macpacker from start to finish of their adventure - including conquering the airport, the local roads, leading into the national park and scaling the highest peak.

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