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The One Drop Foundation: The Unfair Glass

  TV   UK    June 18, 2025 16:23
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4fd80.png&width=200As world leaders gather in Canada for the G7 Summit, where critical global issues are debated, a new initiative from international non-profit One Drop, in partnership with creative agency VML, is set to challenge the agenda. The One Drop Foundation is bringing attention to 'The Unfair Glass,' a powerful, tangible representation of the global water crisis, designed to provoke discussion and action among world leaders. 'The Unfair Glass' is a double-walled drinking glass, custom designed with its outer layer permanently filled one-quarter of the way with contaminated water. This innovative design turns the glass into a data visualisation that you can drink from. It also serves as a constant reminder that one in four people worldwide

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