Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...

Seen and noted

CVV: Life Gamers

 INTERACTIVE   BRASIL    October 15, 2021 08:58
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F197d7_0004.png&width=200Leo Burnett Tailor Made Brazil has launched 'Life Gamers, the first e-sports which plays for young people's mental health.

VIEW THE CONCEPT

Heinz Ketchup:Plantable Label

 AMBIENT   BRASIL    October 05, 2021 08:33 (Edited: October 05, 2021 19:33)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Oct/tn_130000_1633060860_Plantable Label1.png&width=200Ketchup, but tomato first. Thinking about evidencing the main ingredient and differential of the most loved ketchup worldwide, Heinz invites consumers to get to know part of its unmatched flavour, planting a ketchup label at home, with Heinz Seeds, from Heinz tomatoes. The action is part of the campaign 'Tomato First', developed by ad agency Africa in Brazil. The campaign highlights the main ingredient of famous Heinz Ketchup: the tomato. Doing so, the brand wishes to show that its product quality comes from the ingredients' origin and naturalness, inviting the consumer to plant and cultivate Heinz tomatoes at home. The purpose is that people can understand that the Ketchup is made of tomatoes that are planted and cultivated by the company, following the strictest standards, resulting in a quality product full of flavour known and praised by the consumer. This special and limited edition comes as a gift to consumers who shop Heinz products online at a supermarket chain in Sao Paulo, Brazil

VIEW FIRST OUTDOOR
VIEW SECOND OUTDOOR
VIEW THIRD OUTDOOR

Baby Alive: Ageless Care

 TV   BRASIL    October 01, 2021 12:08
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb78ca_0001.png&width=200Ogilvy Brasil has launched this spot for Hasbro's doll brand Baby Alive, announcing the brands new 'Ageless Care' positioning.

VIEW THE SPOT

GATDA: Bulima's Effect

 TV   BRASIL    September 28, 2021 21:47
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FSep%2Ftn_129888_1632761775_GATDA+__+FINAL+__+RGB+__+1+__.jpg&width=200Bulimia makes you lose more than weight Print from Ventosa, Brasil for GATDA

VIEW THE FIRST AD
VIEW THE SECOND AD
VIEW THE THIRD AD

Le Baron: Practice Sport

 PRINT   BRASIL    September 17, 2021 10:01 (Edited: September 17, 2021 20:01)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Sep/tn_129699_1631830327_anuncio_Judo.jpg&width=200An inside look at how sports people practise while at a Brasillian motel.

VIEW THE 1 AD
VIEW THE 2 AD
VIEW THE 3 AD
VIEW THE 4 AD
VIEW THE 5 AD

Bombay Sapphire: Senses Stirred

 TV   BRASIL    September 11, 2021 10:27
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F94422_0000.png&width=200Bombay Sapphire Gin, the world's leading premium gin brand by volume and value, announces the debut of its first campaign film dedicated to the BOMBAY & Tonic cocktail in Europe. Titled "Senses Stirred" the film was brought to life by renowned director Alan Masferrer and shows viewers that the perfect gin and tonic goes far beyond being a cocktail it is an experience for the senses. Throughout the narrative, all five senses (sight, sound, taste, scent, and touch) are awakened, manifesting the bright, fresh, botanical flavor profile of the heralded, vapor-infused London Dry Gin from BOMBAY SAPPHIRE, combined with the precise balance of premium tonic water.

VIEW THE SPOT

Brazilian Organ Transplant Association: It's Your Choice

 PRINT   BRASIL    September 10, 2021 09:32
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FSep%2Ftn_129465_1631191204_L_abto_CHOICE_final.jpg&width=200Ad created to raise awareness and encourage organ donation. This choice must be simple so that other lives can continue. Do not hesitate, be an organ donor.

VIEW THE AD

DS Automotive Parts: Big Foot

 TV   BRASIL    September 08, 2021 15:55
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fec4f9_0002.png&width=200A bigfoot from Brasil in a spot from F&MD

VIEW THE SPOT

Sky Brasil: We Have Fun Together

 TV   BRASIL    September 01, 2021 20:23 (Edited: September 02, 2021 06:23)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/dcf4f_0000.png&width=200SKY, the largest satellite pay-TV provider in Brazil, is announcing the launch of a new campaign that strengthens the concept 'We have fun together' and highlights the company as a benchmark in offering a content and entertainment hub to all its customers. Created by FCB Brasil, the videos star Fabio Porchat and show how SKY is present in various moments throughout the day for its users, offering a wide range of linear and on-demand content and attributes,

VIEW THE FANTASY SPOT
VIEW THE WAR SPOT
VIEW THE NIGHTMARE SPOT

Estado Translator: Capacitism

 TV & PRINT   BRASIL    September 01, 2021 14:31 (Edited: September 02, 2021 00:31)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/d918d_0000.png&width=200The campaign presents several prejudiced sentences that people say every day without noticing. The newspaper O Estado decided to translate these sentences showing its serious commitment to the truth and fighting discrimination.

VIEW THE CAPACITISM SPOT
VIEW THE RACISM SPOT
VIEW THE AGEISM SPOT

Romancini: The Secret

 PRINT   BRASIL    August 26, 2021 08:59
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FAug%2Ftn_129175_1629897871_RR6117-AnuncioAG-205x275mm-v2.jpg&width=200With over 40 years of experience in cattle raising, Romancini innovated by creating the most the most technological squeeze chute in the world, improving the comfort of the cattle and the quality of the meat.

VIEW THE AD

RedeMais: Selling Respect

 TV   BRASIL    August 25, 2021 15:42 (Edited: August 26, 2021 01:42)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/60d74_0000.png&width=200A supermarket sells Respect for free to its customers.

VIEW THE SPOT

Nivea: New Dad Player

 AMBIENT   BRASIL    August 25, 2021 11:48
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb49df_0000.png&width=200When many men become fathers, they leave behind their childhood passions to concentrate on what really matters: their children. After all, there's a recurring chance that baby will require attention right in the middle of a game and, in online gaming, that can mean defeat and the loss of precious points.

VIEW OUTDOOR

Yakult: Impossible Like Sharing

 PRINT   BRASIL    August 13, 2021 07:24
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FAug%2Ftn_128937_1628780640_01.png&width=200Yakult is a drink that contains the exclusive probiotic Lactobacillus casei Shirota, which regulates the intestine with the exact dose we should take daily. And if there's one thing that's impossible to do, it's to share Yakult: first because it's the right dose and second because it's too delicious.

VIEW THE FIRST AD
VIEW THE SECOND AD
VIEW THE THIRD AD
VIEW THE FOURTH AD

Chevrolet: Tik Tok With A Steering Wheel Beat

 INTERACTIVE   BRASIL    August 06, 2021 09:30 (Edited: August 06, 2021 19:30)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/2fe1a_0000.png&width=200Who doesn't tap on the steering wheel when listening to their favorite songs while driving? This insight led to the launch action of Chevrolet's TikTok profile to the sound of Carlinhos Brown's beat. The action, created by Commonwealth/McCann WMcCann's exclusive division for Chevrolet and with Isobar's digital media strategy, Dentsu Company, aims to bring visibility to the automaker among the young audience, reinforcing the brand's presence in the social networks. The launch of Chevrolet's TikTok gave Carlinhos Brown the unusual mission of creating a beat from a musical steering wheel

VIEW THE CONCEPT

Iguatemi: The Kiss

 TV   BRASIL    August 03, 2021 08:49
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa5935.png&width=200When Japan finally surrenders to Allied troops at the end of World War II, the United States was in a frenzy. A massive celebration with thousands of Americans took over Times Square in a day that became known as "V-J Day," or Victory Over Japan Day.Among confetti and fireworks, an image has gone down in history as an icon of passion: the famous photo of a sailor kissing a nurse. However, it turns out that the story is not as romantic as many might imagine.

VIEW THE SPOT

Bradesco: Poseidon

 TV   BRASIL    August 03, 2021 08:37
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe5389_0000.png&width=200The new Bradesco campaign premiered yesterday (July 19), during the commercial break of the Jornal Nacional newscast, and features two-time world surfing champion Gabriel Medina having a fantastic and thrilling encounter with Poseidon, the Greek god of the seas. Created by Leo Burnett Tailor Made and produced by Stink

VIEW THE SPOT

Fogo de Cho:We Are Much Better With Fire

 PRINT   BRASIL    August 03, 2021 08:22
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FAug%2Ftn_128701_1627933771_layout-bonecodeneve-01.jpg&width=200Brazilians rarely have contact with snow. This year, the severe winter caused snow in several Brazilian states. We are a good-natured people and of course we would play with snow and make snowmen. But we don't know how to make snowmen. We made horrible snowmen. On the other hand, our barbecue is one of the best in the world. We are much better with fire.

VIEW THE FIRST AD
VIEW THE SECOND AD
VIEW THE THIRD AD

Cosistem: Laboratory

 TV   BRASIL    July 31, 2021 12:03
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FJul%2Ftn_128671_1627655882_Consistem_02_Laboratory.jpg&width=200Consistem is a technology company that offers a complete management system (ERP) for the agricultural, metal-mechanical, chemical and beverage industries. Its main benefit is to help your clients grow.

VIEW THE LABORATORY AD
VIEW THE JUICE AD
VIEW THE FACTORY AD

Romancini: The Fastest Squeeze Chute In The World

 PRINT   BRASIL    July 30, 2021 09:13
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FJul%2Ftn_128656_1627578894_RR5881_AnuncioRevistaAG_EdAgosto_205x275-Ingles.png&width=200With over 40 years of experience in cattle raising, Romancini innovated by creating the fastest squeeze chute in the world, improving the comfort of the cattle and the quality of the meat.

VIEW THE AD

Nike: New Fairies

 TV   BRASIL    July 29, 2021 12:27
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb01d3_0001.png&width=200Rayssa Leal, the new fairy. With every perfect trick she lands, her magic inspires countless girls around the world. Agency: Wieden + Kennedy Sao Paulo.

VIEW THE SPOT

Novartis: Traffic Jammed

 PRINT   BRASIL    July 13, 2021 08:37 (Edited: July 13, 2021 18:37)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Jul/tn_128226_1626117803_Traffic Jammed.jpg&width=400To show the importance of controlling and diagnosing high cholesterol and the problems it can cause to the health of the population, McCann Health Sao Paulo brings a campaign where it creates the direct association of the harm caused by fatty plaques in the veins that high cholesterol implies in organism of people to everyday situations in two graphic pieces: traffic and escalator.
People and cars in yellow represent the grease plates "clogging up" the flow of traffic/people in everyday life. The entire campaign brings the concept: "If it gets stuck, life stops".

VIEW THE TRAFFIC AD
VIEW THE ESCULATOR AD

Karsten Brewery: Patifaria

 PRINT   BRASIL    July 11, 2021 07:48
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FJul%2Ftn_128183_1625833534_Karsten_Ilus%C3%A3o_Patifaria_Low.jpg&width=200Ad by Karsten Brewery to launch a series of beers with band names. The launch took place on World Rock Day. The idea was to say that the psychedelic visual effect is fake, but the beer is real, referring to Karsten's slogan: the real beer.

VIEW THE PATIFARIA AD
VIEW THE CODIGO AD
VIEW THE NEGRO AD

Dertan RN: Pandemic

 TV   BRASIL    June 29, 2021 07:44
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fdc6df.png&width=200Even during the pandemic, the number of speeding traffic violations increased. Because there are fewer people on the streets, many drivers do not comply with basic traffic rules. Detran RN's new advertising campaign intends to alert that traffic accidents kill as much as the coronavirus and that basic care in traffic, such as wearing a seat belt and respecting the speed limit, makes a difference when it comes to saving lives.

VIEW THE SPOT

Voyeur See

 PRINT   BRASIL    June 26, 2021 21:10

ACT: Addiction Now In New Flavors

 INTERACTIVE   BRASIL    June 23, 2021 14:37 (Edited: June 24, 2021 00:37)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2021/Jun/tn_127430_1624382775_posts_vape_INGLES_01.jpg&width=200ACT Health Promotion is an NGO dedicated to campaigns against tobacco, for example. With World No Tobacco Day, on May 31st, the 1121 agency carried out a campaign warning of the dangers of electronic cigarettes, steam, the so-called vapes.

VIEW THE FLAVORS CONCEPT
VIEW THE SMOKE CONCEPT
VIEW THE STEAM CONCEPT
VIEW THE PRINT AD

Detran RN: High Speed Driving Too

 PRINT   BRASIL    June 22, 2021 08:53
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F38eae.png&width=200Even during the pandemic, the number of speeding traffic violations increased. Because there are fewer people on the streets, many drivers do not comply with basic traffic rules. Detran RN's new advertising campaign intends to alert that traffic accidents kill as much as the coronavirus and that basic care in traffic, such as wearing a seat belt and respecting the speed limit, makes a difference when it comes to saving lives.

VIEW THE AD

Endovideo Clinic: Birthday

 PRINT   BRASIL    June 16, 2021 14:34
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FJun%2Ftn_127279_1623793864_World_blood_donor_day.jpg&width=200Campaign that uses moments in life to encourage blood donation.

VIEW THE WEDDING AD
VIEW THE BIRTHDAY AD
VIEW THE GRADUATION AD


Prefeitura de Ilhabela: Disappeared Island

 INTERACTIVE   BRASIL    June 14, 2021 07:02
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbc2f9_0001.png&width=200Situation - Hepatitis C has been growing in the Brazilian population and worldwide. This happens due to the lack of testing and treatment, even though they are free in Brazil. Hepatitis C is a silent disease that, if not treated in time, can lead to liver cirrhosis and liver cancer.Brief - Establish a controlled area of action to test and treat hepatitis C in its entire population. The repercussion and notoriety of the action will give strength to the eradication of hepatitis C through other similar projects. Objectives - Remove this area entirely from the hepatitis C map, zeroing its existence, testing and treating all its inhabitants, in order to create a system capable of being reproduced in other areas of Brazil.

VIEW THE CONCEPT

Prefeitura de Ilhabela:Disappeared Island

 AMBIENT   BRASIL    June 10, 2021 22:43
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F708ef.png&width=200Situation - Hepatitis C has been growing in the Brazilian population and worldwide. This happens due to the lack of testing and treatment, even though they are free in Brazil. Hepatitis C is a silent disease that, if not treated in time, can lead to liver cirrhosis and liver cancer.Brief - Establish a controlled area of action to test and treat hepatitis C in its entire population. The repercussion and notoriety of the action will give strength to the eradication of hepatitis C through other similar projects.

VIEW OUTDOOR

Afrafep: Bridge

 PRINT   BRASIL    June 09, 2021 16:46

Prefecture Of Cajazeiras: Child Labor Is A Crime

 PRINT   BRASIL    June 05, 2021 13:35
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FJun%2Ftn_126960_1622843744_Child_labor.jpg&width=200Work permit used to denounce child labor in Brazilian cities due to the pandemic.

VIEW THE AD

Amstel : I Am What I Am

 TV   BRASIL    May 29, 2021 09:18
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1e72f_0000.png&width=200Last month, Brazilian congresswoman Marta Costa put forward a controversial bill at Alesp (Legislative Assembly of the State of Sao Paulo) that looked to prohibit the inclusion of LGBTQIA+ people in advertising campaigns. In the face of this challenge and the many others the community continually confront - Amstel has launched a new campaign with Wunderman Thompson and Hnk Lab WPP that reminds LGBTQIA+ people of their importance, value, and strength.

VIEW THE SPOT

Abraji Congresso em Foco: SweetBlock

 INTERACTIVE   BRASIL    May 27, 2021 08:32
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd86b4_0000.png&width=200Inspired by Brazilian newspapers that printed cake recipes to protest government censorship during the country's 1964-85 dictatorship, the Brazilian Association of Investigative Journalism worked with FCB to create cryptographic cakes to identify and report government officials who have blocked Brazilian citizens on Twitter.

VIEW THE CONCEPT

AB InBev: Resposible Billboards

 OUTDOOR   BRASIL    May 26, 2021 12:32 (Edited: May 26, 2021 22:32)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9d935_0003.png&width=200Brazil is a continental country where numerous people die in road traffic incidents every day. Many awareness campaigns are created, but few to none are able to cover areas far from large centers, where most accidents happen. In light of this, Ambev, the Brazilian brewing company of Anheuser-Busch InBev, took action and transformed its distribution fleet one of the largest in the country into media, starting an initiative able to travel for miles and reach far more distant areas than usual. The "Responsible Billboards" campaign, created by Agencia Africa, converted part of the truck fleet that carries the company's alcoholic brand beverages across the country. While the semi-trailer portion containing Budweiser, Corona and Stella Artois brand products remained the same, the truck cabins where the driver sits were covered with images of the company’s non-alcoholic drinks, such as Pepsi, Gatorade and Lipton

VIEW OUTDOOR

Afrafep: Slide

 PRINT   BRASIL    May 26, 2021 12:15
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FMay%2Ftn_126600_1621948537_1.jpg&width=200More print ads for Afrafep, Brasil

VIEW THE FIRST AD
VIEW THE SECOND AD
VIEW THE THIRD AD

Nho Sorvetes:Life Asks For Good Combinations

 PRINT   BRASIL    May 20, 2021 08:06
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6e329.png&width=200Nho sorvetes decided to expand its product mix by entering the açaí market, a market that has several competitors and few differentials from one brand to another.Seeking to create a product appreciation we created an integrated campaign between digital and OOH impacting the public with a simple but effective concept. "Life asks for good combinations”"

VIEW THE STRAWBERRY AD
VIEW THE BANANA AD
VIEW THE KIWI AD
VIEW THE CHOCOLATE AD

Formula 1: OnlyBandShows

 TV   BRASIL    May 18, 2021 13:44
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa6134_0003.png&width=200When it comes to Formula 1, Brazilians are used to watching the races and the winners celebrating on the podium. But can you imagine how many other stories are behind the scenes in this world championship that blends speed and adrenaline? That's the goal of the #OnlyBandShows campaign, created by FCB Brasil for the network that this year started broadcasting the most popular auto racing category in the world. Band is now premiering the next video in the campaign.

VIEW THE SPOT

Sala 10: Blood

 PRINT   BRASIL    May 16, 2021 10:51
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FMay%2Ftn_126149_1621021674_BLOOD.jpeg&width=200A blood coloured flag sends a message from Brasil

VIEW THE AD

Heliopolis Symphony Orchestra: Out Of The Favela

 RADIO   BRASIL    May 14, 2021 10:21
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Classical music in Brazil is a genre that has almost no coverage or visibility. So how could we give Heliopolis Symphony Orchestra the first orchestra born in a Brazilian favela the visibility they needed to maintain itself active?Brazil talks about soccer 24/7 in all sorts of media. And since every major soccer league in the world has a signature song, we saw an opportunity to finally give the Orchestra some of the attention soccer always has.We invited Antonio Pinto, a Brazilian Hollywood composer, to write a song in partnership with musicians from Heliópolis. The song became the new Sao Paulo's State Championship theme tune and was played during game openings and broadcasts, turning the championship's visibility into free advertising for Heliopolis Orchestra.
That was an orchestra that made the headlines in a country mad for soccer.

PLAY THE SPOT
« First « Previous Next » Last » 1 of 64




Gold sponsors

Silver sponsors

Search blog

Members

Past guest reviewers

Latest news

Blog categories

Blog archives

RSS feed

RSS Articles
Visit Campaign Brief for Australian creative
advertising news