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Seen and noted

Paddy Power: Tiger's Arrived

 TV & OUTDOOR   SPAIN    July 19, 2019 15:58 (Edited: July 20, 2019 01:58)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2019/Jul/tn_106462_1563520482_tigers arrived.jpg&width=200Tiger is back in Northern Ireland putting his skills to the test at port rush in this tongue in cheek campaign via Officer&Gentleman, Madrid for Paddy Power.

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International Committee of the Red Cross: Break The Prejudice

 TV   SPAIN    July 11, 2019 14:29 (Edited: July 12, 2019 00:29)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/ff683_0000.png&width=200The International Committee of the Red Cross has launched a film to tell the real stories of people looking for their missing relatives. Created by Cheil Spain, the campaign aims to break the tired prejudice of the typical static image of relatives posing with a missing person's photograph. Instead, the agency has created a campaign that puts the disappeared person inside the image, telling the story of their family.


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Magnum: Pleasure Icon

 PRINT AND OUTDOOR   SPAIN    July 11, 2019 13:56 (Edited: July 11, 2019 23:56)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2019/Jul/tn_106150_1562741464_outdoor True to pleasure.jpg&width=200Artist Brendan Monroe and LOLA MullenLowe, Madrid have created this 'Pleasure Icon' campaign for Magnum Ice Cream.


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Magnum: Caresses

 RADIO   SPAIN    July 11, 2019 13:42
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200For Pride month, Magnum and LOLA MullenLowe have launched an endearing but honest radio campaign that tells the stories of three people searching for the freedom to indulge in their guilty pleasures. In this campaign, guilty pleasures are simply kissing, hugging and caressing, and showing affection for someone of the same sex. Because in many countries around the world, these simple acts of love can send you to prison. Something that we wanted to remind people of during Pride month. Unilever, Magnum's parent company heavily supports the LGBTQ community and encourages all Unilever employees to share a common goal of endorsing respect, individuality, diversity, and equality throughout the organisation.

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Corona: Future for the Ocean Floor

 OUTDOOR   SPAIN    June 11, 2019 14:12 (Edited: June 12, 2019 00:12)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2019/Jun/tn_105454_1560232143_Parley for the Oceans1.jpg&width=200By 2050, there will be more plastic in the seas than fish, according to a UN report. An estimated 8 million tons of plastic waste enter the oceans annually. In Spain alone, every 7 minutes, 600 kilos of plastic are dumped in the sea. This is the exact amount of plastic that Corona has used to build an art installation to raise awareness of this fact. Spanish agency La Despensa has been in charge of developing this activation and campaign in Spain.


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Krispy Kreme: Tornado

 TV   SPAIN    June 10, 2019 16:58
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd4b82_0003.png&width=200Last year a new theory emerged claiming that the earth could be shaped like a doughnut. While this might sound unbelievable, Krispy Kreme wholly embraces this idea, imagining a joy-filled, doughnut shaped world. If doughnut earthers are the new kids on the earth theories block, Krispy Kreme wants to give them a big warm welcome for National Doughnut day. In a series of adorably bizarre spots that will be in 20 different markets, Krispy Kreme re-imagines dinosaurs, the Bermuda triangle and tornados in search of a more joyful world. Krispy Kreme is a brand that's dedicated to bringing the world joy in each of its freshly baked doughnuts and they believe the world would be a more joyful place if it was shaped like a doughnut.
Agency: LOLA MullenLowe, Madrid

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Ikea: The Simpsons

 PRINT   SPAIN    May 30, 2019 20:03
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FMay%2Ftn_105211_1559196491_The+Simpsons.jpg&width=200IKEA brought to life the iconic living rooms of the most beloved families of all times, through tons of furniture combinations in lots of different styles and sizes - and at affordable prices. We’ve grouped all the products for each room for you, so it's easy to recreate what you see here in your own home. Take a look and make your living room iconic with IKEA. Agency: Publicis Spain.

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Magnum: Game of Spoons

 PRINT   SPAIN    May 29, 2019 21:14
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FMay%2Ftn_105126_1559098978_SPOONS_Poster.jpg&width=200Monday comes, and the ritual begins, countless people across the world meet on their sofas to see the new episode of Game of Thrones. Magnum knows it and they also know that your favorite series is even better with a pint of delicious, wintery, ice cream. So for the final season of this epic show, they joined HBO Spain in creating a series of limited edition spoons to promote their pints and one of the greatest shows of all time. Agency: LOLA Mullenlowe, Madrid


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Cornetto: The Making Of Love

 AMBIENT   SPAIN    May 29, 2019 20:00
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc1172_0001.png&width=200Since 1959 Cornetto has been talking to teens about love through actors pretending to fall in love. But for their 60th anniversary this year they decided to help the actors fall in love for real. "Making of Love" is a true love story that was hatched with a match-making plan. LOLA MullenLowe, Madrid, started with a massive casting call with over 100 teens vying for the starring roles. But this time we weren't looking for actors, we were looking for soulmates.


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Happy Meal: Little Carnivores

 PRINT   SPAIN    May 28, 2019 21:43
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FMay%2Ftn_105087_1559039588_7063x5008px-zanahoria.jpg&width=200McDonald's knows how hard it is to make kids eat their fruits and veggies. That's why we're teaming up with parents to select the best fruits and veggies to be on our Happy Meal. That way kids will learns how they can be as tasty and fun as our burgers and fries. Agency: TBWA

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Vauxhall Astra: Jack & The Beanstalk

 TV   SPAIN    May 23, 2019 19:19 (Edited: May 24, 2019 05:19)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/e6464_0001.png&width=200'Backwards Stories,' the new campaign from Vauxhall, tells famous fairy tales in reverse across a series of three 50-second films to highlight the benefits of the Astra's reverse parking camera. Jack and The Beanstalk, Cinderella and The Ugly Duckling are retold in a new and unique way; each film sees its eponymous character start with the traditional happy ending, then work their way back to humble beginnings - and beyond. Velocity (the dedicated and specialist agency created for Vauxhall Motors by McCann Worldgroup) and MRM Madrid have collaborated with animators from around the world - Brazil, Spain and the UK - to create a new Vauxhall Astra campaign.

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PornHub: The Bonerless Bathing Suit

 WEB FILM   SPAIN    May 22, 2019 21:23
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F91e66_0003.png&width=200Pornhub released today 'The Bonerless Bathing Suit,' the answer to that age old problem: The unintentional beach boner. Created using the adult brand's patented "Bonerless Technology", their new line of practical swimwear is designed to save men from the most embarrassing of beachside blunders. Inconvenient and unwanted erections, all men experience them sometimes. Introducing Pornhub's Bonerless Bathing Suit, the cure for the beach boner blues. Agency: Officer&Gentleman, Madrid.

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Magnum: The Will

 TV   SPAIN    May 20, 2019 20:38
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9b4f6_0000.png&width=200This year Magnum is celebrating true pleasure by collaborating with fashion icon, living legend and modern-day muse Iris Apfel. Who better to personify Magnum's mission to #NeverStopPlaying than Iris? This is a woman who has always pursued her own path to pleasure. Agency: LOLA MullenLowe, Madrid.

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Magnum: The Will

 PRINT   SPAIN    May 20, 2019 20:17
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FMay%2Ftn_104812_1558327265_the+will+1.jpg&width=200This year Magnum is celebrating true pleasure by collaborating with fashion icon, living legend and modern-day muse Iris Apfel. Who better to personify Magnum's mission to #NeverStopPlaying than Iris? This is a woman who has always pursued her own path to pleasure. Agency: LOLA MullenLowe, Madrid.

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Jägermeister: Be The Meister

 WEB FILM   SPAIN    May 11, 2019 21:47 (Edited: May 12, 2019 07:47)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/22943_0000.png&width=200In the music sector, many artists collaborate with one another on duets. But with "Be The Meister" this idea of collaboration is taken one step further. The idea was to merge 2 songs and 2 music videos from 2 different artists so that, when they are put together, they create a new song and a new music video.
Agency: Proximity, Barcelona


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Axe Body Spray: Who Am I

 TV   SPAIN    May 10, 2019 20:05
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8bc76_0003.png&width=200There is a moment in the lives of young people when they feel obligated to imitate trends imposed on them by society. But this "demon" has his days numbered, thanks to someone who will help them expel that entity from their bodies and their thoughts: The AXORCIST. AXE wants to banish that mysterious force that tries to convince young people that they have to follow parameters to be considered beautiful or successful. AXE wants you to be yourself and celebrate the uniqueness you already have. The campaign was created by LOLA MullenLowe, Barcelona

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Burger King: Clown Free

 PRINT   SPAIN    May 07, 2019 20:26 (Edited: May 08, 2019 06:26)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2019/May/tn_104227_1557210822_Clown Free1.jpg&width=200Birthdays should be happy, come to Burger King and book a 'Clown Free' party. Agency: Lola MullenLowe.

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Audi e tron: Extraterrestial

 TV   SPAIN    May 02, 2019 12:26
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F74371_0001.png&width=200Aliens, stratospheric, from another planet. Football fans and the media do not fall short when looking for adjectives to give to F.C Barcelona players. In T.V., newspapers and social media, footballers are given the most incredible kinds of praise, going as far as to compare them to beings from out of this world. But, what would a real alien think about this? Moreover, what would happen if an alien met face to face with Barca's players? This is the funny situation that sets in motion DDB Spain’s last campaign for Audi’s sponsorship of the F.C. Barcelona. The video takes place in F.C. Barcelona's locker room.

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Festival de Cinema de Menorca: Festival

 PRINT   SPAIN    April 27, 2019 09:49
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FApr%2Ftn_103884_1556299379_DEF+AFFICHE+MENORCA+FILM+FESTIVAL.jpg&width=200Creation of the poster for the fourth edition of the Minorca Cinema Festival. Balearics. Spain. Agency: nouvellevagu.es

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Audi: Francesa

 PRINT   SPAIN    April 24, 2019 20:53
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FApr%2Ftn_103824_1556102989_000_francesa_alta.jpg&width=200The automobile market is on a fast path to change. Every day more and more innovations are transforming the sector inclining it to electricity as a eco-friendlier and more efficient fuel alternative. This trend is responding to a new way of understanding mobility, a 180 degree that aims to transform the automobile market forever and change our way of enjoying driving. This is the context that inspired DDB Spain to create their latest campaign for the Audi e-tron, the first 100% electric car of the brand.

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Fnac: Moby Dick Unlimited

 INTERACTIVE   SPAIN    April 22, 2019 19:46
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F37ef3_0000.png&width=200DDB Spain has created "Moby Dick Unlimited" with the Spanish Committee of Representatives of Persons with Disabilities (CERMI), Down Spain and Fnac, Herman Melville's masterpiece rewritten without the letter "e". For the first time Capitan Ahab is missing an arm and not a leg, instead of chasing a whale he is looking for an octopus and the story takes place in Cuba and not Nantucket.


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KFC: Chicken X Rays

 PRINT & INTERACTIVE   SPAIN    April 20, 2019 14:52 (Edited: April 21, 2019 00:52)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/38baa_0001.png&width=200PS21, Madrid has launched this project to demonstrate the authenticity of KFC's chicken by X-Raying real KFC chicken pieces.

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Professional Football League: Heroes of Today

 TV   SPAIN    April 14, 2019 21:15 (Edited: April 15, 2019 07:15)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/3949e_0003.png&width=200The "Heroes of Today" platform, created by DDB agency, has been set up to confront social intolerance and discrimination by bringing together a number of brands to join forces and transform society. The Professional Football League, Iberia, the Post Office, Telepizza, Clinica Baviera and 11811 are the first to sign up for the platform. They are organizations committed to social initiatives which have come together to increase their impact in the belief that by working as a team they can be much more effective.


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TOUS: Stay Tender

 TV   SPAIN    April 09, 2019 21:41
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5e206_0003.png&width=200For almost 100 years TOUS has been an ambassador for tenderness, encouraging people to find their own way to express their feelings. In their latest campaign Stay Tender, created by LOLA MullenLowe, Barcelona, the brand shifts away from preconceived notions and invites us to express tenderness however we feel it. Emma Roberts stars as the heart and soul of TOUS, bringing a modern, smart and relatable image that is intrinsic to the brand values.


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Control: Fingering Stories

 INTERACTIVE   SPAIN    April 09, 2019 19:58
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3cbb9_0000.png&width=200September, Madrid has launched "Fingering Stories" for Control. "Fingering Stories" is the first sex trainer where people can practice their skills to stimulate certain areas of the female body through Instagram Stories.

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PornHub: Baterade: Now You’ll Love Again

 TV   SPAIN    April 03, 2019 21:41
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9b65f_0003.png&width=200Officer&Gentleman, Madrid are introducing "Baterade" by PornHub, the first isotonic beverage that helps both men and women recover all their fluids after any physical activity, from playing pocket hockey to beating on your sparring partner. Only Baterade's clinically proven formula can help you refill all the life-giving fluids you need to go at it again and again. Try all three of our tropical flavors today, including Papaya Squirt, Banana Blast and Nutty Explosion.

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Paddy Power: The Brexit Bunker

 TV   SPAIN    March 22, 2019 10:31 (Edited: March 22, 2019 21:31)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/7319c_0002.png&width=200Legendary footballer Eric Cantona has weighed into the carnage around Brexit, as he offers Brits an escape from the incessant talk about the process. As uncertainty and debate rages, Irish bookmaker Paddy Power has teamed up with Spanish creative agency Officer & Gentleman and released a campaign featuring one of football’s greatest European players, encouraging Britain to make an exit of their own from Brexit.

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Parque De Atracciones: Forget From 5

 PRINT   SPAIN    February 27, 2019 20:25
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2019%2FFeb%2Ftn_102264_1551237414_Forget+From+51.jpg&width=200J. Walter Thompson, Madrid has illustrated this print campaign for Parque De Atracciones.

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P&G: #mentaldownload

 INTERACTIVE   SPAIN    February 27, 2019 20:16
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1161f_0000.png&width=200Despite the fact that nowadays family compositions and the roles within are changing, many women continue to be responsible for all logistics and decision-making in the home. This is why 71% of them suffer from mental load compared to only 12% of men. This is reflected in the study carried out on P&G's Proxima a ti website in Spain. As its name suggests, mental load is an invisible burden created by the constant mental effort, assumed by those responsible for what happens in the home. Confronting this situation, P&G working with Proximity Madrid has developed the #descargamental (#MentalDownload) project. It has involved carrying out a study, interviewing over 2,400 people, men and women, between the ages of 25 and 49, living as a couple, with or without children, across Spain, and covering the issue of daily responsibilities in the home.

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Dia: Dropping Prices

 TV   SPAIN    February 21, 2019 19:31
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F2e3b5.png&width=200Leo Burnett have created this spot for Dia Supermarket

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The International Commitee of The Red Cross: Choose

 TV   SPAIN    February 13, 2019 23:11
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc2865_0004.png&width=200Following the enormous impact of "Hope", its previous piece for the International Committee of the Red Cross, Sra Rushmore is back with a campaign entitled "Choose", a heartbreaking tale focused on the ever more present threat of nuclear arms.


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SEAT Tarraco: Why Not Now?

 TV   SPAIN    January 24, 2019 20:39
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F0076f.png&width=200'Why not now?', directed by Marc for SEAT Tarraco & C14TORCE. Shot in Lisbon & Fuerteventura, alongside Twentyfour Seven Portugal as Service Production Company.

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Cinfa: Giant

 TV   SPAIN    January 04, 2019 07:55
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbac86_0001.png&width=200Young & Rubicam, Madrid, have created this spot for Cinfa

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Tous: Tender Stories 9

 TV   SPAIN    January 04, 2019 07:53
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F54767_0004.png&width=200Blur Films have created this spot for TOUS

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Bankia: I Don't Use Money

 TV   SPAIN    January 04, 2019 07:31
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff3722_0003.png&width=200CLV have created this spot for Bankia

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Elimination of Violence Against Women: Talking Walls

 TV   SPAIN    November 26, 2018 20:33 (Edited: November 27, 2018 07:33)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/89d46_0000.png&width=200The United Nations declared November 25th International Day for the Elimination of Violence Against Women. 70% of women murdered as a result of gender violence crimes in Spain are mothers. In many cases, these crimes are committed in the presence of their children. The families that take charge of the guardianship of these children often have to face complex legal procedures related to the custody and the children’s economic interests, even against the murderers of their mothers. To raise awareness about this social epidemic, TBWASpain has created “Talking Walls” - an exhibition that shows a reality that, until now, has gone unheard: the nightmare that the sons, daughters and families of the murdered women live after this horrible crime.

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ALDI: Fresh

 PRINT   SPAIN    November 07, 2018 17:21
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98345_aldi+Fresh.jpg&width=200Aldi is fresh every day. So fresh that they're wrapped in the page you've just read. Agency: McCann Madrid.

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Burger King: Crashes

 PRINT   SPAIN    November 06, 2018 14:43
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FNov%2Ftn_98324_Crashes1.jpg&width=200LOLA MullenLowe, Madrid has released this 'Crashes' print campaign for Burger King.

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ŠKODA: Amaxophobia - The Fear of Driving

 TV   SPAIN    November 01, 2018 20:50
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F46c59_0000.png&width=200Halloween is a time to talk about fears. Fears of all kinds. Å KODA and Proximity Barcelona take advantage of this moment in time to talk about a little-known fear: Amaxophobia. This is what we call the uncontrollable and paralysing fear that some people feel when they drive or are aware that they have to drive.


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Scrabble: #spacescrabble

 INTERACTIVE   SPAIN    October 31, 2018 19:52
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffe723_0001.png&width=2002018 marks Scrabble’s 70th year on Earth. Scrabble continually updates as often as language does. Psychologists have always encouraged astronauts to play Scrabble in space. LOLA MullenLowe, Madrid. have created a special magnetic edition made out of meteorite, that finally provides those heroes with the Scrabble they deserve.

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