When your frozen pizza is anything but ordinary, your launch canât be either. Thatâs why Dr.Oetker Canada has introduced Suprema, its most premium frozen pizza yet, with a campaign as dramatic as the product itself: a custom-written opera. Rooted in the insight that Canadians are craving elevated at-home meals without the cost of dining out, Suprema was crafted to deliver restaurant-quality taste at an accessible price. The centrepiece of the campaign is a 14-minute live opera performance in downtown Toronto,
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