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Pixerf: PandemicRomance

 TV   MALAYSIA    February 10, 2021 14:55
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffed7e_0000.png&width=200The pandemic has changed romance as we know it. Instead of going to the movies or romantic dinners outdoors, more couples are spending more time at home, streaming shows on their laptop or cooking together. Couples who have to live apart, separated by a mile or a continent are also finding creative ways to adapt, from teleconferencing apps to rendezvous dates via virtual games. To find their very own soulmates, hopeful singles are skipping face-to-face meet-ups and embarking on virtual dates instead.

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Toyota Yaris: Take The Leap

 TV   MALAYSIA    January 28, 2021 18:35
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F83b53_0000.png&width=200Hakuhodo Malaysia and Directors think Tank recently delivered the latest spots for Toyota Yaris and Vios. Co-directed by Directors Think Tank directors, Kelvin T and Shin Murota, they were keen to elevate the experience of automotive films. Featuring brand ambassadors Janna Nick and Shukri Yahaya, the film was shot on a real location, with striking 3D elements and graphics added to create a futuristic gaming world.

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Digi Telecommunications:Wind Chaser

 TV   MALAYSIA    December 24, 2020 08:28
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F59bcb_0000.png&width=200Naga DDB Tribal has released this 'Wind Chaser' campaign shot and animated by Directors Think Tank for Digi who wishes to encourage Malaysians to continue inspiring their loved ones to take their dreams and aspirations to greater heights, no matter the circumstances. 2020 will be known as the year we put distance between each other, yet grew closer with one another. Malaysians stayed indoors and rediscovered lost time with loved ones, and hobbies that were left to collect dust on forgotten shelves.

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Tokopedia: WIB Sale

 TV   MALAYSIA    December 02, 2020 10:23
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd18b3_0000.png&width=200Directors Think Tank Malaysia and Flock Creative Network Jakarta have teamed up to promote the 'WIB sale' for Tokopedia. The shoot was meant to be three days, but this got cut to two days due to heavy rain. The post was so important to this job and time was limited. I must say that Hilton and his amazing team went above and beyond to deliver such an amazing and complex job in such a short time period, this also included two-three days of mapping. In the end they managed to deliver two 2 min versions and some 15sec versions.

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Vinda Deluxe Facial Tissues: Vinda Jukeboxes

 INTERACTIVE   MALAYSIA    November 30, 2020 11:27
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbdb7d_0000.png&width=200Muma transforms a tissue holder into a music amplifier for Vinda Deluxe Facial Tissues.

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Urological Cancer Trust Fund + Universiti Malaya: Only Men Can

 TV   MALAYSIA    November 10, 2020 13:54
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa0389_0000.png&width=200Invictus Blue, Kuala Lumpur launches this film which showcase all the things 'Only Men Can Do' including survive prostate cancer for Urological Cancer Trust Fund and Universiti Malaya.

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Berjaya Sompo Insurance: The Final Mission

 TV   MALAYSIA    August 11, 2020 22:08
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fedd1a_0000.png&width=200FCB Kuala Lumpur has released this integrated campaign for Berjaya Sompo Insurance featuring the brands Silent Guardian characters making a timely return to assist the film's main character Hafiz to adapt to life in the midst of ongoing Covid-19 concerns.

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Prudential Malaysia: Critical Illness

 TV   MALAYSIA    July 21, 2020 10:13 (Edited: July 21, 2020 20:13)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9aeb4_0000.png&width=200Imagine at the tender age of 14, a child can be diagnosed with leukemia. Or even at 30, a heart attack can strike with no warning. While the presumption of critical illness has often been associated with old age, Prudential Malaysia and Naga DDB Tribal chose to redefine its definition. PRUMy Critical Care, known as the brand's critical illness plan, no longer reflected the term towards just one audience, but also the younger generation. No gender, race, or age could define the susceptibility of getting struck by it, because the reality is that critical illness doesn’t discriminate. The brand collaborated with four critical illness survivors: Filmmaker, Jared Lee; Radio DJ, Hisham Hamzah; Dancer, Emily Tan; and Auditor/Model, Jeslinda Paul, to raise awareness on the importance of being covered with a critical illness plan.

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Libresse: Know Your V

 TV   MALAYSIA    May 21, 2020 22:51
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F92106_0001.png&width=200Leading feminine care brand, Libresse has launched a campaign in Malaysia with the aim of creating awareness and educating women on their 'V-zone', a sensitive yet important feminine health matter. 'Know Your V' is created by Havas Immerse Malaysia and the insight is built on recognizing the complexities of a being a woman especially as many Malaysian women have minimal understanding of their V-zone area, due to the negative cultural pressure or taboos, unnecessary shaming and general uncertainty surrounding the sensitivity of the subject.


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ProBalance: Dogs On Call

 WEB FILM   MALAYSIA    May 08, 2020 18:56
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F30af6.png&width=200PSA from dog food brand ProBalance urging Malaysians to #stayhome as the shut down nears its end.
Agency: Imaginary Friends

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BBDO Malaysia: Chicken Is The New Brave

 PRINT   MALAYSIA    May 07, 2020 21:35
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FMay%2Ftn_115331_1588828388_PHOTO-2020-05-06-20-15-57.jpg&width=200BBDO Malaysia has put a tongue-in-'chick' spin to the network's BBDO Your Home campaign. In the tight Covid-19 lockdown in the country be a chicken and stay at home. In an effort to encourage people to be safe and work from home, the agency set out to turn the stigma of being a "chicken" into a value worthy of respect in this time of pandemic. The agency ran a social campaign on Facebook featuring visuals of conventional heroes like Superman, the Gladiator and Rambo donning a chicken suit doing house chores and working from home.


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Petronas: Give With All You’ve Got

 TV   MALAYSIA    May 05, 2020 21:56
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1cc96_0004.png&width=200Ensemble Worldwide, and PETRONAS have released this film, digital video and social campaign in conjunction with PETRONAS' #WeWishYouWell umbrella campaign that launched at the start of the Movement Control Order (MCO), aimed to spread positivity and lift national spirits. The video titled 'Give with all you've got', released in both English and Bahasa Malaysia, urges the public to show support to the frontliners of the COVID-19 crisis. The video sheds a spotlight on the efforts of medical staff, and acts as a rally cry for Malaysians to share ways of giving back to frontliners for their service.

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Coca-Cola: For The Human Race

 TV   MALAYSIA    May 04, 2020 21:44 (Edited: May 05, 2020 07:44)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/1a458_0004.png&width=200In celebration of International Workers' Day, Coca-Cola released a short film offering an ode to humanity and the human spirit in these challenging times. Titled "For the Human Race", the online film shines a spotlight on the spirit of humanity and generosity of people across the world amidst the current crisis and offers a tribute to universal hope, positivity and togetherness.
Agency: Merdeka LHS - Dentsu Group Malaysia.

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Autism: Talent Look At Me

 TV   MALAYSIA    April 15, 2020 11:01
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F32707.png&width=200In growing up, one of the very first things we learn about respect is paying attention to the people who are talking. And the most common expression of attention? Eye contact.But with over 300,000 Malaysians on the autism spectrum, the lack of ability to focus makes eye contact a mountain of a task.

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Marketing Magazine: Stay at Home

 OUTDOOR   MALAYSIA    March 30, 2020 12:58 (Edited: March 30, 2020 23:58)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/a6950_0000.png&width=200Day 11 of Movement Control Order in Malaysia. More than a few people flouted the order to stay home and over 400 were detained by the police. Working with Prof Harmandar Singh and outdoor media operator Visual Retale, Ted Lim quickly put these messages up along a major highway in KL as a public service campaign. This was a probono collaboration between Ted Lim (Dentsu APAC), Harmandar Singh (Marketing Magazine) and Visual Retale.

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Nando's Malaysia: Our Peri-Peri Chicken Burger, After 3-4 Mins

 PRINT   MALAYSIA    February 26, 2020 22:38
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FFeb%2Ftn_113036_1582697226_Screen+Shot+2020-02-26+at+2.png&width=200Fishermen Integrated has created this 0% preservatives, 100% tasty, it can't last long spot for Nando's Malaysia.
Agency: Fishermen Integrated

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AirAsia: The Boy & The Lion

 TV   MALAYSIA    January 20, 2020 18:31
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc61c9_0002.png&width=200AirAsia has released its Chinese New Year ad to usher in the festivities, casting fresh eyes on an age-old tradition - the lion dance, an integral part of Chinese New Year celebrations, bringing in the good and keeping away the bad. The 3-minute video conceptualised by AirAsia's in-house brand team, depicts a young boy's excitement as he travels to his grandmother's house for the festive holiday period.


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RHB Banking Group: Heart Baker

 WEB FILM   MALAYSIA    January 08, 2020 09:06
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F29b43_0001.png&width=200Created by FCB Kuala Lumpur, 'HEART BAKER' is the 11th edition in RHB Bank's Awakening the Challenger Within campaign and commemorates the upcoming Chinese New Year 2020 festivities. This edition sees the brand's challenger spirit manifested in ten-year-old Leah Choy, who is also affectionately known as Chef Leah with a Big Heart. Leah has been baking and selling cupcakes since she was four to raise funds for the treatment of her sister Adele, who suffers from cerebral palsy.


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DiGi: Footbraille

 INTERACTIVE   MALAYSIA    September 02, 2019 20:28
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F227a1_0000.png&width=200This new campaign out of Naga DDB Tribal for Digi Malaysia introduces 'Footbraille' where blind football players can "watch" football.

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Digi Raya: Reality Hero

 INTERACTIVE   MALAYSIA    July 12, 2019 22:16
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F97b10_0000.png&width=200For most, a meaningful Hari Raya is about forgiveness and strengthening bonds between loved ones. While that's all good and true, internet provider Digi chose to focus on the fulfillment of spiritual duties during Ramadan leading into Syawal. In a moving true story, a new film from Naga DDB Tribal and agency Motiofixo shows what happens when ill health robs you of the ability to fulfill that duty. Entitled 'Reality Hero,' the 5-minute video captures the journey of Md Zin's recovery from a major stroke suffered 6 months ago. Willpower, coupled with VR technology and powered by a great internet connection, enabled an uplifting story of the collaboration between technology and the human spirit.

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wwf: Your Plastic Diet

 TV & PRINT   MALAYSIA    June 13, 2019 20:55 (Edited: June 14, 2019 06:55)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2019/Jun/tn_105557_1560401548_credit card.jpg&width=200Did you know that we could be ingesting 5 grams of plastic per week on average? That's like eating one credit card a week. No one should be on a plastic diet. This is a crisis that can't be ignored. Governments must act now to stop plastic pollution. Agency: Grey Malaysia.

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RHB Banking Group: Progress Is For Everyone

 TV   MALAYSIA    March 21, 2019 10:31
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff2dc4_0001.png&width=200Encouraging people to pursue progress on their own terms is the call for action in RHB Group's new brand commercial. Created by FCB Kuala Lumpur, the film is the centrepiece of RHB's new brand campaign and recently refreshed brand image. The new film takes inspiration from RHB's highly regarded series of festive commercials that portrays the brand’s spirit through various Malaysian icons that have found success by defying the norms of culture and perceptions.

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Mini : How Cool

 TV   MALAYSIA    March 19, 2019 17:02
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6b364.png&width=200When MINI launched its MINI Connected range of intelligent services and apps in Malaysia, its agency Saatchi and Saatchi Arachnid eschewed the tech approach and recommended a very human touch instead. Three videos were produced, each one a mini movie in itself with key service/app integrated into the storyline.

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Pantene: Braids of Strength

 TV   MALAYSIA    March 07, 2019 20:11
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F35d50_0000.png&width=200Through sports, girls learn important life skills such as teamwork, leadership and confidence. But, by the age of 14, Girls are dropping out of sports at twice the rate of Boys. Launching on Women's Day, March 8th 2019, 'Braids of Strength' is the latest chapter of Pantene's #wanitabesi campaign. Through a unique partnership with Malaysia's largest sports and fitness chain, Fitness First, any women can gain free access to a new world of sport*.
Agency: Grey, Kuala Lumpur

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Kimball: Difficult Dinners

 TV   MALAYSIA    February 18, 2019 14:08
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F14b92_0001.png&width=200The films from Saatchi & Saatchi Arachnid are targeted at grass roots Malays in Malaysia, engaging them in the manner they respond most positively to: simple comedy. We found a way to merge the Kimball brand name with the Malay word 'boleh', which means 'can' or 'can be done', to create a new word, 'Kimball-leh'. The films revolve around slices of life of our target audience to show how we can elevate meals/food with Kimball sauces.

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Honda Sensing: Honda Game Tower

 AMBIENT & TV   MALAYSIA    February 13, 2019 23:44 (Edited: February 14, 2019 10:44)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/c2b26_0002.png&width=200A Honda campaign via Dentsu One, that uses shopping carts to showcase advanced safety technologies without jargon has resulted in over 7 million views. The 'Honda SENSING Cart' is an innovative reinterpretation of the ubiquitous shopping cart and was created by Isobar Malaysia and showcased in a TVC ad as well as the Kuala Lumpur International Motor Show 2018.

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AirAsia: The Perfect Lou Sang

 TV   MALAYSIA    February 06, 2019 21:13
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb46d6_0003.png&width=200Family is just like Lou Sang, always better together. AirAsia wishes you Gong Xi Fa Cai!

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Strongbow Apple Ciders: CNY ReFreshed

 INTERACTIVE   MALAYSIA    January 29, 2019 22:18 (Edited: January 30, 2019 09:18)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2019/Jan/tn_100024_Strongbow.png&width=200Strongbow Apple Ciders has launched its Chinese New Year campaign, created by Bonsey Jaden Malaysia, that features a playlist of refreshing sounds of the brand's much-loved apple ciders. For the first time, Strongbow is leveraging on the power of autonomous sensory meridian response (ASMR) technology to invigorate the festivity.


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Voice Of The Children: Likes and shares alone don't end bullying

 VIRAL   MALAYSIA    January 22, 2019 17:17
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F81ae6_0002.png&width=200There are thousands of bullying videos online because people love sharing them on Facebook to create awareness. But this increase in awareness hasn't led to a decrease in bullying, proving that the only way to end bullying is to help. So, since people love sharing bullying videos on social media, Leo Burnett Malaysia turned social media into a medium to host anti-bullying messages, where the often helpless victims taught viewers how to actually help. Because likes and shares alone don't end bullying. Learning how to help does.

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CIMB Malaysia Day 2018: Sound of A Nation

 INTERACTIVE   MALAYSIA    October 23, 2018 19:26
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fce3dc_0000.png&width=200Geometry Malaysia worked with CIMB, one of Malaysia's largest financial services providers, to ideate and develop the Sound of a Nation, a digital campaign that combines the biological signature of everyday Malaysians and the talents of the country's leading musicians to deliver a message of unity on Malaysia Day.

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Yayasan Chow Kit: My Happy Place

 WEB FILM   MALAYSIA    October 05, 2018 23:56 (Edited: October 06, 2018 09:56)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/17b37_0000.png&width=200This is a story about a man who is oddly happy in prison. And even when confronted with awful food, a broken tooth, intimate showers and a seemingly unbearable life in prison, he seems to be over the moon. But things take a turn for the worst when he is released from prison. A happy prisoner no more. Just a sad lonely free-roaming citizen. The audience soon have their questions to his oddity answered. He’s a stateless man who is denied access to basic rights like healthcare, education and jobs in the outside world. These are basic rights that even prisoners are entitled to. Agency: Leo Burnett

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Malaysian Mental Health Association: MMHA Mind Run

 INTERACTIVE   MALAYSIA    October 04, 2018 22:07
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FOct%2Ftn_97605_MMHA+Mind+Run.jpeg&width=200Universal McCann, IPG Mediabrands’ full service global media agency, alongside creative agency Ensemble Worldwide, have collaborated on a pro bono campaign in support of the Malaysian Mental Health Association (MMHA)’s upcoming Mind Run and Carnival. Collaborating closely with Astro, the six-week long campaign supports MMHA to raise awareness on mental health issues, and through the 2018 Mind Run and Carnival, bring forth conversations around this sensitive topic. The project started as one of the initiatives under UM Impact Day, a first-of-its-kind landmark global CSR event.

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DiGi: Merdeka Day - A Special Little Place

 WEB FILM   MALAYSIA    September 04, 2018 17:27
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9d678_0004.png&width=200Naga DDB Tribal Malaysia, DiGi and Directors Think Tank brings "A Special Little Place" to life for Merdeka (or Malaysian Independence Day). This year's Merdeka was a special moment for many Malaysians, because of the recent change in government through the national elections that had seen a peaceful democratic transfer of power. Widely seen as a change from a corrupt regime that had held power for almost 61 years, this Independence Day was viewed with hope and optimism, and many brands wanted to pay tribute to this national sentiment. How then to pay homage to Malaysia, with its diverse cultures, idiosyncracies, and quirks - a nation of food, people and a laid back can-do attitude? A nation where the modernity lives side by side with quaint back alley 'mamak' stalls? A nation where people come together to enjoy durian, sitting on the streets to do so? A nation that has sports figures who have dominated globally, but where people still go down to the local store market in shorts and flip-flops to chat to the local grocer?

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Laneige: The Sparkle My Way Facebook AR Filter

 INTERACTIVE   MALAYSIA    August 22, 2018 21:47
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FAug%2Ftn_96567_Screen+Shot+2018-08-22+at+7.40.38+AM.png&width=200Creative tech agency AliveNow has partnered with Kingdom Digital to build one of Malaysia’s first interactive Facebook augmented reality camera filters for top Korean makeup brand, Laneige. This is the first ever makeup-based Facebook AR filter in Malaysia as a part of Laneige's campaign promoting their Sparkle My Way limited edition collection. 'The Sparkle My Way Facebook AR Filter' lets users try on three different types of eye makeup, lipstick and blush from Laneige's new product range. Users can mix and match their selection and see which combinations they like the most and share their pictures and videos to get a chance to win these brand-new products from Laneige.

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Prudential Assurance Malaysia Berhad (PAMB): The Touch Wood Wood

 TV   MALAYSIA    July 25, 2018 22:55
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F82b10_0002.png&width=200Prudential Assurance Malaysia Berhad (PAMB) has partnered up with Bonsey Jaden to launch its latest digital campaign for PRUcancer X protection plan called 'UNSUAY'. Understanding that talking about cancer has never been easy, the campaign takes on a light-hearted and full-of-puns approach through the introduction of a spurious brand selling original products of the ‘Touch Wood’ Wood, 'Suay' Slapper and the 'Choi' Pin. The message is that the gesture of 'touch wood' or exclaiming 'choi' will not cover one's need during the time of need. ‘Superstition can’t cover you’.

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Bookxcess: Try Something New

 PRINT   MALAYSIA    June 19, 2018 08:41 (Edited: June 19, 2018 18:41)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/ac35a.png&width=200The illustrations depict well-known fictional characters trying something new, finding inspiration by reading outside their own genres. Targeting readers who do not usually buy books outside their familiar genres, cross-selling is crucial for Bookxcess, a bookstore that gets books in bulk. This helps boost sales for their lesser-known books, and not just the usual bestsellers that readers are already picking up. Agency: Leo Burnett, Kuala Lumpur.

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Tesco: The Unforgettable Bag

 INTERACTIVE   MALAYSIA    April 07, 2018 09:53 (Edited: April 07, 2018 19:53)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/253ba_0003.png&width=200In a new campaign designed by Grey Group Malaysia, Tesco Malaysia has launched 'The Unforgettable Bag' - a revolutionary new bag design that is the centerpiece of a campaign to help reduce single-use plastic bags, by encouraging customers to bring back their bags for every time they shop. 'The Unforgettable Bag' campaign is launched ahead of World Earth Day, which is celebrated on 22 April worldwide. Through this campaign, Tesco will be introducing a new reusable bag in three unique designs illustrated with endangered sea creatures: Each of the animal designs contain a barcode, which will provide customers a 20 cents rebate on shopping at Tesco when scanned, hence encouraging a culture of reuse.

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KFC: Claudia Sanders

 WEB FILM   MALAYSIA    March 09, 2018 15:23
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcec15_0003.png&width=200Society Malaysia and media agency Universal McCann (UM) have devised a unique campaign with KFC to commemorate this year's International Women's Day. Across various platforms and social media, instead of the well-known and beloved Colonel Sanders, the face of the day for KFC is Claudia Sanders. KFC Malaysia recognises that their people are the key of its continued success and this includes the women behind their counters and all around the organisation. For this year's International Women's Day, the team at Society and UM decided to bring to life Claudia Sanders, the lesser known woman behind KFC, to recognise her contribution to the well-loved brand.

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IPC Shopping Centre: The Mood Menu

 INTERACTIVE   MALAYSIA    February 20, 2018 11:39
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2018%2FFeb%2Ftn_92484_The+Mood+Menu.jpg&width=200With its recent redevelopment, IPC Shopping Centre is now proud to reveal its latest mobile application solution to ease every shopper's shopping experience and daily dilemmas. The IPC Shopping Centre mobile application is the first shopping centre app in the world that is developed in collaboration with music streaming giant, Spotify, to provide shoppers with suggestions on places to dine or drink at IPC through its ground-breaking food and mood-matching tool. Together with Spotify's rich user data, IPC Shopping Centre worked alongside world-renowned taste psychologist Professor Robin Dando of Cornell University to create 'The Mood Menu' - a food-and-mood matching tool based on a complex proprietary algorithm of human emotions and the effect on their sense of taste. Agency: Bonsey Jaden, Malaysia

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TRAVELOKA: Wander

 WEB FILM   MALAYSIA    February 07, 2018 14:14
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4eae0_0000.png&width=200See the world, with someone who means the world to you. Agency: Ensemble Worldwide

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