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Seen and noted
FealGood Foundation: Walls of Honor Pizza places are an important and inextricable part of New York Cityâs identity. And on the walls of many of these pizzerias, locals and tourists alike have become accustomed to seeing photos of notable celebrities, athletes, and cultural icons. As we approach the 23rd remembrance of 9/11, iconic pizzerias including Prince Street Pizza, Patsyâs, Julianaâs, Bleecker Street Pizza, Johnâs of Bleecker, and Paulie Geeâs Slice Shop are reimagining their iconic walls to showcase a different set of NYC heroes. For the week of 9/11, these pizzerias are dedicating their walls to 9/11 first responders. As many surviving first responders from 9/11 face ongoing medical complications due to their service at the World Trade Center, independent creative agency Rethink has partnered up with the non-profit FealGood Foundation to activate the Walls of Honor campaign, collaborating with NYC pizzerias to temporarily replace celebrity photos with photos of some of the many surviving 9/11 first responders who continue to be an integral part of NYC. This initiative will allow for customers passing through the shops to not only honour these men & womenâs heroic service by learning about their story, but also help donate to their ongoing medical care.VIEW THE CONCEPT  DoorDash has announced the launch of its new multi-platform campaign, âFan Coach,â a series of comedic pieces that spotlight Coach Belichick giving advice around fansâ biggest game day quandaries around what to order, Fantasy Football, making wings, and more!VIEW THE SPOT  In October of 2022, Farm Journal Studios launched a new original web series in partnership with its clients at Nutrien Ltd., the worldâs largest provider of crop inputs and services, and the brandâs retail division, Nutrien Ag Solutions. Entitled âLeading the Field,â the series set out to highlight Americaâs farms and farmers with the goal of better connecting consumers with the vital sources of their food.VIEW THE SPOT  The story revolves around Mr Magdy, the owner of a medium-sized company, who falls into the trap of overthinking the various expenses of the company to the point of madness. The solution comes in the form of a CIB Visa credit card, which offers him a wide range of benefits that help solve his companyâs problems.VIEW THE SPOT  In Colorado, the competition for skiers and snowboarders is fierce, with numerous resorts offering diverse options based on convenience, terrain, and pass holder limitations. Many pass holders have a multi-resort pass, and will hold out using it until the spring, when the snow is considered at its âbestâ Arapahoe Basin, Colorado's Premier Ski and Snowboard Area, tapped its creative agency of record, Cactus,VIEW THE SPOT  Did you ever question why thereâs sometimes up to 20 ingredients on the packaging of your supermarket bread? Seems a rather excessive for something weâve been making with a just handful of ingredients for centuries. Or why some loaves are still pumped full of performance enhancing preservatives? It would seem that the breadâs wellbeing is more important than your own. Bakers Delight, family-owned bakeries are here to keep it real for Australian shoppers.VIEW THE SPOT  Swiggy Instamartâs latest ad features a groom getting kidnapped and packed for delivery by Swiggy delivery boys. He is soon deposited back to his wedding once the delivery boys get a message from HQ: Itâs a typo- Broom. Not Groom. VIEW THE SPOT  We turn blood donation into a heroic act, saving lives at the exact moment of the accident.VIEW THE 3 ADS  Not sleeping at night has its consequences. The mind does not register the memory and causes you not to think and act clearly. That brings consequences like losing valuable objects or as already famous images of children who were forgotten to ride in the car. VIEW THE AD Amnesty International: Scan The Scar In 2022, over 105,000 girls aged 10¬â19 gave birth. For Amnesty International South Africa, this is a âcrisis that cannot be ignoredâ. To this end, they, in partnership with Joe Public have launched their most recent campaign, #ScanTheScar.VIEW THE AD Ikea : Save the World With A Pillow Sleep More Today more than ever we have to do everything we can to take care of the environment, and every action we take can make a big difference. but what if we could make that difference from the comfort of our homes? Well, it's possible, we find that getting a little more sleep can give our planet a break.VIEW THE 3 ADS KidsCan: Kids Cant Wait Currently, more than 10,000 children across New Zealand are waiting for support from KidsCan, the largest waitlist in the charity's history. To drive donations, we had to make this crisis tangible. We transformed the front page of our national newspaper, replacing the usual news story with the locations and ages of children on the waitlist, making the stark reality of KidsCanâs situation impossible to ignore.VIEW THE AD Coca Cola: Message In Bottle Concept:In a world where burnout and silent quitting are getting more and more common in the business vocabulary, we created - "Message in a Bottle". Imagine if today you could talk to yourself from the beginning of your career? What would your younger self say? Would they help you rediscover the energy, passion and aspirations you had at the very start. Would they remind you of something you have forgotten? VIEW THE AD  For Children's Day, we show their imagination through play and creativity with our products. They turn a household object into something unique. Let's awaken our inner child with them to live thousands of adventures.VIEW THE 3 ADS Extra Flamin Hot: Ashley Roberts Two weeks on from her very public red carpet sweat shaming, Pussycat Doll Ashley Roberts, has had the last laugh, it seems. The Heart Radio breakfast DJ has become the - very sweaty - face of Extra Flaminâ Hot snacks. As a brand proud of the physical reactions its spicy snacks stimulate, Extra Flaminâ Hot seized on the opportunity to celebrate what is a perfectly natural response to heat - by signing the sweaty star up to be the brandâs new dewy ambassador. VIEW OUTDOOR  Port Adelaide Enfield (PAE) is one of South Australiaâs largest council districts encompassing 52 suburbs and over 135,000 residents. A new brand positioning was launched that captured the spirit of PAE through the many locals who are unique as the district itself. An extensive outdoor campaign included bus shelters, billboards, supersites, retail and business precincts. VIEW 3 OUTDOORS Farmers Union: Tub Aware In Australia each person throws out more than $2000 worth of food a year, most of which could have been eaten such as fruit, vegetables and leftovers.Farmers Union Greek style yogurt has the flavour that can go with anything and makes everything delicious. VIEW THE CONCEPT VIEW OUTDOOR VIEW THE ADS  Meals on Wheels has delivered millions of meals to South Australians over the decades, thanks to the volunteers who cook and deliver the meals. This radio campaign was created to recruit new volunteers, who will keep the wheels turning around the state.PLAY THE 3 SPOTS Hansa Pilsner: Whats GucciEvery beer brand is trying desperately to win over the 18 â 30-year-olds. Their advertising is steeped in Gen Z lingo and the latest fashion trends. Hansa Pilsener isnât about that life and have set out to differentiate themselves as the beer that speaks to the older generation, the plus 30s. PLAY THE 3 SPOTS Squirrel : Wake Up To The Squirrel Effect Squirrel has partnered with Special New Zealand to launch its new campaign and brand platform which challenges New Zealanders to wake up from their money slumber, so they can reach their goals faster. "Wake Up to The Squirrel Effect!" is the rallying cry from a cheeky little red squirrel called Bernie. VIEW THE SPOT  Israel Olatunde is Ireland's fastest man. He holds two national records: 100m (10.12) and 60m (6.57). To welcome him to the FULFIL team we created this ad. This 6.57 second ad to be precise.VIEW THE 2 SPOTS  The NGO Bandeiras Brancas, renowned for its campaigns against pedophilia and alcoholism, and with over 20 international awards, has launched a new campaign aimed at raising public awareness about the importance of preventing and combating issues that affect children, adolescents, and society as a whole.VIEW THE SPOT Qantas: The Spirit Of Us Kiwis and Aussies are rivals on the sports field, but when we travel, weâre arm in arm. There's a spirit that comes from exploring the world together. So, to relaunch Australian airline Qantas in the New Zealand market, we told a real-life travel love story between a Kiwi and Aussie.VIEW THE SPOT  Iced coffee, perfume, free delivery and member perks? Sign up to Deliveroo Plus and start living that Plus life.VIEW THE SPOT Liquid Death Yeti: Life Sized Casket Cooler Introducing a life-sized casket for death-sized beverages: The Casket Cooler from Liquid Death x YETI. Featuring Triple Foam ColdCell technology, once you fill this one-of-a-kind giant casket with ice and Liquid Death, it will become the life of any party. But when we say "one-of-a-kind" we mean it. We only made one Casket Cooler for sale. So place your bid now. VIEW THE CONCEPT  Unlike other vacation rentals, Vrbo only offers whole homes so you don't have to awkwardly share your vacation rental with an overbearing host like recently retired head coach Nick Saban.VIEW THE 5 SPOTS  On 25th January this year, integrated marketing agency MullenLowe was crowned winner of The Creative Shootout 2024 at BAFTA London. A creative team from the agency has since been working with Creative Shootout Charity of the Year 2024, Carers UK, on a major new campaign which will go live across multiple channels this week. Following insight that many carers believe their actions are simply a natural part of family life, MullenLowe developed the strategic direction VIEW THE SPOT  National Grid has today unveiled a major new campaign to drive awareness of The Great Grid Upgrade, the largest overhaul of the UK electricity grid in generations. The campaign, which includes a new 40-second film, was developed in partnership with M&C Saatchi UK. VIEW THE SPOT Ministry For Primary Industries: Trust Test When a restaurant or takeaway shop fails a food safety check, they risk losing consumer trust â and the revenue that comes with it.. So to encourage food businesses to get up to speed on food safety standards, and improve pass-rates on food safety checks, VIEW THE SPOT  The latest work in the "Pre-Owned in a class of its own" campaign for Toyota Certified Pre-Owned vehicles.VIEW THE SPOT AutoTrader: Tell NZ About Your Car Time to upgrade your car (or maybe your boyfriend)? Forty years since the first AutoTrader magazine was published, the iconic Kiwi business has re-branded and re-launched with a new campaign "Tell New Zealand About Your Car".VIEW THE SPOT NIB: Running Australian health insurer nib has just launched its new brand campaign âPotentially Amazingâ created by Dentsu Creative, designed to reposition nib as a total health partner for its members.VIEW THE SPOT PLAY THE 2 RADIO SPOTS Fujifilm: [Mind]ography - The World's First Printed Memories "This is literally cutting-edge, mind-reading research."- Dr Paul Scotti, Research Scientist.Fujfilm INSTAX is proud to present [Mind]ography, the world's first memories printed straight from the mind.[Mind]ography is an experiment that sits at the intersection of science and art. Lead by a team of experts, the memory reconstruction process combined fMRI brain scans and cutting-edge machine learning to literally reconstruct memories from the mind of Nicole Toum, a support worker from Sydney.VIEW THE SPOT Paralympics: We'll Give You Something To Talk About Animal traffickers too often evade detection. Australia's Wildlife Crime Research Hub creates smarter detection technologies, making smuggling much easier to spot.VIEW THE 3 ADS  In our most groundbreaking campaign to date, we pushed the boundaries of creativity by harnessing the power of artificial intelligence and meticulous Photoshop retouching. We envisioned a deep connection between the car and its driver, brought to life through a stunning series of split images that fuse the futuristic with the personal. On one side, the Escape, Ranger Raptor, Expedition, and Explorer are showcased in visionary landscapes, VIEW THE AD Four'N Twenty: Just Eight Over the next 4 weeks, 8 elite Finalists will do battle in a bid to become the AFL Premier. As ravenous as those 8 teams will be, fans too will be hungry for football and for their "final meal": Four'N Twenty. Players and fans alike just can't get enough at this time of year.VIEW THE AD VIEW OUTDOOR  Through their 'It's Playtime' brand platform, Virgin Media brings moments of 'Play' into everyday life through entertainment. To transform the mundane daily commute, Virgin Media turned a traditional print ad into an interactive experience, showcasing movies available through their service and turning the mundane into a moment of play.VIEW THE AD DoorDash: Replacing Gold With Yeld Replacing the words we can say to look like those we can't.DoorDash is supporting the supporters, all 5 million Kiwi sports fans, by offering $1 deals every time NZ wins a medal. But there are strict branding guidelines surrounding the games we canât name. So we created an OOH campaign to give the impression of breaking the rules. Even though we didn't.VIEW 3 OUTDOORS  Driving at night without warning can be extremely dangerous. Many accidents on the road happen because drivers fall asleep at the wheel putting their lives at extreme risk> This campaign is to raise awareness that something as simple as a cup of coffee can do a lot for you.VIEW THE AD « First « Previous Next » Last » 1419 of 1418 |
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Paralympics NZ 2024 campaign.