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Seen and noted

McDonald's:25 Years

 PRINT   PORTUGAL    May 26, 2016 17:23 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2016%2FMay%2Ftn_79800_Cola.jpg&width=200Print campaign to celebrate McDonald's anniversary in Portugal. 25 years making every meal a happy meal.

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Puerto Rico: Crisis Island

 INTERACTIVE   PUERTO RICO    May 26, 2016 17:18 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbb7d5.png&width=200Background: Puerto Rico's financial crisis has generated a landslide of bad online & offline publicity. Our client the Puerto Rico Hotel & Tourism Association was worried about the effect this negative publicity could have to the country's morale and to the global perspective of the island specially during it’s high season. The challenge was to shift the online conversation about our island with a social initiative that would gain back Puerto Rico's paradise status.Agency: Synapse Social, Puerto Rico

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Microsoft: Posture Scanner

 AMBIENT TV   SWEDEN    May 26, 2016 17:15 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb7e27_0000.png&width=200JMW Stockholm and Microsoft placed a real time-posture scanner in the down town business district of Stockholm. To get stressed out, high performing, mobile workers to stop and think. And learn how to carry right. And light. This is what happened.

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Moyai Support Centre: Homeless Bed Collection

 AMBIENT TV   JAPAN    May 26, 2016 17:13 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F97450_0000.png&width=200The Moyai Support Centre for Independent Living has launched the "Homeless Bed Collection." Agency: Ogilvy & Mather Tokyo

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K9 Friends: Talent For Hire

 DIRECT MARKETING   UNITED ARAB EMIRATES    May 26, 2016 17:09 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbd04c.png&width=200Shelter dogs are usually portrayed in a negative way. By simply changing their image Saatchi & Saatchi UAR changed peoples perception of shelter dogs. We started an online 'Talent for Hire' service where the dogs could be showcased in their true light.

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Samsung: Extreme Power

 PRINT   COLOMBIA    May 26, 2016 17:06 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2016%2FMay%2Ftn_79787_Extreme+power1.jpg&width=200Lapizdebits, Bogota has released this print campaign for Samsung.

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Pilao Coffee: Look Left

 PRINT   BRASIL    May 26, 2016 17:02 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2016%2FMay%2Ftn_79767_LookLeft.jpg&width=200Print from JWT, Brasil for Pilao coffee

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McDonald's: 4000 Friends

 TV   USA    May 26, 2016 16:56 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/275c3.png&width=200Burrell Communications is skilled at crafting commercials with a brand message grounded in real-life situations that strike a chord with their target market. The award-winning agency pioneered the approach in the '70s, coining it 'positive realism,' introducing a genre of storytelling that sparked a new trend in advertising, and continues to strengthen the connection between brands and consumers three decades later.

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Kampgrounds of America : The Yellow Sign

 INTEGRATED   USA    May 26, 2016 16:51 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Faa568_0001.png&width=200Denver agency LRXD has created "What's Happening Now Behind the Yellow Sign?" an integrated advertising campaign for Kampgrounds of America (KOA) that targets ad creative to specific day parts (morning, afternoon, evening). The ads correspond to camping activities viewers could be experiencing at that time.

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Jack Links: Beefcake

 TV   USA    May 26, 2016 16:35 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd8a32.png&width=200Cutting Room, NY editor Chuck Willis teams up with Mekanism to save innocent bystanders from the effects of illogically hungry individuals in the hilarious campaign "Hangry Hacks" for Jack Link's.

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Intel: Bees With Backpacks

 AMBIENT TV   USA    May 26, 2016 16:31 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Feca07_0000.png&width=200The bees are dying. By putting micro-sensors on bees an #IntelEdisontechnology in their hives, one of the world's greatest minds is hoping to save them from extinction.

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Kit Kat: Staring Contest

 AMBIENT TV   BRASIL    May 26, 2016 16:27 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff2a94_0003.png&width=200JWT, Sao Paulo and Kit Kat have created the "Virtual Staring Contest", which is a game with just one rule. If you laugh, you lose, but if you don't laugh your rewarded with a free Kit Kat.

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KolcraftContours: Baby Stroller Test

 AMBIENT TV   USA    May 26, 2016 16:24 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe4ae4_0000.png&width=200Kolcraft and Contours know that babies can tell us what they like, so we created an exact, adult-sized replica of one of our best selling strollers to show parents just how comfortable Contours strollers are for their babies. Agency: FCB Chicago.

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Snickers: Hungerithm

 INTERACTIVE   AUSTRALIA    May 26, 2016 16:20 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/62ca4_0001.png&width=200The Internet gets a little angry when it's hungry. So SNICKERS Australia and Clemenger BBDO Melbourne created a hunger algorithm that monitors the mood online. Now, when anger goes up, prices at 7-Eleven in Australia go down. Get your own low priced bar at www.Snickers.com.au

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The Daily Times : Free My Voice

 INTERACTIVE   SINGAPORE    May 26, 2016 16:18 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9b748_0000.png&width=200Grey Singapore has released this interactive campaign for The Daily Times titled "Free My Voice."

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Thai Health Promotion: Helpmet

 INTERACTIVE   THAILAND    May 26, 2016 16:14 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa32ae_0000.png&width=200The Thai Health Promotion Foundation has created "Helpmet' the world's first motorcycle helmet that can detect a serious head impact and call for help when riders may be unconscious. Agency: BBDO Bangkok.

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The Noite: Ad Button

 INTERACTIVE   BRASIL    May 26, 2016 16:12 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Feb71f_0000.png&width=200Normal people just skip the ads on youtube. But what if they had another option? To promote "The Noite", a hit comedy show in Brazil, we launched an all new button on youtube ads.

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One For The Boys: The Difference

 TV   UK    May 26, 2016 16:03 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/8e627_0001.png&width=200New campaign film for male cancer charity 'One For The Boys' which aims to encourage men to talk about their health concerns and gain the support of loved ones when suffering from all forms of cancer. While there's a happier outcome for the protagonist in the film, over 85,000 men die of cancer in the U.K. every year and one in four are not diagnosed until symptoms are advanced. Featuring Samuel L Jackson.

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Katana Josef Theatre

 WEB FILM   HUNGARY    May 26, 2016 13:09 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3adbc_0002.png&width=200Y&R Budapest wen film to promote the Katona Josef Theatre

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Salvation Army: Poverty Isn't Always Easy To See

 AMBIENT TV   CANADA    May 26, 2016 10:02 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9ca29_0000.png&width=200"Poverty Isn't Always Easy to See." So Grey Canada and the Salvation Army held an open house to reveal that 1 in 5 households pay more than they can afford to keep a roof over their heads.

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Blanco de Olhos: Monkey

 PRINT   BRASIL    May 26, 2016 09:59 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2016%2FMay%2Ftn_79818_Monkey.jpg&width=200Print ads from Y&R Sao Paulo for the Sao Paulo Hospital's Eye Bank

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Optus Small Business: Thorpedo Pool Cleaning

 WEB FILM   AUSTRALIA    May 26, 2016 09:39 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/12414_0001.png&width=200As part of the Olympics for Small Business, Optus are giving away four trips to Rio 2016. It's a prize is so good even Olympic champion Ian Thorpe's started a small business to win it.

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Peugeot: Better Sensations

 TV   FRANCE    May 25, 2016 15:25 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff6334_0000.png&width=200BETC Paris has released this spot for Peugeot during the French Open, which reveals the story behind Novak Djokovic's vocation. Needless to say, it's about Better Sensations."

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RSPCA QLD: Operation Wanted

 TV   AUSTRALIA    May 25, 2016 15:22 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8a562_0000.png&width=200Engine takes a less sterile approach to RSPCA QLD's 2016 Operation Wanted campaign. Engine has teamed up with the RSPCA for a second time to deliver Operation Wanted RSPCA QLD's annual desexing campaign. Made possible by over 175 Queensland vets the "desexify your pet" campaign encourages cat and dog owners to take advantage of the promotion, and do their part in reducing the number of unwanted litters in Queensland.The campaign from Engine Group was launched via a multi-faceted media buy including TV, radio, digital and social.

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Mars:14 Years

 TV   BRASIL    May 25, 2016 15:18 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F97c0b_0002.png&width=200It's common to hear stories of people who, when they discover they only have a short while to live, start living as if each day were the last. These people start seeing things with fresh eyes, living happily, taking advantage of each second, doing as they please and treating everyone wonderfully. In short: they start living intensely, just like dogs do.Agency: AlmapBBDO, Sao Paulo

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Aqua Carpatica: Purity Test

 DIRECT MARKETING   ROMANIA    May 25, 2016 15:14 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F32a24_0003.png&width=200Nitrates are an invisible threat in the water we drink, caused by intensive farming which uses tons of chemical fertilizers.To show the level of Nitrates in the drinking water, the water brand Aqua Carpatica created The Purity Test. This is a little paper strip which tells the Nitrate content when dipped in water.In online, users were encouraged to take the cause even further: test the water they drank whether lake water, tap or spring water and then share the results on the Nitrate map, for everyone to see. Agency: Cohn&Jansen JWT Romania

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Mani Bhavan : Spiritual Man

 PRINT    May 25, 2016 15:10 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2016%2FMay%2Ftn_79753_01_Spiritual_Man.jpg&width=200The Mani Bhavan Gandhi Museum is one of the most important historic buildings in India. It is the very house where Gandhi lived and planned his campaigns of non violent resistance that brought our independence. The house is now preserved as a museum. Despite its massive historic importance to our nation, awareness is low, especially among millennials. The museum asked us to embark on a campaign which would raise awareness and attract more young visitors to the museum.Agency: Ogilvy & Mather, Bangalore

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Dairy Farmers Of Canada: Goodnight Canada

 TV   CANADA    May 25, 2016 14:38 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5628a_0002.png&width=200A well-slept Canada is a healthier Canada. And Dairy Farmers are committed to creating the healthiest Canada possible. And, of course they know a thing or two about getting a good night’s sleep.To champion the cause of sleep, Dairy Farmers of Canada created Projectsleep. Across all mediums Projectsleep seeks to raise awareness of Canada's sleep problem and provide solutions for those looking to get a better night’s sleep.Agency:DDB, Toronto

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JD Decaux: The Mistake

 DIRECT MAIL   BELGIUM    May 25, 2016 14:31 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F17313.png&width=200JCDecaux sends out the worst mailing ever in the history of direct mail.
This year, JCDecaux, well-known for their 2m2 billboards, caused a bit of a stir amongst advertisers. JCDecaux sent out a direct mail to tell them about their outdoor opportunities. Every advertiser received a miniature 2m2 billboard featuring one of its own ads. Thoughtful. Except they made a huge mistake, one you’d never want to make with your clients.Agency: BBDO, Belgium

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Electronic Arts: Winter Sports Enthusiast

 TV   USA    May 25, 2016 14:23 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7d169_0002.png&width=200A man finds escape from his wife’s boring television show in a game of Bejeweled Stars. He matches a set of tiles and suddenly everything around him changes. His gauche apartment is transformed into curling arena, lit like a disco dance hall. His wife and dog furiously sweep the ice as he rides a giant curling stone toward a goal. Team One for client, Electronic Arts

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Sao Paulo Government : Malu Moletown

 WEB FILM   BRASIL    May 25, 2016 14:17 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7cd8b_0001.png&width=200The centerpiece of the campaign is a short animation for movie theaters and internet, which tells the story of Malu Moletom: A girl who lives in a city where everyone wears all the clothes they have, all at the same time. Nobody realizes that having so many clothes is excessive. On top of that, every night, when the sun goes down, mysterious earthquakes threaten this place. Agency: Lew Lara TBWA

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Asics: Want It More

 INTEGRATED   AUSTRALIA    May 24, 2016 15:50 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F71884_0000.png&width=200To celebrate the launch of the new look Wallabies Jersey and drive local rugby centric relevance of the global brand proposition "WANT IT MORE" ASICS via Infinity Squared Australia has launched integrated campaign to act as a call-to-arms encouraging all Wallabies fans to "Pull On The Gold" this international rugby test season.

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Coca Cola: That's Gold

 TV   CHINA    May 24, 2016 15:46 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fdea5b_0002.png&width=200McCann Worldgroup China has released this spot for Coca-Cola.

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Verizon: Audition

 TV   USA    May 24, 2016 15:45 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Feee9d_0001.png&width=200Kenneth, Jenna, and Frank fall victim to a bad streaming experience. Which you wouldn't have to look at if you used Verizon. Agency: Wieden + Kennedy, New York.

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Carlsberg: Revolution

 TV   NETHERLANDS    May 24, 2016 15:31 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/5c0e7_0000.png&width=200Fans of all nations are storming the streets for their right to great football and Carlsberg wants you to join the "Revolution." The streets of France have been taken over by La revolution. Crowds from every provenance are gathering to the sound of the vuvugle. Old acquaintances and new comers, all united by the burning passion for football. Agency: 72andSunny, Amsterdam.

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Marks & Spencer: Adventures In Rhythm

 TV   UK    May 24, 2016 15:28 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1e7d2_0001.png&width=200This is the second ad of the M&S Summer Food campaign, titled "Adventures in Rhythm." The spot was launched today via RKCR/Y&R, London.

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Kia Motors : Work Blind Spot

 INTERACTIVE   BRASIL    May 24, 2016 15:26 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7534e_0004.png&width=200The idea was inspired by one of the technological innovations of Kia cars, called Blind Spot a feature that identifies vehicles that are outside the drivers field of vision.With this in mind, the creative duo responsible for the account decided to replicate this experience digitally, and designed a plugin for Google Chrome browser.This plugin's main feature would be to protect the user from "screeners" people who can never resist looking at the screens of others to see what they are doing.Agency: MoMa, Sao Paulo

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Thomas Cook Airlines:Cats On A Plane

 TV   UK    May 24, 2016 15:22 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/b9607_0000.png&width=200Digital and creative agency, Catch, is today announcing its latest digital campaign with Thomas Cook Airline, entitled #CatsOnAPlane. The campaign, which launches as part of a wider advertising initiative for Thomas Cook Airlines in both the UK and Germany, aims to highlight the airline's belief that customers "deserve better" when flying on their hard-earned holidays. #

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Volkswagen Tiguan: The Big Arrival

 TV   UK    May 24, 2016 15:20 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fdb050_0000.png&width=200Volkswagen has launched a major campaign for its forthcoming new Tiguan SUV showing that with its new styling, features and cutting edge technology it is possible to make even the school run cool. "The Big Arrival', created by adam&eveDDB

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HP: Magic Words

 AMBIENT TV   BRASIL    May 24, 2016 15:16 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F95f43_0001.png&width=200Think about a country that has more than 13 million illiterate people. How many stories go unwritten and how many memories would be lost? HP core is technology and technology needs to be used to empower people. So, we developed an innovation using Google Speech API that captures stories through speech, transforms it into text and prints it in real time.Agency: AlmapBBDO, Sao Paulo

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