 |
Seen and noted
 New campaign for FiOS Quantum TV, starring Craig Robinson, famous for his role in the TV show, The Office, and hit movies like This Is The End. Agency: McCann VIEW THE WHY NOT SPOT VIEW THE SHARING SPOT  The Red Brick Road UK have developed a new brand campaign for the updated Suzuki Swift model line-up. VIEW THE SPOT #BringBackOurGirls: Naomi Zakariya 100 days ago, over 250 school girls were kidnapped by Boko Haram, the deadly Islamist terrorists who proclaim that Western education is forbidden. Despite the hashtag activism and the global buzz, the girls are still under captivity. Boko Halal, a guerrilla styled collective that advocates that book is virtuous, uses this campaign to remind everyone of the grave danger the little girls are facing in the thick forest of Sambisa, North East Nigeria. VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  A drive in the New 2014 Polo is quite indescribable. In fact, very few things feel as good. This is the premise behind DDB Mudra West's latest Volkswagen commercial for the Indian market. The idea was born out of drawing parallels to the few moments in life that feel as good. the film illustrates the story of two brothers. The younger of the two always gets the raw end of the stick, as he ends up with all the 'hand-me-downs' from his cooler older sibling.VIEW THE SPOT Peanut Butter Cheerios: Dadhood General Mills was ready to launch Peanut Butter Cheerios in Canada, and we were asked to create excitement for the new product. With modern families sharing the responsibilities of parenting more equally, we decided it was time to talk to dads.We declared Peanut Butter Cheerios the Official Cereal of Dadhood because like dads, it falls smack dab in the intersection of awesome and responsible. Tribal Worldwide Toronto promoted this claim through video social media with the hashtag, #howtodad, which led consumers to a Tumblr site filled with content that championed the unique way dads parent.VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT VIEW THE FOURTH SPOT VIEW THE FIFTH SPOT DPPD Missing Persons Unit: Blind Date OneWG, Brazil has created dating profiles of missing people throughout Brazil. When one of these profiles is selected the user is informed that, that person was missing and asked to contact the DPPD Missing Persons Unit if they had any information about them.VIEW THE CONCEPT Skol: Soundspot Skol launches a music startup new project that uses technology to tag music in places. Soundspot, created by F/Nazca Saatchi & Saatchi for the Brazilian beer brand Skol.VIEW THE CONCEPT Kleenex: Camper Van Art See how we turned a dirty van into a stunning piece of art using just a box of Kleenex. Illustrator Rob Hunter and Artist and Director Kyle Bean from BlinkInk beautified the back of a camper van with just a few of the countless reasons to keep a box of Kleenex handy this summer, from sun cream and sweat, to spills and sniffles. So pick up a box of Kleenex before 30th September 2014 and you could win a camper van for a week or for keeps. Where's your Kleenex when you need it? Agency: JWT London.VIEW THE CONCEPT Bear Naked Granola: Urban Surfing Bear Naked Granola is "Urban Surfing" down the streets in San Fransisco on their 260 foot water slide.VIEW URBAN SURFING OUTDOOR VIEW BEHIND THE SCENES OUTDOOR  Study after study shows that a generation of kids are growing up without experiencing nature the way we did as kids. And the issue is especially pronounced in low-income areas. That's why we organised a surprise field trip for the kids at the Boys & Girls Club of West Scarborough.Tribal Worldwide Toronto hoped their authentic reaction to the experience would help trigger the desire in others to get back out there and discover nature again.We also created a complementary website that houses simple content ideas and a Park Finder feature designed to help people get off their computers and devices and get outside. VIEW THE SPOT  A short branded online documentary from Frank Content Canada showing one woman's experience with the Muse.VIEW THE SPOT  Beer shampoo believes that every man is entitled to buy his own manly Beer Shampoo for his âmanhairâ. While every man would be tempted to, there was a practical barrier. In most cases, the lady of the house reserves the first right to the shopping cart. Hence, it becomes critical for the brand to encourage the lady of the house to buy into Beer Shampoo. This communication by Publicis Worldwide was developed as a tool to warm up the lady to the needs of her man.VIEW THE SPOT Tennis Australia: Mark of a Champion case study The Australian Open is a global tennis event watched by an audience of 350 million. To celebrate Australian tennis on the world stage, we immortalised one of the greatest players of all time, Rod Laver. The 'Rocket' has won more Grand Slam titles than anyone in history. We handed him a racquet to create a series of artworks - his "brush" an old wooden racquet, his "canvas" a white studio. Each artwork embodies the true mark of a champion. The unique pieces were bestowed on the worldâs foremost tennis dignitaries, auctioned for charity and ultimately 1.7 million Australians viewed the film, raising the profile of this Grand Slam tennis event.VIEW THE IDEA Carlton Draught: The White Can Returns Carlton Draught in Australia celebrates 150 years with the release of its replica 1970s can. The campaign is backed by a re-release of a 1970s tvc. The ad was originally created by George Patterson adapted by Clemenger BBDO, Melbourne.VIEW THE SPOT Yalumba: For the love of wine In its 165th year Yalumba, Australia's oldest family owned winery, is presenting a fresh new advertising campaign that captures the essence and philosophy of this iconic brand. The campaign has been developed by Adelaide creative agency kwp! Advertising.VIEW THE CONTROL FREAKS AD VIEW THE BLENDING HISTORY AD VIEW THE FAMILY TREE AD VIEW THE TOMORROW'S BOTTLE AD VIEW THE BLENDING HISTORY SPOT VIEW THE CONTROL FREAK SPOT VIEW THE FAMILY TREE SPOT VIEW THE TOMORROW'S BOTTLE SPOT Cancer Council Australia: Buy my Barina Australian adman David Johns is selling his old car via Twitter. The 1999 Holden Barina will be auctioned for the charity Cancer Council Australia. Johns created this epic video to sell the car.VIEW THE CONCEPT  Jeep Australia is continuing its long-running 'I bought a Jeep' campaign with the latest 'Clifftop' execution created by Cummins & Partners, Melbourne.VIEW THE SPOT Google: Google UK Impact Challenge Google has released an integrated campaign, including an online spot, online media and website, for the Google UK Impact Challenge. Hundreds of applications from charities were received and a shortlist of 10 finalists are now guaranteed to receive a £200,000 grant as well as mentorship and training from both Google and Nesta. The public now vote on who will receive the full £500,000 funding. Vote here: https://globalimpactchallenge.withgoogle.com/uk2014VIEW THE CONCEPT  There's a page for everything in the new IKEA catalogue. Agency: Leo Burnett Toronto.VIEW SON OUTDOOR VIEW PREGNANT OUTDOOR VIEW IN LAWS OUTDOOR VIEW RENO OUTDOOR VIEW BOY OUTDOOR  KFC launch a TV, out of home and social media campaign to promote the new Great American Bites range. The campaign invites people to taste the adventurous spirit of the States that inspired three new flavours. The film, created by BBH LondonVIEW THE SPOT Petronas : First Day of Raya Leo Burnett Malaysia has launched its Petronas Hari Raya campaign to celebrate the upcoming Aidilfitri celebration. The web film entitled Ke Pangkuan Bonda features a seamless journey of a family in welcoming Aidilfitri celebration and is accompanied by timeless classic song Suasana Hari Raya, which has been rescored to give it a fresh new spin. Set around a humble kampung house, this film takes us through the growing years of a small family and their young daughter on the eve and the first day of Raya.VIEW THE SPOT  Listening to music is an experience. You want to feel like you are right there next to the bands and artists you love. We wanted to translate that feeling with an image that couldn't go by unnoticed. So Talent Sao Paulo decided to shape listeners like microphones and put them up-close their favorite musicians.VIEW THE ROCK AD VIEW THE POP AD VIEW THE RAP AD  Join Kimpton Hotels' Karma rewards program because a half-man half goat has organised everything perfectly.Agency:Portal AVIEW THE WELCOME SPOT VIEW THE GIN SPOT VIEW THE HELLO SPOT Land Rover: Bottle CapColgate: The Sweetest Treat For Colgate Toothpaste the objective was to revitalize the habit of brushing after eating. The target audience was mostly young adults, on-the-go, who tend to consume sweet snacks at any time as a way to keep energized. They buy this food at the spur of the moment when they feel a craving. The Colgate brand promise of long-lasting anti-cavity protection has given them permission to be less careful about their oral care. The idea was to sample the product just at the moment when it was more relevant. Sample toothpaste tubes were placed inside vending machines and they came out when someone bought a sweet snack.Agency Y&R Puerto RicoVIEW OUTDOOR Walls: Jury Wallâs global strategy is simple: Say goodbye to everything serious. DDB Puerto Rico decided to highlight those serious moments when life surprises us with bad news and transform them into ice cream wrappers. However miserable a traffic ticket, a denied loan or a jury duty notification might be, the moment can always be saved with ice cream. VIEW THE JURY AD VIEW THE TICKET AD VIEW THE LOAN AD Quinta da Padrela Grande Reserva: Lizard Y&R Sao Paulo print campaign for Quinta da Padrela VIEW THE LIZARD AD VIEW THE SEAHORSE AD VIEW THE WHALE AD  Never mind the World Cup loss "Tomorrow Starts Now". Nike celebrates the outstanding athleticism of Brazil as attention turns to the 2016 Olympics. Agency: Wieden Kennedy Sao PauloVIEW THE SPOT Toyota: Jungle Wakudoki Dentsu Aegis Network has launched Toyota's first completely digitally-led campaign, Wakudoki, across eight Asia-Pacific markets - India, Indonesia, Malaysia, Pakistan, Philippines, Singapore, Thailand, and Vietnam to cultivate a youth fan base for Toyota. Featuring popular Japanese dance group World Order, the first installment of the campaign - a dance video titled "Jungle Wakudoki" - garnered over 200,000 views on YouTube within a few days of going live. The Wakudoki Dance Contest invites users to record a video of themselves dancing to the original music, and upload it. Users may access the contest via the campaign website or a mobile application available in both Android and iOS stores. In addition a tutorial, featuring motion-sensor technology, offers beginner dancers simple instructions to complete the dance. The most viewed video uploaded in each country will win a set of Beats by Dre earphones. The grand winner in each country will win a trip for two to Tokyo.VIEW THE CONCEPT  In collaboration with Publicis Vietnam and director Damon Escott, Sudest Production in Ho Chi Minh City has delivered a bigger and better version of Nescafe's popular Cafe Viet 'Blown Away' campaign.VIEW THE SPOT  Y&R Sao Paulo print campaign for sports drink IronageVIEW THE RUNNER AD VIEW THE SWIMMER AD VIEW THE CYCLIST AD  Some Yankees fans are so passionate, they never turn it off. In The Ask, AT&T connects Brian and Tony as they figure out a way to get to the game. Chant it, text it, post it. AT&T. Vocal supporter of the New York Yankees.Agency BBDO New YorkVIEW THE CROWD SPOT VIEW THE ASK SPOT  Every day, millions of people use a second language to make a happier, smarter, and more connected world. In short, a smaller world. Join them.Agency: Energy BBDOVIEW THE SPOT  Amnesty International "Pens" campaign created by TBWAFrance. Your signature is more powerful than you think.VIEW THE SPOT  FCB West/The House Worldwide, USA has created this tvc for Levi's. Wear them, dare them, abuse them, share them. You can do anything in a pair of Levi' - Just don't bore them.VIEW THE SPOT Center for Psychological Research, Shenyang: Words can be weapon Shockingly tragic acts of youth violence are on the rise in China. In recent years, the number of juvenile criminals sentenced by courts more than doubled even when the population of youth was dropping. An even lesser known finding is that in China, childhood verbal abuse has a strong link to adolescent delinquency. The Center for Psychological Research, Shenyang and Ogilvy & Mather Beijing have joined hands to launch a creative campaign that raises Chinese public awareness of the serious and detrimental effects of verbal abuse - "Words can be Weapons". In China verbal child abuse is a taboo topic that is not widely discussed nor easily detected. To help Chinese parents and guardians see the real-life, destructive consequences of verbal abuse, O&M told the stories of six juvenile offenders in Shenyang Detention Center, who are serving time for serious crimes like murder and assault. Each teen spoke candidly about the scarring words that their parents and caretakers said to them as children, including 'Moron', 'You're good for nothing', and 'Go away and die."VIEW THE CONCEPT Amnesty International: Long blog post Dieckertschmidt Berlin created this Long Blog Post for Tumblr, Pinterest and other blogs. People read the poem as they scroll down and can follow the call to action via link at the end.VIEW THE CONCEPT  Stella Artois' latest Perfectionist spot via Mother London. The Sandman is notorious for the difficulty of his sand bunkers. Golfers must display perfect golf technique to get out of his sand traps.VIEW THE SPOT Lipton Ice Tea: Cool Down Spot Socialab, Greece has designed this bus stop which cools you down just like Lipton Ice Tea does.VIEW OUTDOOR « First « Previous Next » Last » 900 of 1493 |
Search blogMembersPast guest reviewers
Latest news
Blog categories
Blog archives
RSS feed
advertising news |
 |
Land Rover keeps you alive in a Y&R, Cape Town ad
Custom Creative turns to nose picking to make a point for MyPlates