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Seen and noted
Google: Google UK Impact Challenge Google has released an integrated campaign, including an online spot, online media and website, for the Google UK Impact Challenge. Hundreds of applications from charities were received and a shortlist of 10 finalists are now guaranteed to receive a £200,000 grant as well as mentorship and training from both Google and Nesta. The public now vote on who will receive the full £500,000 funding. Vote here: https://globalimpactchallenge.withgoogle.com/uk2014VIEW THE CONCEPT  There's a page for everything in the new IKEA catalogue. Agency: Leo Burnett Toronto.VIEW SON OUTDOOR VIEW PREGNANT OUTDOOR VIEW IN LAWS OUTDOOR VIEW RENO OUTDOOR VIEW BOY OUTDOOR  KFC launch a TV, out of home and social media campaign to promote the new Great American Bites range. The campaign invites people to taste the adventurous spirit of the States that inspired three new flavours. The film, created by BBH LondonVIEW THE SPOT Petronas : First Day of Raya Leo Burnett Malaysia has launched its Petronas Hari Raya campaign to celebrate the upcoming Aidilfitri celebration. The web film entitled Ke Pangkuan Bonda features a seamless journey of a family in welcoming Aidilfitri celebration and is accompanied by timeless classic song Suasana Hari Raya, which has been rescored to give it a fresh new spin. Set around a humble kampung house, this film takes us through the growing years of a small family and their young daughter on the eve and the first day of Raya.VIEW THE SPOT  Listening to music is an experience. You want to feel like you are right there next to the bands and artists you love. We wanted to translate that feeling with an image that couldn't go by unnoticed. So Talent Sao Paulo decided to shape listeners like microphones and put them up-close their favorite musicians.VIEW THE ROCK AD VIEW THE POP AD VIEW THE RAP AD  Join Kimpton Hotels' Karma rewards program because a half-man half goat has organised everything perfectly.Agency:Portal AVIEW THE WELCOME SPOT VIEW THE GIN SPOT VIEW THE HELLO SPOT Land Rover: Bottle CapColgate: The Sweetest Treat For Colgate Toothpaste the objective was to revitalize the habit of brushing after eating. The target audience was mostly young adults, on-the-go, who tend to consume sweet snacks at any time as a way to keep energized. They buy this food at the spur of the moment when they feel a craving. The Colgate brand promise of long-lasting anti-cavity protection has given them permission to be less careful about their oral care. The idea was to sample the product just at the moment when it was more relevant. Sample toothpaste tubes were placed inside vending machines and they came out when someone bought a sweet snack.Agency Y&R Puerto RicoVIEW OUTDOOR Walls: Jury Wallâs global strategy is simple: Say goodbye to everything serious. DDB Puerto Rico decided to highlight those serious moments when life surprises us with bad news and transform them into ice cream wrappers. However miserable a traffic ticket, a denied loan or a jury duty notification might be, the moment can always be saved with ice cream. VIEW THE JURY AD VIEW THE TICKET AD VIEW THE LOAN AD Quinta da Padrela Grande Reserva: Lizard Y&R Sao Paulo print campaign for Quinta da Padrela VIEW THE LIZARD AD VIEW THE SEAHORSE AD VIEW THE WHALE AD  Never mind the World Cup loss "Tomorrow Starts Now". Nike celebrates the outstanding athleticism of Brazil as attention turns to the 2016 Olympics. Agency: Wieden Kennedy Sao PauloVIEW THE SPOT Toyota: Jungle Wakudoki Dentsu Aegis Network has launched Toyota's first completely digitally-led campaign, Wakudoki, across eight Asia-Pacific markets - India, Indonesia, Malaysia, Pakistan, Philippines, Singapore, Thailand, and Vietnam to cultivate a youth fan base for Toyota. Featuring popular Japanese dance group World Order, the first installment of the campaign - a dance video titled "Jungle Wakudoki" - garnered over 200,000 views on YouTube within a few days of going live. The Wakudoki Dance Contest invites users to record a video of themselves dancing to the original music, and upload it. Users may access the contest via the campaign website or a mobile application available in both Android and iOS stores. In addition a tutorial, featuring motion-sensor technology, offers beginner dancers simple instructions to complete the dance. The most viewed video uploaded in each country will win a set of Beats by Dre earphones. The grand winner in each country will win a trip for two to Tokyo.VIEW THE CONCEPT  In collaboration with Publicis Vietnam and director Damon Escott, Sudest Production in Ho Chi Minh City has delivered a bigger and better version of Nescafe's popular Cafe Viet 'Blown Away' campaign.VIEW THE SPOT  Y&R Sao Paulo print campaign for sports drink IronageVIEW THE RUNNER AD VIEW THE SWIMMER AD VIEW THE CYCLIST AD  Some Yankees fans are so passionate, they never turn it off. In The Ask, AT&T connects Brian and Tony as they figure out a way to get to the game. Chant it, text it, post it. AT&T. Vocal supporter of the New York Yankees.Agency BBDO New YorkVIEW THE CROWD SPOT VIEW THE ASK SPOT  Every day, millions of people use a second language to make a happier, smarter, and more connected world. In short, a smaller world. Join them.Agency: Energy BBDOVIEW THE SPOT  Amnesty International "Pens" campaign created by TBWAFrance. Your signature is more powerful than you think.VIEW THE SPOT  FCB West/The House Worldwide, USA has created this tvc for Levi's. Wear them, dare them, abuse them, share them. You can do anything in a pair of Levi' - Just don't bore them.VIEW THE SPOT Center for Psychological Research, Shenyang: Words can be weapon Shockingly tragic acts of youth violence are on the rise in China. In recent years, the number of juvenile criminals sentenced by courts more than doubled even when the population of youth was dropping. An even lesser known finding is that in China, childhood verbal abuse has a strong link to adolescent delinquency. The Center for Psychological Research, Shenyang and Ogilvy & Mather Beijing have joined hands to launch a creative campaign that raises Chinese public awareness of the serious and detrimental effects of verbal abuse - "Words can be Weapons". In China verbal child abuse is a taboo topic that is not widely discussed nor easily detected. To help Chinese parents and guardians see the real-life, destructive consequences of verbal abuse, O&M told the stories of six juvenile offenders in Shenyang Detention Center, who are serving time for serious crimes like murder and assault. Each teen spoke candidly about the scarring words that their parents and caretakers said to them as children, including 'Moron', 'You're good for nothing', and 'Go away and die."VIEW THE CONCEPT Amnesty International: Long blog post Dieckertschmidt Berlin created this Long Blog Post for Tumblr, Pinterest and other blogs. People read the poem as they scroll down and can follow the call to action via link at the end.VIEW THE CONCEPT  Stella Artois' latest Perfectionist spot via Mother London. The Sandman is notorious for the difficulty of his sand bunkers. Golfers must display perfect golf technique to get out of his sand traps.VIEW THE SPOT Lipton Ice Tea: Cool Down Spot Socialab, Greece has designed this bus stop which cools you down just like Lipton Ice Tea does.VIEW OUTDOOR The Stuttering Foundation: HHHHelp Stuttering often leads to despair and social isolation. www.stutteringhelp.org is the place where anyone can get help or self-help advice on dealing with this speech disorder. Agency: idea Plus Macedonia VIEW THE AD Georgie Pies: Pie Chart The era the College Football Playoff is finally here. This has long been a dream of every college football fan, including Notre Dame legend "Rudy". Sean Astin relives his role as Notre Dame's Daniel "Rudy" Ruettiger in this ESPN spot by Wieden+ Kennedy New York.VIEW THE SPOT  Metallica are out of a job now that pitcher Mariano Rivera has retired. Agency: Wieden + Kennedy, New York.VIEW THE SPOT  Whitehouse Post Editor James Dierx recently collaborated with MJZ Director Dante Ariola via BBDO New York for "What Would Happen," a stunning new spot for GE.VIEW THE SPOT Salvation Army: Cover Drive Every year the Salvation Army collect blankets for the homeless. While these collections normally happen during winter, we asked: why not start collecting before they're needed most? And attended a summer sporting event the South Africa vs Australia T20 cricket series. Based on the insight that people bring blankets to sit on while they watch the cricket, and moving away from the traditional "please donate" tactics, we developed the simple message of "leave your blanket behind" which we then printed on our own blankets that were placed around the stadium for people to see and interact with. Through this simple mechanic of getting up and walking away from something you had already brought, we managed to collect 10% of an annual drive, in just four hours.Agency Leo Burnett JohannesburgVIEW THE SPOT McDonalds: The Big Mac Mind Tests Can anyone resist the power of the Big Mac?We went to prove that the Big Mac part of their brain exists. Through a series of tests, we showed our audience how the Big Mac captivates everyone. After showing the power the Big Mac® has on members of the public, we gave our audience the chance to test themselves, to see if they too would be distracted by the Big Mac.Razorfish,London created a series of mind tests that showcased the power of the Big Mac in a number of ways.VIEW THE CONCEPT Scotch Brite: The Cleaning T Shirt People usually clean their glasses with their shirts so BBDO Mexico created "The Cleaning T-Shirt" a special T-shirt designed with a Scotch-Brite Microfiber in it, so people can now clean their glasses without scratching them anymore.VIEW OUTDOOR Apple: Pride On June 29, thousands of Apple employees and their families marched in the San Francisco Pride Parade. They came from around the world from cities as far as Munich, Paris, and Hong Kong to celebrate Apple's unwavering commitment to equality and diversity. Because we believe that inclusion inspires innovation.VIEW OUTDOOR Gold: Dead Parrot The famous dead parrot from the Monty Python made an appearance on London's South Bank to promote UKTV's Gold Channel. VIEW THE FIRST AD VIEW THE SECOND AD Toyota Australia Camry RZ: Dad to the bone The special edition RZ is the bad boy of the Camry range. Climb behind the wheel and even the world's greatest dad will feel a little bit bad. Agency: Saatchi & Saatchi, SydneyVIEW THE DAD TO THE BONE SPOT VIEW THE THIRSTY SPOT VIEW THE HARD WORK SPOT VIEW THE LOOKING GOOD SPOT VIEW THE IN CONTROL SPOT VIEW THE PRIORITIES SPOT  JWT Perth, in collaboration with JWT Sydney, has launched a new TVC-based campaign for RAC Roadside Assistance reminding drivers that breakdowns can happen anywhere at any time, even under the most unlikely circumstances. Launching this week, the two 30-second TVCs will run on free to air and pay TV. VIEW THE NUNS SPOT VIEW THE SICKIE SPOT Panamericana: Photography & Drawing Classes "Courses in Photography and Drawing" from the Panamericana School of Art and Design. Agency AlmapBBDO , Sao Paulo VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD « First « Previous Next » Last » 900 of 1492 |
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