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Seen and noted

A Drop of Life: Words from Water

 OUTDOOR   BRASIL    July 13, 2013 07:12 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55357_skoldesign3-relogio.jpg&width=200Skol Beer has released a new line of aluminum beer bottles and each bottle comes with its own limited edition design kit that turns the empty bottle into useful household objects a clock, a vase, a lamp, candleholder and an oil and vinegar set. F/Nazca Saatchi & Saatchi in Brazil, created the Skol Design kits.

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Ist For Women Insurance : Cliff

 PRINT   SOUTH AFRICA    July 13, 2013 07:06 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55321_Cliff.jpg&width=2001st for Women Insurance Brokers gives three good reasons why they insure women. Agency Black River FC, Johannesburg

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Student Flights: Weird Accents

 PRINT   SOUTH AFRICA    July 13, 2013 07:03 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55318_weird_american_accent.jpg&width=200TBWAHuntLascaris, Johannesburg has created this press campaign to promote student flights to America, Australia and Ireland, it plays on the weird accents in all three destinations

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Sony Shake 7: Get Ignited

 WEB FILM   USA    July 13, 2013 05:18 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F31465_0000.png&width=200Reflecting the brand’s new "Soul Shaking Clarity. Be Moved," promise, the Iris USA campaign for the new Sony Shake-7 engages youth and shows them that Sony's home speaker system can turn any night into an unforgettable party.

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St Hallett: Earthy

 PRINT   AUSTRALIA    July 12, 2013 23:26 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2013/Jul/tn_55328_St Hallett press.jpg&width=200St Hallett winery and its roots are buried in Australia's famous Barossa. When CumminsRoss created a new brand identity for St Hallett, their connection to the earth and dedication to getting their hands dirty with hard work for every vintage stood out as something worth sharing. It's a quality in the wine, and a quality in their people - St Hallett is, quite simply, 'Earthy'.

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Lotto and Scratch'n'Win: Missing

 TV   IRELAND    July 12, 2013 20:51 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F0f268_0000.png&width=200What's the first thing you'd do if you won the Lotto? DDFH&B/JWT Dublin tell the story in this spot via Red Rage Films.

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Time Out Shanghai: Stolen Phone Tour

 AMBIENT TV   CHINA    July 12, 2013 19:37 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff78db_0000.png&width=200Energy BBDO Shanghai has created a very memorable way to promote the local version of internationally-renowned magazine, Time Out: They purposely “lost” Time Out Shanghai’s cell phone. The phone was placed on a random street in Shanghai, available for any passerby to pick up. Once someone did, they received a text: “Get in the London cab that just pulled up.”

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Orange: Unpleasant Surprises

 TV   FRANCE    July 12, 2013 19:19 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9f98e_0002.png&width=200No more surprises for Orange customers using their mobile phone abroad, a year before anticipated regulation changes. People are reluctant to use their mobile phones when abroad because they don't know how much it will cost. Starting from this insight, Publicis Conseil and Marcel developed a trans media campaign designed for digital channels, for the Orange Group. The campaign idea stems from the fact that travelling abroad is full of surprises - sometimes good and sometimes bad.

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Effies: Result's Don't Lie

 INTEGRATED   NEW ZEALAND    July 12, 2013 18:41 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2013/Jul/tn_55350_Website.png&width=200The advertising industry has an amazing ability to stretch the truth when entering work into award shows. World firsts, 1000% increases, nations spurred into action, ground-breaking results, unprecedented results, even results that speak that for themselves, the miracles of the 2-minute award video know no bounds.

The Effie Awards, however, are different. There's no hiding behind smoke and mirrors, only work that achieved real business results for real clients will bring home the metal.

So to encourage agencies to enter the 2013 Effie Awards in New Zealand, Whybin/TBWA took the country's top ECDs and CEOs and interviewed them about their most awarded campaigns from the last year. Only, they had a police-trained polygraph examiner perform the interviews.

The films are hosted on resultsdontlie.co.nz, where visitors to the site can not only see the leaders of NZ's advertising industry squirm, but also test their own professional integrity. Using voice stress analysis software, visitors can take their very own polygraph test. They can then print out a personalised poster of their test to proudly display in their office, or bury deep in their draw, depending on the results.

But that's not all. Awards night will see the return of the Australian polygraph examiner, where he'll perform live on-stage interviews with some of the biggest names in New Zealand advertising. The questions for the night will be crowd-sourced from industry blogs, allowing anyone with a hunch to become the interrogator.

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Johnnie Walker: Change the Game

 TV   CHINA    July 12, 2013 16:54 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1530c.png&width=200The Mill helps Johnnie Walker, BBH China and director Joseph Kahn bring martial arts master Bruce Lee back to the screen.

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Smithwicks Ale: Thirsty Squirrel

 TV   UK    July 12, 2013 05:15 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/cb7f1.png&width=200We follow a squirrel, who has learnt by living in the Smithwick's brewery, how to craft a pint of ale. After the Master Brewers have left for the night, as he brews the perfect pint before they return the next day. Agency: adam&eveDDB.

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Nissan LEAF: Feel the Surge

 TV   UK    July 12, 2013 04:35 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/0bf0e_0000.png&width=200Nissan Europe launches pan-European campaign, "Feel the Surge" via TBWALondon for the new Nissan LEAF 100% electric vehicle.

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BGH Smart TV: "Mr. Miyagi", "Keanu" and "Julia"

 TV   ARGENTINA    July 12, 2013 01:34 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa5974_0004.png&width=200Del Campo Saatchi & Saatchi has released three commercials starring "Mr. Miyagi", "Keanu" and "Julia". In each execution we see a man using the email feature of the BGH Smart TV to solve a problem. Nico Perez Veiga directed the campaign through Primo.

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Beneful: Fetch

 PRINT   NEW ZEALAND    July 11, 2013 23:53 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55314_Fetchp.jpg&width=200Ogilvy & Mather New Zealand has created a topical press ad for client Nestle Purina Petcare's brand Beneful.

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Febelfin: See how easily Freaks can take over

 WEB FILM   BELGIUM    July 11, 2013 22:30 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F74ebb_0003.png&width=200'Never share your financial data, not even by telephone. Be vigilant with personal information.' This is the key message of the video ‘See how easy freaks can take over your life' Duval Guillaume, Brussels. The video is a sequel to the Mind Reader video, which recently has taken a Golden Lion award at the famous Cannes festival for publicity spots.

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Toy Testers

 TV   NEW ZEALAND    July 11, 2013 22:27 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb3b0a.png&width=200Young Toy Testers go through their paces in this spot from DDB New Zealand

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AT&T: Our Song

 TV   USA    July 11, 2013 22:20 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa91fa.png&width=200Venice, CA/NYC-based Backyard director Kevin Smith captures a clutch relationship save in the humorous new :30 for AT&T out of SandersWingo, Austin, TX.

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Kia Carens: Simpsons Idents

 TV   UK    July 11, 2013 22:16 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3df44_0000.png&width=200These idents from innocean UK are currently appearing on Channel 4 during the Simpsons.

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Victorian Fire Services: Cost

 OUTDOOR   AUSTRALIA    July 11, 2013 22:06 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55315_Firefighter+WIP+Landscape2.jpg&width=200With a Federal Election only a few weeks away and the Victorian State Election set for late next year we can expect to see a marked increase in the amount of political advertising in mainstream media. "There are a lot of special interest groups wanting their issue to be front of mind on election day," observes The Reactor CD, Nick Brown. "With that amount of competition in the marketplace we knew we needed a clear, simple message to help the Victorian Fire Services get their voice heard."

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Fuzz Wax Bar: Street Waxing

 AMBIENT TV   CANADA    July 11, 2013 22:01 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcc948_0000.png&width=200The Fuzz Wax Bar team worked with Lowe Roche, Toronto to show weekend festival goers that waxing is worth it. Onlookers were invited to tear a wax-strips doubling as coupons from a male model covered quite literally from head to toe. As more and more people pulled wax-strips from his body, he was left hairless and completely 'exposed' in the Toronto streets.

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Goodyear Tyres: Knot

 OUTDOOR   BRASIL    July 11, 2013 21:57 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55299_58328_2Rain_ing+copy.jpg&width=200From Y&R Sao Paulo a poster for Goodyear Tyres

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Volkswagen: Road

 RADIO   AUSTRALIA    July 11, 2013 21:53 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Keep your eyes on the road with a Volkswagen says DDB Sydney

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Google: Roswell UFO

 INTERACTIVE   USA    July 11, 2013 21:41 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7dc9d_0000.png&width=200Google marks the Roswell UFO incident which took place in the USA in 1947 with animated interactive doodle. Users help an alien navigate through a black-and-white ranch collecting items that help him repair his UFO. The Roswell UFO incident took place in the USA in 1947, when an airborne object crashed on a ranch near Roswell, New Mexico, on July 7, 1947. Explanations of what actually took place are based on both official and unofficial communications. The most popular theory of what happened is that the object was a spacecraft containing extraterrestrial life. Since the late 1970s, the Roswell incident has been the subject of much controversy, and conspiracy theories have arisen about the event.

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Honda Moto: Maze

 OUTDOOR   BRASIL    July 11, 2013 21:38 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55296_58328_2Labirinto_ing-2+copy.jpg&width=200Y&R Sao Paulo use a maze to make their point for Honda

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Weltenburger Kloster: Dawn

 PRINT   BRASIL    July 11, 2013 21:21 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55293_YR58328-637+ing.jpg&width=200Beer behaviour doesn't change as shown in these ads from Y&R Brasil

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Bobcat: Perspective

 PRINT   BRASIL    July 11, 2013 21:17 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55290_ingles-01.jpg&width=200Three print ads to move mountains from Verbal Brazil

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Carrefour Specialist Dental Floss: Broccoli

 RADIO   ROMANIA    July 11, 2013 21:14 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Certain hit songs that get stuck in your head are annoyingly hard to get out. It's the same with the food that gets stuck in your teeth it's hard not to think about it. Publicis Romania translated the feeling of annoyance into the radio medium by referring to residue food as if it were an obsessive chorus from a catchy hit song.

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Assembleia Legislativa: Throw

 PRINT   BRASIL    July 11, 2013 21:11 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55277_Assembleia-Legislativa-Throw.jpg&width=200Art&C Comunicacao, Brazil effort to clean up Natal

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BBC TV: Connected TV

 TV   UK    July 11, 2013 21:05 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5c59c_0000.png&width=200RKCR/Y&R London has created a new campaign for the BBC that aims to explain the benefits of Connected TV to viewers. The campaign supports the BBC's on-going commitment to improve awareness and uptake of new technology and platforms, contribute to better media literacy in the UK and help audiences to derive as much value as possible from their licence fee.

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Cadbury Dairy Milk: Marvellous Creations

 TV   AUSTRALIA    July 11, 2013 20:59 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe64c1.png&width=200Cadbury Dairy Milk via Saatchi & Saatchi, Sydney continues the magical Joyville story by partnering with Woolworths to create an innovative TVC celebrating the launch of new Marvellous Creations Banana Candy, Peanut Drops and Choc Biscuit.

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Spice Mobiles: Pinnacle Pro Series

 TV   INDIA    July 11, 2013 17:50 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1c867.png&width=200People from five different countries came together to work on this Spice Mobiles Pinnacle Pro Series commercial from Ogilvy & Mather Mumbai.

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New Balance: Story Behind the Movement - November Project

 TV   USA    July 11, 2013 11:03 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/46938_0003.png&width=200Global athletic leader New Balance together with global creative agency of record Arnold Worldwide unveil a new brand campaign that documents real people who are redefining the current state and future of running. The fully-integrated campaign introduces a new word, "Runnovation" which reflects New Balance's long-standing commitment to innovation and evolution around the sport of running.

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New Balance: Runnovation Anthem

 TV & PRINT   USA    July 11, 2013 11:01 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/8a804_0004.png&width=200Global athletic leader New Balance together with global creative agency of record Arnold Worldwide unveil a new brand campaign that documents real people who are redefining the current state and future of running. The fully-integrated campaign introduces a new word, "Runnovation" which reflects New Balance's long-standing commitment to innovation and evolution around the sport of running.

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Malibu: Coconut

 OUTDOOR & PRINT   FRANCE    July 11, 2013 07:39 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2013/Jul/tn_55266_Malibu 1.jpg&width=200Malibu finally reveals his recipe in a new surprising and humorous outdoor campaign via Marcel Paris.

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Vodafone Ireland: They're coming, are you?

 INTEGRATED   IRELAND    July 11, 2013 03:17 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/788d9_0001.png&width=200A series of four short web films via agency Target McConnells, Dublin to promote the fact that a very special sports star would be coming to Ireland to race his car through the streets of the capital... if he could get there!

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Australia Post:AFL Multicultural Partners

 TV   AUSTRALIA    July 11, 2013 01:02 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/2e13c_0001.png&width=200With AFL Multicultural Round approaching, Bengar Melbourne was engaged by Australia Post to create a campaign to show how the partnership between Australia Post and the AFL helps build healthier, more vibrant communities. The campaign of three ads features Australia Post AFL Multicultural Ambassadors Harry O'Brien, Bachar Houli and Nic Naitanui. We had four-hours to shoot three commercials. With this, we simply set out to show children being included and coming together through footy.

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Badabulle: Teddy's nightmare

 OUTDOOR   FRANCE    July 11, 2013 00:48 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2013/Jul/tn_55246_Badabulle_Teddy s nightmare 1.jpg&width=200Badabulle, a French childcare brand founded in 2006, has launched a new campaign with Publicis Conseil, Paris to promote their fragranced nappy bags. If only the baby's room smelled just of babies! Such was the idea unexpectedly put together in this campaign. In a particularly comical fashion, it draws on the ordeal experienced by our babies' companions, the cuddly toys. It's not easy to live with the smell of dirty nappies! A bunny rabbit and a teddy bear are seen vomiting because of the unbearable smell.

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McDonalds: The Festival that goes on all year round

 OUTDOOR   SWEDEN    July 11, 2013 00:44 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FJul%2Ftn_55237_mcdonalds_festival_ddbstockholm.jpg&width=200Summer is the season of festivals. To attract the happy festival-goers, McDonald's Sweden created billboards in a classic festival style, making the products the stars (and of course Big Mac the headline act). The billboards were put up in proximity to major music events around Sweden.

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Kia Carens: Metro

 TV   INDONESIA    July 11, 2013 00:39 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9a381_0000.png&width=200Firey entry for the Kia Carens in this spot from Main Ad Indonesia

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Beats by Dr Dre: UWANIT

 TV   USA    July 11, 2013 00:36 (Edited: February 17, 2023 04:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8760a.png&width=200Bicoastal visual effects studio, ArsenalFX, turns up the volume with director Diane Martel to feature the latest trend in portable premium sound at RadioShack in the :30#UWANTIT for Beats Pill by Dr. Dre, direct to client.

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