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Seen and noted
 Warlocks, wizards and zombies let their freak flags fly in a new campaign by the Richards Group, Dallas for GameStop. Three new spots portray the game retailer's current storewide promotion Gamestock 2012 as a Summer of Game Love festival. VIEW THE GOING TO GAMESTOCK SPOT VIEW THE SECURITY SPOT VIEW THE BATHROOM SPOT  "The naked truth about our waitresses is that they only flirt with you to get a better tip."Outdoor from Hunt Adkins, Minneapolis VIEW OUTDOOR Heaven is a rugby match Life Insurance isn't something most people want to think about when watching their favourite rugby team playing in the Absa Currie Cup. So, without making light of a touchy subject, Jupiter Drawing Room, Johannesburg used euphemisms for death and related it to the emotions of a sports fan on game day.The Absa Currie Cup competition pits South Africa's top rugby provinces against one another. This year, VIEW THE LIONS SPOT VIEW THE PROVINCE SPOT VIEW THE BULLS SPOT  "Dha Chuirt" or "Two Courts" radio from Publicis, Dublin was to advertise that TG4, an Irish Television station, was broadcasting all of Wimbledon and a documentary on Thomas Vere St. Leger Goold, an Irish tennis player who played in a Wimbledon final and went on to be found guilty of murder in France after bludgeoning a woman to death with a hammer in an apartment in Marseilles .PLAY THE SPOT Rather be seen with a Starbucks coffee Starbucks is a relative newcomer to the Russian market and wanted to position itself above the clutter of other larger coffee chains.BBDO Moscow's objective on a very limited budget was to establish Starbucks as the makers of the best coffee around. So we created a very simple idea using postcards which offered customers from other coffee shops the chance to 'upgrade' their take-away coffee cups to an iconic Starbucks coffee cup. VIEW OUTDOOR Short term courses demonstratedWe speak your sport At the heart of the idea is a shared love of sport between ESPN and the fan. The creative centres around well-known sport phrases that seem innocent or comedic to the uninitiated, but that convey true sports meaning to sports fans. "WE SPEAK YOUR SPORTâ is all about a shared knowledge, a shared joke, and a shared love of sport. The average commentator or the boys down the pub use a different and exclusive language. The campaign focuses on using phrases such as: Giant Killer, Knockout, Fox in a Box, Sin Bin, Hit The Woodwork and Hat-Trick. The campaign will run in TV, Press, Online and Outdoor across August and September, additionally across Sky Sports aiming to reach of over 2 million men. The campaign was devised for ESPN by Associate Marketing Director Alex Lowe, and by Wieden + Kennedy AmsterdamVIEW THE SPOT  A ball, a tyre and a parachute are all deflated in this print campaign from Y&R IsraelVIEW THE BALL AD VIEW THE TYRE AD VIEW THE PARACHUTE AD  12 offices across 4 states. The competition - far larger firms with expected advertising executions. WSH&B was seeking a rebrand based on the progressive stance of the firm, but needed a new narrative. The campaign from Forza Migliozzi, Hollywood running in such publications as the Los Angeles Business Journal, LA Times, etc. has been met with an amazing response and the firm is seeing huge growth as a result.VIEW THE CLIMBER AD VIEW THE CATCHER AD VIEW THE SAMURAI AD Keep Australia Beautiful's Litter Launch 'Litter Launch' is an educational tool for primary school teachers also created by Clemenger BBDO, designed to get children playing with their rubbish in order to clean up their schools. VIEW OUTDOOR 1 VIEW OUTDOOR 2 Keep Australia Beautiful picks upKeep Australia Beautiful Week kicks off its 2012 marketing with a radio campaign by Clemenger BBDO Sydney, featuring people live-calling service companies in an attempt to get picked-up from the side of the road in the middle of nowhere. The radio spots, which end with the line 'It's hard enough for you to get picked up out here let alone your rubbish', have callers trying to be collected from remote highways, highlighting the fact that if something is left out there it's likely to stay there. These will be accompanied by 'Litter Launch', an educational tool for primary school teachers also created by Clemenger BBDO, designed to get children playing with their rubbish in order to clean up their schools. PLAY THE 3 SPOTS  Goal after goal, game after game, fears after fears, round after round... newspaper after newspaper: Lance! a Lance!.Spot created by Heads Rio de JaneiroVIEW THE SPOT  On August 12th, Walgreens and its new advertising partner, GSD&M, will roll out a nationally-focused campaign that highlights the retailer's strengths and accessibility.VIEW THE SPOT We will never throw away our resilianceHoley nosesMy life as a movie Paper animation meld together with live action, to bring to life real life feminine scenarios in this Shift, Australia spot.VIEW THE SPOT  Foot Locker has launched its new 'Approved' Campaign with NBA All-Stars. The advertising, created by BBDO New York, includes three TV spots starring a dynamic group of elite NBA All-Stars: Carmelo Anthony, Chris Bosh, James Harden, Kevin Love, and Russell Westbrook. The spots center on the fantastical lengths these guys will go to keep their Foot Locker Approved gear fresh. VIEW THE YACHT SPOT VIEW THE TEAR AWAY SPOT Why we don't insure men Insurance for women is the message in these spots from Black River FC - JHB South AfricaVIEW THE TOP GUN SPOT VIEW THE MENTOS SPOT VIEW THE DARTS SPOT Keep Australia Beautiful launch the litter Keep Australia Beautiful Week kicks off its 2012 marketing with a radio campaign by Clemenger BBDO Sydney, featuring people live-calling service companies in an attempt to get picked-up from the side of the road in the middle of nowhere. The radio spots, which end with the line 'It's hard enough for you to get picked up out here let alone your rubbish', have callers trying to be collected from remote highways, highlighting the fact that if something is left out there it's likely to stay there. These will be accompanied by 'Litter Launch', an educational tool for primary school teachers designed to get children playing with their rubbish in order to clean up their schools. VIEW THE AD 1 VIEW THE AD 2 Monster sound Another person devoured by the monster hits played by Monster Radio RX 93.1 in Manila in these posters from DM9JaymeSyfu, Manila VIEW OUTDOOR VIEW OUTDOOR VIEW OUTDOOR Doggie billboard We utilised the insight of a dogâs instinct to bury and dig up its favourite food. We buried a delicious variety of different flavoured Alpo sample packs in a dog park and allowed dogs to follow their instincts, revealing the flavour that appealed most to them. We targeted our audience directly, in a place familiar to them - dog parks, where they love to go for exercise, to unwind and interact. So by using this simple insight, in the right place at the right time, we were able to interact with the largest possible number of dogs and their owners, with each activation. Allowing our target market to sample our product and tell their owners what their favourite flavour of Alpo dog food isVIEW IDEA The high life with Jack In conjunction with The Sound Campaign, who manages Jack Danielâs music activities in Australia and throughout Asia, The Creative Shop has designed and developed another unique digital brand activation device for the music festival environment, this time for Brown-Forman Japan. Working with Jack Danielâs brand positioning, The Creative Shop (TCS) has created a bespoke interactive, digital photo unit known as a âHigh-Life Kioskâ, wherein consumers are able to selectively place themselves into the background of three premium Jack Danielâs experiences, and take digital portraits of themselves. From being a VIP customer in a Jack Danielâs bar, to being featured as a celebrity bill poster, all the way through to seeing their faces among bright lights as a rock ân roll star, consumers are able to take fun images of themselves directly from the kiosk, then upload and share with friends via Facebook. The Jack Danielâs High-Life Kiosk will be featured at a series of music events throughout Japan, including but not limited to; Rock-In Japan, Rising Sun and Summersonic 2012.VIEW IDEA Daily fun KUMON is the world's largest after-school math enrichment program for kids, with 16 million of kids enrolled in more than 26,000 Kumon centres in 46 countries, famous for their everyday learning method to optimize children's true potential. Routine can be boring, especially when it comes to education so Grey Group Indonesia created daily fun with calendars sent out to families with 5-6 years old children living around Kumon's main branches in the city of Jakarta. More parents in each neighborhood come to register their child.VIEW THE IDEA  To raise awareness of Parkinson's Disease for Shake it Up Australia Foundation, Ogilvy placed wedges underneath coffee tables in Sydney so that the tables wobbled, re-enacting a common symptom of the disease â the shakes.VIEW THE VIDEO  Grey Group China wanted to show people that with TUI Travel they could expect more than just a cliché visit to the iconic places of interest. The client wanted to show their target audience that TUI is different from other travel operators as it offers more in-depth travel experience.VIEW THE AD  Second, in the series of Lenovo Ultrabook commercials from Ogilvy Mumbai, this one shows how tough and quick to restart this machine is. In this commercial we see a stock analyst using it to kill a fly while giving crucial advice to his client. He kills the fly and resumes work in a second. The non-ultrabook colleague has a slightly different experience when he tries the same.VIEW THE SPOT Famous director tackles football funerals People say when you're a fan, you're a fan for life. But that may be a little short sighted. Wieden Kennedy New York created this eight-minute documentary film, part of ESPN's It's Not Crazy, It's Sports campaign, directed by Academy Award Winning Director Errol Morris, explores the trend of sports-themed funerals and expressions of fandom post mortem.VIEW THE SPOT  Lost? Get the new Z-810 with GPS Print from DDB Mudra, MumbaiVIEW THE CITY ONE AD VIEW THE CITY TWO AD VIEW THE CITY THREE AD Lotto celebrates 25 years Lotto celebrates its 25th birthday with a tribute to the biggest things that happen on Saturday in a new campaign via DDB Group New Zealand. They're buying up large and keeping their fingers crossed.VIEW THE SPOT  Keep Protex close as germs are never far away. Agency: Y&R Sao Paulo.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  Wieden+Kennedy São Paulo launched its first campaign for Comedy Central Latam today. The campaign uses the concept âComedy Continentâ to point out Latin Americaâs natural comic talent and how Latinos make fun of themselves. According to Guillermo Vega, Wieden+Kennedy Sao Pauloâs Executive Creative Director, âThe idea is simple: make TV viewers laugh and remind them how good it feels to watch Comedy Central shows, which are 100% humor.â Comedy Centralâs VP Creative Sean Saylor comments the Latin American launch: The Concept of "Comedy Continent " allows us to start a dialogue with our audience, by having a social commentary on the funny aspects of living in such a colorful region as Latin America and Brazil, this is why we are doing a full digital campaign.â Directed by Bryan Buckley and produced by Hungry Man the TV spot makes fun of Latinos traditional daytime sleep. âSiestaâ shows the contestants of a world napping championship who have to prove they are really sleeping. VIEW THE SPOT Design the ultimate pizza delivery vehicle Domino's has worked hard to make our pizzas better than ever. Now they need to create a better way to deliver them. So theyâre partnering with Local Motors, and their talented online community of car designers, to create the ultimate pizza delivery vehicle. See what designs and ideas other are submitting, and even submit your own at LocalMotors.com/Dominos. Dominoâs will give out more than $50,000 in prizes for the best ideas.VIEW THE CONCEPT Curiosity meets Land RoverQuickFlix impress viewers These commercials feature two aspiring TV & film actors, both passionate film buffs. In each execution we see them on set, in costume, between takes. We join them mid-conversation, as they discuss the merits of Quickflix for as long as possible before the director calls 'action'.VIEW THE ZOMBIE COP SPOT VIEW THE OWL AND TREE SPOT « First « Previous Next » Last » 3 of 6 |
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Batarya, Turkey print for Tepil Network Systems 
BBDO Russia created this spot for Sekunda glue 
Short term courses are on offer at Unesc University.Print from Fire, Brazil
Crescent Communications India spot for Jaguar bathware
ageisobar Sao Paulo's ad for the Sky Company
An Olympic story by Make Lemonade, Brussels from the home of the games inventors 
Lowe South Africa spot will clear noses 
An Ogilvy, Johannesburg creation for Mnet communications
Lonsdale spot from Sunset Bros, London
Curiosity Rover meets Land Rover on Mars. Agency: VLA Agency, Netherlands.