Seen and noted
Getting help for hair loss is nothing to be ashamed of. In fact, you should be proud of taking control and making today your turning point.
PLAY THE 3 SPOTS Persil: The Son's Pyjamas
As if the pants were books that have stories inside....Don't let a stain tell the wrong story.Persil removes the stains and the stories are over: THE END.
VIEW THE 3 ADS Staut Beer: What Tie Is It ?
XXXX is the official beer sponsor of Queensland Maroons in the State of Origin, Australia's Superbowl.This year we helped the Maroons team play not just for their state, but for the exact part of it they're from. We sacrificed the iconic XXXX logo on the teams' jersey, and replaced this with four postcode numbers to represent each of players' hometowns.Following this, we created 30 million postcode beer cans so every Queenslander could create their own and share pride in their own origin.
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The new Delta Vacations needed to show how it's now easier than ever for Delta SkyMiles Members to book, earn and redeem miles to get even more out of a dream trip. In addition we needed to bring to life several program enhancements, increased mileage value, more rewards for SkyMiles Members and a brand new better booking experience.
VIEW THE 2 SPOTS Blind Low Vision NZ: Hi Viz Outdoor
Studies have shown that Kiwis think that Blind Low Vision NZ is only for the almost or fully blind, and they are waiting too long to ask for help. Meaning that there are 155,000 New Zealanders who are not accessing tools and support that might help them.
VIEW THE CAMPAIGN Cerbral Palsy Alliance: A Life Changing MovementGuest Judge: Helen King, creative director, adidas, AmsterdamThis week's Bestads judge is Helen King, creative director at adidas global digital, Amsterdam. Winner: Nando's 'Fiery times. Fired up Flavour.' I changed my mind about the Best TV about 6 times. There are some cute submissions this week. Nothing mind blowing, but a surprising number of giggles. READ MORE
Over many decades, FairPrice Group has been an iconic staple of Singapore's homes, through both good and difficult times. As Singapore faces its highest rate of inflation in 14 years, FairPrice Group has rolled out a new campaign entitled "Always, FairPrice" an ode to remind all of FairPrice Group's commitment and dedication of serving the nation over the 50 years of its existence.
VIEW THE 3 SPOTS PaknSave: Puppeteer
For the past 14 years, Stickman has been the face of PAK'nSAVE New Zealand's low-budget supermarket. Everything he does, he does to save Kiwis money. But above all else, he's become quite gifted at finding interesting ways to keep advertising costs down.So when PAK'nSAVE came to him with a brief to remind Kiwis why Stickman is the face of the company, he had a two dimensional lightbulb moment and asked them, "To save even more money, what if I just made the ad myself?"
VIEW THE SPOT Scotts: Lawnstream
America's #1 brand of lawn care products, Scotts, is transforming a healthy, green lawn into 'Lawnstream'an always-on content studio highlighting all the exciting and enriching activities that happen on a healthy lawn. Lawnstream uses a suburban backyard as the brand's canvas for 24/7 content
VIEW THE 3 CONCEPTS Suvilahti DIY: The Pearl Of Helsinki
Suvilahti DIY The Pearl of Helsinki by Keke Leppälä.
Launch campaign 100% DIY. The photo exhibition "Suvilahti DIY The Pearl of Helsinki" shows the handiwork of hundreds of urban residents who created the skate park: the cultural hub was born out of a passion for independent leisure activities. Keke Leppala's photo exhibition Suvilahti DIY The Pearl of Helsinki sheds light on the over ten-year history of the largest DIY skate park in the Nordic countries, which is currently under threat of demolition. The exhibition illustrates why Suvilahti DIY is more than just a skatepark and why skateboarding is more than just riding a skateboard. VIEW THE OUTDOORS
To kick off the summer safely, the Society de l'assurance automobile du Quebec and LG2 have launched a social media campaign raising awareness of the dangers of impaired driving. Aiming to encourage people who've been drinking to take public transit, they created the safety coaster a coaster embedded with a chip that can be used to pay for transit fares.
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Children have a capacity for wonder that adults no longer have. But being a child is not a matter of age. There are children of 25, 45 and even 80 years old.For all of them, Grosso has launched a new product that, in addition to having an original flavor, increases the fun because it paints the tongue blue.
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Donya Pastissos is a company dedicated to the production of original confectionery, cakes and desserts. Its mixtures of flavors and its exclusive mixture in the dough make its products very desirable. The products of this company, once they start to be tested, it is impossible to stop eating them.
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The Underdogs are back in action. This time they're on a mission to save a missing Mac. Thankfully they've got Apple's powerful security features on their side. Great news for them. Bad, bad news for the bumbling thieves.
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Just because you have social media, doesn't mean you understand social media. In the latest installment of Dr. Rick, 'Social Listening', everyone's favourite parent-life coach tries to help new homeowners better their social media footprints, one lesson at a time. The award-winning campaign from Progressive and Arnold Worldwide dives into the world of social media faux pas and pitfalls.
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Bonds enlists the help of Superyacht Captain Jason Chambers, star of the reality TV show Below Deck to explain the game-changing innovation inside new Bonds Total Package Undies.
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State Farm is collaborating with The Walt Disney Studios to celebrate the release of its new film, Disney's Haunted Mansion. As part of this collaboration, State Farm has released an original spot featuring Jake from State Farm interacting with Gabbie, the Mansion's new owner (played by the actress Rosario Dawson). The spot was created by TMA (The Marketing Arm), along with the Walt Disney Studios and Haunted Mansion team and Soapbox (a frequently used Disney production house). The new spot 'Property Damage' is part of State Farm's ongoing 'What if' campaign, which leans into the concerns people have around the potential outcomes of homeownership.
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Ogilvy UK's new Mayor of London campaign launches tomorrow. In March 2022 their first hard-hitting campaign that shone a light on inappropriate male behaviour went live to a huge response. The powerful #HaveAWord campaign came after a year in which violence against women in London had been much debated, following the murders of women including Sarah Everard and Sabina Nessa. By graphically addressing verbal harassment and the bystander behaviour which enables it, the campaign showed that men can play a role in calling out misogyny. Ogilvy UK's businesses worked together to deliver massive impact.
VIEW THE SPOT Orocan Nomi: Reverse
Orocan is a Filipino plastics manufacturer brand known for its durability. It was launching a new product: a reusable plastic water bottle called 'Nomi.' The product's name 'Nomi' is 'Ino' the Filipino word for 'drink' its syllables just placed in reverse. And so to launch it, Orocan created a film that turned the water bottle upside down and in reverse, to demonstrate the benefit of durability. To completely flesh out the idea, characters and superimposed texts were also featured in reverse.
Agency: GIGIL. VIEW THE SPOT RIOTaso Clothing / GIGIL: Alter
ALTER aims to empower members of the LGBTQIA community to express themselves freely and comfortably by providing a unique opportunity to transform one's clothing, be it old or new, into an expression of one's authentic self. With ALTER, one's garments can be altered to suit their individual style, allowing everyone to fully embrace their true colors and not fit into society's standards.
Agency: GIGIL. VIEW OUTDOOR Everyday English Academy: Learn To Say They Names
Everyday English Academy uses advanced methods so that learning the English language and its pronunciation can be achieved in a very short time. That is why he carried out a campaign where the names of well-known figures were written in Spanish so that the reader could read them as they are pronounced in English. So the reader could quickly pronounce their names and thus demonstrate through didactic humor how easy and fast it is to pronounce the English language.
VIEW THE 4 ADS Respet: The Food You Used To Give Me
RESPET is a brand that produces 100% natural pet food. His communication was always focused on the importance of feeding pets well, in a healthy and natural way. Through a communication based on the subtle humor that characterizes the brand's personality, RESPET carried out this print campaign to make pet owners aware of the consequences that not feeding them well can have. In this case, the decision of the pets to go as far as possible in search of a better life.
VIEW THE 4 ADS Una Gran Nación : Alas Chiquitanas Deforestation
Many brands in Bolivia take the World Environment Day as one more event in their annual schedule.
Alongside Una Gran Nacion, a movement to promote Bolivian pride, and Alas Chiquitanas, a nature activisim NGO, we have decided to work on a message to denounce and show the reality that the country is experiencing in regards to the environment, which unfortunately, the decision-makers of the country are not doing anything about. VIEW THE SPOT VIEW THE 3 ADS
Saatchi & Saatchi's latest campaign for Snyder's of Hanover burns up TikTok with Nashville inspired country song. After Snyder's of Hanover released Nashville Hot Pretzel Pieces earlier this month, hearts everywhere broke at the news that the Nashville Hot flavour was leaving chicken for another lover Snyder's of Hanover pretzels. Chicken's response? A heart breaking ballad from the first-ever Country singer-chicken
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Bupa Global and UK has launched its new #TeamHealth campaign as part of its partnership with ParalympicsGB. The campaign aims to encourage wider inclusion in support of better physical and mental health, following new research which shows that people who are part of a team or society are 24 per cent more likely to report they are happy, with an even more pronounced boost (+80%) among disabled people.
VIEW THE SPOT Heineken: Bierke
Produced by Czar Amsterdam, and in partnership with creative agencies LePub and Boomerang, the humorous advertisement celebrates Heineken's 150th anniversary by showcasing the myriad of amusing nicknames associated with their iconic beer across different regions of the Netherlands. Directed by Bart Timmer, known for his unique comedic style, the commercial captures the essence of Heineken's rich heritage
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Destination Toronto has launched its newest collaboration in the You Gotta See What We See series. The series engages passionate Toronto creators in sharing their takes on the city, through their unique creative lens. Toronto-born Julien Christian Lutz, an iconic music video director best known as Director X who has worked with Drake, Rihanna, Rosalia, and Kendrick Lamar, conceptualized and directed the video.
VIEW THE SPOT 1News: Think Again
TVNZ has delivered a captivating new campaign for 1News that is designed to stir people's curiosity with a series of thought-provoking vignettes, each with intricate layers of significance. By showcasing these captivating scenes, the campaign emphasises the notion that there is always more to know.
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Heathrow is encouraging travellers to begin their holiday at the airport before they even step on the plane, in its new summer retail campaign by St Luke's.
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ESPN Fantasy Football is back with a new 'Only in Fantasy' campaign celebrating how fantasy football on ESPN is more than the mind blowing Monday night miracles and last-place punishments that live in infamy, but something that can bring us all together. Following a record-breaking 11 million fan signups in 2022 (a 12% increase from 2021), this year's campaign created in partnership with Butler, Shine, Stern and Partner (BSSP) leans into how ESPN Fantasy Football can help smooth over any social situation - from awkward encounters with your rideshare driver to meeting a partner's parent for the first time.
VIEW THE 3 SPOTS Nike: No Pride No Sport: Jarred And Hany
Nike social films show that Pride is for life - not just for June... underlining the importance of queer storytelling all year through Amsterdam-based creative agency Soursop's latest work for Nike is underscoring that Pride is for life - not just for June - in a joyful social campaign that celebrates both the pivotal role that sport plays in creating queer joy and the way LGBTQIA athletes are redefining the future of sport.
VIEW THE SPOT Austria Climate Ministry: Austria Has Gone Looney
Austria's commitment to climate neutrality by 2040 has spurred the Climate Ministry to campaign for households to improve energy efficiency in their homes. The campaign by Jung von Matt works on the premise that 'Austria is crazy' to continue to waste heat and energy in the home. The concept of a 'mad house' offers up a fun and arresting visual whereby the windows, doors and walls come alive as madcap cartoon characters and wind up the inhabitants of the house.
VIEW THE SPOT Nando's: Fiery Times Fired Up Flavour
A.I. is threatening our existence, scammers are everywhere, and boomers are buying up the property market. Yeah, life is fiery, but life has always been fiery, so enjoy the moment, â and enjoy delicious Nando's PERi-PERi chicken. Led by the authentic hero talent, Professor Rhythm - a captivating musician and producer from Nando's original birthplace of South Africa, our campaign features him swaying through a Nando's restaurant to the beat of his iconic track, Professor 3 leading us all through a delicious escape.
VIEW THE SPOT Home Decor: Green
Home Decor, is a company that offers wallpapers of all types, colors, textures and designs. The next time you are thinking of repainting your house or apartment, now you can do it with our wallpapers.
VIEW THE 2 ADS NoSpray: White Flag
The Exagerado BBQ Pork Ribs is smoked for 6 hours using the Pit Smoker system. The consumer prepares at home in a maximum of 10 minutes. The smoke flavor stays in the meat, but without having to do it at home.
VIEW THE 3 ADS Auckland Transport: Invisible Hazards
Inattentional blindness is a phenomenon where drivers are only able to see 50% of dangers on the road due to a lack of focus. This happens when your mind is diverted to something else â like thinking about what's for dinner. We're all guilty of it.Auckland Transport needed a new angle to convince New Zealanders that driving requires their full attention, ultimately reducing harm on the roads. So unlike traditional road safety ads that highlight hazards, we hid them in plain sight.
VIEW THE AD Plaza Claro: Pet Friendly Shopping Mall
Plaza Claro Mall understood that being pet-friendly is not just about allowing pets in the mall's public spaces, which could be stressful for them. It is about creating dedicated pet spaces where they and their owners can enjoy themselves while shopping at their favorite stores and restaurants. With this digital and out-of-home (OOH) campaign, we aim to explain this new service, highlighting the fun and convenience it offers to both pets and their owners.
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