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Seen and noted
Bloomberg TV: Autocar AwardsOHRA : Neck A Dutch couple find themselves in the Swiss Alps after having a a little accident with their car. But things get a little bit out of control when the police thinks the man in the car has a serious neck problem.Agency: Joe Public, Netherlands VIEW THE SPOT Beijing Sports Radio: Hear it live When Asian fans hear live sporting events on Beijing Sports Radio, the coverage is so good it feels like they're actually there says Ogilvy & Mather, Hong Kong VIEW THE SOCCER AD VIEW THE GOLF AD VIEW THE HORSE RACING AD Friskis & Svettis: Grand OpeningZales: Candy Colored Fashion Show The jewels are like candy in this print ad from GSD&M, USAVIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  In this spot for Nestle we see a drab family clad in beige, anticipating yet another bland, boring dinner. Switching up their regimented routine, mom surprises the family with a delicious Delissio pizza and their lives take a major turn. The commercial was shot with the creative folks at DraftFCB Toronto VIEW THE SPOT  The taste and quality of a Schneider Beer could be summarized in a big secret: maturation time. Ogilvy & Mather Argentina and Schneider visualized that this maturation is the same that men need: conquering a blonde and a brunette, cheating on your girlfriend, sneaking out, etc. "Somehow, this is the first commercial of the category dedicated to women, and we like that very much. "Forgiveness" is a sincere apology from male to women for the immaturity and maleness", declared the ECD of the agency.VIEW THE SPOT  During this week of all things Super Bowl, here's a charming pro bono spot from BBDO San Francisco on behalf of the Bay Area Shakespeare Camp. The new PSA, entitled "CPR," features a group of young actors and jests that "It just wouldn't be summer camp without swords, daggers and poison." With nearly 30 regional locations, the Bay Area Shakespeare Camp is a non-profit organization run by the San Francisco Shakespeare Festival and allows kids of all ages to try their hand at acting, stagecraft and even a little swordplay. The PSA is currently airing on the campâs YouTube page and will run locally in the San Francisco area beginning today.VIEW THE SPOT Nike+: Ice Storm LOGAN and Conscious Minds plunges Nike+ users into a spectacular post-apocalyptic ice storm of a world with two 6:00, fully CG, stylized character-animated games featuring a cast of top athletes NFL receiver Calvin Johnson, soccer players Alex Morgan and Neymar Jr., and sprinter Allyson Felix and promoting a new line of weather-resistant clothing. VIEW THE CONCEPT Orbis: New Parts for Old A fundraising project for Orbis promoted by Ogilvy & Mather Hong Kong to help save their Flying Eye Hospital and keep it in the air for many years to come.VIEW OUTDOOR  One of the most popular columns in newspapers is the weekly horoscope. The horoscope for the new year is obviously a must-read. cut the crap released a 2-pager on 1st Jan 2013 in the prominent dailies. Front page under the mast-head was the predictions for the year, as if published by the newspaper. Every horoscope ended with the prediction that the reader is destined to gain weight during the year. Turn the page and on the reverse was the rejoinder the actual ad. The tactic was meant to push the fence-sitters who dominate this category (fat-loss and fitness). Result has been electrifying. Both in terms of enquiries and conversions.VIEW THE AD Masters Distiller's Collective: Collective Genius "The shot for Masters Distiller's was born out of the idea of craftsmanship. In a world where everything is instantaneous and photographs are taken rather than crafted Leo Burnett, Australia decided to go back to traditional methods that require craft skill and thought. To emulate the craft and care that goes into the Masters Distiller's range we decided to use the 20x24 plate where each image is an original, a one of a kind image on polaroid film, the complexity of the operation of the camera required we slow the process down and craft each shot much in the same way the Masters Distiller's range is produced." - photographer Simon Harsent.VIEW THE AD  Elastic Director and Annecy International Film Festival winner Andy Hall has teamed with DDB Chicago to create "Paper,"a whimsical new :30 for Safewayâs "just for U" app. VIEW THE SPOT  Breaking its latest marketing campaign in five years, Barbasol is looking to restore manliness in America. As the first work from GSD&M, the "Shave Like A Man" campaign takes a nostalgic but humorous look at manlihood in three executionsVIEW THE WAR HERO SPOT VIEW THE OREGON TRAIL SPOT BBC Radio 6: Where extraordinary music playsAfrica Health Placements: Stethoscope Radio Ad Africa has a severe shortage of doctors and other healthcare professionals. So Africa Health Placements sent a direct mail containing a pressure activated device to recruit foreign doctors to work in Africa. Once opened, a message prompts doctors to place their stethoscope on the device, this activates a pre-recorded MP3 that speaks directly to them. The audio for the ad was recorded at a low level so that it was only audible through a stethoscope. Turning something that every doctor possesses into an advertising medium to create the world's first stethoscope radio ad.VIEW THE CONCEPT ALDI: Lunchbox As children around Australia get ready to go back to school, parents are again faced with the stress of packing a lunchbox that is both nutritionally balanced and to their kids' tastes. ALDI and BMF Sydney, in conjunction with the Healthy Kids Association, have come up with the ALDI Lunchbox Initiative. Based around an app and website, the initiative aims to educate and utilise an approved list of ALDI products to generate a week's worth of balanced lunchboxes at the click of a button. that they do (and don't) like.VIEW THE SPOT Hot Wheels: My Ride Sexy up your car with this Hot Wheels ambient promo from Ageisobar, Brasil.VIEW THE OUTDOOR VIEW THE VIDEO Jameson Whiskey: The ultimate tumbler Select Reserve is the most crafted Jameson whiskey to date. To promote the drink, The Social House, Dublin helped them create the ultimate whiskey tumbler. The turned, Irish oak tumblers were slow dried in the whiskey itself and charred on the inside to replicate the charred barrels the whiskey is aged in. These perfect accompaniment to the whiskey are available to buy.VIEW THE SPOT  Award winning duo The Queen (th2ng) have teamed up with award winning illustrator Will Barras (th1ng) to create a quirky imaginary world for made.com with advertising agency Albion London.VIEW THE SPOT Ikea: Living Together Ikea in the UK has launched a new TVC and music video via Mother, London. "Living Together", directed by Adam Berg via Stink, features music by 'An Escape Plan', which showcases how great storage solutions can help you make room for your life.VIEW THE 60 SEC TVC VIEW THE MUSIC VIDEO  The campaign demonstrates the Land Rover Defenderâs capability. The brandâs reputation is built on its ability to deal with any situation, no matter how hard that may be. RKCR/Y&R thought a map of the world seemed an ideal solution. However this is no ordinary map, the landmass was entirely made up of the iconic shape of the Defender itself. The mountains, deserts, even the polar caps were all made out of Defenders, implying that no matter the terrain the Defender was more than capable of conquering it. This was neatly summed up by the headline on the front cover of the map which read â70% of the World is covered by water the rest is covered by Defenderâ.VIEW THE AD  Based on the insight that all girls love a hero, Axe is planning to turn regular guys into real-life legends by sending them into space with the Axe Apollo Space Academy. Agency: BBH LondonVIEW THE SPOT Tip Top: Popsicle Blasta When new Popsicle Blasta hit the freezers it came with a whole lot more than a brain freeze. Tip Top launched the new ice block, which features a raspberry jelly centre and cool choc pop rock candy tip, with an online and smart phone game that kids can download for free. The fully interactive game allows kids to pilot the Blasta rocket ship around the vast Popsicle Universe. The Blasta is equipped with Pop-Candy Canons,which players use to fend off evil enemies in an attempt to save the different flavoured galaxies from total destruction.VIEW THE SPOT  MPC recently collaborated with Spike Lee and Goodby, Silverstein & Partners on a trio of NBA spots featuring Clippers point guard Chris Paul and New York Knicks legend Bernard King.VIEW THE DISAPPEARING ACT SPOT VIEW THE WANDA PRATT SPOT VIEW THE KING OF NEW YORK SPOT Inspiring Journeys: The Kakadu Cab Kakadu is one of those places most Aussies would love to visit, but because it's on their doorstep they put it off and opt for a foreign holiday instead. So Arnold Furnace, Sydney came up with an instant solution to the problem in the form of The Kakadu Cab an unmarked Sydney taxi offering anyone who got in two choices: either be driven to their destination just like a normal cab, or get whisked off on a three day adventure around the Northern Territoryâs Top End, courtesy of their client Inspiring Journeys. The only catch was they had to leave immediately. The whole trip was documented with the footage then turned into webisodes detailing the winners' individual experiences. VIEW THE CONCEPT  To celebrate the 30th aniversary of Mitsubishi off-road icon, Pajero Full, Africa, Sao Paulo, created a campaign using real photos and art direction from the 80's.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD Orion Medical : Happy couplesHonda: Bluetooth woman All Honda models are now equipped with the Bluetooth HandsFree Link system so DraftFCB Puerto Rico did these print ads .VIEW THE WOMAN AD VIEW THE MAN AD  This week BBDO New York launched Snickers newest spot in its "You're Not You When You're Hungry" campaign. The spot features a hyperkinetic Robin Williams as an out-of-place football coach who is acting loopy and shouting crazy, unintelligible direction mostly because he's hungry.VIEW THE SPOT  A new ale promoted through Newhaven, Edinburgh aimed at blokes who are settling down in their lives. A pint that takes some time to settle just like we all do.VIEW THE SPOT Volkswagen: Das Hund "You don't need to drive a Volkswagen to be impressed by one," by DDB & Tribal Amsterdam. In this new spot, a dog loves the car so much, he decides to pretend he is one. He even masters something resembling parallel parking. VIEW THE SPOT Yogen Fruz : the people decide when the store will open Yogen Fruz is a premium frozen yoghurt brand from Canada that wanted to launch its flagship store in KLCC Twin Towers. Its mantra is âitâs all about uâ. So, on the day of the launch, Yogen Fruz gave power to the people.Instead of launching it the usual way, Yogen Fruz let people decide when its store would open. It was a carefully timed,first-of-a-kind retail launch, which made people feel they made it happen. A hoarding made of 2000 empty cups offering 50% off covered the store. People were invited to come back with the cups another day to get their discounted frozen yoghurt.All the 2000 cups were gone in just a few hours. YogenFruz had the highest sales in one day. The launch was so successful that the client wants to use this idea for every new outlet.VIEW OUTDOOR Garage Fitness Club: Be prepared to sweatLexus: The new LS2013 Discover the new 2013 Lexus LS. Bold, dynamic and unendingly luxurious, the new LS leads the pursuit of perfection, because others need something to aspire to. Agency: Convertium, Singapore VIEW THE CONCEPT  A 60 second spot created by Sky Creative, London featuring Tour de France winner Sir Bradley Wiggins and Super League Man Of Steel Sam Tomkins promoting the new season of Super League XVIII which will be shown exclusively live on Sky Sports. The message behind the promo is that ultimately one of the toughest sportsmen in the world (Wiggins) truly believes that Super League is the hardest sport in the world and "too tough" for him. Bradley's words are genuine and came from an earlier interview which spurred the creative thought behind the ad. VIEW THE SPOT Mammoth Insulation: Prince Nikolai Stroganoff III vs. Mr Morgan Gareth Morgan launched a controversial nation wide campaign to rid New Zealand of cats. Nikoli from Mammoth Insulation was unimpressed to say the least.The topical banner ad used google keyword targeting to attach to banner to any story about Gareth Morgan and Cats. As see on Mashable: http://mashable.com/2013/01/23/new-zealand-cat-ban/ As seen on Huffington Post: http://www.huffingtonpost.com/2013/01/25/new-zealand-cat-ban-gareth-morgan_n_2551243.html VIEW THE CONCEPT  This week, FedEx is launching the latest ads in its "Solutions that Matter" campaign, designed to showcase FedEx's breadth of customer solutions.As you will see, the new work from FedEx's long-time creative agency, BBDO New York, retains the classic humor and emotional appeal associated with FedEx advertising. However, it has been evolved to focus more specifically on small businesses, and how small businesses have changed within todayâs economic climate. VIEW THE REMOTELY SPOT VIEW THE SOCIAL MEDIA SPOT « First « Previous Next » Last » 1022 of 1475 |
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Bloomberg in house team, India are responsible for this spot for the Autocar Awards
New gym grand opening form Volt, Stockholm
Forbes. For when you need real business insights. Agency: Jandl, Bratislava 
An animated spot for the BBC from Karmarama, London 
Spot for Rain-X from Cramer- Krasselt Milwaukee 
Print for Orion Medical from Script, Rio de Janerio 
A cup with a message from Israel agency McCann Erickson