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Seen and noted
Shut your eyes It's been two years since the world's worst-ever attack on journalists, and BBDO Guerrero/Proximity Manila got twenty columnists to shut their eyes to the problem. This unprecedented editorial spread takeover that dominated the heart of the Philippines' largest newspaper for seven whole days was an effort for The National Union of Journalists of the Philippines.VIEW THE AD It's easy to tie the knot This direct mail piece, created by Kastner & Partners for their client Mariner Boating Holidays, demonstrates how easy it is to go sailing. As the card is opened, the reader ties a perfect knot.VIEW THE CONCEPT The difference between the coffee and the cup A lot of clients don't seem to know the difference between a name and a brand name. The aim of this Lucifer Labs, Chennai campaign was to turn the spotlight on the difference.VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR VIEW FOURTH OUTDOOR VIEW FIFTH OUTDOOR Amex Eurobonus on IpadEl grande Santa The Argentine agency Ogilvy Action developed for Coca-Cola a new way to surprise parents on Christmas. Nobody better than the company, who shared with people every Christmas, to keep the spirit and the magic alive, despite ages.Coca Cola decided to bring Santa to the traditional Christmas action that usually takes place in malls. A special line was prepared for the adults with a 2.19 mts. height Big Santa, waiting for grown ups to make them feel the magic once again.VIEW OUTDOOR It's more difficult to read than it is to parkHelp is what we do after Christmas Westpac's 'Help is what we do' campaign, via Colenso BBDO Auckland, takes a humorous look at the financial perils of the modern world.VIEW THE FIRST SPOT VIEW THE SECOND SPOT  The children's initiative Plant-for-the-Planet has one big goal: to plant a trillion trees worldwide to compensate CO2 emissions. At the moment they have already achieved around 12 billion trees.Supported by Leagas Delaney Hamburg the initiative involved an international print campaign directed specifically at potential tree donators. The message is as simple as striking:"Every leaf traps CO2." VIEW THE PLANE AD VIEW THE FACTORY AD VIEW THE TRAFFIC AD  What counts and what doesn't. Nike data collection wristband that can monitor your daily activity. Wieden Kennedy, Portland did the spotVIEW THE SPOT The energy of the festive season Petronas wanted to highlight the values of Reimagining Energy into festivities. In this Chinese New Year campaign, via Leo Burnett Malaysia, the core essence of human spirit to excel is highlighted. The ability to adapt, being progressive and the courage to take charge of one owns destiny. VIEW THE FIRST SPOT VIEW THE SECOND SPOT You are what you write This Mechanica created site brings this concept to life in a very dynamic and personal way, by engaging people to create a self portrait in their own words. Visitors to YouAreYourWords.com can upload a photo or use their webcam to take a picture of themselves. They can then connect to Facebook or Twitter to pull in words from their social stream, or enter words that best define who they are. From there, Lollipop created a server side application that composites a user's words with their photo, creating a unique word-based self portrait.VIEW THE CONCEPT Plan your trip and win it My Versa Road Trip from TBWA Chiat Day allows people to plot their course, choose their friends and hit the road as they create custom made road trips. 6 lucky road trippers will actually win their trip and a Versa to take on it.VIEW THE CONCEPT  Tefal Express is an ultra fast boiler, therefore office small talk while waiting for the kettle to boil is getting even smaller.Print created by BBR Saatchi & Saatchi, Tel AvivVIEW THE AD Everyday cyclists recognized The sponsorship of famous athletes has become the formula for selling sporting goods the world over. To connect with the 99% of cyclists who aren't professionals, during the 2011 Tour de France, Giant Australia via Leo Burnett, Melbourne opened their sponsorships to everyone, offering an official contract to 30 everyday riders.VIEW THE CONCEPT Buy Cindy for the afternoon DDB New York has launched a new campaign for New York Lottery's Powerball game called "Yeah, that kind of rich". With the largest potential jackpot in the country, the campaign portrays the decadent possibilities of winning it big.VIEW THE MUSIC SPOT VIEW THE AQUARIUM AD VIEW THE HELICOPTER AD VIEW THE PLANE AD VIEW THE TUNNEL AD VIEW THE GARAGE SPOT VIEW THE DRIVEWAY SPOT  Print work for Lego from Pereira & O'Dell. The ads appeared on four consecutive pages.VIEW THE FIRST PAGE VIEW THE SECOND PAGE VIEW THE THIRD PAGE VIEW THE FOURTH PAGE Why you shouldn't do drugs and drive A controversial new campaign targeting Drug Driving has hit the airwaves in New Zealand. Over four days last year, 147 people thought they were being driven to a 'costume fitting' for a TV commercial. What they didn't realise was that their 'drivers' were actually actors who were pretending to be driving under the influence of a range of drugs. VIEW THE WEED SPOT VIEW THE P (ICE) SPOT VIEW THE MEDS SPOT  Print campaign launches the GearWrench line of user-engineered hand tools to a new market, the industrial mechanic. The campaign is the first work by advertising agency Baldwin&, Raleigh, for its new client, GearWrench parent company Apex Tool Group, LLC, Apex, N.C.VIEW THE YOU CANT AD VIEW THE HARD AD VIEW THE DOES AD VIEW THE REINVENT AD Your face drawn on your phone The Samsung Galaxy Note is the most creative smartphone out there. In order to bring attention to this, we created a digital campaign that stars Notasso. Notasso is an up and coming digital streetartist from Barcelona, who uses the Note to create his art. In a video,KONG,Cheil Netherlands introduce Notasso to the viewer while showing how he creates art on his Note. At the end of the video, he'll ask if he can create a personal piece of art for you. Notasso will then sift through the photo's you have uploaded to your Facebook photoalbums and select an appropiate picture. A few moments later, you'll have your very own Notasso artwork that you can share with all of your friends!VIEW THE CONCEPT Pick up the pen put on the Tiger When the muscles are sore,even the little things like bending down to pick up a dropped pen on the floor, reaching for dishes on the top shelf or squatting on the squat toilet Promptly treat your muscles with Tiger muscle rub.TBWA, Bangkok did the the radioPLAY THE PEN SPOT PLAY THE DISH SPOT PLAY THE TOILET SPOT Which coffee will wake you up? Pilao Coffee is a traditional Saralee's brand coffee in Brazil.To promote their new 5 flavors Talent,Sao Paulo make an alarm clock app.There are 30 alarm clocks divided into 5 different flavours: Classic: you can wake up like your great grandparents used to be. Dark: wake up no matter what. Smooth: for an easy and refresh wake up. Decaf: wake up in a slowly way and Organic: wake up with the sounds of nature.The app is currently available on Apple and Android devices.VIEW THE CONCEPT Leaf the trees alone In order to stop the deforestation in the few green areas in the city, a study was made in conjunction with the Spanish illustrator Lorenzo Duran, from Naturayarte, which shows that cutting off the trees damages the entire ecosystem and hurts even more the residents of the city. All illustration work was manually made with actual leaves, which were later on photographed and used as the face of the print campaign created by Paz, Brazil. Posters with the actual leaves were also spreaded in strategic areas. VIEW THE OWL AD VIEW THE GRAZING AD VIEW THE MONKEY AD VIEW OUTDOOR Nothing stops a smile 'Love Your Smile' is a new teeth whitening gel treatment from Expertwhitening. After 3 days your teeth are seven shades whiter. Canvas, Cape Town produced this campaign to illustrate how absolutely nothing will stop you from showing off your new brilliant white smile.VIEW THE HAMMER AD VIEW THE KNIFE AD VIEW THE SAD MOVIE AD The more we use the more we loseThe balance of brightness between black & white Since the Japanese mobile phone market is very saturated & Market needed to show its uniqueness not only in retail services but also in the brand design itself. To illustrate this Hakuhodo Japan designed the retail shop interior by only depicting the balance of brightness between black and white, without any heightened colour.VIEW THE IDEA  JWT Gurgaron print for Airtel Broadband VIEW THE GAMING AD VIEW THE MUSIC AD VIEW THE SHOPPING AD VIEW THE DESTINATIONS AD VIEW THE MOVIES AD  You're at the top. But the KobeSystem is here to take you over the top. As a life coach, Kobe is making his winning, results oriented program available only to those truly successful people thirsting for more success. Featured in this W K Portland spot are Dwayne Wade, Aziz Ansari, P-Rod (Paul Rodriguez), Lamar Odom, Hope Solo, Lebron James, Jerry Rice, Landon Donovan, Leehom Wang, Tony Robbins, Serena Williams, Kanye West, Richard Branson and Jerry RiceVIEW THE SPOT Drugs from the children's point of view "Emotional Drugs" is a provocative new public service campaign created by Energy BBDO, Chicago that sheds light not only on the harmful behavior of teen drug and alcohol use, but on what parents do, or don't do, to intervene.VIEW THE DENIAL SPOT VIEW THE ENABLING SPOT Since breast cancer can strike when least expected, can an awareness campaign also do the same? The concept from McCann Erickson Kuala Lumpur was to interrupt regular radio programming on the all-business channel BFM 89.9 with awareness messages. These were seamlessly delivered as news items, interview questions or even business-coaching tips by the newscasters and program hosts themselves; they chose the most out-of-the-blue moments to insert these in exactly the same style of delivery as the segment they were presenting. PLAY THE AUDREY SPOT PLAY THE FREDA SPOT PLAY THE SHAZMIN SPOT PLAY THE YAMEEN SPOT Finding about cancer Cancer Council NSW and Tribal DDB call on Australians to commit in 2012 Australians can now have a better understanding of what causes cancer, learn ways to prevent it and commit to a healthier lifestyle at a touch of a button, thanks to an Australian-first interactive online cancer infographic launched by Cancer Council NSW and Tribal DDB today. VIEW THE CONCEPT  Boggle words from DDB,Paris VIEW THE LAXATIVE AD VIEW THE ELVIS AD VIEW THE FUNERAL AD VIEW THE ELEVENPLUSTWO AD VIEW THE NARCISSISM AD  The Fiat spot from Global Hue, Detroit which premiered at the L.A. Auto Show, features people far and wide embracing their dynamic individualism. VIEW THE SPOT You can't turn your back on the streets Rainey Kelly Campbell Roalfe/Y&R today launches the first TV ad in a new brand campaign - its first since winning the Vodafone account in August last year - featuring a new brand ambassador for Vodafone, none other than Yoda from Star Wars. VIEW THE SPOT Twist and Go 'Maze' for Berocca Bayer launches Berocca Twist'n'Go with an OOH drive via The Palace Sydney. The campaign is running in Sydney, Melbourne and Brisbane, including spectacular multi-panel sites in inner-city areas. The illustrations have also been converted into animated digital posters, bringing the concept to life. Twist'n'Go was voted Product of the Year 2011 in the Beverage category of the TNS Consumer Survey of Product Innovation.VIEW THE MAZE OUTDOOR VIEW COGS OUTDOOR « First « Previous Next » Last » 1022 of 1394 |
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INGO Stockholm has created an iPad ad for American Express eurobonus card.
Print work from Barnes, Catmur & Friends for Subaru's new rear reversing cameras.
Volkswagen through generations is the theme of this DDB Mudra, Mumbai spot 
Launch commercial for new Subaru XV from Disciple Australia 
Nossa, Lisbon advertise a new book about European disunion 
Noise Digital, Vancouver spot for Canadian Direct Insurance 
Ogilvy Cape Town animates a simple solution to global warming
SpaceFox. AlmapBBDO show that whatever you imagine fits in.
It's mean out on the street as this Starburst spot from DDB Chicago illustrates.