 |
Seen and noted
The Running Company taps into Olympic spirit A print poster campaign that ran during the Olympics for The Running Company.VIEW THE RUN FURTHER AD 1 VIEW THE RUN FURTHER AD 2 VIEW THE RUN FURTHER AD 3 Age stops at 33 Imagine if you could stop time from passing by. This is what this Badillo Nazca Saatchi & Saatchi Puerto Rico spot communicated. PLAY THE SPOT A jump to the finish Grasshopper Canada client (REV MMA) has had lots of success stories in helping their members loose a significant amount of weight.VIEW THE CONCEPT To join the Prevention Championship, there is no need to be a football star just bring your enthusiasm to score against cancer, as this radio campaign from Y&R Lima shows. Revenues will help fund League's mission.PLAY THE SOTO SPOT PLAY THE SILVA SPOT PLAY THE PAREDES SPOT Face to Facebook Y&R Auckland put the social back in social media. This 26-foot high, bricks-and-mortar LG Facebook wall in the Auckland CBD, aimed to engage with consumers face-to-face. For three straight days, all fan posts on the online LG Facebook page were performed live on the physical wall by a team of entertainers. Our banner ads doubled as live, interactive product demos, and we streamed the action live for those that couldn't be there.VIEW THE CONCEPT Online Obession BETC Paris called upon Wanda director, contemporary art photographer and director of Isabel Marant's first commercial film Cyrille de Vignemont, to direct the new film for CHANEL Obsession. VIEW THE CONCEPT Levi's in a Hong Kong phone booth In a saturated jeans market place, Levi's needed to reclaim their iconic status by reconnecting with their audience and reigniting excitement for the brand.Get 'talking' to the audience with the Levi's Summer Hotline. The TBWA Hong Kong larger than life pop-up interactive phone booth got temperatures rising by forcing our audience out of their comfort zones. VIEW OUTDOOR Broke Back wrestling Kalahari.com, South Africa's biggest and most trusted on-line retailer ran a Gold Medal Movies sales promotion during the Olympics across all major TV channels in SA. JWT Cape Town used well known Movie scenes to get our message across in a compelling way.VIEW THE BROKE BACK SPOT VIEW THE TWILIGHT SPOT VIEW THE DIRTY DANCING SPOT VIEW THE MISSION IMPOSSIBLE SPOT  The Eat Righteous theme continues in this Hungry Jack spot from Clemenger BBDO, Sydney VIEW THE SPOT  In a new series of California Milk Advisory Board ads directed with a deft comic touch by Fred Savage and created by Deutsch, LA the California cows join everyday familiesVIEW THE SPOT Now a helping hand is always on hand "Sometimes what you want to do isn't what you should do," states a new TV spot for Partnership at Drugfree.org. Created by Leo Burnett New York, the new ad campaign explains how the Partnership at Drugfree.org is an effective organization that works with parents to reduce drug and alcohol abuse among teens and young adults. VIEW THE SPOT VIEW THE POLICE AD VIEW THE FIRE AD  Are you made of money? Chances are you aren't, but you don't have to be to save with GEICO Insurance.Spot from DCP, USAVIEW THE SPOT  In this latest initiative from NY-based indie agency Woods Witt Dealy & Sons (WWD&S), the legendary soft drink of the South, Cheerwine, and best-selling indie-rockers Avett Brothers are joining forces to present a groundbreaking concert on Oct 19 called the Legendary Giveback to raise funds for family-aid organizations across the country. VIEW THE SPOT  The ad was written, produced, directed, and edited by Regional Auto Center's own in-house Creative Director, Dustin M. Thomas, and has had a huge impact in the community, as well as with the Brand's recognition. VIEW THE SPOT  In celebration of the London Olympic, the BMW Olympic campaign TVC brings to live vividly the true inspiration of 3 Chinese athletes and a young boy aspiring to be a basketball hero. The 4 spots uniquely links each stories with the BMW "Joy" spirit through strong emotions and creative visual forms like shadow projection (Liu Xiang), animation (Xu Li Jia) and installation arts (Lei Sheng & Zhang Yu). These films were created by Leo Burnett Beijing, produced by Stink Shanghai with director Nieto. VIEW THE PERSISTENCE SPOT VIEW THE COURAGE SPOT VIEW THE CONTROL SPOT VIEW THE DREAM SPOT  If information is power, then the need for data privacy has never been more pressing. 3M Privacy Filter is protective film that is applied onto your laptop, tablet or mobile screen to keep prying eyes away so whatâs private stays private. Agency: DDB Singapore.VIEW THE AD Guest judges: Marcelo Lourenco and Pedro Bexiga, Fuel Lisboa This week's guest judges are Marcelo Lourenco and Pedro Bexiga, creative directors at Fuel Lisboa, Portugal.Although there's nice work to see this week, nothing is truly fresh. We saw all these tricks before. So we asked ourselves - which one would we share on Facebook? So the winner has to be Movistar Ballet - funny (in a Argentinian non sense way) and with a nice final concept "What your dad is passionate about, is you". READ MORE  Jason Priestley and Gabrielle Carteris introduce "The Back to School Specials" and prove that all you need for a drama free first day of school are some awesome new clothes at great Old Navy prices in a CP+B spot. VIEW THE SPOT  Levi's say: "You're gonna be great, you're gonna be great, you're gonna be great." Agency: Wieden Kennedy PortlandVIEW THE SPOT  'Bust out the Beanz' encourages consumers to rekindle the love they have for this treasured Aussie classic, and 'bust out' their forgotten cans of Heinz Beanz left in the cupboard. New work from GPY&R, Melbourne.VIEW THE SPOT  Halfords has unveiled sponsorship idents for the Dave TV channel by DLKW Lowe, promoting its "We Fit" in-store service.In the spots, four characters present their own "how-to" guides by performing basic maintenance on their cars.The work was written by Fran Leach, art directed by Chris Bowsher and directed by James Haworth through The Sweet Shop.VIEW THE SPOT A Prime stake on offer On the whole, today's vampire shows and films are targeted at kids. This is where True Blood is different. Every episode is filled with gore and explicit sex scenes (sometimes at the same time) .Agency : DraftFCB, Auckland VIEW OUTDOOR  Oreo continues to highlight world events with their latest red cookie. Agency: DraftFCB New YorkVIEW THE AD Lullabye by phone MTN wanted to promote Mahala Thursday and demonstrate that you can now call your loved ones for Mahala when you recharge every MTN Mahala Thursday. How MTN Mahala Thursday works, is that when MTN PayAsYouGo customers recharge with R10 or more on Thursdays, they instantly get 50% of their airtime recharge value back. So in order to demonstrate instant gratification, MetropolitanRepublic/The Jupiter Drawing Room created Solly Semenya, the security guard who sings a lullaby to his daughter with the free airtime he got just for recharging, stirring that emotive feeling. Alsovalidating that indeed, the best things in life are Mahala. VIEW THE SPOT Building my house around the bathroom A couple demolishes their entire house smashing everything to pieces, only to leave their bathroom without a scratch. Agency: Leo Burnett Mumbai.VIEW THE SPOT Police save a suicide On a wall near Auckland's Otara market M&C Saatchi New Zealand created a stencil depicting Constable Sanalio (Lio) Kaihau comforting a distressed woman. She saw demons urging her to commit suicide. Lio saw a way to help. By talking of their shared beliefs and praying with her, Lio calmed her, reassured her and prevented her from acting on thoughts of suicide, an example of how empathy plays a critical role on the front line.VIEW OUTDOOR VIEW THE SPOT No one's there Life sized statues contained no people inside in this ambient promotion from DDB Vancouver.VIEW OUTDOOR Me the musical on Facebook Facebook users have a fun new way to experience the popular social media network thanks to Intel's "Me The Musical."Intel's "Me The Musical" creates a personalised animated movie created by projector, Japan which takes Facebook users on an entertaining journey, via song and dance, through world events.It begins with the user's date of birth and moves through a series of musical scenes which draw on the key themes of each decade from the 1950s to today. Along the way, it adds a personal touch by including friends from Facebook and reminders of significant individual milestones.VIEW THE CONCEPT My personal colorist app The hair color aisle can be daunting to even the most experienced beauty guru. With over 100 years of hair color expertise, L'Oreal Paris via R/GA , USA is helping take the guesswork out of choosing the right hair color shade with the launch of "My L'Oreal Colorist," a mobile app that serves as your own personal color consultant. Now women can finally skip the salon while still experiencing professionally inspired hair color results at home with one easy app download at VIEW THE CONCEPT The most check ins wins a trip out McCann, Turkish Airlines has added a little gamification on top of it by turning it to a London scavenger hunt. When you find and scan the QR Code, you automatically "check-in" to that flag via the mobile site. To win a ticket to one of Turkish Airlines 200 destinations, all you have to do is be the one with most check-ins. Those familiar with location based tools like Foursquare would find this a breeze.VIEW THE CONCEPT Don't shoot the messenger Since the start of the uprising in Syria, 38 amateur and professional journalists have been killed. Their only crime: sharing information and spreading the truth. Their main weapons: their mobile telephones and the internet. To pay homage to them, Reporters Without Borders and JWT Paris have brought to life, through a unique Live Tweet, the experience of these men and women who put themselves in harm's way in order to broadcast information.VIEW THE CONCEPT Plane sailing to Salzburg Fold a paper plane using a 3D interface, then launch it towards Salzburg for the Paper Wings finals. Promote your plane on twitter every re-tweet pushes it higher on the leader board and further towards Salzburg.Agency: Less Rain UK for Red Bull.VIEW THE CONCEPT Don't get levelled at crossings There are hundreds of incidents (including fatalities) at level crossings in Queensland every year. Every time you cross a level crossing, you're gambling with your life.Print from Publicis Mojo, Brisbane VIEW THE AD « First « Previous Next » Last » 5 of 6 |
Search blogMembersPast guest reviewers
Latest newsBlog categories
Blog archives
RSS feed
advertising news |
 |
Porsche Boxter gets a run in this new spot from Cramer- Krasselt, Chicago
Adidas NFL spot from180 LA 
A helping hand is what elderly people need and it was created by Publicis Mumbai
La Familia, Santiago calling for funds for Fundacion Don Bosco
Some timely words from Churchill in this poster from DLKW Lowe, London
JWT, Sao Paulo get rid of all the grease.
The perfect mix of football and ballet in this spot from Y&R Buenos Aires